frida wash

Frida baby wash formulas highlight oat and chamomile as soothing, skin-nourishing ingredients intended for delicate baby and toddler skin.

Frida products are offered in multiple application forms, including liquid body wash (baby wash), perineal healing foam, and a targeted spray for postpartum use.

Frida baby wash is described as dermatologist-tested, hypoallergenic, and developed with dermatologists for sensitive skin. Frida Mom sprays and postpartum items are also noted as dermatologist-tested and designed for hygienic postpartum use.

Frida baby wash features a twist-to-lock cap to reduce spills, and the perineal spray uses an upside-down, no-touch spray design for targeted, hygienic application.

Frida wash and postpartum formulas repeatedly note they are free from dyes and phthalates; some postpartum items also explicitly state they do not contain parabens or added fragrances.