Jojoba Oil works to seal and lock in hair’s moisturize while promoting healthy hair and growth.
We’re all about preventing hair loss, so we included super ingredient Green Tea to reduce breakage by delivering nutrients and antioxidants to every strand.
Sesame Seed Oil deeply penetrates the hair and infuses it with omega -3 and 6 fatty acids, vitamins E and B complex to prevent and treat hair thinning, breakage and dehydration.
recommended for curly and natural hair
Description
Bring a soft, lush look and feel to your locks with Camille Rose Curlaide Moisture Butter - 8 oz. This luxurious curl lotion product offers both hydration and definition to all curl types and transitioners.
Smoothing jojoba and macadamia oils are melted into a creamy duo of organic rice milk and botanical green tea, while slippery elm extract is hand whisked throughout for intense smoothing benefits. Droplets of aloe juice blended with nutrient-rich Vitamin C nourish and strengthen strands in this moisture-rich hair butter.
Section wet hair and apply with fingers, ensuring Curlaide Moisture Butter reaches every strand. Style as usual and let hair air dry. May also be used on dry hair to moisturize ends or detangle. Great for styling twist-outs, locs and braids.
Estimated ship dimensions: 3.59 inches length x 3.55 inches width x 2.92 inches height
Estimated ship weight: 0.595 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: Hey,
Great question! Yes, the Camille Rose Curlaide Moisture Butter is great for all hair types. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 1 year ago
Brand expert
Q: Is this considered a curl cream?
submitted by Mel - 2 years ago
A: Hey Mel,
Great question! The Camille Rose Curlaide Moisture Butter is a luxurious curl lotion product offers both hydration and definition to all curl types and transitioners. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years ago
Brand expert
Q: I have extremely coily hair, will this work for my hair type before applying the curl maker? I also have the macadamia leave in conditioner. Thanks!
submitted by Stephanie37 - 2 years ago
A: Great question! This luxurious curl lotion product offers both hydration and definition to all curl types including coily hair. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years ago
Brand expert
Q: Ddddddss as///2/ ddd
submitted by Deborah - 2 years ago
A: Hi Deborah! Please let us know if you have any questions!
submitted byHealthgirl - 2 years ago
Q: is this hair product good for type 4b and 4c hair
The product is highly praised for its moisturizing properties, leaving hair soft, shiny, and well-defined. Many guests appreciate its thick consistency, which allows for long-lasting hydration without daily application. The pleasant scent adds to the overall experience, making it a favorite among families with different hair textures. However, some guests have reported issues with white residue and varying results based on hair type, suggesting a need for careful application.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4
4.4 out of 5 stars
129 star ratings
4.4 out of 5 stars with 129 reviews
effectiveness
4.2 out of 5
effectiveness: 4.23 out of 5
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4.3 out of 5
quality: 4.26 out of 5
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4.0 out of 5
value: 4.03 out of 5
83% would recommend
48 recommendations
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
14 August, 2026Verified purchase
Lovely
This is so creamy and mouisture rich. Not great for curl definition in my hair but smells amazing!
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5.0 out of 5
effectiveness: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
11 August, 2026Verified purchase
(no review title)
Honestly so far this product is working really well it leaves my hair feeling really soft it also smell nice.
Stream Drama by aespa
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
3 June, 2026Verified purchase
(no review title)
I have been using Curlaide since I went natural in 2021. I have 4C high porosity hair that is very hard to keep moisture in . This product moisturizes my hair for the whole week until my next wash, controls frizz , gives curls definition and shine. This is a keeper.
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5.0 out of 5
effectiveness: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
20 February, 2026Verified purchase
good product
good product no build up on hair
sharon
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
3 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
28 December, 2025Verified purchase
Shiny, Moisturized Twist-Outs Every Time
This is easily one of the best twist-out products I’ve ever used. The shine and moisture last for days, and it works beautifully on my hair and both of my girls’ completely different textures. It layers perfectly with other products with no white flakes, and the scent is wonderful. No matter what else I try, this will always be a staple.
Uswestco
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5.0 out of 5
effectiveness: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
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4.0 out of 5
value: 4 out of 5
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
31 October, 2025Verified purchase
(no review title)
I use on the whole household including the kids. Thick consistency, so a little goes a long way
Tash
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5.0 out of 5
effectiveness: 5 out of 5
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5.0 out of 5
quality: 5 out of 5
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5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
2 June, 2025Verified purchase
Great moisturizer
I really like this moisturizer, it is thick and smells good! The thickness of the product allows me not to have to apply it everyday so it lasts a long time without drying my hair out- I seal it with my matching oil from this line.
Princess
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
25 August, 2024Verified purchase
Its BUTTER baby!!!
When I first went natural in 2016, I struggled with dryness, frizz and overall my hair looked a hot mess! UNTIL, by the grace of God I ran across Camille Rose! I tried this moisture butter and the rest is history! I couldn't stop telling everyone about it! It was a literal overnight game changer in my natural hair journey! From frizz to free spirited curly ringlets! I received soooo many compliments not only regarding my curl definition but also how good I smelled! If I had $20 for every person that asked me how I got my curls I would be able to take a nice vacay!! This year I'm back to my natural hair after being relaxed since 2021 and Camille Rose curlaide moisture butter is WINNING!!
Irish Spring Fan
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5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
27 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
25 March, 2024
Forever a staple product
My hair is super soft, shiny & smells good. My hair stayed moisturized for a good amount of time. (Pics from 2 different days)
Ce
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value: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
26 guests found this review helpful. Did you?
5 out of 5 stars
22 July, 2023Verified purchase
Nice
Love love love these products. My hair is so soft and feels ver hydrated.
Bellesmom
4 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
15 March, 2023Verified purchase
Do not buy
I am so dissapointed bc this product came highly reccommened. Leaves all this white residue in my daughters hair. Tiny little white specs all over. Big WASTE of money.
Jenna K
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1.0 out of 5
quality: 1 out of 5
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value: 1 out of 5
effectiveness
1.0 out of 5
effectiveness: 1 out of 5
19 guests found this review helpful. Did you?
2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
13 February, 2023
Causes white specks/flakes
This product says it's great for dry hair and works on wet hair too. I used on soaking wet hair right after rinsing out the conditioner I used and it immediately started pilling and leaving white specs everywhere. It was the only product I used so nothing else could've caused it. I'll try it on dry hair but products @ this price point should work on dry or wet hair. Very disappointed
Stina
16 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
24 January, 2023
Love this product
This product worked great for styling and smells absolutely amazing! Would definitely use this and other products again and is black owned!
Amanda
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
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5.0 out of 5
quality: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
4 January, 2023Verified purchase
A new staple
I love the creaminess and moisture that this product provides. It really defines my curls. I have now started using the honey leave in conditioner and the curl butter gel. I use the leave in first, then the moisture butter, and lastly the curl butter gel. I then use the mielle organics rosemary mint oil drops on my scalp. My hair was beautiful. I have 4a/4b hair. (All hair clips in my photo are from target as well! 😊)
Kay
value
5.0 out of 5
value: 5 out of 5
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quality: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
49 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
20 October, 2022Verified purchase
Curlaide
I have adopted this brand for about 6 years, for my daughter. that's good for nourishment and glowing her hair. thanks
Danielle
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
3.0 out of 5
value: 3 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
12 July, 2022Verified purchase
LOVE LOVE FOR TYPE 4
I have 4b hair and I love this stuff. Not only does it smell delicious like cupcakes, but it melts in my hair and gives moisture and softness. It also pairs well with the curl milk. Love it for moisturizing under wigs or for fluffy twist outs. Great
Trinity
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
11 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
8 March, 2022Verified purchase
Bad batches that are grainy like ground rice.
Bad batches? Very grainy for both the original and replacement order. It looks and feels like ground rice.
Mystique
quality
1.0 out of 5
quality: 1 out of 5
effectiveness
1.0 out of 5
effectiveness: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
15 guests found this review helpful. Did you?
1 out of 5 stars
30 January, 2022Verified purchase
FLAKE CAPITOL
I don't know if it is a bad batch.But there were huge granules in the jar before I used it. I used it by itself on wash day and it flaked with huge dots everywhere. Do NOT recommend
C M
effectiveness
1.0 out of 5
effectiveness: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
17 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
18 December, 2021Verified purchase
Type 4 hair friendly
I love this product! It is worth every penny. It definitely cut down on the time for me to do my hair because it smoothed out the kinks
Kaye
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
11 guests found this review helpful. Did you?
5 out of 5 stars
17 December, 2021Verified purchase
Smells delightful
I love this hair butter. It’s very expensive but worth it. I have 4c texture hair and this product makes my hair more manageable to handle. Please, consider lowering the price or offer more sales on this brand!