$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- Made only from vegan ingredients with no animal by-products.
- No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors.
- Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy.
- Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.
Description
We don't want to rain on anyone's parade, but Purple AF is one of our faves. Formally known as Purple Rain, this deep, true purple is a versatile color that works well on a variety of base colors from platinum to light brown, giving deep tints of color to darker hair and showing vibrantly on lightened hair. It even works well to cover up other faded colors effectively!
Hair Type: All Hair Types
Product Warning: Keep out of reach of children, prolonged exposure may cause skin irritation
Product Form: Gel
Beauty Purpose: Hair Coloring
Processing Time: 30 Minutes
TCIN: 93020152
UPC: 810021110707
Item Number (DPCI): 063-01-2038
Origin: Made in the USA
Ingredients:
aqua / eau, cetyl alcohol, glycerine, stearalkonium chloride, glycerol stearate, peg-100 stearate, propylene glycol, guar hydroxypropyltrimonium chloride, quaternium-75, cetearyl alcohol, ceteareth-20, hydrolyzed soy protein, fragrance, citric acid, tetrasodium edta, methylchloroisothiazolinone, methylisothiazolinone, basic violet 2, basic violet 13' '
Allergens & Warnings:
Caution: Keep out of reach of children. For external use only. Use hair color only as directed. Do not use this product if scalp is irritated or injured. This product must not be used on eyelashes, eyebrows or near eyes, as it may cause blindness. If product gets into eye, rinse immediately with water continuously & consult with medical personnel. This product may contain ingredients that may cause skin irritation on certain individuals & a preliminary patch test should first be made. To test, use soap to clean inner side of elbow. Apply small quantity of hair color to area & allow it to dry. Leave it uncovered & undisturbed for 24 hours. Do not continue to use if any signs of irritation occurs. Wear protective gloves for application. May temporarily stain skin. May temporarily or permanently stain clothes & materials., PRODUCT NOT TESTED ON ANIMALSShipping details
Estimated ship dimensions: 1.8 inches length x 1.8 inches width x 5.5 inches height
Estimated ship weight: 0.32 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.5 out of 5 stars with 502 reviews
effectiveness: 3.12 out of 5
quality: 3.29 out of 5
value: 3.06 out of 5
52% would recommend
17 recommendations
Lots of compliments
5 out of 5 stars
Thumbs up graphic, would recommend
Samiam - 25 days ago, Verified purchaser
Beautiful vibrant color.
Great color
5 out of 5 stars
Maeve K. - 28 days ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Super bright, lasted pretty long despite going in the ocean with it. It did turn a bit gray after a while but I’m guessing that’s cause of all the ocean water
Hair dye
3 out of 5 stars
Thumbs down graphic, would not recommend
Brooklen Skaggs - 1 month ago, Verified purchaser
It kinda has a blue tint to it so it made kinda blue
Use with caution, it was a huge mess even when I was careful and stained everything
4 out of 5 stars
Thumbs up graphic, would recommend
Upset parent - 1 month ago
Smells good, beautiful color
I really like the color,and
5 out of 5 stars
Ruthann P. - 1 month ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] I really like the color,and I love the scent of the hair color.
Amazing colour results
5 out of 5 stars
Yarin D. - 1 month ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Amazing colour, worked perfectly on my dark brown natural hair, better than I could've imagined. Definitely will buy again. Doesn't always look purple in all lightings but looks gorgeous in sunlight.
Beautiful color, fades into a
5 out of 5 stars
Ash C. - 1 month ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Beautiful color, fades into a cute pink color.
I love the color
5 out of 5 stars
Ronda J. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] I love the color
It went beautifully with the
5 out of 5 stars
Kaitlyn M. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] It went beautifully with the Aurora Kiss! I love purple AF! Thank you, Arctic Fox!
Waste of time and money
1 out of 5 stars
Thumbs down graphic, would not recommend
Boy mom - 2 months ago, Verified purchaser
Washed out when we tried to rinse the product out after application - waste of time and money.
The perfect purple and. It
5 out of 5 stars
Ruth B. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] The perfect purple and. It does wash out easy:purple_heart:
Purple AF
4 out of 5 stars
Rowena S. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Very good product
Artic fox hair dye
5 out of 5 stars
Thumbs up graphic, would recommend
Jade - 2 months ago, Verified purchaser
I love it I love the color
Great temporary color
5 out of 5 stars
Thumbs up graphic, would recommend
Nina - 2 months ago, Verified purchaser
Love this product! Use gloves and take your time but the color is bright and lasts for several days.
Great color but washes out
2 out of 5 stars
Sam N. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] The color looked great, but it entirely washed out in a few days
Daughter loves it. . . loves the munny
5 out of 5 stars
Tammy M. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Daughter loves it. . . loves the munny hunny too
Would recommend
5 out of 5 stars
Thumbs up graphic, would recommend
Tiffani B - 2 months ago, Verified purchaser
Worked very well. Good color. Smells great and lasts a while. Be warned: like most dyes.. it stains EVERYTHING.
did almost nothing
1 out of 5 stars
Thumbs down graphic, would not recommend
crystal - 2 months ago, Verified purchaser
the dye does almost nothing, my hair stayed almost the same color and nothing really happened. in my opinion it just dried out my hair. don't recommend
Hair dye
5 out of 5 stars
Thumbs up graphic, would recommend
Purple AF - 2 months ago, Verified purchaser
I liked the smell of it
Great pop of color!
5 out of 5 stars
Liz S. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Super vibrant and took to my hair really well! And the color stayed vibrant through several washes!