Almay Length & Lift Mascara - Black - 0.24 fl oz
$9.39
ColorBlack
In Stock
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This mascara has garnered mixed feedback from guests, with many praising its hypoallergenic formula and ability to lengthen and lift lashes without clumping. Guests appreciate its smooth application and lightweight feel, making it suitable for sensitive eyes. However, some have experienced issues with flaking and smudging, particularly in humid conditions. Overall, it is seen as a reliable choice for those seeking a natural look without irritation.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 1629 reviews
easy to apply: 4.14 out of 5
easy to remove: 3.71 out of 5
long lasting: 3.43 out of 5
quality: 3.25 out of 5
value: 3.37 out of 5
48% would recommend
39 recommendations
4 out of 5 stars
13 January, 2026
originally posted on influenster.com
Waterproof mascara that gives length!
[This review was collected as part of a promotion.] I received Almay Length & Lift Mascara to sample. Im glad I got to try this product! I don't have the longest lashes but using this mascara, gives my lashes length. It doesn't clump or flame! This is plant-based which is great! Its waterproof, too & lasts for hours. I recommend this product & brand. I would consider purchasing this specific product in the future as well.
4 out of 5 stars
13 January, 2026
originally posted on influenster.com
4star
[This review was collected as part of a promotion.] Good value for the size. Works as well as a waterproof mascara should! Did make a great difference in the visible lashes, and the length! Not sure about the conditioning part but we can come back for that! Worth a try, definitely!
5 out of 5 stars
10 January, 2026
originally posted on influenster.com
truly waterproof!
[This review was collected as part of a promotion.] i’ve been loving the almay waterproof length and lift mascara! it really is waterproof and stays on with little to no smudging. the wand is great and applies nicely on the eyes. it comes off perfectly with the waterproof makeup remover pads as well 😍
5 out of 5 stars
10 January, 2026
originally posted on influenster.com
I like
[This review was collected as part of a promotion.] I really liked this mascara; it makes my lashes super long and defined, it lasts a long time, it comes in a very pretty colored package, and a little goes a long way.
5 out of 5 stars
9 January, 2026
originally posted on influenster.com
Lash
[This review was collected as part of a promotion.] It made my lashes look longer the fact that it was waterproof was amazing it lasted all day long was very easy to remove with the proper makeup wipes
3 out of 5 stars
7 January, 2026
originally posted on influenster.com
Everyday product
[This review was collected as part of a promotion.] This is a great everyday mascara. It gives some length and lift without being super dramatic. The formula is hypoallergenic for a waterproof product. It takes a bit to dry but stays place once you do without clumping.
2 out of 5 stars
7 January, 2026
originally posted on influenster.com
Definitely don’t recommend
[This review was collected as part of a promotion.] It didn’t lift my eyelashes it didn’t make them look more defined. It didn’t give them volume. It didn’t really do anything. It was easy to remove, but I don’t recommend it.
5 out of 5 stars
7 January, 2026
originally posted on influenster.com
Amazing
[This review was collected as part of a promotion.] Whaaaaat??? I loveeeee this mascara so much!! Look how pretty my lashes looks like! They are separate, they are very black and long! The formula it’s amazing! Keeps the curl and it’s very light weight! First time trying the brand and it was very impressive!
4 out of 5 stars
5 January, 2026
originally posted on influenster.com
Great pigment & smooth
[This review was collected as part of a promotion.] Great mascara option. Goes on very pigmented and added alot of length to my lashes. I curled first and this seemed to help hold the curl well. Didnt notice any flaking or issues removing it either.
4 out of 5 stars
5 January, 2026
originally posted on influenster.com
A little a little thicker than what I would like b
[This review was collected as part of a promotion.] I usually don't like many drugstore mascaras because they tend to be clumpy and my personal preference is a very thin and natural, very even spread out and non-clumping mascara. I didn't have very high hopes going into this, but after using it, I realized that the applicator is pretty good. And yes, although the consistency is a bit thick, it's not like any other drugstore mascara I've used before and it is comparable to high-end ones that I have. I use it now in addition to my high-end ones to kind of get that more volume, but I wouldn't recommend using it alone because it is at the end of the day a lower class mascara and if I were to just use it alone, I feel like it would lead to some clumping and and the consistency is somewhat thick.
5 out of 5 stars
4 January, 2026
originally posted on influenster.com
My new favorite!
[This review was collected as part of a promotion.] This mascara gives great length and lift without clumping. It lasts all day and truly holds up as waterproof, even in humidity. I also love that it’s gentle on sensitive eyes. Removal takes a little extra effort, but overall it’s a reliable everyday waterproof mascara.
5 out of 5 stars
3 January, 2026
originally posted on influenster.com
Lengthens Lashes and Leaves Eyes Comfortable
[This review was collected as part of a promotion.] I recieved this product from Influenster and Almay in exchange for my honest review. I’ve been reaching for the Almay Length & Lift Waterproof Mascara (Black Waterproof) nonstop. It gives my lashes noticeable length and a soft lifted look without clumping or flaking—and it actually stays put. No smudging, no raccoon eyes, even through long days or watery eyes. The formula feels lightweight and comfortable, making it perfect for sensitive eyes and contact lens wearers.
2 out of 5 stars
3 January, 2026
originally posted on influenster.com
It’s okay
[This review was collected as part of a promotion.] This is a very natural looking mascara. In my opinion better suited for day to day or when you’re rocking a no makeup makeup look. It lengthens but doesn’t lift. It’s a little buildable. Zero smearing during the long night I wore it, so that’s a huge plus! I have long, straight eyelashes and this mascara just didn’t do anything for my eyes.
5 out of 5 stars
2 January, 2026
originally posted on influenster.com
Mascara ready.
[This review was collected as part of a promotion.] Amazing mascara. Easy to use and it doesn’t leave ur lashes clumpy. My lashes stay up. The packaging is super cute. I highly recommend the mascara.
3 out of 5 stars
2 January, 2026
originally posted on influenster.com
Not good
[This review was collected as part of a promotion.] This Almay Length and Lift Mascara did not work to well for me, it weighed down my lashes after curling. My lashes did not clump up, the mascara did not flake after hours of wearing the brush itself is good but this did smear a lot and I had raccoon eyes after a short time.
5 out of 5 stars
1 January, 2026
originally posted on influenster.com
Flawless Look 😍✨🫶🏼
[This review was collected as part of a promotion.] Grateful for receiving this product to try out! The mascara is incredible and gives natural makeup looks flawlessly and is amazing. It lifts the eyelashes incredibly! And it's truly waterproof.
4 out of 5 stars
30 December, 2025
originally posted on influenster.com
Good
[This review was collected as part of a promotion.] I like the look and feel of this mascara. I find it hard to remove, but I believe that’s just a result of the waterproof formula. It gets slightly smudgy after a long day, but I think it’s a good affordable option that gets the job done!
5 out of 5 stars
30 December, 2025
originally posted on influenster.com
Decent
[This review was collected as part of a promotion.] The Almay Length and Lift Mascara was pretty decent. It gave my lashes noticeable length and a slight lift without clumping. It felt lightweight and didn’t irritate my eyes, which I really appreciated. It’s not overly dramatic, but it’s great for an everyday, clean look.
5 out of 5 stars
29 December, 2025
originally posted on influenster.com
Good mascara !
[This review was collected as part of a promotion.] This mascara was very good for being on the cheaper side of mascara ! Was buildable, it wore really well, and I was able to remove it without a lot of stress !
4 out of 5 stars
29 December, 2025
originally posted on influenster.com
Great lengthening mascara!
[This review was collected as part of a promotion.] I’ve been using this Almay mascara for a bit now and I’m pleasantly surprised. It gives really nice length and definition without clumping. The brush helps you get into the corners and right at the root of your lashes. My lashes look longer and more separated, but still natural—not spidery or heavy. I also love that it feels lightweight and doesn’t flake throughout the day. Another plus is that it comes off easily with makeup remover and doesn’t tug at my lashes. Great everyday mascara, especially if you like a clean, defined lash look.