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John Frieda Precision Foam Colour - 2 of 4John Frieda Precision Foam Colour - 3 of 4John Frieda Precision Foam Colour - 4 of 4
John Frieda Precision Foam Colour - 1 of 4

John Frieda Brilliant Brunette Precision Foam Color, Hair Color Foam - 4B Dark Chocolate Brown: Paraben-Free, Vegan, Includes Conditioner

43 Questions
$11.99

In Stock

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At a glance

About this item

Highlights

  • #1 FOAM HAIR COLOR - This Precision Foam hair color isn’t your average hair dye, it has an amazing thick, mess-free application to prevent unwanted drips and patchy color
  • LONG-LASTING FORMULA - This foam hair dye in a rich dark brown shade is blended with beige and golden tones and is long-lasting
  • 100% GREY COVERAGE - Our long-lasting formula delivers rich, salon-quality color that won’t fade and boosts confidence with rich brunette shades and 100% coverage against grey hair
  • NOURISHING CONDITIONER - John Frieda Precision Foam hair color kit awakens your color while moisturizing and nourishing your lush dark brown hair
  • COMPLETE HAIR COLORING KIT - Includes everything you need for seamless, fast coloring, including colorant, developer, after-color conditioner, foamer, gloves and easy to follow instructions

Description

John Frieda Precision Foam hair dye is a fade-resistant, salon-quality hair color that offers 100% color saturation and grey coverage. This 4BG color is a warm, dark brown shade with beige and golden tones with a non-drip application to prevent unwanted patches. Use our after-color conditioner to seal in color for long-lasting, tonal richness. This hair coloring kit includes everything you need, including colorant, developer, after-color conditioner, foamer, gloves and easy to read instructions.
Hair Type: All Hair Types
Health Facts: Paraben-Free, Gluten-Free, Vegan
Product Warning: Keep out of reach of children
Product Form: Foam
Sustainability Claims: Not Tested on Animals, Cruelty-Free
Includes: Color Developer, Applicator, Conditioner, Gloves
Beauty Purpose: Moisturizing, Hair Coloring
Processing Time: 30 Minutes
TCIN: 13219243
UPC: 717226162039
Item Number (DPCI): 063-01-2159
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

colourant: water, alcohol denat., disodium cocoyl glutamate, laureth-23, ammonium bicarbonate, c11-15 pareth-9, propylene glycol, ammonium hydroxide, decyl glucoside, toluene-2.5-diamine sulfate, sodium cocoyl glutamate, ethanolamine, polyquaternium-22, fragrance, ppg-7, sodium sulfite, ascorbic acid, myristyl alcohol, tetrasodium edta, 2-amino-3-hydroxypyridine, 2-methylresorcinol, resorcinol, m-aminophenol. developer: water, hydrogen peroxide, steartrimonium chloride, cetyl alcohol, ceteth-40, stearyl alcohol, myristyl alcohol, isopropyl alcohol, cetrimonium chloride, etidronic acid, sodium hydroxide, acetaminophen, salicylic acid. conditioner: water, glycerin, stearyl alcohol, dimethicone, behentrimonium chloride, cetyl alcohol, trisiloxane, cetyl esters, dipropylene glycol, fragrance, benzyl alcohol, quaternium-91, disodium edta, cetearyl alcohol, cetrimonium methosulfate, oryza sativa (rice) bran oil, orbignya oleifera seed oil, sodium hydroxide, benzoic acid.

Shipping details

Estimated ship dimensions: 2.52 inches length x 3.79 inches width x 6.35 inches height
Estimated ship weight: 0.51 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is it good for relaxing hair?

submitted by Brownie - 4 years ago

  • A: Hello! John Frieda's Precision Foam Colour is a foam hair color that locks in salon-quality color and freshness, and not a relaxer product. Please call us with other questions at 800-521-3189.

    submitted byJohnFriedaExpert - 4 years ago

  • A: Hey, Coloring your hair right after this type of treatment can easily over process, over lighten, or make your hair more susceptible to damage. We recommend waiting two weeks between your chemical treatment and coloring your hair. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 4 years ago
    Brand expert

Q: Hi I have dark long brown hair with gray hairs and I would like to know if this product is going to be burning or have that strong smell like other ones? I am looking at the espresso color.

submitted by Butterflybelle23 - 6 years ago

  • A: No burning & the smell is lighter than most. But beware, these products pull red VERY easily. Even the ones advertised as B or G.

    submitted byDallus67 - 6 years ago

  • A: Hello Butterflybelle23! This hair color does have a strong scent. As far as reactions go, we recommend conducting a patch test to be sure, before applying all over. Hope this is helpful!

    submitted byTarget Beauty Consulting - 6 years ago
    Brand expert

Q: My hair is pretty blond. I need to dye my whole hair brown for a play. Will 4N dark natural brown give me the look I’m searching for?

submitted by Maeve - 7 years ago

  • A: Do NOT go with the BG! You will most definitely end up with a red tint!!

    submitted byDallus67 - 6 years ago

  • A: We recommend checking on the back of the box in the photos to see the shade guide. This will help you determine which shade should appear over your current color. You can also give our hair experts a call at 800-521-3189 for additional assistance!

    submitted byJohnFriedaExpert - 7 years ago
    Brand expert

Q: Can I get multiple applications from this?

submitted by Sunshower21 - 7 years ago

  • A: Hi there! We recommend using John Frieda Precision Foam Color immediately after mixing, and discarding any unused product. Hope this helps!

    submitted byTarget Beauty Consulting - 7 years ago
    Brand expert

  • A: Our Precision Foam Colour is intended for single usage. We hope this helps!

    submitted byJohnFriedaExpert - 7 years ago
    Brand expert

Q: My hair is natural light brown but with gray hair that I don't want to hide anymore. Can the light blonde work

submitted by Old - 18 days ago

  • A: Hi, great question! If Precision Foam Colour is applied to your gray hair, the color will change. Hope this helps!

    submitted byJohnFriedaExpert - 17 days ago
    Brand expert

Q: Which is a non-permanent hair color brand

submitted by MAC - 2 months ago

  • A: Hi Mac. John Frieda Precision Foam Colour is a permanent hair dye. Hope this helps!

    submitted byJohnFriedaExpert - 1 month ago
    Brand expert

Q: I have removed previous die from my hair, but I have grey roots about 3 inches. What Demi permanent hair color can I use?

submitted by MAC - 2 months ago

  • A: Hi Mac. Our Precision Foam Colour is a permanent hair dye. If you are interested in using this we have a variety of colors from black, brunette, blonde, and red to match your hair color. Hope this helps!

    submitted byJohnFriedaExpert - 1 month ago
    Brand expert

Q: can be used on Black or textured/ethnic hair ?

submitted by AMAZING BOOK OMG - 4 months ago

  • A: Precision Foam Colour should work on textured hair.

    submitted byJohnFriedaExpert - 4 months ago
    Brand expert

Q: Can I use this on my beard

submitted by WilltheTeacher - 5 months ago

  • A: Hi Will! Yes you should be able to use this on your beard.

    submitted byJohnFriedaExpert - 5 months ago
    Brand expert

Q: I have somewhat thick hair, should I get one box or 2?

submitted by ams32 - 5 months ago

  • A: Great question! One box should be fine, but if you are worried that this won't fully cover hair you can always buy two. Please know we have a satisfaction guarantee. Hope this helps!

    submitted byJohnFriedaExpert - 5 months ago
    Brand expert
See all questions (43)

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Guests are saying

This hair color product has garnered positive feedback for its ease of use, mess-free application, and effective color results. Guests appreciate the foam formula that minimizes drips and allows for better saturation, making it ideal for at-home touch-ups. While many love the vibrant colors and healthy finish it provides, some have noted challenges with gray coverage and longevity. Overall, it stands out as a reliable choice for those seeking a convenient hair coloring solution.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 3164 reviews
    effectiveness: 3.49 out of 5
    quality: 3.59 out of 5
    value: 3.42 out of 5
    58% would recommend
    486 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 September, 2026Verified purchase

    NOT good coverage

    Don’t waste your time if you have grey hair. Won’t cover it.
    M
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    11 September, 2026Verified purchase

    Do not buy this product

    The foam is a great idea. If you want it for grey coverage this items is horrible. The color doesn't really stick to hair. Also the cost is high for what it is.
    1 reply from JohnFriedaExpert team - 3 days ago
    Hi Victoria. Thank you for your feedback. We’re so sorry to hear that Precision Foam Color did not meet your expectations. Please know we have a satisfaction guarantee. To submit a Guarantee Request, please contact the customer care number printed on the back label of your product package. Alternatively, you can check the retailer from which you purchased for their refund/return policy.
    Victoria
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    30 August, 2026

    No Gray Coverage

    Does NOT cover grays!
    1 reply from JohnFriedaExpert team - 16 days ago
    Thank you for your feedback and we have shared internally with our team. We’re so sorry to hear that Precision Foam Colour did not meet your expectations. Please know we have a satisfaction guarantee. To submit a Guarantee Request, please contact the customer care number printed on the back label of your product package. Alternatively, you can check the retailer from which you purchased for their refund/return policy.
    MelanieLRB
    effectiveness: 2 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 August, 2026Verified purchase

    Did not get product

    Never received product
    1 reply from JohnFriedaExpert team - 17 days ago
    Hi Melanie. We are so sorry to hear this happened. Please contact Target customer service at 1 (800) 440-0680 to help locate your package. Hope this helps!
    melanie
    effectiveness: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 August, 2026Verified purchase

    Awesome!!

    This hair color is the best I’ve ever used. My hair always pulls red and finally! One that did not. It’s dark but after several washes comes out as a really nice dark brown. Only color o will ever buy from here on out. Also it totally cover Greys!
    Adrienne
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    15 August, 2026Verified purchase

    (no review title)

    This product was fairly easy to use. I haven't used fixed hair color in a long time. The hardest part for me was right along the root because the gloves make your fingers kind of bulky so you have to be careful if only doing a section of hair. My daughter was just wanting the underneath brown to cover the blue she had done over summer. The part line was the trickiest part, everything else was simple.
    effectiveness: 4 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    14 August, 2026Verified purchase

    Great color, subpar roots coverage around face

    Easy to apply, minimizing drips and splatters, but difficult to cover stubborn gray near the edges around face. Color is great but the coverage in the edges is tricky.
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 August, 2026Verified purchase

    Did not cover greys waste

    Did not cover roots even though I left on for More than the required time …
    1 reply from JohnFriedaExpert team - 1 month ago
    Hi Maria. Thank you for your feedback. We’re so sorry to hear that Precision Foam Colour did not meet your expectations. Please know we have a satisfaction guarantee. To submit a Guarantee Request, please contact the customer care number printed on the back label of your product package. Alternatively, you can check the retailer from which you purchased for their refund/return policy.
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 August, 2026Verified purchase

    Great find!

    It is so easy to use. Much les messier than regular hair color. Thi id the last haircolor I will ever use.
    Idalita
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    12 August, 2026Verified purchase

    (no review title)

    Love the expression color however it doesn’t last nor does it cover my white hairs. Last roughly 2-3 weeks even when leaving it on for that extra time per the instructions.
    I read reviews
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 July, 2026

    (no review title)

    The people saying the smell is awful must not ever use box dye. It all smells “chemically” but this hair dye isn’t as bad as the others. It was definitely easier to work with than the creams. The color is a bit darker than I expected but i left it on 5 mins longer than suggested on the box… I got lost watching AI drama TikTok’s. The coverage was great (I had orangey brown hair) and now it’s a VERY dark brown. (Again my fault) I don’t have a review for how long it lasts bc I just did it an hour ago, but so far I’m pleased:) It also washes out easier than cream box dyes. I’ve used every box brand under the sun and I’ll most likely keep using this one bc the price is great, coverage is great and my hair still feels healthy. DONT FORGET TO READ THE INSTRUCTIONS! THEY ARE DIFFERENT THAN OTHER DYES!
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 July, 2026Verified purchase

    (no review title)

    Great product!
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    4 July, 2026Verified purchase

    (no review title)

    The hair dye bottle is defective: it doesn't foam, the product won't squeeze out, and the color isn't taking.
    1 reply from JohnFriedaExpert team - 2 months ago
    We’re so sorry to hear that Precision Foam Color did not meet your expectations. Please know we have a satisfaction guarantee. To submit a Guarantee Request, please contact the customer care number printed on the back label of your product package. Alternatively, you can check the retailer from which you purchased for their refund/return policy.
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 July, 2026Verified purchase

    Best hair dye!

    Only hair dye I have used for over 10 years! My husband even does it sometimes since the foam makes it so easy 🤗
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 June, 2026Verified purchase

    (no review title)

    maybe the dye last a week in my hair, definitely other hair dyes last longer and did better.
    1 reply from JohnFriedaExpert team - 3 months ago
    Hi Ashley. Thank you for letting us know. We’re so sorry to hear that Precision Foam Color did not meet your expectations. Please know we have a satisfaction guarantee. To submit a Guarantee Request, please contact the customer care number printed on the back label of your product package. Alternatively, you can check the retailer from which you purchased for their refund/return policy.
    effectiveness: 2 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    23 June, 2026Verified purchase

    Didn't work for me

    I actually found the foam harder to work with. Didn’t cover my grays, maybe a darker color would have worked better for me. On a positive note my hair felt really soft for a while after using the product.
    effectiveness: 3 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    22 June, 2026

    No colorant in sealed box

    the colorant wasn't even in the box. the box was sealed too. went to color my hair and can't.
    1 reply from JohnFriedaExpert team - 3 months ago
    Thank you for sharing this with us. We’re so sorry to hear that this happened. We recommend calling Target's Customer Service team to have this fixed at 1 (800) 440-0680. Hope this helps!
    Noteef
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    9 June, 2026Verified purchase

    No gray coverage

    The foam was much easier to work with than traditional hair color. This however did NOTHING to my gray hair.
    1 reply from JohnFriedaExpert team - 3 months ago
    Hi Tanai. Thank you for your feedback. We’re so sorry to hear that Precision Foam Color did not meet your expectations. Please know we have a satisfaction guarantee. To submit a Guarantee Request, please contact the customer care number printed on the back label of your product package. Alternatively, you can check the retailer from which you purchased for their refund/return policy.
    Tanai
    effectiveness: 1 out of 5
    3 guests found this review helpful. Did you?
    3 out of 5 stars
    6 June, 2026Verified purchase

    (no review title)

    way too much of a red/ ginger hue to the color. Did not enjoy the results but it definitely did darken my hair slightly more than previously
    Target Team Member
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    3 June, 2026

    (no review title)

    I didn’t like how strong the ammonia smell was. And the foam application it seemed a bit odd. I wasn’t sure if the color was getting deposited or if it was the developer. I don’t think I’ll choose this method again.
    1 guest found this review helpful. Did you?

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