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L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz

L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - image 1 of 4
L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - image 2 of 4
L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - image 3 of 4
L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - image 4 of 4
L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - image 1 of 4
$11.99 when purchased online

About this item

Highlights

  • Feria Is Multi-Faceted Permanent Black Hair Color: Known for shimmering color and edgy colors, Feria permanent black hair dye kits transform hair from blah to brilliant; The Power Shimmer Feria Conditioner seals and smooths for lasting bold color that will turn heads
  • Multi-Tonal, Shimmering Feria Black Hair Color: With bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, Feria hair color kits are inspired by cutting-edge fashion & the latest trends, no appointment required
  • L'Oreal Permanent Hair Dye: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Crème
  • Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

With L'Oreal Feria permanent hair color, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by fashion, Feria offers a twist on the traditional and gives edgy hair color - from bright red, platinum blonde, rose gold, metallic brown, to blue black hair color, these hair dye kits will transform your hair. Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head-turning shades – no appointment necessary. The Power Shimmer Conditioner seals and smooths. Won't wreck or ravage hair.
Hair Type: All Hair Types
Health Facts: Aluminum-Free
Product Warning: Not recommended for those with sensitive skin
Product Form: Liquid
Includes: Gloves
Beauty Purpose: Hair Coloring
Processing Time: 25 minutes
TCIN: 11475670
UPC: 071249230015
Item Number (DPCI): 063-01-1100
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

shimmering conditioning permanent colour gel 1106082: aqua/water/eau, alcohol denat., peg-4 rapeseedamide, glyceryl lauryl ether, deceth-3, propylene glycol, laureth-5 carboxylic acid, ethanolamine, dipropylene glycol, hexylene glycol, ammonium hydroxide, poloxamer 338, oleyl alcohol, 2.4-diaminophenoxyethanol hci, m-aminophenol, 4-amino-2-hydroxytoluene, thioglycerin, toluene-2,5-diamine, polyquaternium-6, ammonium thiolactate, n,n-bis(2-hydroxyethyl)-p-phenylenediamine sulfate, parfum/fragrance, resorcinol, edta, erythorbic acid. shimmering conditioning developer creme 437047 u: aqua/water/eau, hydrogen peroxide, cetearyl alcohol, trideceth-2 carboxamide mea, ceteareth25, glycerin, pentasodium pentetate, sodium stannate, tetrasodium pyrophosphate, phosphoric acid. aromatic shimmer serum 1183532: helianthus annuus seed oil/sunflower seed oil, parfum/fragrance, cocos nucifera oil/coconut oil, poly (linseed oil). power shimmer conditioner 1025948 e: aqua/water/eau, cetearyl alcohol, glycerin, behentrimonium chloride, amodimethicone, cetyl esters, isopropyl alcohol, ci 77891/titanium dioxide, mica, sodium pca, phenoxyethanol, theobroma cacao seed butter/cocoa seed butter, trideceth-5, trideceth-10, chlorhexidine dihydrochloride, parfum/fragrance, methylparaben.

Shipping details

Estimated ship dimensions: 6.88 inches length x 3.64 inches width x 2.91 inches height
Estimated ship weight: 0.58 pounds
This item cannot be shipped to the following locations: Virgin Islands, U.S., American Samoa (see also separate entry under AS), United States Minor Outlying Islands, Northern Mariana Islands, Guam (see also separate entry under GU)

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
3.5 out of 5 stars with 4258 reviews
49% would recommend
477 recommendations
effectiveness: 2.97 out of 5
value: 2.91 out of 5
quality: 3.11 out of 5

Buy it!

5 out of 5 stars
Thumbs up graphic, would recommend
Mom of 5 - 4 days ago, Verified purchaser
I've been using this for years. Nothing gets my hair this black like this brand. I LOVE IT!!!
quality: 5 out of 5
effectiveness: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

Great choice

5 out of 5 stars
Thumbs up graphic, would recommend
Sacha3535 - 4 days ago, Verified purchaser
Love this color. It’s strong for my white roots! And last long!
effectiveness: 5 out of 5
value: 5 out of 5
quality: 5 out of 5
Did you find this review helpful?

Cool amethyst

1 out of 5 stars
Thumbs down graphic, would not recommend
Luu - 6 days ago
Bleached my roots and had no color
1 reply from L'OrealParisProductExpert team - 5 days ago
Hi There! Thank you for trying our L'Oréal Paris Feria Permanent Hair Color. We are sorry to hear our sample size was not what you were expecting. Feedback from our consumers is very important to us and helps us improve all our products. We thank you for giving this product a try and hope you continue to explore our other products with confidence!
value: 1 out of 5
effectiveness: 1 out of 5
quality: 1 out of 5
Did you find this review helpful?

Bleaches and dyes SO unevenly

1 out of 5 stars
Thumbs down graphic, would not recommend
Neen - 8 days ago, Verified purchaser
I wish I could give this zero stars or go back in time & not buy it bc it severely messed up my hair. I have blonde hair that's lighter towards my ends. This dye bleached the top of my head so it looks strawberry blonde, and dyed the rest silver - the silver over the blonde made it green and the lightest parts of my hair turned more blue. It looked awful and embarrassing. I ended up booking an emergency appt w a hairdresser and they tried their best but my hair has so many tones to it now. The only way I can see this working is if you already have your hair bleached to one even tone and even then, I wouldn't attempt.
effectiveness: 1 out of 5
value: 1 out of 5
quality: 1 out of 5
Did you find this review helpful?

Terrible

1 out of 5 stars
Thumbs down graphic, would not recommend
Courtney - 9 days ago
Terrible. It did absolutely nothing
1 reply from L'OrealParisProductExpert team - 6 days ago
Hi there! Thank you for reaching out to us about the Feria Permanent Hair Color. We would like to speak to you directly so we can find the best suited product for you, please call us at 1-833-856-7325 M-F between the hours of 9:00 am – 5:30 pm ET we will gladly assist you.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?

Missing red tube

1 out of 5 stars
Thumbs up graphic, would recommend
ANP - 12 days ago, Verified purchaser
I was so excited to go red and the when I opened the box one of the item inside was missing which was the red tube. I was really upset. Make sure to look inside the box before you take home
1 reply from L'OrealParisProductExpert team - 12 days ago
Hi there , We would be disappointed too…and want to understand what happened just as much as you do. Our kits should be sealed on both the top and bottom flaps. If you would like to speak to us directly about your recent purchase, give us a call @ 800-631-7358 M-F 9 am-5:30 pm ET
value: 1 out of 5
effectiveness: 1 out of 5
quality: 1 out of 5
Did you find this review helpful?

Turned my hair BLUE!!!

1 out of 5 stars
Thumbs down graphic, would not recommend
Baked Potato - 17 days ago
I just used a black hair dye and after washing it once it’s this ugly dark blue. It’s dark but visibly blue and bright at the same time. It looks so ugly
1 reply from L'OrealParisProductExpert team - 16 days ago
Hi there! Thank you for reaching out to us about the Feria Permanent Hair Color. We would like to speak to you directly so we can find the best suited product for you, please call us at 1-833-856-7325 M-F between the hours of 9:00 am – 5:30 pm ET we will gladly assist you.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?

Hair dye

1 out of 5 stars
Thumbs down graphic, would not recommend
Hair dye - 19 days ago, Verified purchaser
Waste of money! Horrible!
1 reply from L'OrealParisProductExpert team - 16 days ago
Hi there! Thank you for reaching out to us about the Feria Multi-Faceted Shimmering Color - B61 Hi-Lift Cool Brown. We would like to speak to you directly so we can find the best suited product for you, please call us at 1-833-856-7325 M-F between the hours of 9:00 am – 5:30 pm ET we will gladly assist you.
effectiveness: 1 out of 5
value: 1 out of 5
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Viv

3 out of 5 stars
Viv - 26 days ago, Verified purchaser
Did not cover gray very well
1 reply from L'OrealParisProductExpert team - 22 days ago
Hi there! Thank you for reaching out to us about your experience with the Feria Multi-Faceted Shimmering Color, in the shade B61 Hi-Lift Cool Brown. We are sad to hear that you did not get the results you expected, and you did not give the gray coverage you had hoped for. We know this can be frustrating and we will share this with our production team. We suggest checking out the Triple Care Color Excellence Creme which is for 100% gray hair coverage for all hair types, even on stubborn grays. We hope that you will give this a try and love your results.
Did you find this review helpful?

Not a good product for me

1 out of 5 stars
Socalgrlz - 1 month ago
originally posted on lorealparisusa.com
I tried for the 2nd time now the S1 grey color. And after 4-5 washes the color has faded significantly and most of my hair is now a horrible brassy color, and the tips are a very light grey. I started out as a platinum blonde and am now left with a disaster of hair color that's going to take forever to fix. The first time I tried this product it faded very quickly and now this time it's a complete mess.
1 guest found this review helpful. Did you?

Velvet Red

5 out of 5 stars
Thumbs up graphic, would recommend
Velvet Scarlett - 1 month ago, Verified purchaser
Color is rich and hair is soft and silky after application
quality: 5 out of 5
value: 5 out of 5
effectiveness: 5 out of 5
1 guest found this review helpful. Did you?

Hair color

1 out of 5 stars
Thumbs down graphic, would not recommend
H - 1 month ago, Verified purchaser
It didnt cover my whole hair, only the roots.
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi There! Thanks for reaching out and sharing your experience with our L'Oréal Paris Feria Permanent Hair Color. Feedback from our consumers is very important to us and helps us improve all our products. We are sorry to hear that this product is not your new favorite. We thank you for giving this product a try and hope you continue to explore our other products with confidence.
quality: 1 out of 5
value: 1 out of 5
effectiveness: 1 out of 5
2 guests found this review helpful. Did you?

Color me pretty 😍

5 out of 5 stars
Thumbs up graphic, would recommend
I feel pretty - 1 month ago, Verified purchaser
It color and made my hair soft
1 guest found this review helpful. Did you?

Downtown Brown

2 out of 5 stars
Thumbs down graphic, would not recommend
Atypical Dandelion - 2 months ago, Verified purchaser
Dislike: purplish hue one hair now (hopefully it washes out!), super strong smell, didn’t cover any grey. Not a single one. Despite all the purple the base color is very orange. I have no idea how that happened on my virgin hair Like: husband said he liked it. It did lift to a light GOLDEN brown.
1 reply from L'OrealParisProductExpert team - 2 months ago
Hi there! Thank you for reaching out to us about the L'Oreal Paris Feria Permanent Hair Color, in the shade Downtown Brown. We would like to speak to you directly so we can find the best suited product for you, please call us at 1-833-856-7325 M-F between the hours of 9:00 am – 5:30 pm ET we will gladly assist you.
effectiveness: 2 out of 5
value: 2 out of 5
quality: 2 out of 5
1 guest found this review helpful. Did you?

Feria Downtown Brown

5 out of 5 stars
Thumbs up graphic, would recommend
Li - 2 months ago, Verified purchaser
The Feria Downtown Brown color came out beautiful with pretty highlights. Love this color.
1 guest found this review helpful. Did you?

No transfert on pillow

5 out of 5 stars
Thumbs up graphic, would recommend
Fatenmeee - 2 months ago, Verified purchaser
Love it finally a permanent color dye with no transfer on pillow that actually cover all my white hair! I will stick to this thank you
effectiveness: 5 out of 5
value: 5 out of 5
quality: 5 out of 5
1 guest found this review helpful. Did you?

Downtown Brown

5 out of 5 stars
Debi - 2 months ago
originally posted on lorealparisusa.com
I love Downtown Brown, it blends in my grey and is a beautiful soft color
1 guest found this review helpful. Did you?

Poor quality

1 out of 5 stars
Thumbs down graphic, would not recommend
Clilly - 2 months ago, Verified purchaser
Color was thin like liquid. Impossible to use without making an absolute mess. Dries out hair.
Did you find this review helpful?

Don't waste your money

1 out of 5 stars
Thumbs down graphic, would not recommend
Tina - 2 months ago
Didn't last. Looked purplish after dying my hair. Bought the silver one. Only lasted 6 washes, and my hair is blonde again. Don't waste your money it wrecked my hair so dry now
1 reply from L'OrealParisProductExpert team - 2 months ago
Hi there! Thank you for reaching out to us about the Feria Permanent Hair Color. We would like to speak to you directly so we can find the best suited product for you, please call us at 1-833-856-7325 M-F between the hours of 9:00 am – 5:30 pm ET we will gladly assist you.
2 guests found this review helpful. Did you?

Love this dye

5 out of 5 stars
Thumbs up graphic, would recommend
Farget - 3 months ago, Verified purchaser
My favorite hair dye. Also helps revitalize my hair in a silky way.
effectiveness: 5 out of 5
value: 5 out of 5
quality: 5 out of 5
1 guest found this review helpful. Did you?

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