New ArrivalsHalloweenChristmasGift IdeasClothing, Shoes & AccessoriesHomeFurnitureElectronicsToysVideo GamesGroceryHousehold EssentialsBeautyBabyKitchen & DiningSchool & Office SuppliesMovies, Music & BooksCharacter ShopSports & OutdoorsBackpacks & LuggagePersonal CareHealthPetsUlta Beauty at TargetTarget OpticalParty SuppliesGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleCelebrate DiwaliDía de MuertosStore EventsAsian-Owned Brands at TargetBlack Beyond MeasureMás QueWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Aveeno Baby Daily Moisture Gentle Body Bath Wash & Shampoo - Lightly Scented - 18 fl oz - 2 of 4Aveeno Baby Daily Moisture Gentle Body Bath Wash & Shampoo - Lightly Scented - 18 fl oz - 3 of 4Aveeno Baby Daily Moisture Gentle Body Bath Wash & Shampoo - Lightly Scented - 18 fl oz - 4 of 4
Aveeno Baby Daily Moisture Gentle Body Bath Wash & Shampoo - Lightly Scented - 18 fl oz - 1 of 4

Aveeno Baby Daily Moisture Gentle Body Bath Wash & Shampoo - Lightly Scented - 18 fl oz

$12.29 ($0.68/fluid ounce)

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • Dermatologist & Pediatrician-Recommended: Trusted by doctors for your baby’s sensitive skin
  • Gentle Cleansing: Softly cleanses your baby’s delicate hair and skin without drying
  • Hydrating: Tear-free formula keeps skin soft, smooth, and moisturized every day
  • Soothing: Infused with oat extract to calm and nurture sensitive skin
  • Fresh Scent: Rinses clean with a light, fresh fragrance
  • Everyday Use: Safe for daily baths to keep your baby’s skin and hair soft
  • Hypoallergenic Formula: Soap-free, no added sulfates and parabens

Description

Make bath time a breeze with Aveeno Baby Daily Moisture Gentle Bath Wash & Shampoo! This super gentle 2-in-1 formula is made with oat extract to keep your little one’s skin and hair soft, smooth, and oh-so-happy. It’s tear-free, lathers well, and rinses clean, leaving a fresh, light scent. No soap, no sulfates, just pure, gentle love for your baby’s delicate skin. Key Ingredients: Oat Extract: Nature’s calming secret to soothe and hydrate sensitive skin. Glycerin: Keeps skin soft and moisturized, like a burst of refreshing hydration. Hypoallergenic Formula: No nasties here—No added sulfates, dyes, and phenoxyethanol. How to Use: Squeeze a little bit onto a washcloth or your hands, and lather up that soft, bubbly goodness! Gently scrub your baby’s skin and hair, then rinse away to reveal smooth, happy skin. Use every day for the softest bath time ever! Brand Story: Aveeno has been trusted by pediatricians and dermatologists for over 70 years. With ingredients like oat extract, Aveeno provides safe, effective care for babies’ sensitive skin. Offering gentle products for every age, Aveeno keeps your little one’s skin soft, healthy, and happy.
Scent: Unscented
Hair Type: All Hair Types
Health Facts: Aluminum-Free, Phthalate-Free, Dye-Free, Paraben-Free, Sulfate-Free, Hypoallergenic
Product Form: Liquid
Recommended Use: Daily
Beauty Purpose: Moisturizing, Basic Conditioning, Basic Cleansing, Nourishing
Net weight: 18 fl oz (US)
Features: Hypoallergenic, Tear-Free
TCIN: 12082570
UPC: 381371023905
Item Number (DPCI): 007-08-0747
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, cocamidopropyl betaine, sodium lauroamphoacetate, glycerin, coco-glucoside, sodium chloride, citric acid, acrylates/c10-30 alkyl acrylate crosspolymer, sodium benzoate, glyceryl oleate, fragrance, sodium hydroxide, polyquaternium-10, guar hydroxypropyltrimonium chloride, avena sativa (oat) kernel extract' '

Allergens & Warnings:

SAFETY TIP: Keep out of reach of children. Do not use if quality seal is broken or missing.

Shipping details

Estimated ship dimensions: 1.72 inches length x 3.7 inches width x 9.38 inches height
Estimated ship weight: 1.35 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is the product parabens free?

submitted by Thomas - 3 years ago
  • A: Hey Thomas, Yes the Aveeno Baby Wash and Shampoo is Paraben Free. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert
  • A: Yes! Aveeno Baby Wash and Shampoo is free of parabens, phthalates and sulfates. Thanks for your question!

    submitted byJohnson & Johnson - 3 years ago
    Brand expert

Q: It says on the title that it's 18oz, but the highlights state 8oz. Which is it really?

submitted by joohlala - 8 years ago
  • A: When we ordered, it was 18oz

    submitted bySS909 - 8 years ago
  • A: It is 18 oz. For this price point, it is correct.

    submitted byBretsmom - 6 years ago

Q: Can this help softly loosen and remove cradle cap?

submitted by Kristen A - 4 months ago
  • A: There is no specific evidence that Aveeno Baby Daily Moisture Wash & Shampoo is designed to treat cradle cap. It is best to consult your child's pediatrician for advice on which products can effectively help loosen and remove cradle cap.

    submitted byJohnson & Johnson - 4 months ago
    Brand expert

Q: Is the baby body wash Gluten free?

submitted by Txmas - 6 months ago
  • A: Hi! Gluten or gluten-containing grains are not ingredients in the product. However, we do not currently test our final products for gluten and we cannot confirm that the product or any ingredients in the product are free of gluten. We strongly recommend that you first consult your pediatrician before using any product.

    submitted byJohnson & Johnson - 6 months ago
    Brand expert

Q: Is this good for people with eczema?

submitted by clara - 7 months ago
  • A: Hi! Our Aveeno Baby Daily Moisture Gentle Body Bath Wash & Shampoo is generally good for baby's sensitive skin; suitable for newborns. If you're specifically looking for products designed for eczema relief, you may visit our website at https://www.aveeno.com/.

    submitted byJohnson & Johnson - 7 months ago
    Brand expert

Q: Can adult use aveeno body wash and shampoo.

submitted by Bittermelons - 1 year ago
  • A: Hey there! Thank you for contacting us with your questions. The Aveeno Baby Daily Moisture Gentle Body Bath Wash & Shampoo is specifically designed for babies. Have a fantastic day!

    submitted byJohnson & Johnson - 1 year ago
    Brand expert

Q: Until what age is this baby wash recommended for? Is it recommended for toddlers?

submitted by USA - 1 year ago
  • A: children/infants can use Aveeno Baby Daily Moisture Gentle Body Bath Wash & Shampoo - Lightly Scented - 18 fl oz .

    submitted byJohnson & Johnson - 1 year ago
    Brand expert

Q: Does this have a reclose/open function on the dispenser?

submitted by Heather - 1 year ago
  • A: Yes, this product has a open and close mechanism.

    submitted byJohnson & Johnson - 1 year ago
    Brand expert

Q: does this contain cocoanut oil or cocoanut water?

submitted by Rita - 1 year ago
  • A: Hi there! This product does not contain coconut oil or coconut water!

    submitted byJohnson & Johnson - 1 year ago
    Brand expert

Q: Can this be used for kids daily face wash?

submitted by Target Momma - 2 years ago
  • A: Yes, our Baby Wash and Shampoo can be used as a daily face wash.

    submitted byJohnson & Johnson - 2 years ago
    Brand expert

Related Categories

4.6 out of 5 stars with 13209 reviews
quality: 4.22 out of 5
value: 4.16 out of 5
83% would recommend
140 recommendations
5 out of 5 stars
23 October, 2025Verified purchase

(no review title)

smells so baby sweet and subtle! perfect for my baby’s sensitive skin! we like to try out new baby washes but we will be repurchasing for a while!
Emily
Did you find this review helpful?
5 out of 5 stars
21 October, 2025
originally posted on influenster.com
Image

Gentle

I really love the Baby Aveeno Body Wash & Shampoo because it’s gentle, soothing, and perfect for sensitive baby skin. The formula with natural oat extract cleans well without drying out the skin, and my baby’s skin always feels soft and smooth after every bath. The light, pleasant scent is another big plus — it’s not too strong or artificial. My baby used to have slightly dry skin, but after using this wash for a while, I noticed a clear improvement in hydration and texture. The foam is mild, easy to rinse off, and it doesn’t sting the eyes, which makes bath time stress-free.
nancy999_9237
Did you find this review helpful?
5 out of 5 stars
20 October, 2025
originally posted on influenster.com
Image

Amazing

I love pairing this with the lotion, very light scent and non irritating to my baby’s skin! Great value and sturdy packaging. I would definitely purchase again!
tayk_9059
Did you find this review helpful?
5 out of 5 stars
20 October, 2025
originally posted on influenster.com
Image

Sensitive skin

This baby wash is very gentle and works great for sensitive skin. It cleans well without drying, and the light scent is pleasant but not strong. It leaves my baby’s skin soft and smooth after every bath. I really like it and would definitely buy it again.
joandelisr1_4867
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
17 October, 2025Verified purchase

Mom must have this

It’s good for kids no side effects .., etc
Shining star
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
16 October, 2025
originally posted on influenster.com
Image

Gentle and perfect for baby’s skin

I absolutely love the Aveeno Baby Wash & Body. It has a light texture, creates a soft lather, and leaves my baby’s skin clean, smooth, and lightly scented
carlav145_4569
Did you find this review helpful?
5 out of 5 stars
13 October, 2025
originally posted on influenster.com
Image

Brilliant

Smells great and feels nice on the skin leaves a glow Packaged well with rhe squirts too easy to use Whole family uses it well good. Alie for money and brilliant value
anthonyl152_4114
Did you find this review helpful?
5 out of 5 stars
13 October, 2025
originally posted on influenster.com
Image

The best baby wash

Out of all the baby wash/shampoo options I’ve tried this is by far my favorite. My baby has no complaints when I wash her hair and it does not dehydrate her skin. Overall a great all in one wash.
jenmancebo_7
Did you find this review helpful?
5 out of 5 stars
8 October, 2025Verified purchase

Great for sensitive skin!

Pretty clean ingredients and this is the only fragranced shampoo/body wash my toddler with sensitive skin can use. Very happy with this! Scored well on HealthyLiving app too.
MATX
Did you find this review helpful?
4 out of 5 stars
Thumbs up graphic, would recommend
7 October, 2025Verified purchase

Great for skin

Smells really good, only 4 stars because it doesnt bubble in tub as much but that’s personal preference
Potato34
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
5 October, 2025
originally posted on influenster.com
Image

The Aveeno Baby Wash & Shampoo gently cleanses my

The Aveeno Baby Wash & Shampoo is gentle, soothing, and perfect for my baby’s delicate skin and hair. The formula lathers softly, cleans effectively without stripping moisture, and leaves a subtle, calming scent that makes bath time a relaxing experience. I love that it’s made with natural oat extracts and free from harsh chemicals, so I feel confident using it every day. My baby’s skin feels soft, hydrated, and healthy after every bath, and the hair is silky and easy to manage.
larysat4_8380
Did you find this review helpful?
4 out of 5 stars
3 October, 2025
originally posted on influenster.com
Image

Great for all skintypes

I love how gentle this is on my baby’s skin not irritating at all and it’s great even for the most senda skin , it’s also pretty affordable and has great ingredients safe and effective highly recommended
yolism_2334
Did you find this review helpful?
5 out of 5 stars
2 October, 2025
originally posted on influenster.com
Image

Great baby wash!!

The scent is amazing and baby smells so fresh!! The ingredients are minimal so you don’t feel bad bathing baby in it every day. It’s super effective and gets baby clean and fresh and great value as you only need a little! Packaging is eye catching and tells you everything you need to know!
jessicas2348_7528
Did you find this review helpful?
5 out of 5 stars
30 September, 2025
originally posted on influenster.com
Image

Scentsational

Aveeno baby is great, anything from Aveeno is great quality. I myself love Aveeno body wash and lotion, so why not give it as a gift to Mom and baby. Nothing better. Great scents to choose from.
lorif35_931
1 guest found this review helpful. Did you?
5 out of 5 stars
29 September, 2025
originally posted on influenster.com
Image

Amazing product

Love love love! It smells amazing and leaves my baby feeling so soft after use, great value for money plenty of usage so definitely get your moneys worth with it
ellad121_969
Did you find this review helpful?
5 out of 5 stars
24 September, 2025
originally posted on influenster.com
Image

“Gentle and Tear-Free for Everyday Bath Time”

I used Aveeno Baby Wash & Shampoo for my elder daughter and was very happy with it. The formula is gentle on her delicate skin and hair, cleans well without drying, and has a light, pleasant scent. I love that it’s tear-free and suitable for daily use. It kept her skin soft and her hair clean and smooth, making bath time worry-free. A really good product I’d recommend to other parents.
jessl284_2406
Did you find this review helpful?
4 out of 5 stars
23 September, 2025
originally posted on influenster.com
Image

Best baby shampoo

I’ve used this Aveeno Baby Wash and Shampoo for 2 years now since my first baby was born. It is so light on their skin and I haven’t had any problems with dryness or rashes. The scent is hardly noticeable and what you do smell is fresh.I have a daughter who has always had a lot of hair. This product works perfectly as shampoo for her.There are different sizes you can purchase but I recommend this one if you have the space for it or if you like to transfer products into smaller dispensers. With all of these factors considered, it is 100% my go-to baby product and I can’t see that changing.
mian1993_3380
Did you find this review helpful?
5 out of 5 stars
23 September, 2025
originally posted on influenster.com
Image

A gentle, safe shampoo that keeps baby’s hair soft

This baby shampoo is wonderful. The fragrance is very light and gentle, perfect for sensitive skin. The texture lathers softly and rinses out easily. The packaging is practical and easy to handle, especially during bath time. The results are great — it leaves the baby’s hair clean, soft, and lightly scented without causing dryness or irritation. The ingredients are mild, hypoallergenic, and safe for everyday use.
yulym20_6650
Did you find this review helpful?
5 out of 5 stars
22 September, 2025
originally posted on influenster.com
Image

Baby bath time staple

I have been using this baby wash and shampoo since my kids were born and it’s really good at cleaning them while keeping their skin moisturized. The scent is very gentle and smells like baby powder.
singingant_4162
Did you find this review helpful?
5 out of 5 stars
21 September, 2025
originally posted on influenster.com
Image

Works well!

Worked well for my baby! No strong smell and no rash! The pump is also super helpful for making bath time go smoothly. I felt better about using this than other heavily scented baby soaps cause it seems more gentle and natural for my baby’s sensitive skin.
emilyi96_357
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy