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SheaMoisture Raw Shea Butter Moisturizing Hair Mask - 2 of 4SheaMoisture Raw Shea Butter Moisturizing Hair Mask - 3 of 4SheaMoisture Raw Shea Butter Moisturizing Hair Mask - 4 of 4
SheaMoisture Raw Shea Butter Moisturizing Hair Mask - 1 of 4

SheaMoisture Raw Shea Butter Moisturizing Hair Mask - 11.5oz: Cream, For Textured & All Hair Types, Daily & Weekly Use

8 Questions
$10.99

Size11.5oz

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • A HYDRATING TREAT​​Treat yourself to the ultimate deep hydration with SheaMoisture® Raw Shea Butter Deep Moisturizing Masque. Renew dry & damaged curls for a beautiful glow up.​
  • THICK HAIR HYDRATION BLEND​​Our deeply nourishing formula infused with Sea Kelp, Argan Oil and Raw Shea Butter seals in moisture for a healthy glow.
  • THE ULTIMATE GLOW UP​​Watch dry and damaged curls get deeply hydrated and renewed with this thick curl treat. Unmask smooth, soft, healthy-looking curls that shine.
  • FORMULA BENEFITS​Seals in moistures for deep nourishment and a healthy glow
  • SUSTAINABILITY MATTERS ​​​SheaMoisture® intentionally uses Fair Trade Shea Butter that is organic and sustainably sourced so you can feel good about choosing us. ​
  • SAY YES TO CLEAN BEAUTY ​​​Here’s something you can say yes to – our formulas have NO parabens, NO phthalates, NO petrolatum, and NO mineral oils because NO one has time for nasty additives.

Description

You and your curls are in for a treat. SheaMoisture® Raw Shea Butter Deep Moisturizing Masque unmasks brand new curls, making those dry strands a distant memory. No more covering up and masking the damage done from styling—it’s time to unleash those bouncy, soft curls into the wild and let them live a little. More than a conditioner, this masque goes deep to deliver extra intense moisture to each and every strand. No matter how thick and dry your hair is, it’ll be left feeling hydrated and nourished. Think of it as the ultimate nourishing food for your hair, featuring our Thick Hair Hydration Blend that’s infused with Sea Kelp, Argan Oil and Raw Shea Butter to seal in more moisture for a healthy glow. Hair goes from dry & damaged to deeply hydrated & renewed. From brittle & frizzy to soft & smooth. From dead & dull to full of life. Go on and treat yourself and your hair to a moisturizing masking ritual that’ll make you feel good. And you can also feel good about choosing SheaMoisture® because we intentionally use Fair Trade Shea Butter that is organic and sustainably sourced with NO parabens, NO phthalates, NO petrolatum, and NO mineral oils.
Hair Type: Textured, All Hair Types
Health Facts: Sulfate-Free, Dye-Free, Formaldehyde-Free, Phthalate-Free, Propylparaben-Free, Contains Kelp, Formaldehyde Donor-Free, Butylparaben-Free, Aluminum-Free, Nonylphenol Ethoxylate Free, Sodium Lauryl Sulfate-Free, Contains Shea Butter, Paraben-Free, Silicone-Free
Product Form: Cream
Sustainability Claims: Cruelty-Free, Not Tested on Animals
Recommended Use: Daily, Weekly
Beauty Purpose: Deep Hydration, Damage Repair, Moisturizing
Battery: No Battery Used
TCIN: 12239778
UPC: 764302280248
Item Number (DPCI): 063-05-0958
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water (aqua), cetearyl alcohol, ricinus communis (castor) seed oil, glycerin (vegetable), butyrospermum parkii (shea) butter *(a), olea europaea (olive) fruit oil, behentrimonium chloride, brassica alcohol, stearamidopropyl dimethylamine, capryloyl glycerin/sebacic acid copolymer, argania spinosa (argan) kernel oil, macrocystis pyrifera (kelp) extract, trehalose, diheptyl succinate, brassicyl valinate esylate, polyquaternium-10, sodium chloride, lactic acid, calcium gluconate, sodium benzoate, triethyl citrate, caprylyl glycol, benzoic acid, fragrance (parfum). * certified organic ingredient. (a) fair trade ingredient.

Shipping details

Estimated ship dimensions: 2.6 inches length x 3.7 inches width x 3.86 inches height
Estimated ship weight: 0.84 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: Is this ok to use on bleached hair?

submitted by Cassandra - 10 months ago
  • A: Hi Cassandra, we appreciate your query regarding safety of usage the SheaMoisture Raw Shea Butter Deep Treatment Masque on natural hair. Please know, all Unilever shampoos, conditioners, and styling aids are safe to use on color-treated hair. Our products have unique technologies that help keep your hair vibrant.

    submitted bySheaMoisture - 3 months ago
    Brand expert

Q: Do you wash this product out?

submitted by Keesh - 10 months ago
  • A: Hi Keesh, we appreciate your inquiry regarding the usage of SheaMoisture Raw Shea Butter Deep Treatment Masque. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (52803096), so we can address your concerns promptly.

    submitted bySheaMoisture - 3 months ago
    Brand expert

Q: Do I need to use this product in my shower routine?

submitted by Laila - 2 years ago
  • A: Thanks for asking about the Raw Shea Butter Deep Moisturizing Masque. This product, enriched with a unique Raw Shea Butter blend, satisfies your thirsty curls' and coils' needs, achieving an incredible healthy-looking, soft mane straight out of the shower! Perfect for those transitioning from chemically treated to natural hair. We hope this helps!

    submitted bySheaMoisture - 2 years ago
    Brand expert

Q: Is this product color safe?

submitted by Nikki - 5 years ago
  • A: All Unilever shampoos, conditioners, and styling aids are safe to use on color-treated hair. Our products have unique technologies that help keep your hair vibrant.

    submitted bySheaMoisture - 5 years ago
    Brand expert

Q: Does this product contain silicone?

submitted by Discerning Dame - 6 years ago
  • A: Thanks for reaching out that is a great question! Some of our hair care products contain protein derivatized silicone, which has a dual functionality—it increases moisture while providing a reinforcement to the cuticle for strengthening properties. Our formulations may be subject to change so please always check the label for the most up-to-date information.

    submitted bySheaMoisture - 6 years ago
    Brand expert

Q: Why is hair food? Why hair need food? Has no mouth....?

submitted by Food Boy - 6 years ago
  • A: Thanks for asking, we're glad to help! Please send us an email at support@sheamoisture.com so we can assist further.

    submitted bySheaMoisture - 6 years ago
    Brand expert

Q: I have relaxed hair and don't know what products to use from your line. I would like to narrow down whats best for my hair. Is there a way I can do that? Thanks in advance.

submitted by Amoy - 8 years ago
  • A: We would recommend our Coconut & Hibiscus collection. We also suggest completing our Good Hair Day Tool at amillionwaystoshea,com in order to find the best products for your hair care regimen.

    submitted bySheaMoisture - 8 years ago
    Brand expert

Q: Is there protein in this?

submitted by Mia - 8 years ago
  • A: This product contains protein.

    submitted bySheaMoisture - 8 years ago
    Brand expert

Additional product information and recommendations

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Guests are saying

This deep conditioning hair mask is a favorite among guests for its ability to restore moisture and softness to dry, damaged hair. Many appreciate its rich, creamy texture that makes application easy and effective, especially for curly hair types. The mask is praised for enhancing curls, reducing frizz, and leaving hair shiny and manageable. While some guests noted a faint smell, the overall results have led to high satisfaction and repeat purchases.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.2 out of 5 stars with 1131 reviews
    effectiveness: 3.56 out of 5
    quality: 3.75 out of 5
    value: 3.1 out of 5
    60% would recommend
    138 recommendations
    4 out of 5 stars
    9 July, 2026
    originally posted on influenster.com
    Image

    Best Deep Conditoner for Hydration

    I love using this deep conditioner before applying heat on my hair. The smell is not strong at all. It leaves the typical shea butter scent. This has helped restore my hair after dealing with heat damage. It was easy to use and detangle while in the shower. This product is thick, so it will sit on your hair and penetrate the hair.
    TatianaJ
    Did you find this review helpful?
    4 out of 5 stars
    8 July, 2026
    originally posted on influenster.com
    Image

    good hair reset product

    helps with my curly hair, love how it helps enhance my curls. the application is thick, but helps smooth and soften hair. this a good product for a hair wash day for when you want to refresh your curls
    CameronS
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 June, 2026Verified purchase

    Love it

    Loveee love love this hair mask, it makes my hair so soft and smell nice
    effectiveness: 5 out of 5
    quality: 4 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    18 June, 2026Verified purchase

    Leaves Hair Soft, but....

    4 stars for it making my hair look and feel great, 1 star for the smell. I have thick, long, dry hair that gets heat styled often and this leaves my hair soft, shiny and feeling like it does after a salon visit. It does not leave my hair flat, heavy or greasy (I only apply it my mids and ends). However, there is sea kelp in this and it does have a faint fishy smell! It is faint, but noticeable when applying it. It's not overpowering, but it's not appealing either. My hair has never smelled like it after rinsing it out. I never noticed it later and even asked friends if my hair smelled and all of them said no. I probably wouldn't use if it my hair didn't look and feel so good after using it. I will probably buy more when I run out. I'm just hoping the smell means there is a good amount of minimally processed, good-for-hair ingredients in it For reference I have thick, longer hair (past shoulders) that is slightly coarse and dry and I use this product once a week.
    TwinMom
    effectiveness: 5 out of 5
    quality: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    12 April, 2026Verified purchase

    (no review title)

    I cannot get over the smell of this product. Please change it
    1 reply from SheaMoisture team - 4 months ago
    Hi there, we're truly sorry to hear about the issue you've experienced with SheaMoisture Raw Shea Butter Moisturizing Hair Mask. Thank you for bringing this to our attention. We want to make things right for you. Please send us an email at unileverconsumercare.usa@unilever.com with your details, and reference ID 54627075 we’ll make sure to assist you promptly.
    Italiandyme
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 December, 2025Verified purchase

    SUFFERING with itchy, red welts and hives for FOUR days and counting. DO NOT BUY!!!

    It’s been 4 DAYS and my skin is still breaking out in INTENSELY itchy hives, welts - first it made my neck all splotchy and behind my ears and it turned into a full blown all over allergy type attack. Ive had to take Benadryl at night and just took an Allegra hives. I DO NOT have any allergies- not even seasonal. Yet this thing is causing my skin to itch, burn, welts and I’m suffering day and night. All before Christmas. I have used it before a few times but this last time is downright criminal the way it has affected my body. I will tell everyone I know and blast this everywhere - this company is not good!!!
    1 reply from SheaMoisture team - 5 months ago
    Hi Nicole, we're so sorry to hear you had this experience with our SheaMoisture Raw Shea Butter Moisturizing Hair Mask. The quality of our products is very important to us, and we'd like to ask few questions please email our team at unileverconsumercare.usa@unilever.com and share ref ID: 54135978. We'll be waiting for your email.
    Nicole
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    2 October, 2025
    originally posted on sheamoisture.com
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    BRING BACK OLD FORMULA (The 1w/ new label sucks!)

    I’m writing this review to stress how disappointed I am w/ the new formula for Raw Shea Butter Deep Moisturizing Hair Masque. I ask you to please bring back the old formula. The new formula is watery and just not as good. I’m talking about the product w/ the new label. It doesn’t smell, feel or work the same. I’m very disappointed and now forced to seek out another DC to replace it. Being the new formula SUCKS!!!
    Elle
    3 guests found this review helpful. Did you?
    3 out of 5 stars
    25 August, 2025
    originally posted on sheamoisture.com
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    Different than before

    I’ve always loved this conditioner but my recent purchase is different from the others. It’s a different consistency, and unfortunately not as thick or moisturizing as it used to be. Bring back the old formula!
    Karen
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 August, 2025Verified purchase

    hair mask

    super moisturizing! I have thick curly/wavy hair and it made my curls shiny and keeps my ends healthy
    p
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    31 July, 2025
    originally posted on sheamoisture.com
    Image

    The worst!

    Doesn't do anything for my hair! The worst product I ever bought.
    Nadine
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    2 March, 2025Verified purchase

    Heavy and feels like its stripping my hair

    It feels heavy on my hair and I have curly type 4 too. I used it as a deep leave in mask after washing my hair and it was hard to detangle my hair and felt like it was drying it out instead of becoming smooth and conditioning. I don’t know if they changed the formula back as other reviewers said it changed and they noticed a difference but I won’t be buying this again. This isn’t a sponsored or promoted or influencer free gimmick like other paid reviews which is super annoying at this point because I bought this myself.
    1 reply from SheaMoisture team - 1 year ago
    We apologize for any inconvenience caused by our Raw Shea Butter Moisturizing Hair Mask. Your satisfaction is our priority. Please reach out to our Consumer Services team at support@sheamoisture.com with your contact details and the ref id: 50308257 so we can address your concerns promptly.
    Furiosaroses
    effectiveness: 2 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    4 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    21 February, 2025Verified purchase

    A NO for tangly prone long hair

    Love SheaMoisture and use some of their products lifelong - but this isn’t good for fine, long, tangly prone hair. Truly made my hair so heavy and tangly, so much time added post shower. So glad I used it all finally and will not ever repurchase. Seems thick and nice for someone with a different hair type!
    1 reply from SheaMoisture team - 1 year ago
    Thank you for sharing your thoughts with us. We're sorry to hear about your experience with our Raw Shea Butter Moisturizing Hair Mask. Your feedback is important to us. Please contact our Consumer Services team at support@sheamoisture.com with your contact details and the ref id: 50217766 so we can gather more details and assist you further.
    best black sweater ever
    effectiveness: 1 out of 5
    quality: 2 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    17 February, 2025Verified purchase

    I am not in love...

    I generally use a hair mask/cholesterol on a regular basis. I thought I would try a new product, so I purchased the Shea Moisture Raw Shea Butter Hair Mask. I am not in love with this product. Strengths: 1 Price is fair (about $13.00) as you do not need to use much with each application. 2 Has a nice creamy texture. 3 Does soften hair. (I do not have curly or kinky hair.) Drawbacks: 1 While it did soften my hair, it actually made it very limp by the end of the day. (Much more so than other masks I have used.) BTW, I wash my hair everyday. 2 I have noted since using it for a short while, my bathtub feels greasy and slippery. Not what I want! Makes it more likely that one might slip. 3 While I am not a chemist, it seems to have a lot of non-natural ingredients. Overall: This product does not work well for me, as I do have fairly fine hair. My largest concern was the how it made my hair so limp. However, it might work more effectively for someone with thicker and more luxurious hair.
    1 reply from SheaMoisture team - 1 year ago
    We’re sorry to hear this, the quality of our products is important to us. We’d like to gather more details about the product and your experience. Please email support@sheamoisture.com with the ref id: 50201222.
    MJ
    effectiveness: 3 out of 5
    quality: 3 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 February, 2025Verified purchase

    Love

    This is my favorite hair mask ever, I will always have this in my bathroom. I have severely damaged hair that I am growing out and this is the only mask at this price point that makes my hair feel SO conditioned.
    Kayla
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    28 December, 2024
    originally posted on sheamoisture.com
    Image

    Bring the old formula back!

    Please for the love of god bring the old formula back! This new one is awful
    Stomato
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    7 October, 2024Verified purchase

    Works great

    I could tell this deep conditioned My hair felt great after using in the shower. I added this to my hair wash routine
    Liz
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    4 October, 2024Verified purchase

    👍🏼

    I bought this mask for my daughter since her hair has been feeling dry lately so we gave it a try today & her hair definitely feels softer than how it was before
    Dreamss
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    25 May, 2024
    originally posted on sheamoisture.com
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    i hated it.

    this hair thing made my hair fluffy and wavy to straight and flat now my hair had been like this for 4 days now i’ve washed it out and it’s still flat do not recommend this product at all.
    jojo
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    8 May, 2024Verified purchase

    Nope, just nope.

    Terrible. Smells disgusting and does not work. It made my hair all frizzy and yucky.
    1 reply from SheaMoisture team - 2 years ago
    Thanks for sharing your experience with our Raw Shea Butter Moisturizing Hair Mask. We're sorry to hear the performance and smell wasn't for you. We’d like to hear more; please email us at support@sheamoisture.com with ref. ID: 47349682. Our team is waiting to assist you.
    DT
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 April, 2024Verified purchase

    Great product

    This works beautifully. My hair is so soft afterward!
    Viowin90
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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