Cetaphil Hydrating & Skin Firming Anti Aging Body Lotion - 16 fl oz: Moisturizing, Anti-Aging, Unscented, Hypoallergenic
$16.99 ($1.06/ounce)See 1 deal for this item
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$5 Target GiftCard with $30 hair & skin care purchase
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Guests are saying
The Cetaphil Skin Activator Hydrating Firming Lotion is a standout product that effectively hydrates and firms the skin without leaving a greasy residue. Guests appreciate its lightweight texture, quick absorption, and the inclusion of beneficial ingredients like AHA and Cica. Many have noted visible improvements in skin softness and firmness, making it an excellent choice for daily use, especially for those with dry or sensitive skin. Its fragrance-free formula is a bonus for those sensitive to scents.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 291 reviews
effectiveness: 4.4 out of 5
quality: 4.6 out of 5
value: 4.2 out of 5
80% would recommend
5 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
24 April, 2026Verified purchase
Great Product
This product is true to description. I will definitely keep it on hand.
5 out of 5 stars
23 April, 2026
originally posted on influenster.com

Only lotion i use now!
So at 33 I am late to the whole "trying to take care of my skin" trend, which let's be honest, it is more of a lifestyle then a trend. Either way I knew I needed to start hydrating my skin if I didn't want to look like a prune in the next decade. But I also didn't want to spend an arm and a leg. After a lot (and i mean a lot) of personal research, i found this! I originally did not have too high hopes but was actually very pleasantly surprised! It gives a very silky feeling when first applied, which I like instead of feeling greasy. Within the first three days, my skin stopped itching from being so dry. Within a couple of weeks of applying it on the lose skin on my stomach, im actually seeing some firming and tightening! I love that it doesn't smell perfuming or chemically and the scent is very subtle. Overall, this will be the lotion I use for life!
4 out of 5 stars
22 April, 2026
originally posted on influenster.com

Hydrating & Nourishing
[This review was collected as part of a promotion.] The lotion comes in a standard pump container to allow for easy application. The size of the container is suitable for home skincare routines. The formula has no scent, so it is gentle on skin. A little goes a long way, so you don't have to apply much to achieve hydration. It feels a bit thick as far as lotions go, but it applies well. Moreover, it leaves skin feeling hydrated and soft, and helps it look nourished and refreshed.
5 out of 5 stars
Thumbs up graphic, would recommend
6 March, 2026Verified purchase
(no review title)
Moisturizer is great for the face and hands. Makes skin smooth and younger looking and feeling. Great product!!!
5 out of 5 stars
21 February, 2026
originally posted on influenster.com

Nice replacement for my amlactin!
I show a before and after using the lotion, this is my first time using this product, I'd normally use the amlactin brand, but this one is very similar to it, it smells the same, has the same smoothness on your skin the consistency is a little thicker than the amlactin, it is very easy to rub on, and absorb very quickly, I can't say for breakouts as yet, but I'll come back and update if I do get any, it leaves no residue. So far so good.
5 out of 5 stars
Thumbs up graphic, would recommend
21 February, 2026Verified purchase
Great Lotion!
Love this lotion. It goes on easily and is absorded quickly.
5 out of 5 stars
Thumbs up graphic, would recommend
17 February, 2026Verified purchase
Great lotion
I struggle with very dry skin and have used so many brands of lotion. I don’t like how this feels on my hands but it works really great on my arms and legs. Smooth and soft results that lasts a long time.
3 out of 5 stars
Thumbs down graphic, would not recommend
19 January, 2026Verified purchase
Ehh
Not sure if it works 🤦♀️
5 out of 5 stars
10 January, 2026
originally posted on influenster.com

Works wonders lotion
I saw this on TikTok and thought I would give it a try. This lotion is fantastic. It absorbs immediately without being greasy or slimy. It's moisturizing, helps my crepey, hormone depleted skin. I use it twice a day and see a difference. There's no smell or fragrance which is a huge plus. I'm glad I tried it because it's my new staple along with the cream. I bought both because I was t sure if the difference
1 out of 5 stars
9 January, 2026
Bad Smelling Lotion
I bought this lotion today and applied it for the first time after a shower. The lotion felt great on my skin and seemed to make an immediate difference, but I suddenly realized that it reeked like a bottle redemption center- sour and spoiled. Maybe something was wrong with this particular bottle- but it was awful!
5 out of 5 stars
6 January, 2026
originally posted on influenster.com

This lotion is lightweight, fast-absorbing, and pe
[This review was collected as part of a promotion.] It provides good hydration without leaving any sticky residue, which I appreciate especially during the day. My skin feels softer and more balanced, and it layers well with other products. The firming effect is subtle, but as a daily hydrating lotion it performs really well. Ideal for anyone who prefers a lighter texture but still wants moisture and skin support
5 out of 5 stars
29 December, 2025
originally posted on influenster.com

High Quality Lotion!
[This review was collected as part of a promotion.] This lotion is great for moisturizing! It has a nice neutral smell and is not too thick or thin. The pump bottle makes application a breeze! It rubs in easily and absorbs quickly. I noticed that my arms and legs were noticeably softer starting after just one application. I just rub it in after a shower.
4 out of 5 stars
17 December, 2025
originally posted on influenster.com

Great Ingredients
[This review was collected as part of a promotion.] While i do love the ingredients in this product such as the AHA and Cica, i do wish it was a bit more moisturizing. My skin did feel good after applying but just in comparison i have used lotions more hydrating than this one. I would consider this more of a skin treatment lotion but would not reach for this in the summer time or anything if your looking for a hydrated glowy look.
5 out of 5 stars
30 November, 2025
originally posted on influenster.com

The resurrection noticeable!
[This review was collected as part of a promotion.] I've been using this product daily. The results are visible when looking in the mirror. I have healthier skin and fewer wrinkles! The lotion is consistent and highly favorable!
5 out of 5 stars
23 November, 2025
originally posted on influenster.com

Solid choice
[This review was collected as part of a promotion.] I’ve been trying out the Cetaphil Skin Activator Hydrating & Firming Lotion, and it’s been a nice, reliable addition to my skincare routine. The formula is light but still gives a good boost of moisture, and it sinks in quickly without feeling sticky. My skin does feel a little smoother and more elastic with consistent use, which I appreciate. It’s not a dramatic firming product, but it delivers steady hydration and a subtle tightening effect over time. If you’re looking for something gentle, simple, and easy to layer, this lotion is a solid choice.
5 out of 5 stars
21 November, 2025
originally posted on influenster.com

A must have to combat dry winter skin
[This review was collected as part of a promotion.] Cetaphil Skin Activator & Firming Lotion is a must have for dry winter skin. Clinically proven to seep deeply into surface skin layers with AHA and encapsulated CICA leaving healthy rejuvenated skin right after the first use. My skin has never felt or looked better not only is my skin deeply hydrated but fine lines and wrinkles look better and better with continuous use.
5 out of 5 stars
21 November, 2025
originally posted on cetaphil.com
My new go to!
Wishing would have taken before pictures. I am amazed at how revitalized my hands look and feel after just a few days of using this lotion. Please keep this product in your portfolio forever !
1 out of 5 stars
20 November, 2025
originally posted on cetaphil.com
Very disappointed
I bought this product one tube ago and there has been absolutely no change. The tube is empty, and my skin on my arms is still creepy.
4 out of 5 stars
14 November, 2025
originally posted on influenster.com

Part of my everyday routine
[This review was collected as part of a promotion.] I recieved this product in exchange for my honest review. I really like the amount of lotion you get with this bottle. This is definitely my go to every day moisturizer before bed. It doesn’t have any strong fragrances or smells, so it doesn’t irritate my sensitive skin. This product is light so I don’t mind being liberal when putting it on. After using it for a month, I have noticed my skin looking firmer and more nourished.
5 out of 5 stars
3 November, 2025
originally posted on influenster.com

Perfect for men who care about their skin!!
[This review was collected as part of a promotion.] As a man who takes skin care seriously, It can be hard to find a body lotion that rubs in smoothly over all that body hair. This new Hydrating and Firming lotion from Cetaphil, however, does just that. There is no matting in the hair... no whitening of it, just soft, supple skin. It uses a combination AHA and encapsulated CICA to activate sleeping cells that produce a firmer, less crepey looking skin while it hydrates and softens the body.