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NYX Professional Makeup Marshmellow Smoothing Primer - 1.01 fl oz: Skin Tone Improvement, Makeup Setting Cream - 2 of 4NYX Professional Makeup Marshmellow Smoothing Primer - 1.01 fl oz: Skin Tone Improvement, Makeup Setting Cream - 3 of 4NYX Professional Makeup Marshmellow Smoothing Primer - 1.01 fl oz: Skin Tone Improvement, Makeup Setting Cream - 4 of 4
NYX Professional Makeup Marshmellow Smoothing Primer - 1.01 fl oz: Skin Tone Improvement, Makeup Setting Cream - 1 of 4

NYX Professional Makeup Marshmellow Smoothing Primer - 1.01 fl oz: Skin Tone Improvement, Makeup Setting Cream

$16.99

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At a glance

About this item

Highlights

  • SMOOTHING PRIMER: This makeup primer smoothes, softens, extends makeup wear for 16 hours, hydrates, soothes, evens tone, minimizes texture, blurs lines, adds a soft focus finish AND keeps makeup fresh
  • THE MARSHMALLOW EFFECT: This vegan, non comedogenic and dermatologist tested super face primer is infused with marshmallow root extract for an oh so soft smooth canvas with 10 make up extending benefits
  • FACE FROM FOUNDATION TO FINISH: Complete your makeup look with our full line of NYX Professional Makeup face products of makeup color correctors, under eye concealer to blush, bronzer, foundations, setting sprays and powders
  • CRUELTY FREE COSMETICS: We believe animals belong in our arms, not in a lab; All of our makeup is certified and acknowledged by PETA as a cruelty free brand; We don't test any of our products on animals
  • DISCOVER NYX PROFESSIONAL MAKEUP: Try all of our professional make up and beauty products today, from eyeshadow, eyeliner, mascara and false lashes to lipstick, foundation, primer, blush, bronzer, brushes and more

Description

The Marshmallow Smoothing Super Primer is a 10-in-1 smoothing super primer is infused with smoothing marshmallow root extract, for 10 outstanding makeup extending benefits. With a soft whipped texture, this primer dries down totally transparent, to work on all skin tones. 10 makeup-extending benefits. This primer smoothes, softens, extends makeup wear for 16h, hydrates, soothes, evens tone, minimizes texture, blurs lines, adds a soft focus finish AND keeps make up fresh. Featuring a vegan formula with no animal-derived ingredients or by-products, all NYX Professional Makeup products are proudly cruelty-free and PETA certified.
HOW TO USE: Apply a dime-sized amount to clean face with fingers or brush before applying foundation.
Suggested Age: 13 Years and Up
Color Palette: Translucent
Skin Tone: All Skin Tones
Product Form: Cream
Beauty Purpose: Skin Tone Improvement, Makeup Setting
Recommended Skin Type: Mature, Oily, Dry, Combination
Net weight: 1.01 fl oz (US)
TCIN: 79960833
UPC: 800897005078
Item Number (DPCI): 052-10-0342
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

2049503 1 ingredients: aqua / water / eau, butylene glycol, glycerin, butyrospermum parkii butter / shea butter, decyl cocoate, polyglyceryl-3 methylglucose distearate, caprylyl methicone, dicaprylyl carbonate, di-c12-13 alkyl malate, 1,2-hexanediol, polymethylsilsesquioxane, althaea officinalis root extract, chlorella vulgaris extract, stearic acid, potassium cetyl phosphate, sorbitan sesquioleate, carbomer, glucose, fructooligosaccharides, fructose, glyceryl caprylate, triethoxycaprylylsilane, sodium polyacrylate, sodium polyacrylate starch, palmitic acid, tromethamine, aluminum hydroxide, citric acid, trisodium ethylenediamine disuccinate, xanthan gum, synthetic fluorphlogopite, ethylhexylglycerin, polyglyceryl-2 diisostearate, cetyl alcohol, tocopherol, tocopheryl acetate, phenoxyethanol, ci 77491 / iron oxides, ci 77891 / titanium dioxide, parfum / fragrance.

Shipping details

Estimated ship dimensions: 1.15 inches length x 1.18 inches width x 4.88 inches height
Estimated ship weight: 0.14 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this silicone free

submitted by K - 16 days ago

  • A: Hi there! No, the NYX Professional Makeup Marshmellow Smoothing Primer is not strictly silicone-free. While our formula is free of heavy, pore-clogging silicones like Dimethicone and Cyclopentasiloxane, it does contain two lightweight silicone derivatives: Caprylyl Methicone (which provides our whipped, smooth glide) and Polymethylsilsesquioxane (which gives the skin our signature blurred, soft-focus finish). Because it is a water-based, whipped formula infused with real Marshmallow Root Extract, it will not feel heavy, greasy, or "slippery" like traditional silicone primers. However, if you are looking to avoid all silicone-derived molecules entirely due to a sensitive skin allergy, this product may not be suitable.

    submitted byNYX Cosmetics Team - 13 days ago
    Brand expert

Q: What skin types can use this primer?

submitted by AI Shopping Assistant - 4 months ago

  • A: It is suitable for mature, oily, combination, and dry skin types.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: What unique ingredient is featured in this primer?

submitted by AI Shopping Assistant - 4 months ago

  • A: The primer is infused with marshmallow root extract for a soft, smooth application.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: Is this product suitable for all skin tones?

submitted by AI Shopping Assistant - 4 months ago

  • A: Yes, the primer dries down transparent and works well on all skin tones.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: How long does the makeup wear last with this primer?

submitted by AI Shopping Assistant - 4 months ago

  • A: It extends makeup wear for up to 16 hours for long lasting results.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: Can this primer be used with other NYX products?

submitted by AI Shopping Assistant - 4 months ago

  • A: Absolutely, it pairs well with the full line of NYX Professional Makeup products.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: Does this come with the sponge?

submitted by Des - 8 months ago

  • A: Hi Des. Thank you for reaching out to NYX regarding the Marshmellow Smoothing Primer. This product does not come with a sponge. You can use your fingers or a brush to apply.

    submitted byNYX Cosmetics Team - 8 months ago
    Brand expert
See all questions (7)

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Guests are saying

The NYX Marshmallow Smoothing Primer is a favorite among guests for its delightful marshmallow scent and smooth application. Many appreciate its ability to create a soft, hydrated base that enhances makeup longevity and minimizes the appearance of pores. While some guests experienced issues with scent and product integrity, the overall consensus highlights its affordability and effectiveness, making it a staple in many makeup routines.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 2510 reviews
    easy to apply: 4.69 out of 5
    easy to remove: 4.67 out of 5
    long lasting: 4.18 out of 5
    quality: 4.12 out of 5
    value: 3.92 out of 5
    74% would recommend
    54 recommendations
    5 out of 5 stars
    22 May, 2026
    originally posted on influenster.com
    Image

    Sooo luxe!!!

    Love this!! Super smoothing and hydrating. It has such a lovely scent, and lasts sooo long!!! I love the airless pump it has, and the packaging overall is just super cute on my vanity!!! :)
    ZoeG
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    16 May, 2026Verified purchase

    Sour smell

    I bought this primer the first time in January and it was great and smelled nice. I bought it again in March and it smells like sour rotten fruit!? What happened in the three month span? I even bought another one from a different store to make sure it wasn’t just that single bottle and it still smells sour. It still has the same nice texture and the weird smell mostly goes away after absorbing into the skin, but it’s very pungent when first applying.
    1 reply from NYX Cosmetics Team team - 21 days ago
    Hi RB. Thank you for reaching out to NYX. We are sorry to hear about the experience you had with the Marshmellow Smoothing Primer. We would like to speak with you directly about it. Please give us a call at 844-335-3510, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    RB
    easy to apply: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    7 May, 2026
    originally posted on NYX Professional Makeup
    Image

    Best primer

    This is my second time purchasing this product. So much in love with this formula and texture. Makeup feels buttery on this. I will probably never gonna switch my primer ever again!
    Lookbook_by_Kashpia
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    25 April, 2026
    originally posted on NYX Professional Makeup
    Image

    My face smells like marshmallows

    [This review was collected as part of a promotion.] It's smooth, it feels lovely, a little bit goes a long ways
    Tooka Digger
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 April, 2026Verified purchase

    Broken on inside.

    I bought two of these in October and they were both broken on the inside. I made do when the first one broke because I thought maybe I broke it. But then I opened the second one several months later and it's broken too! It's well past the return window. What is going on here?? I just hope the product inside is what I paid for. Check your product before leaving the store!
    kittylover
    Did you find this review helpful?
    5 out of 5 stars
    12 April, 2026Verified purchase
    • Skin tone: Light
    • Skin type: Normal
    • Eye color: Blue
    • Hair color: Grey
    • Skin concern: Aging

    made in korea

    i love this primer. the scent is a cheery way to start the day. mineral sunscreen goes on without tugging when applied over this primer. i don’t wear foundation but this with tinted sunscreen on top gets me lots of compliments on my skin. recommend. i have dry to normal skin
    pozy
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    29 March, 2026
    originally posted on influenster.com
    Image

    Leaves your skin smooth and last all day with your

    Such a great product! Leaves your skin smooth and last allll day, great price!! Smells so good!! Un buen producto!! Te deja el maquillaje bien todo el día!!
    JojoP
    Did you find this review helpful?
    5 out of 5 stars
    10 March, 2026
    originally posted on influenster.com
    Image

    If you want flawless looking skin, this is a prime

    This primer is one of the best ones I’ve ever tried. The application is so smooth. It leaves your face hydrated and looking shiny. It’s very soft and it makes your makeup last all day long without cracking.
    LiryH
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    6 March, 2026
    originally posted on influenster.com
    Image

    The primer are awesome

    The consistency and the application are very effectiveness , the packaging are performance, I love nyx. This primer it’s my fav. Shop in nyx hurry up
    AlejandraR
    Did you find this review helpful?
    5 out of 5 stars
    3 March, 2026
    originally posted on influenster.com
    Image

    Good

    I love this primer so much I definitely recommend it! It leaves my skin looking so glowy and it makes my makeup last so long. And it smells super good!
    ZinetaA
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs up graphic, would recommend
    2 March, 2026Verified purchase
    • Skin type: Combination
    • Skin concern: Sensitivity, Redness
    • Skin tone: Light
    • Hair color: Blonde
    • Eye color: Brown

    I bougth an open primer. Need to go back and echange it annoyef

    I luvaaaa This primer but I’m disappointed at target for selling opened products.1 star review…. The sealed is broken and product is spilled now I gotta go back to Target and exchange it
    1 reply from NYX Cosmetics Team team - 3 months ago
    Hi saraah. You have reached the NYX Company. We're sorry to hear about your order you received from Target. We suggest you reach out to them regarding your issue.
    saraah
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    27 February, 2026
    originally posted on influenster.com
    Image

    Smooth, even base under makeup

    I have fair skin and this product evens my complexion out just enough and preps my skin for makeup. I have tried many diff primers and this one hasn’t pilled under makeup nor does it leave me feeling heavy and greasy. Very light marshmallow scent upon application but I don’t smell it once it sinks in. It’s a nice smell too. I do worry about them discontinuing it as it’s getting harder to find. Would only be better if it had spf.
    AstridL
    Did you find this review helpful?
    5 out of 5 stars
    23 January, 2026
    originally posted on influenster.com
    Image

    So so good!

    I absolutely love this primer! It smells amazing and keeps foundation, concealer and primer looking good all day. The texture is incredible, and packaging makes it easy to use.
    ryleea2_2281
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    14 January, 2026
    originally posted on influenster.com
    Image

    Smells and feels amazing

    This product feels so good on the skin and is very soft and velvety when applying it. Definitely worth buying if you may have some pores because it does fill it in
    staceyv27_7986
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    13 January, 2026
    originally posted on influenster.com
    Image

    Simple smoothing

    This is a fluffy feeling, smoothing primer. It has a lightweight moussey texture and isn't drying at all. I like to blend it with a radiance liquid like Mac's Strobe Cream and they blend together beautifully! On the skin, it gives a smooth primed surface, but isn't sticky. It doesn't give a grippy texture to the skin, but still makes a nice surface for makeup to sit on. It also has a really pleasant lightly sweet scent!
    goodnightlink_5907
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    11 January, 2026
    originally posted on influenster.com
    Image

    Good price, good smell, does the job decently.

    Love the smell, and spreads nice and smooth. A little goes a long way, and great price! Not the greatest for fine lines and wrinkles, but makeup lasts!
    nicolec1508_1896
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    6 January, 2026Verified purchase
    • Skin concern: Pores, Redness, Sensitivity, Uneven skin tone, Acne
    • Skin type: Combination
    • Skin tone: Light
    • Eye color: Blue
    • Hair color: Brunette

    Smooths but no grip

    It’s smooth and makes my skin baby soft, but the makeup does not stick to it all, it doesn’t even last halfway through the day. Bummer.
    1 reply from NYX Cosmetics Team team - 5 months ago
    Hello K Possible! It is wonderful to hear that the Marshmellow Smoothing Primer has left your skin feeling so soft and smooth, though we regret that you haven't experienced the long-lasting grip you expected. This formula is designed to create a velvety, hydrated base, which requires a moment to fully "set" before other products are applied. To help your makeup adhere better and last throughout the day, we suggest waiting about sixty seconds after applying the primer before moving on to your foundation. This allows the smoothing agents to bond with the skin, creating a more stable surface for your makeup to grip onto. Additionally, pressing your foundation onto the skin with a damp sponge—rather than sweeping it on—will help the pigment sit securely for a more enduring finish. We appreciate your feedback and hope these tips help you achieve the lasting results you're looking for.
    K Possible
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 2 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    6 January, 2026
    originally posted on NYX Professional Makeup
    Image

    Nice but not matte

    I have to say I had high hopes for this product. It feels wonderful going on, but for my skin it’s not matte enough. If you’re looking for something to truly take the shine off, I don’t know that I would recommend this product
    1 reply from NYX Professional Makeup team - 4 months ago
    Hey! Thank you for sharing your thoughts on our Marshmellow Smoothing Primer. We're glad you enjoyed the wonderful feel of the application, though we understand you were looking for a more mattifying finish. For that ultimate shine-free look, we suggest trying our Shine Killer primer! We’ve shared your feedback with our team as we're always looking to level up. Keep exploring more at NYX!
    PSPS
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 December, 2025Verified purchase
    • Eye color: Blue
    • Skin tone: Light
    • Hair color: Brunette
    • Skin type: Normal

    Keeper

    Smells great. Lasts. I’m a fan.
    Floridagirl
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    25 December, 2025Verified purchase
    • Hair color: Brunette
    • Skin concern: Pores, Uneven skin tone, Aging
    • Skin type: Dry
    • Eye color: Hazel
    • Skin tone: Light

    Get it!

    This goes on buttery smooth and is a fabulous base for foundation! I bought due to great reviews and suggestions from others and it does not disappoint! My foundation looks so much better with this base layer.
    Jpatter21
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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