e.l.f. O FACE Satin Lipstick - Own It - 0.13 oz: Moisturizing, Paraben-Free, Vegan, Velvet Finish
$9.00
ColorOwn It
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Guests are saying
This lipstick offers a comfortable satin finish that feels hydrating and smooth on the lips, making it a great choice for everyday wear or special occasions. Guests appreciate the wide range of shades, including flattering colors for various skin tones. While some mention the need for reapplication after meals, the overall performance and packaging, including the magnetic lid, have received positive feedback, making it a versatile addition to any makeup collection.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 2921 reviews
easy to apply: 4.8 out of 5
easy to remove: 4.56 out of 5
long lasting: 4.02 out of 5
quality: 4.23 out of 5
value: 4.34 out of 5
79% would recommend
63 recommendations
1 out of 5 stars
17 May, 2026
originally posted on elfcosmetics.com
Zero staying power, doesn't last 15 minutes
This is worse than lipsticks from the 1980s. Absolutely ZERO staying power. None at all. Wipes off on literally anything. I tried letting it set for 10 minutes, still completely wipes off on anything. Blow your nose? half your lipstick is gone from the tissue just brushing your lips. Terrible
4 out of 5 stars
13 May, 2026
originally posted on elfcosmetics.com
Pigmented
Nice color but it is a little dry on the lips. Looks super nice with a gloss though!
4 out of 5 stars
3 May, 2026
originally posted on elfcosmetics.com
Like it
This lipstick is a little dry, but I like it with a gloss applied before and after applying.
5 out of 5 stars
18 April, 2026
originally posted on elfcosmetics.com
This lipstick is great for dates or special events
I bought this a few months ago and I love it its so long lasting. I still have it and I use it almost every single day for work.
5 out of 5 stars
2 April, 2026
originally posted on elfcosmetics.com
shade - drive
received as part of the elf birthday gift! such a pretty colour, goes with everything + very smooth/not dry at all :)
5 out of 5 stars
26 March, 2026
originally posted on elfcosmetics.com
Smooth
Normally not a fan of matte, but this has become one of my favorites. So smooth when applying and looks good.
5 out of 5 stars
15 March, 2026
originally posted on elfcosmetics.com
Smells yummy :)
Using this made me realise how sweaty and mushy my other lipsticks are. This goes on so smoothly, I’m very happy with the shade, and it smells like chocolate :) I’ll be happy to get this again for sure
5 out of 5 stars
14 March, 2026
originally posted on elfcosmetics.com
(no review title)
good for evening makeup. defenitly will buy another shade
5 out of 5 stars
8 March, 2026
originally posted on elfcosmetics.com
Really good colour
This lipstick is great. I have it in 2 shades and the pigment is really strong and lasts. Also really moisturising so doesn't dry the lips out
5 out of 5 stars
27 February, 2026
originally posted on elfcosmetics.com
Great formula
I love the magnetic closure. And I like a lot the color and the formula. Hydrating.
5 out of 5 stars
25 February, 2026
originally posted on elfcosmetics.com
Good
I like this lipstick! I really love the color and the formula!
5 out of 5 stars
1 February, 2026
originally posted on elfcosmetics.com
OMG
The packaging feels luxurious, velvety and has a magnet for closing. Very nice lipstick for its price.
5 out of 5 stars
Thumbs up graphic, would recommend
31 January, 2026Verified purchase
- Skin tone: Light
- Skin type: Combination
- Hair color: Blonde
- Eye color: Hazel
(no review title)
I love that it only takes 1 swipe for full coverage that lasts. A very natrual look and beautiful shade.
4 out of 5 stars
26 January, 2026
originally posted on elfcosmetics.com
Great!
I got this in the shade Drive as part of e.l.f.'s birthday gift. Color is nice and a great lipstick with megnitic cap. Thanks!
5 out of 5 stars
26 January, 2026
originally posted on elfcosmetics.com
Love!
I bought 3 of these and I really love them. I hope they will be available for reorder as I’ve made them part of my routine.
2 out of 5 stars
Thumbs down graphic, would not recommend
20 January, 2026Verified purchase
Disappointed
Colors don’t match the photos.
5 out of 5 stars
16 January, 2026
originally posted on elfcosmetics.com
OMG
GET THSI IF YOU LOVE STYLE!!! I love the look of this, it’s shiny & also, just saying it smells like cake batter, idk if it’s just me tho Also it looks super pretty & the cap is magnetic to the base & it’s huge! There’s so much lip stick there I actually really love it, my own note is that I wish the branding on the actual lip stick was lower because I love the look of e.l.f imprinted on the lipstick
5 out of 5 stars
15 January, 2026
originally posted on elfcosmetics.com
Dirty Talk
Beautiful color! Goes on smooth and has great staying power. Doesn't feather into fine lines.
5 out of 5 stars
15 January, 2026
originally posted on elfcosmetics.com
So Smooth
So pretty and smooth. Doesn't dry my lips out like other matte lipsticks. Great staying power. No odor. No feathering. Perfection!
5 out of 5 stars
15 January, 2026
originally posted on elfcosmetics.com
Worth It
This is not a paid review. I am very picky when it comes to lipstick. I look for a lipstick that has a lot of pigment when applied on the lips, hydrating the lips and the longevity. This lipstick checks off the boxes. I ordered no doubt and standing ovation because I am experimenting with nude shades. The color pay off on both is *chef's kiss* Granted, this is a bullet lipstick and there will be several applications throughout the day because of eating and drinking, but I dont mind that. Please expand on the shade range because I keep buying them!