Smashbox Photo Finish Intensify Longwear Shadow Primer - 0.34 fl oz - Ulta Beauty
$26.00
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Guests are saying
The eye primer has garnered mixed reviews, with many guests praising its ability to keep eyeshadow and eyeliner in place for long hours, making it a favorite for those with oily eyelids. However, some guests express disappointment over the new formula, which they feel does not perform as well as the original. The packaging has also received criticism for being difficult to use. Overall, it remains a popular choice for those seeking reliable eye makeup longevity.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
2.9 out of 5 stars with 79 reviews
0% would recommend
1 recommendations
5 out of 5 stars
26 February, 2026
originally posted on http://www.ulta.com
Best Eye Primer
This is by far the best eyeshadow primer I've used. When I've been lazy, I've left my eyeshadow and eyeliner on for up to 2 days and it still looks perfect.
5 out of 5 stars
24 February, 2026
originally posted on http://www.ulta.com
Awesome primer for pale eyeshadows
This eye primer is amazing! I bought it to make my pale chanel eyeshadow actually show its blue and it did! It also stays on all day. Originally, I tried Clinique touch base and my eyeshadow faded in an hour. This Smashbox primer kept my eyeshadow bright all day!
1 out of 5 stars
13 December, 2025
originally posted on http://www.ulta.com
Terrible
I followed the directions and waited about 60 seconds for it to dry after applying. After 2 hours my eyeshadow staryed creasing sooo bad. Not worth the money. The Ulta brand primer did a much better job than this. Will definitely be returning.
5 out of 5 stars
17 November, 2025
originally posted on http://www.ulta.com
Best primer I've used
First time my eyeshadow stayed put and remained powdery and creaseless. A lot of the time, my other eye primers add additional oil that ends up creasing; this does not happen when I use this. Eyeshadow looks better with than without the product. I purchased this to gift.
5 out of 5 stars
27 October, 2025
originally posted on http://www.ulta.com
my current favorite
I came to add this product to my favorites list and was surprised at all the bad reviews! I don't know about the old formula but I love this one. I think the key is to use very little and let it warm on your skin a bit as you apply. Truly I use about half the end of a q tip for both lids and it makes my eyeshadow look fresh all day! I've never had an issue getting it out of the tube and I think the texture is perfect - other primers I find too thin and watery. I'll be buying this one until they don't make it anymore!
5 out of 5 stars
27 August, 2025
originally posted on http://www.ulta.com
Best I've ever used
Works great with any eye shadow and no creases, not oily and good quality paste. If anything I wish they would lower the price.
5 out of 5 stars
28 June, 2025
originally posted on http://www.ulta.com
If you have oily skin, this is the product for you!
I have very oily skin and eyelids. To the point where my hair and face starts getting oily only a few hours after i wash them. This is a gamechanger!! No creases for about 12 hours so can definitley be used from day to night. I sometimes even put it on my t-zone and mix it with a facial primer, because i feel like the facial primer alone doesnt do the trick. You just need to make sure you are cleansing well when you take your makeup off to avoid clogged pores.
1 out of 5 stars
18 June, 2025
originally posted on http://www.ulta.com
NOT A FAN
SUPER GREASY FORMULA AND FOR SOME REASON IT MAKES MY EYE SHADOW NOT STAY. RETURNED IT AFTER 2 USES.
1 out of 5 stars
16 June, 2025
originally posted on http://www.ulta.com
Never again
It's like putting paste on your eye.
5 out of 5 stars
17 April, 2025
originally posted on http://www.ulta.com
Love this eye primer!
I am so glad I didn't listen to all the negative reviews! This is my favorite eye primer, way better than Urban Decay. The texture makes it easy to apply without leaving any residue. The formula is built to make your eyeshadow last on my oily lids.
1 out of 5 stars
28 March, 2025
originally posted on http://www.ulta.com
I would not purchase again
I purchased 2 on the 21 Days of Beauty. Once received I opened and the first tube was hard and product would not come out no matter how hard you squeezed. The second tube was exactly the same. It's like old dried up product.
5 out of 5 stars
28 March, 2025
originally posted on http://www.ulta.com
Works really well on my oily hooded lids
I'm honestly confused by the negative comments because this works really well on my hooded oily eyes. It helps my eyeliner last all day and not transfer. My eyeshadow blends well over it and doesn't crease or get eaten by my skin throughout the day. And the packaging is fine, it doesn't bug me at all.
5 out of 5 stars
20 March, 2025
originally posted on http://www.ulta.com
Consistent repurchase
This is a product that I will continuously repurchase. The tiniest amount provides a smooth yet tacky surface that helps shadows stick yet blend at the same time, and allow their full color payoff to shine through. I use this with my multichromes, my mattes, my shimmers, you name it. I recommend it to anyone I know in the market for an eye prime.
5 out of 5 stars
8 January, 2025
originally posted on http://www.ulta.com
Best eye primer
I agree with positive reviewers! Best eye primer i have ever used. A tiny bit goes a long way! Eye liner & shadow lasts all day! Totally recommend!
1 out of 5 stars
1 January, 2025
originally posted on http://www.ulta.com
old formula was better
worst primer in history . drug store primers are way better then this . save your money 💰
3 out of 5 stars
21 December, 2024
originally posted on http://www.ulta.com
save your money til they bring back the old formula
it does the job for short days but it's predecessor 24 hour photo finish shadow primer had much more hold and was easier to get out the the tube. this formula is much thinner sadly. I have oily lids and and still looking for a dupe.
5 out of 5 stars
16 December, 2024
originally posted on http://www.ulta.com
THE BEST Eye Primer
I also cannot relate to negative reviews. I have tried every eye primer out there and none work as well as this. This keeps my eyeshadow and liner on all day. I havent tried overnight. My shadow and eye makeup looks the same as when I applied it in the morning to night, about 10 hours. I like the tube, as I can see how much product is inside and control it more easily.
5 out of 5 stars
12 December, 2024
originally posted on http://www.ulta.com
This is a great eye shadow primer
I am totally baffled by the low ratings on this eye shadow primer. I am in my early 70's and this is the best I have found. I tried many others and for years used Urban Decay, but they creased in my lids and when I found Smashbox, I never looked back. I understand there are a lot of primers out there and some I have never tried, but this one works great for me...so the search was over. Love it.
5 out of 5 stars
6 December, 2024
originally posted on http://www.ulta.com
Definitely my favorite shadow primer
This product makes a huge difference for my lids. My makeup stays all day!
5 out of 5 stars
2 December, 2024
originally posted on http://www.ulta.com
THE BEST for my oily eyes
I am truly bewildered by all the negative reviews! I cannot travel or do my eyes without this primer (and yes, I am currently using the "new" packaging and formulation). I have what might be the world's oiliest skin and eyelids. This primer is indeed a bit thick and paste-like, but goes on smoothly. It prevents my graphic liner from running or transferring to surrounding skin. It lasts all day! I'll work a little into a pointed cotton swab (for cleaning up purposes) on the back of my hand — and if I don't remove it with a cleaning balm before leaving the house, it stays on my hand all day even with vigorous hand washing in healthcare…..so I don't get why all these reviews say it does not last.