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Head & Shoulders Bare Anti Dandruff Soothing Hydration Shampoo, Sulfate Free - 13.5 fl oz
$9.99 ($0.74/fluid ounce)
In Stock
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At a glance
Sponsored
About this item
Highlights
- Minimal Ingredients Dandruff Protection.
- 0% sulfates, silicones, and dyes
- TRUSTED BRAND: America's #1 dandruff shampoo brand (based on volume sales)
- DERM RECOMMENDED BRAND: Dermatologist Verified Safe & Effective
- FOR DRY HAIR & SCALP: cleans and hydrates scalp & hair for a moisturized feeling & vibrant look
- ECOBOTTLE: 45% less plastic (vs. our 370 mL bottle). Recyclable bottle & cap.
Description
BARE Soothing Hydration is Head & Shoulders' first ever anti-dandruff shampoo with only 9 ingredients. It's sulfate free+, silicone free, and dye free, giving you effective dandruff protection with the BARE minimum. Take it to the MAX with minimal ingredients.
Brought to you by the #1 Dermatologist Recommended Anti-Dandruff Brand**, Head & Shoulders BARE Soothing Hydration shampoo is formulated for dry hair & scalp. Featuring a refreshing orchid & aloe scent, this hydrating formula soothes your dry scalp & protects you from dandruff while leaving your scalp & hair feeling clean and moisturized.
Dermatologically accredited by the Skin Health Alliance, this formula is Dermatologist Verified Safe & Effective.
Hardworking, high-quality ingredients ingredients were carefully selected to ensure this formula gets the job done. The clinically proven, dandruff-fighting ingredient Zinc Pyrithione (aka ZPT) goes deep to the source to provide protection flakes and oil^ and ensure your scalp & hair are at its best.
Packaged in Head & Shoulders' most sustainable bottle yet: this new ECOBOTTLE is made with 45% less plastic*. Less plastic means our bottle is lightweight, easy to squeeze, and rollable for the last drop.
Minimal Ingredients. Minimal Plastic*. Dandruff Protection. Job Done.
+sulfated surfactants
^washes away oil and flakes with regular use
* 45% less plastic per mL vs our 370 mL bottle
**based on a national survey of dermatologists, conducted by an independent research agency in April 2024
Brought to you by the #1 Dermatologist Recommended Anti-Dandruff Brand**, Head & Shoulders BARE Soothing Hydration shampoo is formulated for dry hair & scalp. Featuring a refreshing orchid & aloe scent, this hydrating formula soothes your dry scalp & protects you from dandruff while leaving your scalp & hair feeling clean and moisturized.
Dermatologically accredited by the Skin Health Alliance, this formula is Dermatologist Verified Safe & Effective.
Hardworking, high-quality ingredients ingredients were carefully selected to ensure this formula gets the job done. The clinically proven, dandruff-fighting ingredient Zinc Pyrithione (aka ZPT) goes deep to the source to provide protection flakes and oil^ and ensure your scalp & hair are at its best.
Packaged in Head & Shoulders' most sustainable bottle yet: this new ECOBOTTLE is made with 45% less plastic*. Less plastic means our bottle is lightweight, easy to squeeze, and rollable for the last drop.
Minimal Ingredients. Minimal Plastic*. Dandruff Protection. Job Done.
+sulfated surfactants
^washes away oil and flakes with regular use
* 45% less plastic per mL vs our 370 mL bottle
**based on a national survey of dermatologists, conducted by an independent research agency in April 2024
Scent: Aloe, Orchid
Hair Type: All Hair Types, Normal, Dry
Health Facts: Dye-Free, Sulfate-Free, Silicone-Free
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Liquid
Sustainability Claims: Recyclable
Recommended Use: Every Other Day
Beauty Purpose: Soothing, Oil Control, Basic Cleansing
Net weight: 13.5 fl oz (US)
Features: Dermatologist Tested, Alleviates Dry Scalp, PH-Balanced
TCIN: 89170346
UPC: 030772066386
Item Number (DPCI): 063-02-0054
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
pyrithione zinc' '1.0%
Purpose
Anti-dandruffUses
Uses fights recurrence of the symptoms of dandruff.Directions
Directions for best results use at least twice a week or as directed by a doctor. shake before use, wet hair, massage onto scalp, rinse, repeat if desired.Inactive ingredients
water, lauramidopropyl betaine, sodium cocoyl isethionate, fragrance, polyquaternium-10, acrylates copolymer, sodium benzoate, citric acid' '
Shipping details
Estimated ship dimensions: 1.85 inches length x 2.874 inches width x 8.059 inches height
Estimated ship weight: 0.95 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: It is 2025 why are your products not listed as cruelty free?! How do you market that it’s environmentally friendly bottle if you rest on animals otherwise?!
submitted by smartshopper - 7 months ago
A: What exactly does a finished product mean? I find this to be not clear. So do you still test unfinished products on poor animals ??
submitted byRachkays - 17 days agoA: We have not tested a finished product on animals in over a decade, but we choose not to make this claim because we want to be straight with you. Nearly every ingredient used in consumer products today has been tested in the past and some laws require animal testing still today. That’s why we’re putting so much effort behind developing non-animal alternatives, and working with global authorities for their acceptance as the most meaningful solution to ultimately eliminate research involving animals.
submitted byHead & Shoulders - 7 months agoBrand expert
Q: What are the key ingredients in this shampoo?
submitted by AI Shopping Assistant - 19 days ago
A: The shampoo contains only 9 ingredients, including Zinc Pyrithione for dandruff protection and a refreshing orchid and aloe scent.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: Is this shampoo suitable for all hair types?
submitted by AI Shopping Assistant - 19 days ago
A: Yes, this shampoo is suitable for all hair types, including normal and dry hair.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: What makes the packaging of this shampoo eco-friendly?
submitted by AI Shopping Assistant - 19 days ago
A: The ECOBOTTLE is made with 45% less plastic, making it lightweight, easy to squeeze, and recyclable.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: What is the primary purpose of this shampoo?
submitted by AI Shopping Assistant - 19 days ago
A: The primary purpose is to provide soothing hydration and dandruff protection for dry hair and scalp.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: How often should this shampoo be used?
submitted by AI Shopping Assistant - 19 days ago
A: It is recommended to use this shampoo every other day for optimal results.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: Is this product color safe?
submitted by Sarah - 1 month ago
A: Great question, Sarah! The Head & Shoulders Bare Anti Dandruff Shampoo works great to prevent dandruff and is sulfate free making it color safe. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 1 month agoBrand expert
Q: Is it okay to use during pregnancy?
submitted by Bd - 3 months ago
A: Our products are thoroughly evaluated to be safe when used as directed. As with all consumer products, women who are pregnant or nursing may want to consult their physician prior to product use.
submitted byHead & Shoulders - 3 months agoBrand expert
Q: Is this product gluten free?
submitted by Dlborde - 4 months ago
A: we add gluten, wheat, or wheat extract directly to a product, it will be listed in the ingredients on the label. Still, we cannot give a 100% guarantee that trace levels of gluten are not present, even if gluten isn't listed. Many ingredients used in our products are purchased as a raw material, and we don’t have information on the make-up of these raw materials or if they have been in contact with other materials before they arrive at the plant.
submitted byHead & Shoulders - 4 months agoBrand expert
Q: Does this product contain any coconut derivatives?
submitted by Maylee - 5 months ago
A: Yes as our product does have a Coconut water scent.
submitted byHead & Shoulders - 4 months agoBrand expert
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4.7 out of 5 stars with 2751 reviews
quality: 3.13 out of 5
value: 3.1 out of 5
50% would recommend
55 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
30 October, 2025
(no review title)
Is very hard to work through my hair and leaves my hair feeling brittle and greasy. I do like the soothing feeling but it smells like toothpaste to me.
1 out of 5 stars
Thumbs down graphic, would not recommend
22 October, 2025Verified purchase
Greasy not good.
Smells good but that’s it. Doesn’t rinse well. Leaves hair and scalp greasy which is terrible for seborrheic dandruff. When blow drying I could feel a residue on my fingers. A lot of hair shed as well.
1 reply from Head & Shoulders team - 9 days ago
Thank you for your feedback on Head & Shoulders Bare Soothing Hydration Shampoo. We are happy to hear you like the scent of the product. However, we are sorry to hear about your experience. Your report is unexpected and we are sharing your comments with our Health & Safety Team. We understand how important it is to address your worries concerning hair shedding, and we want to provide you with accurate information and reassurance. Firstly, it's important to know that losing between 50 and 100 hairs a day is considered normal. We want to assure you that our hair care products are safe for use and do not cause or accelerate hair loss. Our products undergo thorough development and testing to ensure their safety and effectiveness. We also have strict quality controls in place, and millions of people trust and use our products every year. If you're experiencing extensive hair loss, we strongly recommend speaking to your doctor who can provide you with personalized guidance and explore potential causes. We recommend that you discontinue using the product. Regarding the residue and hair feeling greasy, this can be caused by using too much product or one that is too moisturizing for your hair’s texture or condition. Please feel free to give us a call at (800) 723-9569 or email us through our Contact Us page to help our team learn more about your experience.
1 out of 5 stars
20 October, 2025Verified purchase
I wouldnt risk it.
The pyrithione zinc in this product caused photosensitivity in sunlight and my scalp would burn immediatly and made my hair fall out. Get rid of the chemical before it happens to others.
1 reply from Head & Shoulders team - 10 days ago
Thank you for your feedback on Head & Shoulders Bare Soothing Hydration Shampoo. We are sorry to hear about your experience. Your report is unexpected and we are sharing your comments with our Health & Safety Team. We want you to know all of our products are thoroughly evaluated and proven to be safe and effective when used as directed. Yet, we still recognize that some consumers may have personal sensitivities which make them unable to tolerate a particular ingredient or formulation. If you haven’t already done so, we recommend that you discontinue using the product. Regarding hair loss, we understand how important it is to address your worries, and we want to provide you with accurate information and reassurance. Firstly, it's important to know that losing between 50 and 100 hairs a day is considered normal. If you're experiencing extensive hair loss, we strongly recommend speaking to your doctor who can provide you with personalized guidance and explore potential causes. We want to assure you that our hair care products are safe for use and do not cause or accelerate hair loss. Our products undergo thorough development and testing to ensure their safety and effectiveness. We also have strict quality controls in place, and millions of people trust and use our products every year. Please feel free to call us at (800) 723-9569 or email us through our Contact Us page to help our team learn more about your experience.
2 out of 5 stars
Thumbs down graphic, would not recommend
15 October, 2025
Lots of hair shed, hair doesn't feel clean
This shampoo made my hair shed a lot when washed and also would have a lot of shedding in general. It did not prevent dandruff. Also, it did not leave my hair feeling clean once I rinsed my hair. I tried it several times, over half the bottle, but decided enough was enough and tossed the rest.
1 reply from Head & Shoulders team - 14 days ago
Thank you for your review on Head & Shoulders Bare Soothing Hydration Shampoo. We are sorry to hear about your experience. Your report is unexpected and we are sharing your comments with our Health & Safety Team. We understand how important it is to address your worries about hair loss and we want to provide you with accurate information and reassurance. Firstly, it's important to know that losing between 50 and 100 hairs a day is considered normal. We want to assure you that our hair care products are safe for use and do not cause or accelerate hair loss. Our products undergo thorough development and testing to ensure their safety and effectiveness. We also have strict quality controls in place, and millions of people trust and use our products every year. We understand that your hair is important to you, and we want to support you in finding the best solution for your concerns. Seeking professional advice from a doctor will provide you with the most accurate evaluation and recommendations tailored to your specific situation. If you haven’t already done so, we recommend that you discontinue using the product. Regarding the dandruff, as you likely already know, dandruff and itching are typically caused by a specific microbe on the scalp. While everyone has this microbe, about half of us have a sensitivity to it, leading to irritation, flaking, and redness. To effectively control these symptoms, it's crucial to use Head & Shoulders a minimum of 2 days a week for at least 6 weeks. For optimal results, we recommend using it every time you shampoo. For long-term efficacy, we recommend using Head & Shoulders shampoo every time you wash your hair. It's important to continue using the product even after your symptoms have disappeared to ensure a dandruff and itch-free scalp. Please feel free to call us at (800) 723-9569 or email us through our Contact Us page for further assistance.
5 out of 5 stars
Thumbs up graphic, would recommend
5 October, 2025Verified purchase
Lifesaver
Finally one with cleaner ingredients! I suffer with constant dandruff but have concerns about chemicals and sulfates. This is perfect! I've used it almost a year now. My hair is shiny, moisturized, and feels stronger! I absolutely love it. The scent is light, I don't really smell it? Definitely goes away as soon as you apply conditioner. Apparently you're supposed to roll the bottle like a tube of toothpaste to get the last drops out, which is eco-friendly in concept but kind of a hassle. But whatever!
2 out of 5 stars
24 September, 2025Verified purchase
not for me
once your in the shower it makes your hair feel moisturized but once my hair dried it leaves a weird residue feeling
1 reply from Head & Shoulders team - 1 month ago
Thank you for your review on Head & Shoulders Bare Soothing Hydration Shampoo. We are happy to hear you liked the feel while in the shower. However, we are saddened that you were overall dissatisfied with your recent purchase. This is not the experience we want you to have and we are sharing your comments with the rest of the team. The residue feeling could be caused by using too much product. We recommend trying to use less product and make sure your hair is thoroughly rinsed. Please feel free to call us at (800) 723-9569 or email us through our Contact Us page for further assistance.
4 out of 5 stars
Thumbs up graphic, would recommend
24 September, 2025Verified purchase
green bottle
works well, does leave a slight texture, but that's good for fine hair. Need all the texture we can get ✨
5 out of 5 stars
Thumbs up graphic, would recommend
2 September, 2025Verified purchase
The Best!
I am a repeat shampooer with Bare. Cleans & Rinses great and NO flakiness!
2 out of 5 stars
19 August, 2025
Shampoo
Haven’t tried it yet but I have tried the others, I hope this works
5 out of 5 stars
Thumbs up graphic, would recommend
17 August, 2025Verified purchase
Life Changing
I’ve struggled with dandruff and an itchy scalp for 10 years and have tried everything to fix it. This is the first shampoo that has worked on me
4 out of 5 stars
Thumbs up graphic, would recommend
3 August, 2025Verified purchase
Moisturizing but bottle could be better
Decided to try this formulation without sulfates instead of the regular H&S. It smells really good, not overpowering and leaves my hair feeling very moiturizized after washing. So much so, I don't need to use as much conditioner. I'm taking away one star because the bottle is terrible. It's made of extremely thin plastic and impossible to maneuver. Hard to squeeze out the shampoo in the shower.
1 out of 5 stars
Thumbs down graphic, would not recommend
12 July, 2025Verified purchase
Not for sensitive skin, irritation
Very irritating, very strong fragrance. Ingredients contain Betaine which is not for sensitive, scalp, or skin.
1 reply from Head & Shoulders team - 4 months ago
We appreciate you for getting in touch about our Head and Shoulders BARE Soothing Hydration Shampoo. We are so sorry to hear of any irritation you may have experienced and that you also weren't satisfied with the product's fragrance or ingredients. What you've shared has been truly unexpected and we understand that this may have been frustrating. We will be addressing this with our Health and Safety team as well as the rest of our Head and Shoulders team. Safety is our highest priority and we've tested our products thoroughly to ensure they are safe when used as directed. Still we understand that some consumers may have personal sensitivities to specific ingredients or formulations. If you haven't already done so, we ask that you discontinue your use of the product. So we may better assist you, please give us a call at (800) 723-9569 or send us an email through our Contact Us Page.
5 out of 5 stars
Thumbs up graphic, would recommend
28 June, 2025Verified purchase
I keep purchasing!!!!
Love this shampoo. Hair feels clean. Great for sensitivity!!! Never a problem since I switched. The squeeze bottle would be nicer if it would hold its shape when you squeeze!!!
5 out of 5 stars
25 June, 2025
originally posted on headandshoulders.com
Great shampoo for curly hair!
I have been struggling to find a shampoo for my curly hair that relieves my itchy scalp/ seb derm. I was a bit nervous to try this at first because the original head and shoulders was a bit drying for my curls. This stuff is truly amazing! I am able to go 3-4 days without washing my scalp, compared to 2. Also the bare ingredient formula checks off all the boxes for fungal acne safe (this is really important to me). Please don’t ever change the formula, it’s great!
5 out of 5 stars
Thumbs up graphic, would recommend
14 June, 2025Verified purchase
Family Loves It
I don’t have dandruff, but my husband and sons swear by this. Every time I buy them something different they always say this one is the best. I don’t notice their dandruff at all when they’re using this, so it’s a repeat purchase for me.
5 out of 5 stars
Thumbs up graphic, would recommend
5 June, 2025
Love it!
This might be my new favorite shampoo. I was looking for something simple and won’t leave residue. I’m a week in and I love it. It leaves my fine hair so soft and luxurious.
1 out of 5 stars
Thumbs down graphic, would not recommend
19 May, 2025Verified purchase
Would not recommend
It does not stop dandruff
1 reply from Head & Shoulders team - 5 months ago
Thank you for reaching out to us about your experience with Head and Shoulders Bare Soothing Hydration Shampoo. We genuinely care about providing products that deliver the relief you seek, and we're sorry to hear that you haven't observed a noticeable change. This isn't the experience we aim for, and we will make sure to pass your feedback along to our Quality Assurance Team and the rest of the Head and Shoulders staff. As you might know, dandruff is often triggered by a sensitivity to a microbe that lives on the scalp, which can lead to issues like flaking, redness, and irritation. For relief, we recommend using Head and Shoulders Shampoo at least twice a week for the next six weeks. For the best results, consider using our shampoo every time you wash your hair, and pair it with one of our Head and Shoulders Conditioners. To maintain long-term effectiveness, it’s crucial to keep using Head and Shoulders even after your symptoms improve. We offer a variety of products designed to cater to individual hair care needs. We would love to connect with you to learn more about your specific requirements and help you find the perfect product. Whenever you have a moment, please don't hesitate to give us a call at (800) 723-9569 or reach out via email through our Contact Us page on the website.
5 out of 5 stars
Thumbs up graphic, would recommend
13 May, 2025Verified purchase
Shell
Great ! creamy softens hair it’s like conditioner is in it. I’ve used Pantene and this is just as good surprisingly for a dandruff shampoo.
2 out of 5 stars
Thumbs down graphic, would not recommend
5 April, 2025Verified purchase
Marginal Product
Cost per ounce is high. Bottle is flimsey. Tough to fully rinse out of hair.
1 reply from Head & Shoulders team - 7 months ago
Thank you for getting in touch about our Head and Shoulders BARE Soothing Hydration Shampoo. We're sorry to hear that you didn't have a more than satisfying experience. Head & Shoulders’ objective was to make the biggest reduction in plastic while retaining durability and functionality. Less plastic means our bottle is lightweight, easy to squeeze, and rollable for the last drop. We understand that everyone has preferences and that's why we're glad you reached out. You can be sure that we are addressing this with the appropriate people on our team. Also, if you're having a hard time rinsing out the product, consider using less than you normally would. We'd love to assist you further. When you have the time, please give us a call at (800) 723-9569 or send us an email through our Contact Us Page.
1 out of 5 stars
Thumbs down graphic, would not recommend
20 March, 2025Verified purchase
Don't buy it.
I thought it would help me, but instead it dried and irritated my scalp.
1 reply from Head & Shoulders team - 7 months ago
Thank you for taking the time to share your thoughts on our Head and Shoulders Bare Soothing Hydration Shampoo. We sincerely apologize for the experience you've had and want to offer our support. This isn't the kind of experience we want for our customers, and we truly appreciate your concerns. Please be assured that we will pass on your feedback to our Health and Safety Team, as well as the wider Head and Shoulders Team. While we've thoroughly evaluated all our ingredients for safety and effectiveness when used as directed, we understand that individual sensitivities can arise, and some consumers may react differently to certain ingredients or formulations. We suggest discontinuing use of the product and reaching out to us for further assistance. Whenever you have a moment, please feel free to give us a call at (800) 723-9569 or email us through the Contact Us page on our website.