IT Cosmetics Bye Redness Serum - 1 fl oz - Ulta Beauty
$36.00
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This serum has garnered attention for its effectiveness in reducing redness associated with rosacea and sensitive skin. Many guests report significant improvements in their skin's appearance, with a soothing and hydrating feel. The lightweight formula allows for easy application under makeup, making it a versatile addition to daily skincare routines. While some guests experienced varying results, the overall consensus highlights its potential to calm irritation and enhance skin texture.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 1946 reviews
66% would recommend
3 recommendations
1 out of 5 stars
3 February, 2026
originally posted on itcosmetics.com
Does nothing significant for redness
This is not nearly as good as the Bye Bye Redness cream makeup. This doesn't neutralize redness in any noticable manner. What a dissapointment after the Bye Bye Redness was instant in its redness coverage. Searching for a different brand now.
1 reply from ITC CS team - 17 days ago
Hello Jmb19! Thank you for trying our Bye Bye Redness Serum. We are sorry to hear that this is not nearly as good as the Bye Bye Redness Cream makeup, does not neutralize redness in any matter and was disappointing as the Bye Bye Redness was instant in covering redness. We apologize that you had this experience with our product. We truly appreciate you taking the time to review the product and want you to know your feedback helps us as we continue to improve. We appreciate your feedback.
5 out of 5 stars
2 February, 2026
Great
[This review was collected as part of a promotion.] Great product. I have alot or redness I'm my cheeks and it really have improved with this product
2 out of 5 stars
31 January, 2026
originally posted on itcosmetics.com
Feels nice but no redness rwlief
This serum does feel good on my skin and creates a nice primer for makeup application… But it does not help with redness at all! Quite disappointed, won’t be buying again.
1 reply from ITC CS team - 20 days ago
Hello SimbaBacon! Thank you for your review for our Bye Bye Redness Serum. We are happy to hear that you found our redness serum felt good on your skin and creates a nice primer for applying makeup. We are sorry to hear that you found our product does not help with redness at all and you won't be purchasing again. We apologize that you encountered this issue and that our product did not meet your expectations. This is not the experience we want our IT Family to have. Thanks for the feedback. Your satisfaction is very important to us. We appreciate you reaching out to us!
5 out of 5 stars
29 January, 2026
originally posted on http://www.ulta.com
This product transformed my skin!
This is BY FAR the best product I have ever used. It has almost completely obliterated my rosacea. I am a little bit different than most rosacea sufferers because my skin is EXTREMELY oily for a woman in her forties, and the oil seemed to make the redness and inflammation worse. This product is not at all greasy and has really calmed my skin down a lot. I will be devastated if this product ever gets discontinued. It also is one of the few products available that contains carnosine, which is so powerful for anti-aging.
5 out of 5 stars
26 January, 2026
originally posted on itcosmetics.com
Easy care
[This review was collected as part of a promotion.] I get Out of the shower dry off and use 2 pumps and it's perfect
5 out of 5 stars
12 January, 2026
originally posted on itcosmetics.com
Bye Bye Redness Serum
This serum is actually working for me! The redness isn't gone but it is definitely reduced the redness making it less noticeable! I have only used it for about a month. I will continue to use this for sure!
1 out of 5 stars
5 January, 2026
originally posted on http://www.ulta.com
Don't waste your money
I used this for a good month despite realizing about a week in there was no short term benefit in hopes that maybe there was a longer term benefit. I saw zero benefit of this product and I actually saw some issues in using it, namely that it gets very pilly with any makeup applied or other treatments like face lotion. Product does not layer well with other products, it slides off almost immediately when another liquid is applied over or under it.
5 out of 5 stars
21 December, 2025
originally posted on itcosmetics.com
Love it!
Love this! It takes the red out of my skin and many times I wear it without makeup. Looks great.
5 out of 5 stars
2 December, 2025
originally posted on http://www.ulta.com
Effective
I find i have to use foundation bc if not my skin gets patchy red and irratated. Since having this product, my skin feels soothed and redness 90 improved. That is a big deal to me.
5 out of 5 stars
13 November, 2025
originally posted on itcosmetics.com
Bye Bye Redness works
I have been using Bye Bye Redness for about a week now in the morning and again at night. This works ! I am very happy with this product.
3 out of 5 stars
8 November, 2025
originally posted on itcosmetics.com
Just okay
I didn’t notice that it reduced redness, however it’s a good moisturizer.
1 reply from ITC CS team - 3 months ago
Hi Jojo70! We are so sorry to hear you did not notice any reduction in your redness after using our Bye Bye Redness Serum. We certainly understand how disappointing IT is when a product does not provide the results you were looking for. As per our website you should notice results in a week. We will gladly accept the return of any product purchased at itcosmetics.com within 30 days of the order date. If your purchase was made from our website, within the last 30 days, please use this link https://tinyurl.com/25qu9tu3 and follow the steps to complete your return. We hope this is helpful and we appreciate your comments!
5 out of 5 stars
8 November, 2025
originally posted on itcosmetics.com
Redness
This works and reduces the redness. While it goes on cold and wet. It dries fast and you can’t even tell it’s on
5 out of 5 stars
4 November, 2025
originally posted on itcosmetics.com
Impressed
[This review was collected as part of a promotion.] I bought this skeptical as to how much it would help but it has! I've seen a noticeable difference around my red/dry spots. It's evened it out and blends it quite well. It is expensive but for the amount needed it's worth it.
4 out of 5 stars
17 October, 2025
originally posted on itcosmetics.com
I think it's awesome. Still working on loving it
[This review was collected as part of a promotion.] I think this product has amazing benefits and potential. Still working on what applications work the best for me.
1 out of 5 stars
12 October, 2025
originally posted on itcosmetics.com
Didn't work for me.
[This review was collected as part of a promotion.] Didn't work for me. It did not reduce my redness and broke my face out.
1 reply from ITC CS team - 4 months ago
Hi there! Thanks for trying our Bye Bye Redness Serum! We are so sorry to hear IT did not work for you and caused your face to break out. We can certainly understand how uncomfortable and frustrating this can be. We would like to get more information about your experience. Please Customer Service at 1-800-356-5120 anytime Monday-Saturday 9:00 A.M.-5:00 P.M. EST. and provide the agent answering your call with this case number 43197159. IT would be helpful if you have the product with you when you call. We look forward to speaking with you!
5 out of 5 stars
2 October, 2025
works perfectly
[This review was collected as part of a promotion.] this serum is lightweight and does exactly what it says it does. i gets rid of redness with irritating my sensitive skin. it layers perfectly with my other skincare products. i highly recommend
5 out of 5 stars
24 August, 2025
originally posted on http://www.ulta.com
Helps redness from roscea!!
I have roscea and the redness i experience isnt on the extreme end, but it still happens. I also have sensitive, dry acne prone skin all in which makes it even more difficult to find products that work for me especially for improving my roscea. Found this product and I started with just wearing in the am and it works amazing. Very conditioning for my dry skin but also helps with the redness. Ive experienced not sensitivity to this product either its very gentle and if you're experiencing a roscea flare it helps calm the skin in my experience. Highly recommend!
5 out of 5 stars
12 August, 2025
originally posted on itcosmetics.com
Great for my rosacea
[This review was collected as part of a promotion.] It is so hard to find products that don't irritate my skin. IT makeup and skin care are the only things that I have found that work. I love this serum. It definitely minimizes my redness
1 out of 5 stars
4 August, 2025
originally posted on http://www.ulta.com
Waste of money...
I have been using Bye Bye Redness Serum for over a month. Unfortunately the only thing g that has gone Bye Bye was the money I paid for the serum. It has done absolutely nothing to reduce the redness in my complexion. I would give zero stars if that were an option.
5 out of 5 stars
27 July, 2025
originally posted on itcosmetics.com
Great Results
[This review was collected as part of a promotion.] I suffer from rosacea redness and this product has helped so much! It was instant relief after one use. I thought it was too good to be true. I kept using it and the redness has improved dramatically. Highly recommend, I can now go makeup free more comfortably.