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Sunday Riley C.E.O. 15% Vitamin C Brightening Serum - Ulta Beauty - 1 of 1

Sunday Riley C.E.O. 15% Vitamin C Brightening Serum - 0.5 fl oz - Skin Tone, Firming & Wrinkle Reduction

$50.00

Size0.5

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • A hydrating, antioxidant formula that reinforces the skin's moisture barrier for a skin-smoothing glow
  • Improves the appearance of lines and wrinkles, dark spots, and dullness
  • Instantly brightens the complexion and reduces the appearance of redness and skin sensitivity
  • Diminishes the appearance of pores and plumps

Description

Powered by 15% Vitamin C, this hydrating lightweight serum fights the look of dullness and the appearance of dark spots at the source while diminishing the signs of aging. This formulation also instantly illuminates the complexion and helps to reduce skin sensitivity signs.

This Sunday Riley product is vegetarian and cruelty-free and formulated without parabens, phthalates, mineral oil, sulfates, gluten, and artificial fragrance.

How To Use
Dispense 2-3 pumps and massage into your skin. Can be applied morning and evening.
Suggested Routine
Can be followed with with your favorite Sunday Riley Face Cream. CEO 15% Vitamin C Brightening Serum also pairs well with Ceramic Slip face wash and CEO Afterglow Cream.

Packaging uses > 50% plastic alternative such as FSC-certified paper, aluminum, steel, or glass with great potential to be widely circular for majority of product packaging.
Scent: Citrus
Trial/Mini/Travel Size: Yes
Health Facts: No Fragrance Added, Sulfate-Free, Paraben-Free, Contains Vitamin C
Product Form: Serum
Sustainability Claims: Cruelty-Free, Not Tested on Animals
Beauty Purpose: Wrinkle Reduction, Pore Reduction, Brightening, Skin Tone Improvement, Firming
Recommended Skin Type: Dry, Combination, Normal
TCIN: 87774003
UPC: 817494011678
Item Number (DPCI): 342-01-0262
Origin: Assem USA w/foreign/dom. parts
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, tetrahexyldecyl ascorbate, squalane, polyglyceryl-6 distearate, peg-8 beeswax, ppg-12/smdi copolymer, glycine soja (soybeans) sterols, sodium phytate, tocopherol, acetamidoethoxyethanol, hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, sodium acrylate/sodium acryloyldimethyl taurate copolymer, jojoba esters, glycolic acid, caprylyl glycol, cetyl alcohol, polyglyceryl-3 beeswax, chlorphenesin, glycerin, polysorbate 60, sorbitan isostearate, saccharide isomerate, citrus aurantium dulcis (sweet orange) peel oil, citrus tangerina (tangerine) peel oil, linalool, limonene, phenoxyethanol.

Shipping details

Estimated ship dimensions: 1.6 inches length x 3 inches width x 5.5 inches height
Estimated ship weight: 0.3968 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Additional product information and recommendations

Guests are saying

This vitamin C serum has garnered attention for its ability to brighten and improve skin texture, making it a popular choice among guests. Many appreciate its lightweight feel and pleasant scent, while some have noted the importance of its unique packaging that protects the product's potency. Despite some concerns about the amount of product and packaging design, the overall effectiveness in achieving a glowing complexion has led to high recommendations from users.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 1206 reviews
    40% would recommend
    10 recommendations
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    29 March, 2026Verified purchase

    (no review title)

    Burned by skin. Used it for 2 weeks. I have mixed skin. I HaD high hopes. Considering the price. Expected more.
    B
    Did you find this review helpful?
    3 out of 5 stars
    19 March, 2026
    originally posted on http://www.ulta.com
    Image

    If you have oily/ combo skin...be cautious

    I wanted to love this product....and usually I do not breakout easily at all, but this product is so heavy and feels oily on my face that it has caused me to breakout in the the two weeks of me using it. returning it immediately!
    Tasha
    Did you find this review helpful?
    5 out of 5 stars
    27 February, 2026
    originally posted on http://www.ulta.com
    Image

    I would buy this product again.

    Love it.
    Jane
    Did you find this review helpful?
    5 out of 5 stars
    22 February, 2026
    originally posted on SundayRiley.com
    Image

    Love it!

    Smells amazing and is evening out my skin tone.
    Ashlei
    Did you find this review helpful?
    5 out of 5 stars
    31 January, 2026
    originally posted on http://www.ulta.com
    Image

    Easiest "yes" you'll say today

    I loveee this product!! Of all the skincare products I actively use and have tried, this one probably has had the most visible impact on my skin. I'm in the 25-35 age range, have combination skin that leans dry, and can sometimes react to new products. I used to have a bit of an uneven skintone with a fair bit of redness (even after cutting dairy, which was a major contributor to the redness/inflamation). I first tried the less concentrated syrum version of this product and loved it enough to want the stronger option. Within one bottle my skin was quite literally smoother, had a more even texture, was brighter and no more redness! That was the first time I had honestly seen an undeniable improvement from a skincare product. It smells so nice (like oranges!) and has a wonderful smooth texture kind of like a thin lotion. It dries fast and doesn't leave any sort of sticky feeling like some vitamin c products tend to do. Out of curiosity, I took apart an empty bottle and the product is pumped from a small sealed bag which is keyyy for vitamin c. Vitamin c is unstable when exposed to air, light and heat so to maintain its effectiveness it must stay sealed and cool. I've heard that some people have a hard time with vitamin c causing a reaction but I've never had an issue with any of the products I've tried. So maybe it's just me but this hasn't bothered my skin at all. Any time I get a compliment on my skin I recommend this product and have hyped it up to all my friends lol the biggest benefits I've seen are eveness and redness reduction. Brightness has improved slightly but I'm looking for another product to really target that. My only downsides are the cost and replacement rate. Any good vitamin c product is likely to be one of your more expensive items (expect $60+, easily) and this is no exception. I replace this the most out of all my stuff, but it's a no-brainer every time because it for real works!
    Ashley
    Did you find this review helpful?
    4 out of 5 stars
    17 January, 2026
    originally posted on http://www.ulta.com
    Image

    Deceptive contents

    I took the bottle apart and what somebody else had taken a photo of in May 2025. The bottle weighs a lot making one thing there's more to it cutting it open. It's a very small amount of product for a very high price not enough vitamin C to make a difference, but it did create a glowing effect on my face
    Jenna
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    4 January, 2026
    originally posted on http://www.ulta.com
    Image

    For the price, there's better

    Let me start with saying this was a gift. Now, right to it: before you spend money on this, look into the very popular Vit C serum with ferulic acid. It's the world's most popular and with good reason. If you're willing to spend at this price point, spend a little more and get your every cents worrh. Also, learn about incredients—this one does not contain yhe best. The one I mentioned above (the app won't let me mention the brand), has a cheaper contender—below $50—with very similar ingredients. It, too is phenomenal and effective serum. One brand starts with skinceu….. and the other brand is time….. Both have L-Ascorbic Acid and ferulic acid. The latter, even at a cheaper price point, is more effective than this, and both leave your alin glowing. Perhaps I would have fell for this and even enjoyed it had I not known and tried better products beforehand, but alas, I'm an ingredient and skin care connoisseur.
    JulieAB
    6 guests found this review helpful. Did you?
    5 out of 5 stars
    4 January, 2026
    originally posted on http://www.ulta.com
    Image

    Healed my dry skin patch

    So this is my first winter living in the Pacific North West. In late November after a particularly cold weekend, I noticed a patch of dry skin had formed underneath my eye. It resembled a dark sun spot on my fair skin. I tried several different creams but my skin was not healing. I started applying this serum twice per day, and within a week it was finally healing. I think the spot is barely noticeable now. The skin around my eyes feels more moisturized and my dark circles aren't as bad as before. I also love the way it smells.
    Kelly
    Did you find this review helpful?
    5 out of 5 stars
    3 January, 2026
    originally posted on SundayRiley.com
    Image

    Bright but Moist

    Great product. Makes skin glow but used with oil and gel in very dry conditions left my skin bright but moist. Smells great.
    Allora
    Did you find this review helpful?
    2 out of 5 stars
    1 January, 2026
    originally posted on http://www.ulta.com
    Image

    Deceiving packaging.

    Package was deceiving. Small bottle lasted me two weeks. Its unfortunate. Makes me not trust the comoany. The product is nice but didnt get to use it long enough to see results.
    PrincesGirl
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    27 December, 2025
    originally posted on http://www.ulta.com
    Image

    Love this oroduct

    Love
    Nancy
    Did you find this review helpful?
    3 out of 5 stars
    21 December, 2025
    originally posted on http://www.ulta.com
    Image

    Great product, deceptive amount

    I liked this a lot and was planing to repurchase until it ran out suddenly. Opened the bottle to discover the tiny bag that had contained the miniscule amount of product in the first place). Wow. The bag is actually great from a freshness standpoint but I'd NEVER spend this amount again on it.
    RayKay
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    21 December, 2025Verified purchase

    (no review title)

    I’ve been through so many bottles of this I can’t count. I love this. It’s the perfect moisture, and my skin feels nourished glowing and evens my skin tone.
    DJ
    Did you find this review helpful?
    5 out of 5 stars
    17 December, 2025
    originally posted on SundayRiley.com
    Image

    Great product

    Great product and it really works for me !! Love Sunday Riley !
    Paisley1
    Did you find this review helpful?
    5 out of 5 stars
    17 October, 2025
    originally posted on http://www.ulta.com
    Image

    Sensitive Skin Friendly

    I've tried other vitamin C serums and they either smell weird, don't work, or give me huge red rashes on my face. This one works and is sensitive skin friendly! I never broke out one time. And it really makes a difference in the glow and eveness of my skin.
    Katie
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    23 September, 2025
    originally posted on SundayRiley.com
    Image

    Glowing skin

    Helps my face glow again within two days. Amazing product!
    Marie 58
    Did you find this review helpful?
    3 out of 5 stars
    29 August, 2025
    originally posted on SundayRiley.com
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    .5 oz bottle is tricky

    The product is fine overall and I’d probably use it again. I bought the travel size as a trial but beware that there is just a tiny pouch attached to the pump, not an actual bottle. I’m pretty frugal with $$$ product and discovered this after about 10 days.
    Oh hello there
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    23 August, 2025
    originally posted on http://www.ulta.com
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    Disappointed

    I think company should be ashamed for the packaging and how little product you get. Once product gets low pump goofs up making it extremely hard to get remaining product. Id say look into the Vichy or another brand. I noticed no difference after a whole bottle.
    maya
    Did you find this review helpful?
    1 out of 5 stars
    14 August, 2025
    originally posted on http://www.ulta.com
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    Caused Allergic Reaction

    Though i did like the smell and feel after applying. After using for a few days i had an allergic reaction. My eyes and face became very puffy and swollen. If you have sensitive skin i do not recommend.
    Kar
    Did you find this review helpful?
    5 out of 5 stars
    14 August, 2025
    originally posted on http://www.ulta.com
    Image

    Love this product and all the Sunday Riley products

    Try it for yourself
    Lori
    Did you find this review helpful?

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