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Wet n Wild Ultimate Brow Retract - 0.0088oz
$3.29
ColorTaupe
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Triangular tip for hair-like strokes and fool-proof brows
- Unique angular pencil design
- Outline your brow with precision
- Pigmented pencil never requires sharpening
Description
The Ultimate Brow Retract from Wet n Wild lets you create your perfect brows with just one product. The dual-side brow product makes doing your brows quick and easy. Use the spoolie brush to fluff up your brows and the pencil to fill them in and define. To achieve a more natural look, lightly stroke the pencil in your brows, and for a more defined look, draw a line on the top and bottom of your brows and fill them in for bold brows.
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Suggested Age: 10 Years and Up
Health Facts: Paraben-Free, Phthalate-Free, Aluminum-Free
Color Palette: Light Tones
Product Form: Pencil
Sustainability Claims: Cruelty-Free
Beauty Purpose: Shaping, Filling
Net weight: .01 Ounces
TCIN: 53477773
UPC: 077802360779
Item Number (DPCI): 052-03-0369
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
beeswax, copernicia cerifera (carnauba) wax, ozokerite, ethylhexyl palmitate, phenoxyethanol, sorbic acid, [+/- (may contain): mica, iron oxides/ci 77491, ci 77492, ci 77499, titanium dioxide/ci 77891, red 40 lake/ci 16035, yellow 5 lake/ci 19140, chromium oxide greens/ ci 77288]' '
Shipping details
Estimated ship dimensions: 0.8 inches length x 5.7 inches width x 0.5 inches height
Estimated ship weight: 0.024 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Guests appreciate the Wet n Wild Ultimate Brow Retractable Pencil for its ease of use, pigmentation, and affordability. The angled tip and spoolie make application precise and convenient. However, some guests have experienced issues with the pencil breaking easily and the product running out quickly. Overall, it is a popular choice for both beginners and experienced users.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 2061 reviews
easy to apply: 4.41 out of 5
easy to remove: 4.69 out of 5
long lasting: 4.1 out of 5
quality: 4.14 out of 5
value: 4.48 out of 5
80% would recommend
131 recommendations
4 out of 5 stars
Thumbs up graphic, would recommend
13 October, 2025Verified purchase
- Skin type: Normal
- Eye color: Hazel
- Skin concern: Dullness
- Skin tone: Medium
- Hair color: Blonde
(no review title)
Fairly good but the pencil is slightly too chalky or feels like it’s about to dry up into crumbly little pieces just right out the box. I especially like the eyebrow/eyelash wand as I use it for both and keeping it attached to the pencil is smart for storage space in my makeup bag.
5 out of 5 stars
Thumbs up graphic, would recommend
12 October, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
(no review title)
Excellent for daily use
5 out of 5 stars
Thumbs up graphic, would recommend
25 September, 2025Verified purchase
- Skin tone: Medium
Dupe
I was purchasing a more expensive brow pencil that looked exactly like this. I decided to give this one a try and OMG it did not disappoint its literally the same as the more expensive brand.
5 out of 5 stars
Thumbs up graphic, would recommend
31 July, 2025Verified purchase
- Hair color: Brunette
- Skin type: Normal
- Skin tone: Medium
- Skin concern: Aging
- Eye color: Blue
eyebrows on fleek
It’s a lot of $ for a little product, yet still a fraction compared to other brands. It works nicely and I have zero complaints about the quality.
5 out of 5 stars
Thumbs up graphic, would recommend
23 July, 2025Verified purchase
- Skin tone: Light
- Skin type: Normal
- Hair color: Blonde
- Eye color: Blue
Great price
Goes on smooth and with no little clumps
5 out of 5 stars
Thumbs up graphic, would recommend
10 June, 2025Verified purchase
- Skin tone: Light
- Skin concern: Redness, Pores, Aging, Uneven skin tone, Acne
- Eye color: Blue
- Hair color: Blonde
- Skin type: Combination
Cheap and works better than anything else!
Easy to use - would buy again and again
5 out of 5 stars
Thumbs up graphic, would recommend
18 April, 2025Verified purchase
- Eye color: Brown
- Skin tone: Light
- Hair color: Brunette
- Skin type: Normal
Go to brow pencil!
I love how it is easily buildable and has a natural look. The brush on the other end is super convenient and helpful!
5 out of 5 stars
Thumbs up graphic, would recommend
31 March, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
- Eye color: Brown
A staple
Sister carries this with her everywhere for touching up on her brow since she has super light eyebrows. Works well for her.
5 out of 5 stars
Thumbs up graphic, would recommend
23 March, 2025Verified purchase
- Hair color: Black
- Skin tone: Light
- Eye color: Brown
- Skin type: Combination
One of my Favs
One of my favorite eyebrow pencils. It goes on really nicely and I LOVE how the end is slanted so it keeps that fine tip shape. Other pencils I’ve used have a fine tip at first but then it rounds out which makes it hard to draw thinner lines.
1 out of 5 stars
Thumbs down graphic, would not recommend
13 January, 2025Verified purchase
A Bit Stiff
Powdery like substance doesn't allow an easy application. The color stick should be wider
5 out of 5 stars
Thumbs up graphic, would recommend
11 December, 2024Verified purchase
- Skin tone: Medium
- Skin type: Combination
- Eye color: Black
- Hair color: Black
- Skin concern: Pores, Dullness, Uneven skin tone, Puffiness, Redness, Acne
Amazing
Amazing loved it. 3rd time buying it
4 out of 5 stars
Thumbs up graphic, would recommend
26 November, 2024Verified purchase
- Skin type: Normal
- Skin tone: Light
Good
Buy this all the time. Just wish they made a lighter shade
1 out of 5 stars
Thumbs down graphic, would not recommend
20 November, 2024
- Skin tone: Light
- Skin type: Normal
- Hair color: Brunette
- Eye color: Hazel
Cheap product
Don't buy this product I use it and it kept breaking and falling apart waste of money. Kept breaking off five times here are some of the peices from it
5 out of 5 stars
13 November, 2024
originally posted on influenster.com
Wet n Wild Ultimate Brow Retractable: Perfect Brows Every Time
Wet n Wild Ultimate Brow Retractable is a fantastic brow pencil that makes shaping and filling in brows effortless. The pencil’s fine tip allows for precise application, creating natural-looking, defined brows with ease. It glides on smoothly, and the formula is long-lasting, staying put throughout the day without smudging or fading. I love the built-in spoolie on the opposite end, which makes blending the product and grooming my brows a breeze. The pencil is retractable, so there’s no need to sharpen it, making it convenient for on-the-go touch-ups. The color payoff is great, and it matches my brows perfectly. Whether you're looking for a natural look or something more defined, Wet n Wild Ultimate Brow Retractable is an excellent, affordable option for achieving perfect brows. Highly recommend!
5 out of 5 stars
29 October, 2024
originally posted on WetnWild
BEST. PENCIL. EVER.
This is the best eyebrow pencil ever. I thought it was sold out or discontinued on the website, so glad to see it is still here. Please do not get rid of this ever. It is the only one that works for me.
3 out of 5 stars
18 October, 2024
originally posted on influenster.com
Affordable
You get a lot of product for the price. I just don’t like the texture of this pencil and the color payoff just does nothing for my brows. I would much rather use any other brow product.
4 out of 5 stars
Thumbs up graphic, would recommend
13 October, 2024
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Brown
Good
I like the color and size. I like that the formula. I have not tested it in the summer heat.
5 out of 5 stars
Thumbs up graphic, would recommend
14 September, 2024Verified purchase
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Normal
- Eye color: Brown
Eyebrow Pencil
Great eyebrow pencil for the price! This is my go to eye brow pencil. The color perfectly matches and the tip allows me to finely trace my eyebrows
4 out of 5 stars
Thumbs down graphic, would not recommend
13 August, 2024Verified purchase
- Skin tone: Medium
- Hair color: Brunette
- Skin type: Normal
- Eye color: Brown
Just ok
This eyebrow pencil is ok. Doesn’t last very long, I prefer the one from Elf. That one is way better and worth the price.
2 out of 5 stars
Thumbs down graphic, would not recommend
4 August, 2024Verified purchase
- Hair color: Brunette
- Eye color: Brown
- Skin type: Combination
- Skin tone: Light
Pulls really red.
Isn’t ash at all. I look like a clown with how much red is in it. Fills in nicely, isn’t too bold just not ash.