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Aveeno Baby Eczema Therapy Moisturizing Cream for Dry, Itchy Skin - 12 fl oz: Aluminum-Free, Paraben-Free, Phthalate-Free - 2 of 4Aveeno Baby Eczema Therapy Moisturizing Cream for Dry, Itchy Skin - 12 fl oz: Aluminum-Free, Paraben-Free, Phthalate-Free - 3 of 4Aveeno Baby Eczema Therapy Moisturizing Cream for Dry, Itchy Skin - 12 fl oz: Aluminum-Free, Paraben-Free, Phthalate-Free - 4 of 4
Aveeno Baby Eczema Therapy Moisturizing Cream for Dry, Itchy Skin - 12 fl oz: Aluminum-Free, Paraben-Free, Phthalate-Free - 1 of 4

Aveeno Baby Eczema Therapy Moisturizing Cream for Dry, Itchy Skin - 12 fl oz: Aluminum-Free, Paraben-Free, Phthalate-Free

$17.19 was $20.99
New lower price save $3.80 (18% reduction)

In Stock

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At a glance

About this item

Highlights

  • Aveeno Baby Eczema Therapy Moisturizing Cream to soothe dry, itchy, irritated skin due to eczema
  • Breakthrough baby eczema cream combines natural colloidal oatmeal and vitamin B5 to nourish skin
  • Strengthens the skin's moisture barrier for prevention and protection against dryness and eczema
  • Non-greasy and hypoallergenic baby cream is clinically proven to reduce itching and irritation
  • Developed with leading dermatologists, this oatmeal eczema cream is formulated specially for babies
  • pH-balanced and free from steroids, fragrances, parabens, phthalates and phenoxyethanol
  • Baby eczema cream intensely moisturizes and helps prevent recurrence of extra dry skin from eczema
  • Recommended by pediatricians and dermatologists and accepted by the National Eczema Association

Description

Aveeno Baby Eczema Therapy Moisturizing Cream helps relieve dry, itchy, irritated skin due to eczema. Developed with leading dermatologists, this hypoallergenic baby eczema cream uses the soothing power of natural colloidal oatmeal to help strengthen the skin's moisture barrier for prevention and protection against dryness. Formulated specially for babies, this non-greasy baby cream is clinically proven to relieve itchy, irritated skin due to eczema and intensely moisturizes skin to prevent the recurrence of extra dry skin from eczema. The unique formula, made with Natural Colloidal Oatmeal skin protectant and vitamin B5, is pH-balanced and free from steroids, fragrances, parabens, phthalates and phenoxyethanol. Aveeno is recommended by pediatricians and dermatologists and this baby eczema cream is accepted by the National Eczema Association.
Suggested Age: Newborn and Up
Health Facts: Phthalate-Free, Aluminum-Free, No Fragrance Added, Dye-Free, Paraben-Free
Product Form: Cream
Beauty Purpose: Soothing
Industry or Government Certifications: National Eczema Association Seal of Acceptance
Net weight: 12 fl oz (US)
Features: Moisturizing, Repels Moisture, Relieves Itching, Soothing, Non-Irritating, Nongreasy, Dermatologist Tested
TCIN: 50907692
UPC: 381371169870
Item Number (DPCI): 007-08-1035
Origin: Made in the USA or Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Active ingredients

colloidal oatmeal(1%).

Purpose

Skin Protectant..

Uses

eczema, rashes

Stop use and ask a doctor if

Stop use and ask a doctor if : condition worsens ,symptoms last more than 7 days or clear up and occur again within a few days.

Directions

Apply as needed.

Other information

Remove quality seal. Do not use if quality seal is broken. For use on mild to moderate eczema or as directed by a physician. Store at room temperature.

Inactive ingredients

water, glycerin, panthenol, distearyldimonium chloride, petrolatum, isopropyl palmitate, cetyl alcohol, dimethicone, avena sativa (oat) kernel oil, steareth-20, benzalkonium chloride, ceramide np, sodium chloride, avena sativa (oat) kernel extract

Question or comments?

866-428-3366

Shipping details

Estimated ship dimensions: 6.9 inches length x 3.3 inches width x 1.7 inches height
Estimated ship weight: 0.9259 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: How does this compare to the Nighttime balm?

submitted by BiancaB - 2 months ago
  • A: The cream is for gentle daily moisturizing and relief from itching, while the nighttime balm is intended for very dry or itchy areas, providing extra soothing before bed.

    submitted byKenvue - 2 months ago
    Brand expert

Q: Can this be used on the face?

submitted by TR - 3 years ago
  • A: Thanks for your question today! Yes, this product can be used on the face, just follow the label instructions. Take care!

    submitted byKenvue - 3 years ago
    Brand expert

Q: Is this okay for applying to non-eczema skin or is it only for eczema?

submitted by Cori - 6 years ago
  • A: Hey Cori, thanks for your question. Our Baby Eczema Cream protects and helps relieve minor skin irritations and itching due to eczema and rashes. We'd suggest having a talk with your Dermatologist or Doctor to ensure we'll be the right fit. Let us know if you have any other questions!

    submitted byKenvue - 6 years ago
    Brand expert

Additional product information and recommendations

Guests are saying

The Aveeno Baby Eczema Therapy Lotion is highly praised for its effectiveness in treating eczema and dry skin in children. Many guests report significant improvements in their children's skin conditions, with some stating it has replaced prescription creams. The lotion is creamy, moisturizing, and gentle, making it suitable for sensitive skin. While some guests mention concerns about the price and occasional adverse reactions, the overall consensus is that it is a reliable product for maintaining skin health.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 3411 reviews
    quality: 4.32 out of 5
    value: 3.88 out of 5
    81% would recommend
    33 recommendations
    5 out of 5 stars
    29 March, 2026
    originally posted on influenster.com
    Image

    Super gentle, deeply moisturizing, and perfect for

    I’ve been using the Aveeno Baby Eczema Therapy moisturizing cream and it’s been really gentle and effective, especially for sensitive and dry skin.
    PrincessT
    Did you find this review helpful?
    5 out of 5 stars
    28 March, 2026
    originally posted on influenster.com
    Image

    Gentle, hydrating, and perfect for sensitive baby

    I’ve been using this cream on my baby and I absolutely love it! It is very gentle on sensitive skin and has helped keep my baby’s skin soft, hydrated, and smooth. I noticed a big difference in dryness and irritation after just a few uses the texture is rich but absorbs quickly without feeling greasy. I also love that it’s fragrance-free, which is perfect for babies with sensitive skin. Overall, it gives great relief and keeps my baby’s skin healthy and moisturized. l would definitely recommend it to other moms!
    AlmaJohanaP
    Did you find this review helpful?
    5 out of 5 stars
    27 March, 2026
    originally posted on influenster.com
    Image

    Awesome!!

    My baby pediatrician recommend me Aveeno Baby Eczema Therapy for my baby because there was nothing that helped my baby with his eczema but this is a lifesavers!! Keeps my baby skin so hidrate and works immediately with any redness on his skin.
    IvetteP
    Did you find this review helpful?
    5 out of 5 stars
    26 March, 2026
    originally posted on influenster.com
    Image

    Sensitive skin

    Great for my twins with sensitive skin. We like to keep things as natural as possible and this lotion helps to hydrate their skin without causing any irritation. This whole like is great for sensitive babies.
    BrittanyP
    Did you find this review helpful?
    5 out of 5 stars
    26 March, 2026
    originally posted on influenster.com
    Image

    Moisturizer is very soft

    This baby Moisturizing cream really helped my baby’s skin from being dry and sensitive! I apply it to her face and body and it smells amazing, it’s not a sticky moisturizer but does feel very soft and milky 1000/10!
    Did you find this review helpful?
    5 out of 5 stars
    23 March, 2026
    originally posted on influenster.com
    Image

    Great product, didn’t irritate baby skin!

    Great for my baby’s skin from newborn to her toddler years now. We’ve never had any rash or irritation from it and will continue to use it for our next baby!
    LeahM
    Did you find this review helpful?
    5 out of 5 stars
    22 March, 2026
    originally posted on influenster.com
    Image

    For sensitivity in the baby’s skin is hydration, t

    I love this product for my baby, it helped me a lot in moisturizing his skin this winter, the smell is soft, easy application. It has a great performance.
    RaissaL
    Did you find this review helpful?
    5 out of 5 stars
    19 March, 2026
    originally posted on influenster.com
    Image

    SENSITIVE SKIN

    In love with this product, perfect for sensitive skin and eczema is quickly absorbed. Easily Dispensing with your fingers the packaging is plastic with a good size to carry in the diaper bag
    LuzS
    Did you find this review helpful?
    5 out of 5 stars
    18 March, 2026
    originally posted on influenster.com
    Image

    Quick working and also hydrating

    My baby had really bad eczema when he was born. We had a hard time getting rid of it for a long time until we bought this! It helped clear up his skin so quickly and it is also so hydrating! We try to buy value packs and we love it!!
    JanieU
    Did you find this review helpful?
    5 out of 5 stars
    18 March, 2026
    originally posted on influenster.com
    Image

    Great for eczema-prone skin

    This cream has been amazing for my baby’s sensitive skin. It really helps calm dryness and irritation, and I’ve noticed less redness after using it consistently.
    AlisomE
    Did you find this review helpful?
    5 out of 5 stars
    15 March, 2026
    originally posted on influenster.com
    Image

    A miracle worker for dry, winter skin!

    I can’t recommend this cream enough! My daughter’s face was very irritated and red due the cold weather, and I decided to try this. I was amazed that it calmed her skin from the very first use. By the next morning, her skin looked perfect and fully hydrated again. What I love most is that completely fragrance-free, which give me peace of mind knowing it won’t cause any allergies or further irritation. It’s is gentle, effective, and a total lifesaver for sensitive skin. If your little one is struggling with dryness or eczema, you need this!
    ArletisG
    Did you find this review helpful?
    5 out of 5 stars
    11 March, 2026
    originally posted on influenster.com
    Image

    Hydrates and soothes irritated baby skin

    As a mom, I’m always looking for the best for my baby’s skin, specially since it’s so sensitive. The Aveeno Baby Eczema Therapy Moisturizer Cream has worked wonders for us. From the very first days, I noticed her skin was much more hydrated and soothed. It’s gentle, doesn’t have a strong fragrance, and really helps with dryness and irritation. I would definitely recommend it 100% to any mom who wants to take care of her baby’s skin.
    LisdeibyR
    Did you find this review helpful?
    5 out of 5 stars
    7 March, 2026
    originally posted on influenster.com
    Image

    Amazing eczema product

    My baby had really bad eczema & this line of aveeno helped tremendously! It’s still what we use for flare ups, we tried so many things but always resort back to this!
    SkylarO
    Did you find this review helpful?
    5 out of 5 stars
    25 February, 2026
    originally posted on influenster.com
    Image

    Smooth like butter

    This lotion helped my baby so much. It soothe her skin irritation almost instantly and the minimal gentle ingredients are a plus! It’s very silky to touch and has a melted butter consistency. I love that this product is conveniently located in major retail stores.
    AmyG
    Did you find this review helpful?
    5 out of 5 stars
    24 February, 2026
    originally posted on influenster.com
    Image

    Great for babies with sensitive skin!!!

    Our baby had really, really sensitive skin when he was a newborn. This moisturizing cream was amazing for their little skin. Even coverage, and did not leave an oily texture. Left their skin nice and smooth and comfortable. It’s great stuff and we still use it here and there for flare ups. A must have for your baby if they have sensitive skin!
    JoshB
    Did you find this review helpful?
    5 out of 5 stars
    23 February, 2026
    originally posted on influenster.com
    Image

    Cures winter dryness

    This product helped keep my littles skin from being dry during the winter weather. Certain clothing materials also flared up her eczema do placing Aveeno Baby Therapy helped with 24 hours.
    LaurenB
    Did you find this review helpful?
    5 out of 5 stars
    21 February, 2026
    originally posted on influenster.com
    Image

    It’s now’s staple in our daily routine.

    As a mom, finding finding something that truly works on your baby skin is everything. My baby struggled with baby acne when he was born, and this cream was the only product that made a real difference. It’s slightly ticker, but that’s exactly why I love it, it deeply hydrates and keeps his skin soft, calm, and protect every day
    DanielaV
    Did you find this review helpful?
    5 out of 5 stars
    18 February, 2026
    originally posted on influenster.com
    Image

    Very soft and works immediately

    This was perfect for when my daughter was born with very dry skin and eczema. It would calm her down. It works almost instantly and feels very soft.
    GaudiN
    Did you find this review helpful?
    5 out of 5 stars
    17 February, 2026
    originally posted on aveeno.com
    Image

    So Grateful for This Cream

    This cream truly helped my baby’s dry, irritated skin when nothing else seemed to work. It’s thick, gentle, and very soothing, with no strong scent. Within a few days, the redness improved and the skin felt much softer. I’m so grateful to have found something safe and effective for sensitive baby skin. Highly recommend for parents dealing with eczema or dryness
    Jevin
    Did you find this review helpful?
    5 out of 5 stars
    4 February, 2026
    originally posted on influenster.com
    Image

    baby won’t have dry skin anymore.

    It makes my babies skin very soft and not dry anymore. It is also good for itchy skin and will make your baby feel comfortable again! The pump is very easy to pump and the company also fills the bottle all the way to the top so you aren’t wasting your money!
    ryliec20_7422
    Did you find this review helpful?

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