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Aunt Jackie's Curl La La Defining Curl Custard - 15oz: For Textured & Curly Hair, Cream Form, Curl Enhancer - 2 of 4Aunt Jackie's Curl La La Defining Curl Custard - 15oz: For Textured & Curly Hair, Cream Form, Curl Enhancer - 3 of 4Aunt Jackie's Curl La La Defining Curl Custard - 15oz: For Textured & Curly Hair, Cream Form, Curl Enhancer - 4 of 4
Aunt Jackie's Curl La La Defining Curl Custard - 15oz: For Textured & Curly Hair, Cream Form, Curl Enhancer - 1 of 4

Aunt Jackie's Curl La La Defining Curl Custard - 15oz: For Textured & Curly Hair, Cream Form, Curl Enhancer

$6.99 ($0.47/ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Defining Curl Custard
  • Eco-friendly preservatives, sulfate-free, paraben-free
  • No mineral oil, no petrolatum
  • (Shea Butter) (Soybean) Oil, Glycerin.
  • Apply a moderate amount throughout hair from roots to ends.

Description

Kiss frizzy, hard-to-tame hair good-bye. The mega-moisture humectants in CURL LA LA give long-lasting bounce to curls, and shine and definition to spirals and coils. Define your signature look by adding a little or a lot. Whatever your style, rest assure that it will be well-moisturized and soft to the touch, without caking or flaking. Use it as often as needed on wet or dry hair.
Hair Type: Curly, Textured
Product Form: Cream
Beauty Purpose: Curl Enhancing
Net weight: 15 Ounces
TCIN: 52494531
UPC: 034285696153
Item Number (DPCI): 063-05-1964
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aqua, propylene glycol, polyquaternium-37, propylene glycol dicaprylate/ dicaprate, butyrospermum parkii butter, glycine soja oil, glycerin, olea europaea fruit oil, cetyl alcohol, parfum, dimethicone, ppg-1 trideceth-6, stearalkonium chloride, lanolin oil, acrylamidopropyltrimonium chloride/acrylamide copolymer, dehydroacetic acid, cetearyl alcohol, hydrolyzed quinoa, butylene glycol, citric acid, phenoxyethanol, potassium sorbate, tbhq, ethylhexylglycerin, benzyl alcohol, d-limonene, hexyl cinnamal, linalool, amyl cinnamal, butylphenyl methylpropional, citronellol, hydroxycitronellal, cinnamyl alcohol, ci 17200, ci 42090

Allergens & Warnings:

WARNING: KEEP OUT OF REACH OF CHILDREN. HAIR BURNS, ALWAYS KEEP HAIR AWAY FROM SPARKS, OPEN FLAMES AND EXCESSIVE HEAT. AVOID GETTING INTO EYES. IF CONTACT WITH EYES OCCURS, RINSE THOROUGHLY WITH WATER. FOR EXTERNAL USE ONLY.

Shipping details

Estimated ship dimensions: 3.1 inches length x 3.45 inches width x 3.89 inches height
Estimated ship weight: 1.07 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Animal cruelty free?

submitted by smo - 4 months ago
  • A: Will this product weigh my fine hair down!

    submitted byDalia T - 4 months ago

Q: Does this product contain any harmful chemicals?

submitted by AI Shopping Assistant - 5 months ago
  • A: No, it is sulfate-free, paraben-free, and contains no mineral oil or petrolatum.

    submitted byAI Shopping Assistant - 5 months ago
    Ai generated

Q: Is this product suitable for all hair types?

submitted by AI Shopping Assistant - 5 months ago
  • A: Yes, it is designed to work well with various curl types and textures.

    submitted byAI Shopping Assistant - 5 months ago
    Ai generated

Q: How does this custard help with frizzy hair?

submitted by AI Shopping Assistant - 5 months ago
  • A: It provides mega-moisture humectants that help reduce frizz and enhance curl definition.

    submitted byAI Shopping Assistant - 5 months ago
    Ai generated

Q: Can this product be used on dry hair?

submitted by AI Shopping Assistant - 5 months ago
  • A: Yes, it can be applied on both wet and dry hair for styling.

    submitted byAI Shopping Assistant - 5 months ago
    Ai generated

Q: What are the main ingredients in this curl custard?

submitted by AI Shopping Assistant - 5 months ago
  • A: The main ingredients include shea butter, soybean oil, and glycerin, providing moisture and definition.

    submitted byAI Shopping Assistant - 5 months ago
    Ai generated

Q: Does this make your hair hard like mousse or hairspray?

submitted by Supermom23 - 10 months ago
  • A: Hey, Great question! The Aunt Jackie's Curl La La Defining Curl Custard will leave your hair well-moisturized and soft to the touch, without caking or flaking! Get real-time answers to all your future beauty questions using the “Chat with a Virtual Beauty Consultant” button on every product page.

    submitted byTarget Beauty Consulting - 10 months ago
    Brand expert

Q: Does using more curl custard each day make the hair currier?

submitted by Clarissa - 1 year ago
  • A: Great question! Using Aunt Jackie's Curl La La Defining Curl Custard every day will likely help enhance and define your existing curls. The custard works by moisturizing and providing hold, which can improve the appearance of your natural curl pattern. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Additional product information and recommendations

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Guests are saying

This curl cream has garnered mixed feedback from guests, with many praising its ability to define curls and provide moisture, while others experienced issues with frizz and hold. Guests appreciate its pleasant scent and lightweight texture, making it suitable for various hair types. The product is often recommended for achieving soft, bouncy curls, but some guests noted it may not work for everyone, particularly those with specific hair textures. Overall, it remains a popular choice for enhancing natural curls.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.2 out of 5 stars with 474 reviews
    effectiveness: 3.88 out of 5
    quality: 3.84 out of 5
    value: 4.08 out of 5
    67% would recommend
    142 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    16 May, 2026

    Not good for hair

    Naked hair dry and crack
    Nelly
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 March, 2026

    THE BEST EVERRR

    Honestly THE best curl cream ever. It’s the only thing I put in my hair plus a bit of gel and holds curls perfectly. I love it. I’m almost done with the entire thing. Ever other cream I’ve tried either doesn’t hold curls, or makes my hair frizzy. Best cream def recommend!!!!
    Chloe
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    19 March, 2026Verified purchase

    (no review title)

    it does nothing for my hair. doesn't hold makes it extra frizzy if anything. definitely would not recommend product is like water.
    Osiris
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    19 February, 2026Verified purchase

    (no review title)

    I love the way this product makes my hair curly
    victoria
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    30 January, 2026Verified purchase

    My daughters favorite curl cream.

    My daughter (17) switch to Aunt Jackies Curl Cream about 6 minths ago and has used it every day since. Its her favorite for both scent and how it hydrates her hair and smoothes and holds her curls.
    Adelle B
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    13 January, 2026Verified purchase

    Does what is says it does

    Works well for my 2 year old daughter, only downside is the smell is intense.
    Rere
    effectiveness: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    25 December, 2025Verified purchase

    (no review title)

    Shalom, Aunt Jackie's curls custard buying for years to use in my hair and my family members it is a great product never disappoints. I will continue to buy this product when needed.
    Latonya
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 December, 2025Verified purchase

    Curl Lala

    I absolutely love Auntie Jackie's curl la la curl custard it works really well with lot of body coconut mousse OMG these two combine really makes curly hair soft and curls are just juicy my only downfall is that when it's cold and the wind is blowing your hair tends to dry up a little faster but if you have some kind of small bottled water bottle to refresh the curls it will work just fine other than that great investment
    Alessandria
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 November, 2025Verified purchase

    In love with this product.

    Extremely happy with this hair product. I've been hunting for 8yrs for a product to use on my son's hair. He's mixed and his hair texture is primarily straight and thick. Everything I'd use would leave a white film when it dried. This seems more water based and leaves his hair moisturized all day with no white build up. His barber even asked what I've been using to get his waves and now he's buying it to use in his shop!
    amlondon1
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 November, 2025Verified purchase

    Recomended

    Best product for the price and it smells great. Makes my curls looks amazing
    Alan
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 November, 2025

    THIS IS THE BEST

    I love this product. I have wavy to curly hair and this helps my curls so much and it helps with frizz when I use this my hair never goes frizzy I bought this about 3 months ago and I am just having to re buy I recommend
    unknown
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 September, 2025Verified purchase

    A must buy

    Works great and smell beautiful
    Maggie
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    8 September, 2025Verified purchase

    Meh

    It’s alright, doesn’t really curl my hair, and isn’t that moisturizing. You do get a lot for the price, and it smells good.
    Nina
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 August, 2025Verified purchase

    Curly girls- GET THIS NOW!

    If your hair is curly and you’re tired of using mousse and hairspray then having hard, wet looking hair- RUN TO TARGET OR DO A PULL UP ORDER for this NOW! I took a chance on this after stumbling across a YouTube video of a girl using this product. SO glad I did. Here is how I use this product- After showering, I keep my hair very damp and section my hair using clips. I take a generous amount of the cream and lather each section. Scrunching each section after as well, you can air dry or use a diffuser for quicker drying and tighter curls. The result of my hair when completed dry, are soft and perfectly coiled curls!! I wish I learned about this while in high school 😭😆
    Mommy Lei
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 July, 2025Verified purchase

    PSA TO CURLY GIRLS

    Havent tried it on its own but it has a nice light smell this is just a PSA to all my curly girls DO NOT TRY TO DO THIS AS THE CREAM MOUSSE GEL ROUTINE WHITE SPOTS EVERYWHERE I LOOK INSANE THE PRODUCT SEPARATES
    Gbaby
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 July, 2025Verified purchase

    Hair Lady

    Works great!! Will purchase again.
    Blessed Hairlady
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 May, 2025Verified purchase

    Aunt Jackie's Is A Must!

    The Cream Smells good!
    EcstaticMommy
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 December, 2024Verified purchase

    For this price? Go ahead and try it Queen!

    I pair this with the Aunt Jackie’s Leave In and my twists outs have been immaculate. Moisturized, bouncy, long lasting definition. Plus it smells good.
    xaprilmayx
    quality: 5 out of 5
    effectiveness: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 November, 2024Verified purchase

    First timer

    Love the way it hydrates my curls and doesn’t leave a cast on my hair
    Mschris
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 September, 2024Verified purchase

    Good Product

    My hair adores this product! I stumbled across it by accident and now I order in bulk, it leaves my hair very moisturized and soft (which lasts all day and into the next day).
    BD90
    1 guest found this review helpful. Did you?

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