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Urban Decay Anti Aging Eyeshadow Primer Potion - Ulta Beauty
$28.00
In Stock
Eligible for registries and wish lists
At a glance
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About this item
Highlights
- This nude, creamy eyelid primer dries invisibly to prep for both colorful eyeshadows and natural eye makeup that is long-lasting up to 24 hours on all skin tones, skin types, and eye shapes for any eye look.
- Anti-aging ingredients help to minimize the appearance of wrinkles and prevent eyeshadows from creasing or cracking, even on oily lids.
- Cream eyeshadow base contains optical blurring pigments for improving skin texture and the look of tired, hooded eyes.
- Intensifies the look of metallic, glitter, matte, and shimmer eyeshadows.
- Paraben-free
- Vegan
- Cruelty-free
- In an 8-week clinical study:
- 100% of participants had a measurable improvement in the appearance of fine lines.
- 100% had measurably brighter skin.
- 97% had a measurable improvement in radiance and clarity.
Description
Urban Decay Anti-Aging Eyeshadow Primer Potion is an eyelid primer that reduces the appearance of fine lines and keeps eyeshadow crease-free for up to 24 hours for long-lasting wear.
Suggested Age: 13 Years and Up
Color Palette: Translucent
Product Form: Cream
Skin Tone: All Skin Tones
Beauty Purpose: Priming
Recommended Skin Type: Mature, Normal
Net weight: .33 fl oz (US)
TCIN: 82678104
UPC: 3605970936174
Item Number (DPCI): 342-02-3566
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.06 inches length x 4.37 inches width x 0.95 inches height
Estimated ship weight: 0.055 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.5 out of 5 stars with 6786 reviews
57% would recommend
7 recommendations
Gross - no stars
1 out of 5 stars
Jen - 15 days ago
originally posted on http://www.ulta.com
Ordered it during a recent sale and it was very disappointing. Gross texture, little product in the tube, and difficult to use wand. Product quality is decreasing at Ulta.
Not what it used to be
2 out of 5 stars
Michelle - 17 days ago
originally posted on http://www.ulta.com
I used to buy this regularly when it had the needle point tip to squeeze the product out. I was unsatisfied with the applicator wand. The price went up for less product and does not have same quality. Will not buy this again.
wanted to love it
3 out of 5 stars
agnes - 23 days ago
originally posted on http://www.ulta.com
somehow this product shows all the pores on my eyelids and does not do a great job of priming the lids.
I would definitely buy this product again
5 out of 5 stars
Carol - 25 days ago
originally posted on http://www.ulta.com
Have been buying this product for years and love it. When I stray to something else I can immediately tell a difference. I specially like the skin care it provides to my eyelids along with making my eye shadow stay on until intentional removed.
I use this product everyday!
5 out of 5 stars
Cindy - 30 days ago
originally posted on http://www.ulta.com
My eyeshadow stays on all day when I put this on my lids first. It also keeps my shadow from creasing and making. It's a keeper.
I would definitely buy this over and over again.
5 out of 5 stars
Michelle - 1 month ago
originally posted on http://www.ulta.com
Definitely the best eyeshadow primer that I've ever used. I would highly recommend it.
I would definitely buy this product again
5 out of 5 stars
Amanda - 1 month ago
originally posted on http://www.ulta.com
I have been using this product for years! I love it. Works so well.
I will buy this again and again!
5 out of 5 stars
Carol - 1 month ago
originally posted on http://www.ulta.com
It is the perfect lightweight primer!
Not fond of the wand app
3 out of 5 stars
Sylvia - 1 month ago
originally posted on http://www.ulta.com
Didn't glide on my eyelids.
This is my go-to
5 out of 5 stars
Jamie - 1 month ago
originally posted on http://www.ulta.com
I use this everyday and have for several years. I have to assume it's working well as I have had nearly no change in the skin around my eyes since I started using it. And not only do the anti-aging properties work, but it's a fantastic primer. I can't even remember the last time I had creases in my eyeshadow - whether it be powder, cream or even a creamy blush or contour I'm using for eyeshadow. Love it when it goes on sale. I always buy at least two. Great product! You won't go wrong.
Oily product, not as good as it used to be
2 out of 5 stars
Ann - 1 month ago
originally posted on http://www.ulta.com
This stuff is pricey and oily. You have to move the wand around to mix it up. I still feel at the end of the day my eye shadow is creased. I will not be repurchasing.
2nd time ive bought this product.
5 out of 5 stars
Joy - 1 month ago
originally posted on http://www.ulta.com
Works well!
I would buy this product again.
4 out of 5 stars
Janet - 2 months ago
originally posted on http://www.ulta.com
This product works well but the applicator is hard to use. It doesn' get wnough on the applicator to put on your eyelids. Just wish it had a different way to apply. I would rather squeeze the tub and use it that way where I can get the right amount out to use o each eyelid other than that I love the products ablility as a good primer.
Great Eyelid Primer
5 out of 5 stars
Jo - 2 months ago
originally posted on http://www.ulta.com
Even if I'm not wearing eyeshadow I still use this primer everyday, my eyelids get oily during the day, this primer helps tremendously with that issue, that's why I've already purchased a 2nd tube!
Formula Changed - Caused Rash
2 out of 5 stars
Genesis - 2 months ago
originally posted on http://www.ulta.com
I've been using this product for years, and never had a problem with it. Ran out and bought a new one, and got the most horrible rash on both on my eyelids, which took 3 weeks to fully heal.
Not the same
3 out of 5 stars
Rrose - 2 months ago
originally posted on http://www.ulta.com
Once a year I buy this , this new one was not the same. I see small white balls and I have to wipe them off.
Love this!
5 out of 5 stars
Danielle - 2 months ago
originally posted on http://www.ulta.com
Been using this for years. Goes in nice and drys quick. Keeps my eyeshadow on all day even in the heat.
I highly recommend this product
5 out of 5 stars
Bobbette - 2 months ago
originally posted on http://www.ulta.com
I have been using this product for years and iit works to keep my eyeshadow on, as I have oily skin. It is the only product that I would use.
Absolutely LOVE!!!
5 out of 5 stars
AC - 2 months ago
originally posted on http://www.ulta.com
I'm 43 and have super oily, crepey lids. This primer has been fantastic! it keeps the oil at bay, doesnt crease or get patchy, and my eyeshadow stays in place until I take it off ay night! I apply woth the wand and blend with my fingers for the perfect application. I highly recommend this product!
Works for me
5 out of 5 stars
Mwmnh - 3 months ago
originally posted on http://www.ulta.com
I can't say whether this does anything anti aging wise, but as far as keeping my eye makeup where it should be it does the job. My skin can get rather oily and especially in the summer heat my eye makeup will move. This primer keeps it from going anywhere 8 plus hours.