New ArrivalsHalloweenChristmasGift IdeasClothing, Shoes & AccessoriesHomeFurnitureElectronicsToysVideo GamesGroceryHousehold EssentialsBeautyBabyKitchen & DiningSchool & Office SuppliesMovies, Music & BooksCharacter ShopSports & OutdoorsBackpacks & LuggagePersonal CareHealthPetsUlta Beauty at TargetTarget OpticalParty SuppliesGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleDía de MuertosStore EventsAsian-Owned Brands at TargetBlack Beyond MeasureMás QueWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Crest 3D White Deep Stain Remover Daily Toothpaste - Ultra White - 2 of 4Crest 3D White Deep Stain Remover Daily Toothpaste - Ultra White - 3 of 4Crest 3D White Deep Stain Remover Daily Toothpaste - Ultra White - 4 of 4
Crest 3D White Deep Stain Remover Daily Toothpaste - Ultra White - 1 of 4

Crest 3D White Deep Stain Remover Daily Toothpaste - Ultra White

$8.99 ($4.28/ounce)

Size2.1oz

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • NEXT-DAY RESULTS - Crest's revolutionary formula gives you whiter teeth in JUST one day
  • GAME-CHANGING FORMULA - It goes deeper to dissolve the bonds the hold deep stains to teeth
  • GENTLY WHITENS - Enamel-safe for everyday use
  • FAST-ACTING - Formulated with patented whitening technology that works in ONE day
  • SENSITIVITY-SAFE - Extra strength fluoride remineralizes enamel to strengthen teeth
  • KEEP IT BRIGHT - Unique formula continuously repels stains to prevent them from attaching to teeth
  • NOTICEABLY FRESHER - Bold mint flavor leaves your mouth feeling refreshed long after you brush

Description

The latest breakthrough in whitening technology is here. Crest 3DWhite Brilliance Deep Stain Remover is the first of its kind: an everyday toothpaste that actually delivers on whitening. In just one day, it dissolves the bonds that hold even deep stains to teeth, for ALL-AROUND whiter teeth. From the #1 teeth whitening brand in America.
Suggested Age: 6 Years and Up
Health Facts: No Microbeads Added, Gluten-Free, Contains Fluoride, Triclosan-Free
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Sodium Monofluorophosphate
Package Quantity: 1
Net weight: 2.1 Ounces
Features: Enamel-Safe, Whitening
TCIN: 92285103
UPC: 030772161883
Item Number (DPCI): 049-09-4231
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Active ingredients

sodium monofluorophosphate (0.20% w/v fluoride ion)' '1.14%

Purpose

Anticavity toothpaste

Uses

Use helps protect against cavities

Directions

Directions adults and children 6 yrs. & older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician. do not swallow children under 6 yrs.: ask a dentist

Inactive ingredients

water, sorbitol, hydrated silica, sodium hexametaphosphate, disodium pyrophosphate, sodium lauryl sulfate, carrageenan, flavor, xanthan gum, sodium saccharin, cocamidopropyl betaine, phosphoric acid, sucralose, mica, titanium dioxide' '

Shipping details

Estimated ship dimensions: 5.48 inches length x 3.39 inches width x 1.73 inches height
Estimated ship weight: 0.2 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

Guests are saying

This toothpaste offers a unique combination of effective whitening and a pleasant mint flavor, making it a popular choice among guests. Many appreciate its gentle formula, which is suitable for sensitive teeth, while the convenient pump dispenser ensures easy application. Although some guests experienced issues with the dispenser and varying results in whitening, the overall satisfaction with the product's performance and taste makes it a worthwhile addition to any oral care routine.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 434 reviews
    effectiveness: 3.71 out of 5
    quality: 3.79 out of 5
    value: 3.33 out of 5
    58% would recommend
    70 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 October, 2025Verified purchase

    Toothpaste

    This is one of the best toothpaste we have ever tired. A excellent product. Have order several times.
    Huggies Overnight Diapers
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 October, 2025Verified purchase

    Best toothpaste for whitening teeth.

    I never ever take the time to write reviews. However this toothpaste has literally been life changing and I’ve only been using it for 5 days now. My teeth were stained because of how much I drink coffee and soda and in one day it removed surface level stains (that yellowish tint) and now it’s day 5 of using it morning and night and my teeth look white and feel so clean. I tried a few kinds in the past but this one had the most dramatic change. Obsessed with it.
    Jessica
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    10 October, 2025Verified purchase

    (no review title)

    Not as effective as I thought it would be.
    1 reply from Crest team - 19 days ago
    We're disappointed to hear you didn't see the great whitening results as expected. In some cases stubborn stains may need additional treatment, so we'd be happy to help find the best fit for your smile. So we can assist you, we ask that you give our team a call at (800) 492-7378.
    Doritani
    effectiveness: 3 out of 5
    quality: 3 out of 5
    value: 2 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    5 October, 2025
    originally posted on crest.com
    Image

    Don't waste your money!!!

    Have used for 1 month. Absolutely no whitening. Completely false advertising.
    1 reply from Customer Care team - 23 days ago
    We know the difference that a white smile can make, and we are disheartened to hear that you have not seen the dazzling results we would expect the Crest Deep Stain Remover Toothpaste to provide, Mary. All of our products go through extensive testing to ensure their effectiveness, and we will share this information with our Quality Team. It is important to note that while whitening toothpastes and rinses are great for getting rid of surface stains, there are sometimes stains below the enamel that those products are not able to reach. To get rid of those stains, we recommend using a product that contains hydrogen peroxide, such as our Crest Whitestrips. We would love a chance to learn more about your experience so we are better able to assist you, and we invite you to give us a call at (800) 492-7378.
    Mary59
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    29 September, 2025Verified purchase

    It seriously works!

    Most def a noticeable difference within 1-2 days. As with all whitening toothpastes, I recommend you alternate with a sensitivity toothpaste like Sensodyne every other day so that you don't experience the typical symptoms when using a whitening paste.
    CK
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    29 September, 2025

    Best toothpaste!

    My kids and I love this toothpaste, leaves you feeling fresh and clean!
    Mama04
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2025Verified purchase

    Great whitner

    Seems to work great expensive though, if you wanted to use it all the time
    Bulldog
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 September, 2025Verified purchase

    Crest 3D White

    I love this toothpaste and the almost instant whitening power behind the formula.
    Ricola Cherry
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    8 September, 2025Verified purchase

    Dont bother.

    This is no surprise not what it claims. Save your money. Its simply toothpaste. Theres no whitening effect.
    1 reply from Crest team - 2 months ago
    We're sorry you didn't experience a whitening effect, Tj. Please know that we stand behind the claims we make, as each Crest toothpaste product undergoes multiple quality control tests to ensure great performance results. Kindly give us a call at (800) 492-7378, so we can make this right.
    tj
    effectiveness: 1 out of 5
    quality: 5 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 September, 2025Verified purchase

    Deep Clean, Deeply Impressive

    Crest Deep Stain Remover Toothpaste is basically a tiny superhero for your mouth. One brushing, and it’s like your teeth went to a spa, got a facial, and came back looking like they just auditioned for a toothpaste commercial. Coffee, wine, berries—nothing stands a chance. I even caught my reflection grinning in the mirror and thought, ‘Who is that dazzling human?’ Warning: May cause sudden overconfidence, excessive selfies, and unsolicited teeth-bragging. Seriously, if your teeth could talk, they’d be high-fiving you right now.
    Heather
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    26 August, 2025Verified purchase

    Destroyed my mouth in one use

    I used it for one day and got chemical burns in my mouth. It is much too harsh for a toothpaste.
    1 reply from Crest team - 2 months ago
    Thank you for taking the time to share your feedback with us, Sharon. We’re disheartened to learn our Crest 3D White Deep Stain Remover Toothpaste caused chemical burns in your mouth. Please know this isn’t something we’d expect, and we’ll send your message to our Safety Team. We want to assure you that all our toothpastes undergo rigorous testing to ensure they are safe when used as directed. Flavor oils, foaming agents, tartar control agents, and abrasives may irritate the mouth. While all of our products are safe and effective, some people may not tolerate a particular formulation. Your safety and comfort are our top priority, and we recommend discontinuing its use if you haven’t already. We’d like to learn more about your experience so we can assist you best. Please call us at (800) 492-7378.
    Sharon
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 August, 2025Verified purchase

    It Works!

    Gets the job done! Neck for neck with the Crest 3D White Stain Eraser. Texture and taste are solid, leaves you feeling fresh and clean. True to visible results, you will notice the difference! Smaller size is perfect for extended travel.
    K Chenille
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 3 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 August, 2025

    Good

    Did not hurt my teeth. Noticed the yellowing neutralized
    Bunny
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    2 August, 2025Verified purchase

    Tooth paste

    I do see a change, maybe as I use it more.
    Carebear1101
    effectiveness: 4 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    1 August, 2025

    Toothpaste

    It works for a bit of whitening but it did swollen my lips and gums badly. I would recommend using it again.
    1 reply from Crest team - 3 months ago
    The well-being of our consumers is our top priority, and we are disheartened to hear that you have experienced discomfort with your recent use of our Crest Deep Stain Remover Toothpaste. All of our products go through rigorous testing to ensure their safety and performance, and we will share the information you have provided with our Safety Team. Flavor oils, foaming agents, tartar control agents, and abrasives all have some potential to cause irritation, and some consumers may not tolerate a certain formulation. That being said, we do recommend discontinuing the use of the product and using a toothpaste that has worked for you in the past. We would greatly appreciate a chance to learn more about your experience so we are better able to assist you, and invite you to give us a call at (800) 492-7378.
    M
    effectiveness: 2 out of 5
    quality: 1 out of 5
    value: 2 out of 5
    4 guests found this review helpful. Did you?
    1 out of 5 stars
    21 July, 2025
    originally posted on crest.com
    Image

    Don't buy this product. It may be crest,

    I bought this a couple of months ago. No difference at all. Have 2nd tube to try. Pump is terrible. Hard to push, filled up with hard paste. Terrible product
    1 reply from Customer Care team - 3 months ago
    Thank you for sharing your experience with us. Our Crest products are put through rigorous quality tests to ensure they arrive to you in the best condition to provide you with an excellent teeth whitening experience. We're sorry to hear you didn't have any visible results. We'd like to learn more about your experience, and would appreciate you giving us a call at (800) 566-7252.
    jr71
    4 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    20 July, 2025Verified purchase

    It might work for others bot foe me

    Toothpaste made my gums sensitive to the point that it hurt to blush and floss. This was after the third time using it. I notice it did help whiten my teeth a bit. I don’t have gum disease, it was scary that my gums had that reaction. (Maybe I’m allergic)Be careful!!
    1 reply from Crest team - 3 months ago
    We appreciate you sharing this review with us, Alex. We're sorry to hear you're not satisfied with our Deep Stain Remover toothpaste. Our products go through many quality checks, and we try our best to make products that you will love as much as we do. We'll make sure to share your feedback with our Quality Team. It's upsetting to hear that the toothpaste caused sensitivity. Our top priority is your safety, and we recommend that you discontinue using the product. To help you further, we'd like to gather some more information and invite you to call us at (800) 566-7252.
    Alex Vera
    effectiveness: 3 out of 5
    quality: 1 out of 5
    value: 2 out of 5
    6 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 July, 2025Verified purchase

    It works!

    This actually works! I see that my teeth that are stained yellowish from when I was a kid and was on so much medicine, they definitely are brighter after using this. Plus it has a good minty taste.
    Carey1712
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    10 July, 2025Verified purchase

    Does not work

    Used this for a month if not longer. No improvement on the teeth color. The tube came with only third of the product - huge air bubble. It was also not sealed - not sure why that is not a standard practice. The toothpaste could have been easily removed or contaminated. Total scam. I would like a refund please.
    1 reply from Crest team - 4 months ago
    Thank you for leaving this review, and we understand your frustration with not receiving the results you were looking for with our Deep Stain Remover toothpaste. This toothpaste uses a dual phosphate system that dissolves the bonds that hold stains to teeth and whitens by removing surface stains and deeply cleaning. This toothpaste also has been pH-optimized to deliver superior whitening benefits. All our toothpastes go through several quality checks to ensure optimal performance, and we’re sorry to learn this wasn’t the case for you. Everyone has their own goals for whitening, and depending on how deep your stains go, you may need something like Whitestrips to target internal stains. Your feedback is valuable to us, and we'll share this with our Quality Team. We want to make this right, and would like to gather some more information and invite you to call us at (800) 492-7378
    Didi
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    9 July, 2025
    originally posted on influenster.com
    Image

    Greatness

    [This review was collected as part of a promotion.] WOW my teeth have never been so clean! I have very sensitive teeth and this works perfectly for me, the flavor is so fresh and personally I think you get your moneys worth!
    cassidyb21_1734
    2 guests found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy