Target New ArrivalsBack to SchoolCollegeHalloweenClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsPetsHealthWellnessSchool & Office SuppliesToys & GamesElectronics & TechVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsShop by CommunityTarget OpticalDealsClearanceNew ArrivalsBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Colgate Optic White Pro Series Express White Toothpaste with 5% Hydrogen Peroxide - 3oz: Mint Flavor, Sodium Monofluorophosphate, Paste - 2 of 4Colgate Optic White Pro Series Express White Toothpaste with 5% Hydrogen Peroxide - 3oz: Mint Flavor, Sodium Monofluorophosphate, Paste - 3 of 4Colgate Optic White Pro Series Express White Toothpaste with 5% Hydrogen Peroxide - 3oz: Mint Flavor, Sodium Monofluorophosphate, Paste - 4 of 4
Colgate Optic White Pro Series Express White Toothpaste with 5% Hydrogen Peroxide - 3oz: Mint Flavor, Sodium Monofluorophosphate, Paste - 1 of 4

Colgate Optic White Pro Series Express White Toothpaste with 5% Hydrogen Peroxide - 3oz: Mint Flavor, Sodium Monofluorophosphate, Paste

1 Question

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • One 3.0 OZ tube of Colgate Optic White Pro Series Express White Toothpaste, Mint
  • Get 5X whiter teeth than the leading teeth whitening toothpaste after 1 day* *vs. Crest 3D White Advanced silica-based toothpaste, use as directed
  • Includes 5% hydrogen peroxide, plus uses a clinically proven formula with HP complex to remove both deep-set and surface stains
  • Visibly whiter teeth in 3 days**, **when brushing twice daily for 2 weeks
  • ActivShine Technology polishes the enamel surface and reflects light to reveal a next-level shine
  • Invigorating mint toothpaste combines clean peppermint and wintergreen flavors
  • Effectively removes tea, coffee, and wine stains, as shown in a laboratory study

Description

Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White Pro Series Express White Toothpaste gives you 5X whiter teeth than the leading whitening toothpaste after 1 day*. This clinically proven formula contains Hydrogen Peroxide, the same whitening ingredient used by dentists. Designed for no tooth sensitivity, Pro Series Express White toothpaste replenishes enamel with fluoride. Plus, innovative ActivShine Technology polishes the enamel surface to reveal next-level shine.
*vs. Crest 3D White Advanced silica-based toothpaste. Use as directed.
Suggested Age: Adult
Product Warning: Adult Use Only
Product Form: Paste
Primary Active Ingredient: Sodium Monofluorophosphate
Package Quantity: 1
TCIN: 94823721
UPC: 827854027003
Item Number (DPCI): 049-09-2613
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Active ingredients

sodium monofluorophosphate (0.12% w/v fluoride ion)' '0.76%

Purpose

Anticavity

Directions

Directions Adults and children 2 years of age and older: brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician Children 2 to 6 years: use only a pea sized amount and supervise child's brushing and rinsing (to minimize swallowing) Children under 2 years: ask a dentist or physician

Other information

Patents: cppatents.com, Your community may not yet accept tubes for recycling. Check locally. Learn more at colgate.com/goodness, Recyclable tube

Inactive ingredients

inactive ingredients: propylene glycol, calcium pyrophosphate, peg/ppg-116/66 copolymer, water, hydrogen peroxide (5% w/v), pvp, silica, flavor, sodium lauryl sulfate, tetrasodium pyrophosphate, sodium saccharin, disodium pyrophosphate, sucralose, bht

Shipping details

Estimated ship dimensions: 6.25 inches length x 2 inches width x 1.57 inches height
Estimated ship weight: 0.2205 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does it prevent cavities

submitted by Optic White - 2 months ago
  • A: The Colgate Optic White Pro Series Express White Toothpaste contains the active ingredient for fluoride that helps with cavity prevention. You might want to give our Colgate Cavity Protection Toothpaste a try, it also targets cavity prevention. If you have any questions, we'd be happy to help! Give us a call Monday-Friday 9 AM to 5:30 PM EST at 1-800-468-6502.

    submitted byColgate Palmolive Consumer Affairs - 1 month ago
    Brand expert

Additional product information and recommendations

Discover more options

Skip to next section

Frequently bought together

Skip to next section

Guests also viewed

Skip to next section

Guests are saying

Colgate Optic White Pro Series toothpaste has garnered positive feedback for its effective whitening capabilities and refreshing mint flavor. Guests have reported noticeable improvements in tooth brightness and cleanliness after consistent use. The smooth texture and non-irritating formula make it suitable for daily use, even for those with sensitive teeth. Many appreciate the product's ability to remove deep stains, particularly from coffee and tea, while leaving a pleasant aftertaste and fresh breath.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 1712 reviews
    effectiveness: 4.71 out of 5
    quality: 4.64 out of 5
    value: 4.29 out of 5
    100% would recommend
    13 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 August, 2026Verified purchase

    (no review title)

    Like how my teeth looks/ feel and my breath smells fresh after use.
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 August, 2026Verified purchase

    (no review title)

    Great toothpaste. After a couple days I notice a differences
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 August, 2026Verified purchase

    Nice

    Fresh and cleans great
    Crystal
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    13 August, 2026Verified purchase

    squeaky clean 🪥

    I wanted to give this toothpaste a try and well I ended up loving it! The texture of the toothpaste is a bit more runny.
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    11 August, 2026Verified purchase

    (no review title)

    It leaves some flakiness around guys.
    Noondog
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    11 August, 2026Verified purchase

    (no review title)

    Liked
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 August, 2026Verified purchase

    (no review title)

    Excellent product
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    10 August, 2026Verified purchase

    (no review title)

    works without desensitized your teeth
    effectiveness: 4 out of 5
    quality: 4 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    8 August, 2026
    originally posted on Colgate
    Image

    Must have in your daily routine

    I just loved it, my teeth are whiter! I’ll keep trying these
    yeikert22
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    8 August, 2026
    originally posted on Colgate
    Image

    Love this product!

    I noticed that my teeth seemed brighter after a few weeks of using Colgate Optic White Pro. It also had a pleasant taste.
    Momo3
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    5 August, 2026Verified purchase

    (no review title)

    I never get this product
    Did you find this review helpful?
    4 out of 5 stars
    17 July, 2026
    originally posted on Colgate
    Image

    It works!

    My teeth have looked brighter and lighter after consistent use for 2 weeks now
    Wei
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    17 July, 2026
    originally posted on Colgate
    Image

    Excellent toothpaste

    This is the only toothpaste I use and it cleans really well.
    smock1979
    Did you find this review helpful?
    5 out of 5 stars
    16 July, 2026
    originally posted on Colgate
    Image

    A must have

    Love it have tried many others and we always come back k yo Colgate
    MzV
    Did you find this review helpful?
    5 out of 5 stars
    16 July, 2026
    originally posted on Colgate
    Image

    Favorite Toothpaste

    Colgate optic white is my favorite toothpaste. I love how clean and fresh it leaves my mouth!
    Mandy233
    Did you find this review helpful?
    5 out of 5 stars
    14 July, 2026
    originally posted on Colgate
    Image

    Good toothpaste to whitening teeth

    [This review was collected as part of a promotion.] I was surprised that I noticed whiter teeth after 1 week of use. I would purchase this if the price is right.
    Angel88
    Did you find this review helpful?
    4 out of 5 stars
    14 July, 2026
    originally posted on Colgate
    Image

    Teeth white

    [This review was collected as part of a promotion.] After using this for a few days I’ve noticed a difference
    Baby girl
    Did you find this review helpful?
    5 out of 5 stars
    13 July, 2026
    originally posted on Colgate
    Image

    Whiter Teeth!

    I did notice improvement regarding the whiteness of my teeth. It did take a few days to get used to the slight peroxide taste. I plan on purchasing it again!
    Momstar
    Did you find this review helpful?
    4 out of 5 stars
    13 July, 2026
    originally posted on Colgate
    Image

    Colgate optic white toothpaste is a must have

    I enjoyed the texture and the mint flavor was good
    Ginas
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 July, 2026Verified purchase

    white teeth, fresh breath.

    I've been using this a week now and I notice an improvement with whitening. Great flavor. keeps breath fresh long after brushing. teeth feel super clean after. prefer this over the strips because of the sensitivity. no pain while using this.
    Anonymous
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Get top deals, latest trends, and more.