$8.00 when purchased online
Target Online store #3991
About this item
Highlights
- CWaterproof mascara
- Lengthens and lifts lashes
- Effortless application
- Hourglass-shaped brush head to separate and define lashes
- Smudge and flake-resistant formula
- 100% vegan and cruelty-free, e.l.f. is Leaping Bunny Certified
Description
Bring the drama and the #BigMoodEnergy— with e.l.f. Cosmetics best-selling Big Mood Mega Volume & Lifting Mascara, now available in a waterproof formula! This volumizing and lifting mascara gives you that extra-bold and defined false lash effect. The hourglass brush head’s intertwined bristles separate and define lashes while loading on the waterproof pigment. The smudge and flake-resistant formula will give you a smooth, effortless application every time.
Why you'll love it:
• Waterproof mascara
• Lengthens and lifts lashes
• Effortless application
• Hourglass-shaped brush head to separate and define lashes
• Smudge and flake-resistant formula
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, cruelty-free and Leaping Bunny Certified.
Why you'll love it:
• Waterproof mascara
• Lengthens and lifts lashes
• Effortless application
• Hourglass-shaped brush head to separate and define lashes
• Smudge and flake-resistant formula
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, cruelty-free and Leaping Bunny Certified.
Suggested Age: 10 Years and Up
Health Facts: Vegan
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Volumizing, Lengthening
Net weight: .3 fl oz (US)
Features: Waterproof
TCIN: 83714960
UPC: 609332823419
Item Number (DPCI): 052-16-6401
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
isododecane, hydrogenated polycyclopentadiene, disteardimonium hectorite, paraffin, c10-18 triglycerides, silica silylate, dextrin palmitate, cera microcristallina, mica, vp/eicosene copolymer, hdi/trimethylol hexyllactone crosspolymer, aqua, propylene carbonate, bis-diglyceryl polyacyladipate-2, polyglyceryl-3 diisostearate, phenoxyethanol, caprylyl glycol, palmitic acid, silica may contain: black iron oxide (ci 77499).
Shipping details
Estimated ship dimensions: 0.83 inches length x 1.22 inches width x 5.79 inches height
Estimated ship weight: 0.07 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Could you wear this mascara swimming? Is it that waterproof? Maybe not full submersion but about 27 face splashes from beginning swimmers?
submitted by RebeccaIsHappy - 27 days ago
A: Great question! Yes, the e.l.f. Big Mood Mega Volume & Lifting Waterproof Mascara is suitable for swimming. It's specifically designed to be waterproof and stay put even when exposed to water and sweat. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 27 days agoBrand expert
Frequently bought together
Guests also viewed
Discover more options
Related Categories
4.1 out of 5 stars with 637 reviews
easy to apply: 3.49 out of 5
easy to remove: 3.2 out of 5
long lasting: 3.6 out of 5
quality: 3.11 out of 5
value: 3.32 out of 5
42% would recommend
54 recommendations
Smudge City
1 out of 5 stars
Thumbs down graphic, would not recommend
Natalie - 25 days ago, Verified purchaser
I would not recommend this product. I applied at home, drove to the beach on a hot day, and before I even made it to my destination, I had black smudges all over my upper eye area from this mascara. It also barely applies with one coat.
Good
3 out of 5 stars
Kayla16 - 27 days ago
originally posted on elfcosmetics.com
Gifted it to my mom she likes it but isn’t like the essence lash princess waterproof
AMAZING
5 out of 5 stars
spectaculargimme15more - 30 days ago
originally posted on elfcosmetics.com
I LOVE THIS MASCARA i’ve repurchased this product so many times and it’s def one of my go tos
Mascara
4 out of 5 stars
Thumbs up graphic, would recommend
Funngully - 1 month ago, Verified purchaser
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Oily, Normal
- Skin concern: Dark circles, Aging
- Eye color: Blue
Great waterproof mascara for the price.
Waterproof?
2 out of 5 stars
sister4 - 1 month ago
originally posted on elfcosmetics.com
Had to apply multiple coats in order to have mascara on my lashes. I’ve used it multiple times and every single time it ends up on my skin below my eyes and on my eyelids. I was really hoping to find a cleaner waterproof mascara that didn’t smudge, flake, or run.
Great if you like thick mascara and long lashes
3 out of 5 stars
Jayyyyy1 - 1 month ago
originally posted on elfcosmetics.com
This mascara was great, although thicker mascara isn’t really my thing since I like more of a natural look. It lengthened my lashes but somewhat difficult to apply. :)
What happened
1 out of 5 stars
DAYSunshine - 1 month ago
originally posted on elfcosmetics.com
I've used this mascara for a few year's, after buying it the first time and loving it, my last 3 tubes seem like different mascara, barely goes on, when I try adding more, even tho there's hardly anything on my lashes, it goes on messy, not clean like it went on before. What happened to this mascara, it's awful now??
It doesn't run
5 out of 5 stars
Katharine2000 - 2 months ago
originally posted on elfcosmetics.com
So glad elf brought back their waterproof mascara. Goes on the lashes easily and doesn't make my eyes itch.
Big & Bold
5 out of 5 stars
stacimv - 2 months ago
originally posted on elfcosmetics.com
I love a good mascara. I put this one on when I received it although I was just getting ready for bed. I had to try it. After applying a few coats I was very pleased with the coverage and plump it gives my lashes. I went to put on my face lotion and ran my fingers right across my lashes. I thought it would be everywhere but it didn’t budge. I slept with it and didn’t wake up with raccoon eyes. Will buy again
Needs 2 coats but it’s cute
4 out of 5 stars
hiniceface - 3 months ago
originally posted on elfcosmetics.com
I usually use L’Oreal’s Lash Paradise, so I was comparing this to that mascara going in. I didn’t really like it at first with just the 1 coat as I wasn’t really getting the volume I typically like, and it wasn’t holding the curl. But I tried it again with 2 coats and a slightly different application method, and it turned out a lot better. I do agree with some of the other reviews saying that the brush is really big and can be a bit messy. It’s overall a good mascara, especially for the price! I think I’ll be finishing it.
Best mascara for the price
5 out of 5 stars
Tbush783 - 4 months ago
originally posted on elfcosmetics.com
I am so happy with this brand of mascara. It's the only kind I buy. I would definitely recommend you add it to your makeup routine.
Was happy at first.
2 out of 5 stars
Thumbs down graphic, would not recommend
Pat - 4 months ago
Like the ease of application. No clumbing and looks great. Easy to remove with soap and water. What isn't great is the big black smudges under my eyes after just and hour or so.
Clumpy and hard to remove
2 out of 5 stars
Thumbs down graphic, would not recommend
Heidi - 4 months ago, Verified purchaser
I am very sad that this was not as good as I planned. While the wand is wonderful and creates nice curls on my lashes, the clumps go everywhere. I try cleaning it before applying, but it didn't help. This one is a no for me.
This is a good one
4 out of 5 stars
Thumbs up graphic, would recommend
Kodadog - 5 months ago, Verified purchaser
- Hair color: Blonde
- Skin tone: Light
- Skin type: Normal
- Eye color: Blue
Love the thick wand. Mascara goes on the easily, covering all lashes evenly. Waterproof yet able to remove fairly easily with makeup remover.
the only waterproof mascara I love
5 out of 5 stars
Carissa Joy - 5 months ago
originally posted on elfcosmetics.com
As the title says, this is seriously the only waterproof mascara I've ever used in my life that I has held true to giving me full, thick eyelashes and length. I am so impressed with this mascara and I'll never go without. I actually think I might have to repurchase another one before the 6 month expiration date because it's empty and not just expired. Thank you E.L.F. FOR ALL THE AMAZING PRODUCTS AND EVEN MORE AMAZING PRICES
Great coverage, less clumping
5 out of 5 stars
Jeniffer - 5 months ago
originally posted on elfcosmetics.com
I've been using the waterproof Big Mood mascara and love it. It doesn't smudge easily, the brush lifts and separates as it goes on. Overall nice waterproof mascara
Big mood
5 out of 5 stars
Jessy1234 - 5 months ago
originally posted on elfcosmetics.com
I go crazy if I do not have this I definitely recommend everyone go buy this mascara do not walk run
My fav waterproof mascara
5 out of 5 stars
CocoEve - 6 months ago
originally posted on elfcosmetics.com
I had this mascara as a gift for Christmas and I’m OBSESSED. My favourite mascara so far it last all day and when you curl your mascara it doesn’t fall. I don’t need to use fake lashes this mascara makes my lashes fuller.
eh…
3 out of 5 stars
jaylin07 - 6 months ago
originally posted on elfcosmetics.com
it’s ok, i’ve had better but i’ve also had worse. 6/10
It's okay
3 out of 5 stars
Lbmm - 6 months ago
originally posted on elfcosmetics.com
I really wanted this to be fabulous. I think elf can make it amazing if they want to!!