Sponsored
American Crew Fiber Hair Styling Cream - 3.3 fl oz
$19.99 ($6.06/fluid ounce)
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- SIMILAR TO HAIR GEL: A moisture-rich gel that provides a defined look while taming hair leaving a natural shine finish
- LIKE HAIR GEL FOR MEN: Works well when a textured definition, frizz-free hair and a defined look is desired
- KEY BENEFIT: Medium hold and natural shine. Tames the hair for a frizz-free defined look.
- HOW TO USE: Apply liberally to damp hair or lightly to dry hair and style as desired
- WHO WE ARE: American Crew is a leader in, Men's Grooming for HAIR, BODY, BEARD, SHAVE, STYLE categories. American Crew's ongoing commitment is to elevate men's style and enhance their personal image.
Description
American Crew Fiber Cream is the ultimate styling solution for men. This moisture-rich gel provides a defined look with a natural shine finish, taming hair and eliminating frizz. Enjoy high hold and high shine, along with moisturizing and conditioning benefits. Apply to damp or dry hair and style as desired. American Crew is the leader in men's grooming, committed to enhancing personal image and elevating men's style.
Hair Type: All Hair Types
Product Warning: Keep out of reach of children
Product Form: Cream
Beauty Purpose: Hair Styling
Net weight: 110.0 Grams
TCIN: 80128635
UPC: 669316408063
Item Number (DPCI): 049-50-4961
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water/eau, pvp, cera alba/beeswax/cire d'abeille, vp/va copolymer, glycerin, c12-15 alkyl benzoate, ozokerite, peg-7 glyceryl cocoate, glyceryl stearate, petrolatum, polyquaternium-69, steareth-20, stearic acid, alcohol denat., behentrimonium methosulfate, ceteary| alcohol, cetyl alcohol, glyceryl laurate, hydroxyethylcellulose, isostearamide mipa, methyl gluceth-20, pég-90m, polysorbate 60, potassium cetyl phosphate, parfum (fragrance), benzyl alcohol, citral, citronellol, geraniol, limonene, linalool, ethylparaben, methylparaben, phenoxyethanol.' '
Shipping details
Estimated ship dimensions: 5.78 inches length x 2.4 inches width x 1.49 inches height
Estimated ship weight: 0.2425 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What is the main purpose of this product?
submitted by AI Shopping Assistant - 11 days ago
A: The main purpose is hair styling, providing texture and control.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: Does the cream add shine to the hair?
submitted by AI Shopping Assistant - 11 days ago
A: Yes, it imparts a natural shine to the hair.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: Is this product suitable for all hair types?
submitted by AI Shopping Assistant - 11 days ago
A: Yes, it is designed for use on all hair types.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: What type of hold does the cream provide?
submitted by AI Shopping Assistant - 11 days ago
A: The cream provides a medium hold, offering flexibility with control for styling.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: Can this cream be used on dry hair?
submitted by AI Shopping Assistant - 11 days ago
A: Yes, it can be applied lightly to dry hair for styling.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: As a woman, I'm looking for a styling cream that I could apply to damp hair and blow-out. Has anyone tried this? Is the texture too tacky?
submitted by Elizabeth P - 1 year ago
A: Hi there! This product is recommended for dry hair use. If using on damp hair we do not recommend as a blow out product and will typically recommend air drying for best results. Thanks!
submitted byTarget Brand Expert - 1 year ago
Guests also viewed
$8.99($1.76/fluid ounce)
4.7 out of 5 stars with 298 ratings
$17.79($2.12/fluid ounce)
was $18.79 New lower price
4.5 out of 5 stars with 100 ratings
Discover more options
Related Categories
Guests are saying
This hair styling product is highly praised for its strong hold and pleasant scent, making it a favorite among guests. Many appreciate its versatility, as it works well on various hair types and lengths. The packaging is sturdy and travel-friendly, adding to its appeal. While some guests noted a change in texture, the overall consensus is that it delivers excellent results without leaving a greasy residue, making it a reliable choice for daily use.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 115 reviews
effectiveness: 4 out of 5
quality: 3.25 out of 5
scent: 3.6 out of 5
value: 3 out of 5
60% would recommend
5 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
15 October, 2025Verified purchase
Visible Residue
This product acts like Bed Head® Paste with a downside: white fibrous residue appears in your hair if and when it rubs up against someone g repeatedly.
4 out of 5 stars
8 August, 2025
originally posted on influenster.com

Run don’t walk!
My husband loves it, and I love the smell! It’s a sturdy packaging and perfect for travel! Ila little more expensive than other things out there it’s worth it!
5 out of 5 stars
Thumbs up graphic, would recommend
23 July, 2025Verified purchase
Son loves
My middle schooler has been growing his hair out and this product makes styling easy
4 out of 5 stars
26 June, 2025
originally posted on influenster.com

Awsome stuff
Crew is my favorite brand to use, I love how it makes my hair feel. I would recommend this, has a great smell as well. I get compliments when I wear this
5 out of 5 stars
19 May, 2025
originally posted on influenster.com

Good
American Crew fiber cream good choice for men. Nice pleasure scent and texture. Affordable price. Nice style and packaging. I can bring always with me.
3 out of 5 stars
3 September, 2024
originally posted on americancrew
Feels like hairspray
I was a long time user of Fiber in the puck, but I’m not a huge fan of the cream version. It dries like hairspray and provided much less pliability for longer hair (medium length). May still be a good option for short hair, but I wouldn’t recommend for longer hair styles.
1 reply from Customer Service team - 1 year ago
Thank you for taking the time to share your review and provide feedback. We value all customer opinions, including those that may be negative, as they help us identify areas for improvement and make necessary adjustments.We are committed to continuous improvement, and your input helps us in that process. If there's anything else you would like to share or discuss, please don't hesitate to reach out. For any assistance questions or concerns feel free to initiate a LiveChat conversation with us at https://www.americancrew.com/pages/customer-care, we can also be reached by phone at tel:18552896405. Our Customer Care team is available Monday through Friday, from 10 AM – 7 PMEST.
5 out of 5 stars
29 December, 2023
originally posted on americancrew
Exceptional for Thinning Hair
Adds firm hold to thinning hair, while hair looks thicker and healthy.
5 out of 5 stars
29 July, 2023
originally posted on americancrew
Superior Hold
Purchase 3 tubes and they lasted almost a year, a litgoes a long way. Applied to wet hair and styled. My hair stayed in placed all day.
3 out of 5 stars
3 March, 2023
originally posted on influenster.com

Good enough to buy again
High enough hold to last a few hours on a night out, even in humidity. Don’t expect an all day up-do, you’re not really able to reposition. Smell is slightly better than your average hair product
1 reply from Customer Service team - 2 years ago
We really appreciate the time and effort you have put into reaching out and providing us with this feedback. We'll make sure to keep it in mind to improve our products.
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2023
High hold, low shine paste
This product is a dry, high hold styling paste. No shine, easy to manipulate to style on dry hair, but is high hold, you won't want to run your hands through it after it's set.
1 out of 5 stars
Thumbs down graphic, would not recommend
28 December, 2022Verified purchase
Thin gel, not cream... fake product?
Either this is fake or mislabeled - it is thin clear gel, not cream.
5 out of 5 stars
17 August, 2022
originally posted on americancrew
Good choice.
The Fiber is great. I can brush it once for one look, then a few more, for a softer look.
3 out of 5 stars
15 April, 2022
originally posted on americancrew
Fiber Cream
Great product for those who want a firmer hold. I use the light hold, and just wanted to try a firmer hold. Just not for me.
1 reply from Customer Service team - 3 years ago
We really appreciate the time and effort you have put to reach out and providing us with this feedback For any assistance questions or concerns feel free to initiate a LiveChat conversation with us at AmericanCrew.com or TEXT us at 1-954-613-8807, we can also be reached by phone calls at 1-866-646-5330, our Customer Care team is available 5 days a week, 10AM – 7PM EST.
5 out of 5 stars
29 March, 2022
originally posted on influenster.com

I’ve been through so
I’ve been through so many products nothing compares to fiber cream it’s my go to daily use at my shop !
1 out of 5 stars
2 March, 2022
originally posted on americancrew
Clear gel now
I bought this and it is way different and worse than it used to be. It is clear like a gel now, not white
1 reply from Customer Service team - 3 years ago
We really appreciate the time and effort you have put to reach out and providing us with this feedback For any assistance questions or concerns feel free to initiate a LiveChat conversation with us at AmericanCrew.com or TEXT us at 1-954-613-8807, we can also be reached by phone calls at 1-866-646-5330, our Customer Care team is available 5 days a week, 10AM – 7PM EST.
5 out of 5 stars
28 February, 2022
originally posted on influenster.com

I like this product
I like this product right after I get out of the shower. I smear some in my wet hair let it dry slightly and then either blowdry or straighten
5 out of 5 stars
6 February, 2022
originally posted on influenster.com

This is the best
This is the best men's hair cream it stays all day smells great dosen't get flaky or a greasy look to it. The only issue is that we cannot find it anywhere in stores. Not sure if they are not making this anymore or what but we hope not and would love to try other products from them
4 out of 5 stars
3 February, 2022
originally posted on americancrew
Fiber Cream 3.3oz
Small enough to travel with and holds great without being stiff. My only complaint is how it builds up on the lid and you have continually clean it to get the product out to use.
5 out of 5 stars
12 January, 2022
originally posted on influenster.com

I love this product
I love this product because it shapes my hair the best way I like my hair slick back and this is the perfect product to get true job done. It’s@not pricy for the quality of the product and I would totally recommend to try it if you can’t find something to keep your hair where you like them
4 out of 5 stars
9 December, 2021
originally posted on influenster.com

I’ve been using this
I’ve been using this product forever. Has a great smell to it and holds really well. You just have to remember a little goes a long way. I always put a little n hands rub them together and then apply to tips first then to base