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Face Makeup Remover - 5.5fl oz - up&up™: No Fragrance Added, Hypoallergenic, Oil-Free, Water-Based - 2 of 4Face Makeup Remover - 5.5fl oz - up&up™: No Fragrance Added, Hypoallergenic, Oil-Free, Water-Based - 3 of 4Face Makeup Remover - 5.5fl oz - up&up™: No Fragrance Added, Hypoallergenic, Oil-Free, Water-Based - 4 of 4
Face Makeup Remover - 5.5fl oz - up&up™: No Fragrance Added, Hypoallergenic, Oil-Free, Water-Based - 1 of 4

Face Makeup Remover - 5.5fl oz - up&up™: No Fragrance Added, Hypoallergenic, Oil-Free, Water-Based

$4.29 ($0.78/fluid ounce)

In Stock

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At a glance

About this item

Highlights

  • Packaging may vary. Same trusted quality
  • Face makeup remover
  • Hypoallergenic
  • 5.5oz oil-free liquid
  • Dermatologist tested
  • Normal skin type

Description

Say yes to clear, fresh skin with this Face Makeup Remover from up&up™. Gentle and fragrance-free, this face makeup remover offers superior cleansing and gently dissolves all traces of makeup —even your stubborn waterproof mascara. The hypoallergenic makeup remover is made with a non-oily formula and is gentle on the eye area for a comfortable clean. Perfect for use normal skin types, you'll love using this liquid makeup remover as a part of your daily beauty routine.

We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.

Satisfaction guaranteed – Love it or your money back.
Health Facts: Oil-Free, No Fragrance Added, Hypoallergenic, Water-Based
Product Warning: Keep out of reach of children, eye irritant
Product Form: Liquid
Sustainability Claims: Not Tested on Animals
Beauty Purpose: Makeup Removal
Recommended Skin Type: Normal
Net weight: 5.5 fl oz (US)
Features: Dermatologist Tested
TCIN: 89990190
UPC: 077443200748
Item Number (DPCI): 037-12-0074
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, cyclopentasiloxane, hexylene glycol, allantoin, dipotassium phosphate, poloxamer 184, sodium chloride, aloe barbadensis extract, cucumis sativus (cucumber) fruit extract, disodium edta, citric acid, polyaminopropyl biguanide.

Allergens & Warnings:

WARNINGS: For external use only. Avoid contact with eyes. If skin irritation or rash develops, discontinue use. Keep out of the reach of children. In case of accidental ingestion, seek professional assistance or contact a Poison Control Center immediately. May stain some fabrics.

Shipping details

Estimated ship dimensions: 1.82 inches length x 1.93 inches width x 5.04 inches height
Estimated ship weight: 0.41 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
Download the safety data sheet (PDF)
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: What skin type is this makeup remover suitable for?

submitted by AI Shopping Assistant - 3 months ago

  • A: This makeup remover is ideal for normal skin types, offering gentle cleansing.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Does the makeup remover contain any added fragrances?

submitted by AI Shopping Assistant - 3 months ago

  • A: No, this makeup remover is fragrance-free, making it suitable for sensitive skin.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Is this product safe for use around the eyes?

submitted by AI Shopping Assistant - 3 months ago

  • A: Yes, the formula is gentle on the eye area, though caution is advised.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Is the makeup remover tested on animals?

submitted by AI Shopping Assistant - 3 months ago

  • A: No, this product is not tested on animals, ensuring ethical practices.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What is the primary purpose of this product?

submitted by AI Shopping Assistant - 3 months ago

  • A: The main purpose is to effectively remove face makeup, including stubborn waterproof mascara.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Can this be used to remover eyelash clusters?

submitted by Ss - 5 months ago

  • A: Hello Ss - We appreciate your interest in this Makeup Remover. This face makeup remover offers superior cleansing and gently dissolves all traces of makeup — even your stubborn waterproof mascara. The hypoallergenic makeup remover is made with a non-oily formula and is gentle on the eye area for a comfortable clean. We know you will enjoy it. – Joe

    submitted byJoe - 5 months ago
    Target staff support

Q: Does the bottle have a safety seal

submitted by Al - 8 months ago

  • A: Hello Al - We appreciate your interest in this item. There is no consistent safety seal under the cap of the up&up Face Makeup Remover 5.5fl oz bottle. Happy shopping at Target. – Alvin

    submitted byAlvin - 8 months ago
    Target staff support
See all questions (7)

Additional product information and recommendations

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Guests are saying

This eye makeup remover has received mixed feedback from guests, with many expressing disappointment over a recent formula change that has led to irritation and ineffective makeup removal. While some guests appreciate its ability to remove waterproof mascara and its gentle nature, others report burning sensations and oily residues. The packaging has also been criticized for being messy. Guests recommend caution when trying this product, especially if they have sensitive skin.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.5 out of 5 stars with 622 reviews
    effectiveness: 2.32 out of 5
    quality: 2.08 out of 5
    value: 2.28 out of 5
    23% would recommend
    210 recommendations
    1 out of 5 stars
    30 May, 2026Verified purchase

    Not recommended

    Dislike. It does not take make up off well
    Maria
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 May, 2026Verified purchase

    Adverse reaction

    I only used this product 1 time to remove my eye makeup and the next morning my eyelid was red & irritated-- I got my first stye and chalazion. This was the only new product I added to my skincare/makeup routine, so I believe I had an adverse reaction to this product & haven't used it since.
    Sarah
    effectiveness: 2 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    24 May, 2026Verified purchase

    The best!

    This is my favorite makeup remover that I've ever used! I used to use the Mary Kay remover but it was super expensive and such a hassle to buy. I started looking for a dupe and this is it. I have sensitive, dry skin and sensitive eyes and this doesn't bother me at all. It doesn't sting or hurt my skin or make my eyeballs red. I go through a bottle fairly quickly so I'm glad it's not super expensive. I highly recommend!
    Tara
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 May, 2026Verified purchase

    (no review title)

    I use this product to take off my waterproof mascara and it works great!
    Jenny
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    15 April, 2026Verified purchase

    (no review title)

    I really wanted to love this makeup remover, but the packaging is a total mess. When I picked up my order from the store, I noticed the bottle felt incredibly greasy and slick. Even though the safety seal appeared to be intact, the product was somehow leaking out from under the cap. By the time I got home, there was a visible oily residue all over the bottle and the bottom of my shopping bag. It seems like a major design flaw—the bottle quality just isn't there, and it shouldn't be seeping out of a "sealed" container
    Dari
    effectiveness: 4 out of 5
    quality: 2 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 April, 2026

    (no review title)

    This product is the worst eye makeup remover ever. This is my first time trying it and it left me with nothing but itchy, dry, flaky, and puffy eyelids. The remover doesn't remove makeup without having to rub a lot and it irritates my eyes a lot. It stings and burns my eyelids. Never get this product. I never leave reviews but this one is different. I don't want you girls to have damaged eyelids from this product. Target needs to remove this off their shelves.
    Mikaela
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    2 April, 2026Verified purchase

    Great quality & price

    Gentle on my skin and works really well to remove eye makeup. Price can't be beat!
    StephD
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    31 March, 2026Verified purchase

    (no review title)

    Removes waterproof mascara easily. Not greasy
    Kara
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    19 March, 2026Verified purchase

    It Burns

    I used this for years and suddenly it is burning and irritating my eyes!
    JLEe
    effectiveness: 4 out of 5
    quality: 1 out of 5
    value: 3 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    8 March, 2026Verified purchase

    (no review title)

    This make up remover caused my eyelids to swell and become dry, red, irritated, and flaking. Stay away! Not sure what they changed their formula to but it’s horrible.
    Kait
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    7 March, 2026Verified purchase

    (no review title)

    I’ve been using this for years. Best solution to remove eye makeup.
    Aloisi
    Did you find this review helpful?
    1 out of 5 stars
    2 March, 2026

    (no review title)

    New formula is irritating my eyelids and leaving them red with crustiness. I never had an issue with the former formula (purple bottle).
    ssmith
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    1 March, 2026Verified purchase

    It's a no for me

    I do not have sensitive skin but this caused me to breakout in a rash on my eyelids.
    cmomgogo
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    26 February, 2026Verified purchase

    trash product

    doesn’t work, barely removes makeup then leaves crud all over your face to smear in the oil
    Hannah
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    18 January, 2026Verified purchase

    (no review title)

    Best remover, face feels so clean, smooth & soft
    Ana
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 January, 2026Verified purchase

    NEW FORMULA SUCKS

    Fórmula has changed! Old one was WAY better!
    Shannon
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 January, 2026Verified purchase

    Gets the job done

    This makeup remover is efficient!
    Donnab
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    11 January, 2026Verified purchase

    (no review title)

    the old formula was so much better. they clearly reformulated and it does not work great
    A
    effectiveness: 1 out of 5
    quality: 2 out of 5
    value: 3 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 January, 2026Verified purchase

    (no review title)

    Better than micellar water!! I do kind of dislike the the applicator but other than that perfect product!!
    Layla
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    31 December, 2025

    Smell bad and expired

    We bought it online and received it expired since July 2022.
    GG
    effectiveness: 1 out of 5
    quality: 1 out of 5
    3 guests found this review helpful. Did you?

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