Target New ArrivalsGift Ideas for DadClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsHealthWellnessLuggageSchool & Office SuppliesToysElectronicsVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsGift Ideas for DadBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Johnson's CottonTouch Newborn Baby Face & Body Lotion, Hypoallergenic Moisturization for Skin - 27.1 fl oz - 2 of 4Johnson's CottonTouch Newborn Baby Face & Body Lotion, Hypoallergenic Moisturization for Skin - 27.1 fl oz - 3 of 4Johnson's CottonTouch Newborn Baby Face & Body Lotion, Hypoallergenic Moisturization for Skin - 27.1 fl oz - 4 of 4
Johnson's CottonTouch Newborn Baby Face & Body Lotion, Hypoallergenic Moisturization for Skin - 27.1 fl oz - 1 of 4

Johnson's CottonTouch Newborn Baby Face & Body Lotion, Hypoallergenic Moisturization for Skin - 27.1 fl oz

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Bottle of Johnson's CottonTouch Newborn Baby Face and Body Lotion with a gentle formula
  • Nourishing and gentle for newborns and designed to leave their skin touchably soft
  • Ultra-light, breathable moisturizing lotion formula absorbs quickly without leaving residue
  • Blended with real cotton and provides light and silky moisturization that lasts up to 24 hours
  • Clinically proven to be gentle and mild for newborn skincare
  • pH-balanced, hypoallergenic, and free of parabens, phthalates, sulfates, and dyes
  • Designed to meet or exceed the top internationally recognized regulatory standards
  • Baby face & body lotion is from Johnson's, the #1 choice of hospitals

Description

Care for your baby with Johnson's CottonTouch Newborn Baby Face & Body Lotion. With a gentle formula specifically designed for your newborn's skin, this nourishing baby body lotion has an ultra-light, breathable formula that absorbs quickly and moisturizes up to 24 hours. From Johnson's, the number-one choice of hospitals, and clinically proven to be gentle, mild and pH-balanced to newborn skin, this hypoallergenic baby lotion is free of parabens, phthalates, sulfates, and dyes. The moisturizing newborn lotion is blended with real cotton and is soft on a newborn's skin. Like all Johnson's products, CottonTouch Newborn Baby Face & Body Lotion is designed to meet or exceed the top internationally recognized regulatory standards, so you can feel good about using it on your little one.
Scent: Scented
Suggested Age: All Ages
Health Facts: Dye-Free, Paraben-Free, Phthalate-Free, Sulfate-Free
Product Warning: Use with adult supervision
Product Form: Lotion
Beauty Purpose: Moisturizing
Recommended Skin Type: Sensitive, Combination
Net weight: 27.1 fl oz (US)
Features: Tear-Free, Nongreasy, Dermatologist Tested, Fast-Absorbing
TCIN: 53388087
UPC: 381371178346
Item Number (DPCI): 007-08-1243
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water*, glycerin*, isopropyl palmitate*, cotton*, dimethicone, phenoxyethanol, cetearyl olivate*, fragrance, sorbitan olivate*, carbomer, acrylates/c10-30 alkyl acrylate crosspolymer, caprylyl glycol, 1,2-hexanediol, sodium hydroxide, ethylhexylglycerin, tropolone, *naturally-derived ingredients

Allergens & Warnings:

AVOID CONTACT WITH EYES., SAFETY TIP: KEEP OUT OF REACH OF CHILDREN.

Shipping details

Estimated ship dimensions: 2.25 inches length x 5 inches width x 9.5 inches height
Estimated ship weight: 1.918 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What are the key features of this lotion?

submitted by AI Shopping Assistant - 29 days ago
  • A: It is tear-free, nongreasy, dermatologist tested, and absorbs quickly into the skin.

    submitted byAI Shopping Assistant - 29 days ago
    Ai generated

Q: How long does the moisturizing effect last?

submitted by AI Shopping Assistant - 29 days ago
  • A: The lotion provides moisturizing effects that last up to 24 hours for soft, hydrated skin.

    submitted byAI Shopping Assistant - 29 days ago
    Ai generated

Q: What makes this lotion suitable for newborns?

submitted by AI Shopping Assistant - 29 days ago
  • A: It has a gentle formula that is pH-balanced and clinically proven to be mild on newborn skin.

    submitted byAI Shopping Assistant - 29 days ago
    Ai generated

Q: What ingredients are excluded from this lotion?

submitted by AI Shopping Assistant - 29 days ago
  • A: The lotion is free of parabens, phthalates, sulfates, and dyes, ensuring safety for sensitive skin.

    submitted byAI Shopping Assistant - 29 days ago
    Ai generated

Q: Is this lotion safe to use without supervision?

submitted by AI Shopping Assistant - 29 days ago
  • A: It is recommended to use this lotion with adult supervision to ensure proper application on newborns.

    submitted byAI Shopping Assistant - 29 days ago
    Ai generated

Q: Is this product safe to use on a child with eczema?

submitted by Trisha - 4 years ago
  • A: Our gentle formula is proven to be safe for children of all kinds of skin types! However, this moisturizer is not intended to be used for the treatment of eczema, and we recommend speaking to a trusted medical professional for the best advice on treatment that is best for your little one. Thank you for reaching out!

    submitted byKenvue - 4 years ago
    Brand expert

Q: Does this smell the same as baby powder (white bottle)?

submitted by Ngocbb - 6 years ago
  • A: Hey Ngocbb! We don't think our Baby Powder and Cotton Touch product smell similar. Our Baby Powder has that iconic scent, while this moisturizer has a fresh cotton like scent. Let us know what you think after you try it!

    submitted byKenvue - 6 years ago
    Brand expert

Additional product information and recommendations

Discover more options

Frequently bought together

Guests are saying

This product has received overwhelmingly positive feedback from guests, highlighting its gentle formula that is perfect for sensitive skin. Many appreciate its pleasant scent, moisturizing properties, and ease of use during bath time. The lightweight consistency allows for quick absorption without leaving any residue, making it a staple in many households. Guests also love the packaging design, which facilitates easy dispensing, ensuring a smooth experience for both parents and children.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 3889 reviews
    quality: 4.31 out of 5
    value: 4.28 out of 5
    80% would recommend
    81 recommendations
    5 out of 5 stars
    30 March, 2026
    originally posted on influenster.com
    Image

    Great product

    [This review was collected as part of a promotion.] I really enjoyed this product and so did my children. It smells really good and has no issues with causing tears. It helped get the hair clean and rinsed off easily easy to store and the consistency was good.
    JasminderK
    Did you find this review helpful?
    5 out of 5 stars
    24 March, 2026
    originally posted on influenster.com
    Image

    Good for sensitive skin and easy to use

    [This review was collected as part of a promotion.] This was super gentle on my baby’s sensitive skin. It was very moisturizing and easy to get out of the bottle during bath time! The bottle is sleek and the wash itself lathers well on the skin.
    JacieS
    Did you find this review helpful?
    5 out of 5 stars
    13 March, 2026
    originally posted on influenster.com
    Image

    Great lotion

    [This review was collected as part of a promotion.] My kids and I really like this lotion! It leaves our skin feeling moisturized and happy. The container is easy to open and dispense the lotion. It smells great and feels so soft on the skin.
    EricaL
    Did you find this review helpful?
    5 out of 5 stars
    11 March, 2026
    originally posted on influenster.com
    Image

    Moisturizing wash and shampoo

    [This review was collected as part of a promotion.] It’s good soapy wash and shampoo from Johnson’s baby. It’s moisturizing but this no tears formula doesn’t work for 100%, baby still cried and itchy eyes
    YuliiaP
    Did you find this review helpful?
    5 out of 5 stars
    11 March, 2026
    originally posted on influenster.com
    Image

    Make bathing fun

    [This review was collected as part of a promotion.] I have always liked the Johnson’s baby brand and the comfort wash is my new favorite. It does not have a powerful smell but gets nice and sudsy, so I know my baby is getting a good clean. It washes away with ease and leaves no residue. Making bath time really easy. My baby LOVES his bath time now.
    AloraE
    Did you find this review helpful?
    4 out of 5 stars
    9 March, 2026
    originally posted on influenster.com
    Image

    Great product

    [This review was collected as part of a promotion.] Love the consistency and moisture this product provides! The bottle design makes for easy dispensing, and it feels great on my daughter’s skin.
    NailahU
    Did you find this review helpful?
    5 out of 5 stars
    8 March, 2026
    originally posted on influenster.com
    Image

    After his bath I I used this Johnson Baby lotion t

    [This review was collected as part of a promotion.] I residue with a little bit of baby perfume so he can smell good during the rest of the day. Doesn't have an irritated skin problem when he has any cut on his body. The dispensing bottle is made of recycled.
    RuthL
    Did you find this review helpful?
    4 out of 5 stars
    4 March, 2026
    originally posted on influenster.com
    Image

    Works well

    [This review was collected as part of a promotion.] Soft and gentle shampoo for sensitive newborn skin. Cleanses well, lathers well, perfect for scalp and body. Leaves skin feeling soft and smelling lovely
    HaneenA
    Did you find this review helpful?
    5 out of 5 stars
    3 March, 2026
    originally posted on influenster.com
    Image

    Effective

    [This review was collected as part of a promotion.] Delicious moisturizer for my baby newborn The baby skin is very soft and smooth and this cream is effective for their skin , and the brand is truly amazing good prices
    NadiaE
    Did you find this review helpful?
    5 out of 5 stars
    24 February, 2026
    originally posted on influenster.com
    Image

    Amazing baby lotion

    [This review was collected as part of a promotion.] I absolutely love the Johnson’s Baby Comfort Touch Newborn Baby Face and Body Lotion. It has a very nice scent. It’s makes baby’s skin so soft. The consistency of the lotion is light way. Leaves baby’s skin clean and smells amazing.
    VickyM
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    17 February, 2026
    originally posted on influenster.com
    Image

    Johnson Baby Wash

    [This review was collected as part of a promotion.] This Johnson’s Newborn wash and shampoo is a staple in my house! The smells is very clean, makes your skin feel moisturized, and cleans hair well. It is tear free and leaves no residue.
    AyeshahM
    Did you find this review helpful?
    5 out of 5 stars
    17 February, 2026
    originally posted on influenster.com
    Image

    Leaves skin feeling and smelling like a baby.

    [This review was collected as part of a promotion.] This body wash and shampoo smells great, it lathers well and leaves my baby skin feeling soft, clean and smelling fresh. It’s easy to rinse off and the bottle is also easy to use. A pump would have been great but the top is easy to open and use. This wash and shampoo combo works great and smells better!
    SakeenaC
    Did you find this review helpful?
    5 out of 5 stars
    16 February, 2026
    originally posted on influenster.com
    Image

    Safe moisturizing soap

    [This review was collected as part of a promotion.] We love this brand and use it for our baby every night with bath. Overall we like the ingredients, it’s easy to rinse off and our baby’s skin feels very soft after use.
    JessicaB
    Did you find this review helpful?
    5 out of 5 stars
    15 February, 2026
    originally posted on influenster.com
    Image

    Smells so good!!

    [This review was collected as part of a promotion.] The scent on my baby's skin is absolutely delightful! It's incredibly hydrating and dries quickly, making it so easy to use. The light, smooth texture spreads effortlessly, and I love knowing it's free of parabens and dyes. I feel confident and happy applying it to my little one.
    BrunaR
    Did you find this review helpful?
    5 out of 5 stars
    15 February, 2026
    originally posted on influenster.com
    Image

    An excellent everyday lotion that gently moisturiz

    [This review was collected as part of a promotion.] This lotion is lightweight, gentle and absorbs quickly without greasiness. It keeps baby skin soft and hydrated, making it perfect for everyday use on delicate newborn skin. Bottle is attractive and very convenient to use
    MartaB
    Did you find this review helpful?
    5 out of 5 stars
    13 February, 2026
    originally posted on influenster.com
    Image

    Good

    [This review was collected as part of a promotion.] It monsturizes well and keeps skin soft. Absorbs quickly without feeling greasy. Leaves skin clean and smooth. No irritation - gentle for sensitive skin. Nice light scent and simple
    KristinaH
    Did you find this review helpful?
    5 out of 5 stars
    10 February, 2026
    originally posted on influenster.com
    Image

    Gentle and perfect for newborn skin

    [This review was collected as part of a promotion.] This baby lotion has gentle ingredients and feels very soft on the skin. It absorbs well with no residue and keeps the skin moisturized all day. The durability is great, and the suitability for newborns makes it a perfect daily choice.
    MarianaF
    Did you find this review helpful?
    5 out of 5 stars
    8 February, 2026
    originally posted on influenster.com
    Image

    Really good!

    [This review was collected as part of a promotion.] My baby’s skin really loves this newborn baby lotion. Its very soft for everyday use. This lotion is part of our everyday routine for soft, happy baby skin ♥️♥️
    Nini B
    Did you find this review helpful?
    5 out of 5 stars
    7 February, 2026
    originally posted on influenster.com
    Image

    Very gentle on skin

    [This review was collected as part of a promotion.] I love this lotion. It absorbs into my skin very well and does not leave any yucky residue. It hydrates my skin and leaves it feeling silky smooth. It is made to be gentle on your skin and your babies skin. It has no added parabens or dyes, which is a plus! The packaging is made with a flip top and it dispenses just the right amount with each use. The pricing is very affordable.
    Mollie C
    Did you find this review helpful?
    5 out of 5 stars
    7 February, 2026
    originally posted on influenster.com
    Image

    The lotion absorbs quickly

    [This review was collected as part of a promotion.] I have been using this lotion on my son for a while now and overall I am really happy with it. The lotion absorbs quickly and doesn’t leave any greasy or heavy feeling on his skin, which I find really important. It hasn’t irritated my son’s skin at all even after frequent use, which gives me peace of mind since his skin is so sensitive. I also like that it’s easy to dispense the bottle works well and I don’t struggle to get just the right amount when I am holding my son. I have had a consistently positive experience with it on my son’s delicate skin.
    Johana Stefanie O
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy