Sponsored
Prequel Urea Moisturizer - 13.5 fl oz
$21.99 ($1.63/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Helps soften, smooth, and moisturize
- Improves dry, rough, flaky, and uneven texture
- Silky, mid-weight texture absorbs easily
- Non-Greasy
- Fragrance-Free
- Hypoallergenic
- Allergy-Tested
- Non-Comedogenic
- Suitable for All Skin Types
- Safe for Sensitive Skin
- Safe for Eczema Prone Skin
- Dermatologist-Developed
- Dermatologist-Tested
Description
CLINICALLY TESTED 24 HOUR MOISTURE
A restoring face and body urea lotion that reestablishes optimal levels of hydration. Formulated with 10% pure urea, this moisturizer nourishes skin to soothe dry, rough, itchy, and flaky skin. Added shea butter, glycerin, and niacinamide smooth and tone for healthier looking skin.
To Use: Apply the urea lotion liberally to clean, dry skin. Massage until absorbed fully. Patch test before use.
A restoring face and body urea lotion that reestablishes optimal levels of hydration. Formulated with 10% pure urea, this moisturizer nourishes skin to soothe dry, rough, itchy, and flaky skin. Added shea butter, glycerin, and niacinamide smooth and tone for healthier looking skin.
To Use: Apply the urea lotion liberally to clean, dry skin. Massage until absorbed fully. Patch test before use.
Scent: Unscented
Health Facts: Contains Niacinamide
Product Form: Lotion
Beauty Purpose: Moisturizing
Recommended Skin Type: Dry
Net weight: 17 Ounces
TCIN: 89210164
UPC: 810129110067
Item Number (DPCI): 037-14-0166
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), urea, ethylhexyl stearate, caprylic/capric triglyceride, glycerin, butyrospermum parkii butter, cyclopentasiloxane, c12-15 alkyl benzoate, polyglyceryl-6 distearate, sodium citrate, sodium acrylate/sodium acryloyldimethyl taurate copolymer, cetearyl alcohol, dimethicone, jojoba esters, niacinamide, candelilla/jojoba/rice bran polyglyceryl-3 esters, c15-19 alkane, phenoxyethanol, potassium cetyl phosphate, citric acid, lauryl glucoside, ethylhexylglycerin, tetrasodium glutamate diacetate, tocopherol.' '
Allergens & Warnings:
CAUTION: For external use only. Keep out or reach of children. Discontinue use if irritation occurs. Use only as directed.Shipping details
Estimated ship dimensions: 7.3 inches length x 2.7 inches width x 2.7 inches height
Estimated ship weight: 1.05 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Can you use this in the AM and PM every single day?
submitted by bb - 6 months ago
A: I use every single day head to toe. I previously had been using a 5% Eucerin Urea cream on my face for several years so the transition to the 10% was fine on my face but also just fine on my body. Zero issues.
submitted byElizabeth - 5 months agoA: We recommend starting by applying a few times a week and build until daily use.
submitted byPrequel - 6 months agoBrand expert
Q: Can you use this on your face along with a retinol serum?
submitted by linam - 9 months ago
A: Yes! I use this before AND after I use my .1% Prescription Tretinoin. I have no issues.
submitted byElizabeth - 5 months agoA: Yes, you can use our Urea Moisturizer with a retinol serum, but we always recommend first patch testing the two together.
submitted byPrequel - 9 months agoBrand expert
Q: What is the main ingredient in this moisturizer?
submitted by AI Shopping Assistant - 18 days ago
A: The main ingredient in this moisturizer is 10% pure urea, which helps hydrate the skin.
submitted byAI Shopping Assistant - 18 days agoAi generated
Q: Can this moisturizer be used on both face and body?
submitted by AI Shopping Assistant - 18 days ago
A: Yes, this urea lotion is designed for use on both the face and body.
submitted byAI Shopping Assistant - 18 days agoAi generated
Q: What additional ingredients help improve skin texture?
submitted by AI Shopping Assistant - 18 days ago
A: Shea butter, glycerin, and niacinamide are included to smooth and tone the skin.
submitted byAI Shopping Assistant - 18 days agoAi generated
Q: Is this moisturizer suitable for sensitive skin?
submitted by AI Shopping Assistant - 18 days ago
A: Yes, this moisturizer is safe for sensitive skin and has been dermatologist-tested.
submitted byAI Shopping Assistant - 18 days agoAi generated
Q: Does this moisturizer contain any fragrance?
submitted by AI Shopping Assistant - 18 days ago
A: No, this moisturizer is fragrance-free, making it suitable for those sensitive to scents.
submitted byAI Shopping Assistant - 18 days agoAi generated
Q: Is this good for oily skin
submitted by Lesat - 1 month ago
A: Urea Advance is good for all skin types. We recommend patch testing to see Urea Advance Relief is right for you!
submitted byPrequel - 28 days agoBrand expert
Q: Does this address keratosis pilaris skin concerns?
submitted by Anonymous - 3 months ago
A: Our Urea Milk has not been formulated or tested for KP. Stay tuned for new products in the future!
submitted byPrequel - 3 months agoBrand expert
Q: Does this lotion help treat after shave bumps and ingrown hairs?
submitted by Merida - 4 months ago
A: You can include our Urea Advance Moisturizer in your routine. The urea helps lightly exfoliate and soften the skin, while ingredients like niacinamide and shea butter soothe and hydrate. It’s great for preventing shave bumps and ingrown hairs, and works well for mild cases too! Remember to patch test and to list to your skin!
submitted byPrequel - 4 months agoBrand expert
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Guests are saying
This moisturizer has garnered positive feedback for its lightweight and hydrating properties, making it suitable for various skin types. Guests appreciate its ability to absorb quickly without leaving a greasy residue, providing a soft and smooth finish. While some have experienced issues with pilling and irritation, many find it effective for daily use on both face and body, especially for dry and sensitive skin. Its formulation, which includes urea, is praised for improving skin texture and hydration.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 700 reviews
70% would recommend
41 recommendations
2 out of 5 stars
27 October, 2025Verified purchase
Broken bottle
I can’t speak to the quality, because I just got it, but like other reviewers said the bottle was broken upon arrival and won’t be useable unless I decant it into another bottle. This is a bummer because I was excited to try this brand!
5 out of 5 stars
Thumbs up graphic, would recommend
25 October, 2025Verified purchase
No idea how this isnt 5 Stars
I keep recommending this product bc it’s smoothing and moisturizing—everything I’ve been looking for in a daily lotion, usually in premium brands. On my third bottle. Obsessed.
1 out of 5 stars
Thumbs down graphic, would not recommend
17 October, 2025Verified purchase
too expensive and doesn't work
Pills. Doesn't moisturize well.
4 out of 5 stars
15 October, 2025
originally posted on Prequel
it is clearly the best product i have ever used
my skin stays soft for 24 hours and i use it everywhere
4 out of 5 stars
Thumbs up graphic, would recommend
9 October, 2025Verified purchase
(no review title)
its a good non-fragrant moisturizer! does the job and i feel super smooth but while applying it is as thick as sports sunscreen.
5 out of 5 stars
5 October, 2025
originally posted on Prequel
Great product, true moisturizing agent
My esthetic ian recommended this product for moisture on my face. I am pleased with the results
5 out of 5 stars
3 October, 2025
originally posted on Prequel
Good-Bye Bumps, KP at Bay and Hello Smooth Skin
Sceptical I was! I love trying out new stuff. I am Southeast Asian; no stranger to strawberry legs. Products from Glytone have been a trusted friend for years, but the downside is that Glytone products are pretty expensive. I started using the Urea cream in August 2025 and usually use an exfoliating glove in the shower in the morning and evening. I started noticing that after soaping and scrubbing, the drain water is more brown. Within a week, I see I have fewer ingrown bumps in the back of my thighs (I wax). My partner complimented me on my skin being super soft. Bottom line, it takes time to really see the KP bumps fade (a month+), but this stuff works. I am overlooking the smell as I mix it with Osea algae body oil. I am a brown girl. I love my skin to be moist and smelling good. If you want solid results at a price that doesn't require you to hold another job to keep up with our skin care expenses, look no further! I'm a happy girl, and my skin is baby-soft and glowing!
5 out of 5 stars
3 October, 2025
originally posted on Prequel
Lovely creamy lotion for body and face
I have used this on my face and body and find it very hydrating without feeling too heavy. Skin on my body is quite dry so I typically use thicker creams there, but this lighter weight product still works very well. I feel hydrated all day. I do not find it too heavy for my face. Other reviewers have commented about pilling with this lotion but I have not experienced that at all.
5 out of 5 stars
2 October, 2025
originally posted on Prequel
I love it!
This is my second purchase of this lotion. It keeps my skin so hydrated and healthy looking. I actually use many items of this line. It is so good and very reasonably priced!
1 out of 5 stars
1 October, 2025Verified purchase
Bad packaging
The bottle was slightly open and product was leaked into the box and down the bottle
5 out of 5 stars
Thumbs up graphic, would recommend
30 September, 2025Verified purchase
Game-changing moisturizer
Best moisurizer! Truely is fragrance-free and is very effective. Worth every penny!
1 out of 5 stars
28 September, 2025Verified purchase
Pills
Love the initial texture, but it pills so bad about 20 mins after application.
5 out of 5 stars
25 September, 2025
originally posted on Prequel
LOVE IT!
This lotion has changed my skin! This is the product I did not know I needed and now can’t live without. The lotion is the perfect consistency and not sticky and has made my skin so smooth. This does have a very faint ammonia smell sometimes when I first pump it out of the container but it fades as soon as I put on my skin. This would not deter me from buying this. I LOVE UT!
5 out of 5 stars
24 September, 2025
originally posted on Prequel
My favorite product
Best lotion for face and body I have ever used!!!!
5 out of 5 stars
22 September, 2025Verified purchase
Great body moisturizer
Actually moisturizes my skin
5 out of 5 stars
Thumbs up graphic, would recommend
22 September, 2025Verified purchase
Luxury at low cost
This brand is top of the line. I’m so glad Target is now selling their products. People don’t realize how toxic fragrance is on your skin and to your hormones. This is what you want on your body! **Would not recommend on your face. Use their face moisturizers instead.
3 out of 5 stars
20 September, 2025
originally posted on Prequel
Great lightweight moisturizer
I’ve gone through about 4 bottles of this moisturizer, I love it as a moisturizer. When it comes to my very stubborn keratosis Pilaris on the backs of my arms it has not helped. I gave it 5 months to work for that and it hasn’t. Again I love the moisturizing function of this product and have felt like the rest of my skin looks glowy but for my bumpy arms it’s not helped.
5 out of 5 stars
18 September, 2025
originally posted on Prequel
Best lotion!
Urea Advanced Relief is the only lotion I will use. It's fantastic on my whole body including my face as a lightweight moisturizer. It doesn't pill like other cheap lotions.
5 out of 5 stars
Thumbs up graphic, would recommend
15 September, 2025Verified purchase
Great moisturizer
I love this moisturizer! I use it on my face in the winter and my body all year. I love everything from prequel!
5 out of 5 stars
14 September, 2025
originally posted on Prequel
Excellent product smoothes rough patches
Love this so much I already bought another bottle.