$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- Temporary Root Touch Up Cover Spray: Our Magic Root Medium Brown Root Cover Up conceals grays in seconds for flawless roots; Get seamless coverage with our lightweight formula that leaves no smudging or sticky residue when dry, that’s ammonia and peroxide free
- Colored Hair Spray for Gray Roots: Perfect for in between color or salon visits, Magic Root quickly gives coverage to gray roots within seconds; Lasts until your next shampoo
- Match Your L'Oreal Paris Hair Color: Magic Root Cover Up shades are formulated to match your L'Oréal Excellence or Superior Preference shade, for an easy, quick fix between colorings
- Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
- L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling, and hair color
- EPA HFC Labeling: product manufactured or imported after January 1, 2025, will be permanently labeled in a visible place with this information: Hydrofluorocarbon 152a and the four-digit year of manufacture
Description
Need a quick root touch up to cover gray hair? Try Magic Root Cover Up. This temporary hair color spray is our quickest way to cover gray and works on any hair texture or type including synthetic hair. In just 3 seconds gray roots are concealed with our light-weight, quick dry formula leaving no smudging or sticky residue when dry. One application of medium brown root coverup will last until your next shampoo, plus it’s ammonia-free, peroxide-free, and contains no synthetic dyes. Magic Root Cover Up is available in a palette of eight shades which can be used on black hair, brown hair, blonde hair and even red hair. Packaging may vary. What you receive may not be what is reflected on site.
Just a few pesky, scattered grays? Try our Precision Pen
For more gray coverage? Use Magic Root Cover Up, the Number 1 root concealer in the world
For longer lasting gray coverage? Use Root Rescue 10-minute permanent root kit
Directions: Shake well. Hold can about 6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. Comb and let dry for 1 minute.
Just a few pesky, scattered grays? Try our Precision Pen
For more gray coverage? Use Magic Root Cover Up, the Number 1 root concealer in the world
For longer lasting gray coverage? Use Root Rescue 10-minute permanent root kit
Directions: Shake well. Hold can about 6 inches from hair. Spray color onto new growth and partly through the length of the hair to blend in the color. Comb and let dry for 1 minute.
Hair Type: All Hair Types
Number of Pieces: 1
Health Facts: Formaldehyde-Free, Dye-Free, Aluminum-Free, Sulfate-Free, Ammonia-Free
Product Form: Aerosol
Includes: Nozzle
Beauty Purpose: Hair Coloring
Processing Time: 2 minutes
Net weight: 2 Ounces
Features: Continuous Mist Spray
TCIN: 17457624
UPC: 071249318553
Item Number (DPCI): 063-01-0615
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
1162048 d, hydrofluorocarbon 152a, butane, ethyl trisiloxane, isobutane, ci 77491, ci 77492, ci 77499/iron oxides, calcium carbonate, trimethylsiloxysilicate, methyl trimethicone, triethoxycaprylylsilane, f.i.l. # d179538/2' '
Shipping details
Estimated ship dimensions: 5.51 inches length x 1.54 inches width x 1.54 inches height
Estimated ship weight: 0.198 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.0 out of 5 stars with 6628 reviews
effectiveness: 3.8 out of 5
quality: 3.56 out of 5
value: 3.45 out of 5
66% would recommend
566 recommendations
My new Must have
5 out of 5 stars
ronnie1111_845 - 3 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] L'oreal and influenster send me this product in exchange for my honest review. This was the first time I ever tried it and as you can see from the before picture I really needed to use it. I know I shouldn't wait this long to see my hair stylist but has been busy. So this is where this product comes in handy. I literally held at about 4 in away from my hair. And quickly sprayed it for maybe 3 seconds. That's all it took! So it's really great for a night out. It washes off the next day. I'll definitely be keeping this in my cabinet.
Perfect to cover grays in between touch ups
3 out of 5 stars
hazelhoney_6996 - 4 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I like using this product as a woman of a certain age when ther'sno time for a root touch-up. This product effectively covers grays and stays on your hair until you wash it out. Pro tip, spray, and let it dry before adding anything else. Otherwise, it won't stay. I didn't detect any noticeable scent to it, which is great, and it didn't bleed on my clothes, but again, that is once it's completely dry, which I like to give at least 2 minutes. Whether your hair is straight or curly, I will always keep this on hand. It's a no-brainer pickup.
Great at Hiding Roots and Grays
5 out of 5 stars
robynwb75c_8867 - 4 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is great for touching ups until I have time to get to the salon. So easy to use and hides my roots completely. I run my hands through my hair a lot too and it doesn’t get all over my hands like some of the other root touch-ups do.
Good Coverage
4 out of 5 stars
kellys742_7449 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] L'Oréal makes great products, so I was intrigued by the opportunity to try the Magic Root Cover-up from them. It comes in a convenient spray can for easy application. It didn't have much of a scent that I noticed. The shade was not exact unfortunately but it does have great coverage. The only con I have is that the spray doesn't come out in consistent amounts. You have to be careful with that but otherwise it's a good product.
Covers well, but you have to spray the right spots
4 out of 5 stars
christinaw351c_8427 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] While spraying on it goes on like a hairspray. The coverage is very good, if you spray the right spots. Once sprayed on you have to let it sit for a minute. Afterwards it felt like a dry shampoo, so I rubbed it into my scalp and used it as such. When you touch it, it does transfer onto your hands, so you don't want to touch your hair too much. But it washes off easily. I have used it a couple more times because the shade is very close to my natural color.
Quick fix to cover gray roots!
5 out of 5 stars
maricelv4_9490 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] If you’re looking for a quick fix to cover gray roots or hair regrowth between color appointments, L’Oréal Magic Root Cover Up is one of the best options out there. The spray is lightweight, easy to control, and delivers instant coverage that looks natural. It blends seamlessly with my hair color and doesn’t leave any sticky or powdery residue.
Great coverage!
4 out of 5 stars
heatherr860f_4221 - 7 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Shade Match is amazing, coverage was seamless, my grey completely disappeared. The application tips on the packaging were very helpful. Scent was light and not over saturated.
Quick and easy!
5 out of 5 stars
mellyjelly_7299 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Perfect for in between salon or root touch ups! Also if you have any thinning hair, just spray and go! Last till your next shampoo. Scent isn't overwhelming, and price is about average what other brands cost. Packaging is just the right size and color match is easy to find. Definitely my go to product for root touch ups, have already purchased several cans to have on hand! Ingredients aren't too crazy, applies easier and faster than powder root touch up products.
Easy application, good shade match but rubs off.
4 out of 5 stars
camillek29_1158 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Magic root cover up does a great job covering greys. The medium brown was a close shade match to my natural hair color and also blended well with my colored hair. I have a habit of touching my hair during the day so one downside is the product rubbing off on my hands.
Great product
5 out of 5 stars
kathyb141_7248 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This was quick and easy to do. Provided great coverage. I made my daughter do this but would be easy to do myself. Nice scent and great results. Love it.
Cover up!
5 out of 5 stars
zins1_9204 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The packing is nice and colorful. The application technique is easy and the scent is barely there, that is a plus for me. The color match is on point and coverage is amazing! I would definitely use this again and again.
A lifesaver between salon visits
5 out of 5 stars
nicoled773_9059 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] L’Oréal Magic Root Cover Up has become my go-to product for quick and easy touch-ups. It’s perfect for covering grays and blending roots when I don’t have time (or the budget!) to get to the salon. The spray nozzle gives great control, so it doesn’t get messy, and it dries super quickly without feeling sticky or stiff. The color matches beautifully and looks very natural — no weird shine or chalky look. It also lasts until you shampoo, which is exactly what I need for busy weeks. It’s lightweight, doesn’t weigh my hair down, and gives me that fresh hair color confidence in literally seconds. If you need an affordable and foolproof root touch-up, this is a must-have!
Good coverage for roots.
5 out of 5 stars
jillc70_636 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This was okay. I didn’t use it because it wasn’t my color but my daughter tried it. Seemed to last a decent amount of time before she needed all over coverage.
Worth a try
4 out of 5 stars
lisab867_5627 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Works in a pinch when I can't immediately get in to the salon. Smells fresh and easy to brush through without leaving residue. Covers spotty areas well.
Get this NOW!!!
5 out of 5 stars
staylor1913_8759 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I received L'Oréal Magic Root Cover Up in exchange for an honest review from Influenster. This cover up spray is a fantastic temporary fix for grey roots and regrowth. It offers quick, natural-looking coverage that blends well with existing hair color and lasts until your next shampoo. Overall, it's a convenient and effective solution for extending time between salon visits. I love using this spray!!!
The best way to cover and matching color.
5 out of 5 stars
ayeshaa56_7810 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Excellent!it keeps my hair healthy and beautiful color.it works instantly.The color is amazing and matches perfectly. Just spray and go. It covers everything so easily.It fits in your hand so it is easy to apply.
Quick to use
5 out of 5 stars
swetap15_6437 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I have been using this to touch up my hair it is versatile to use. And easy to touch up. Quick in the go and will be using this forever. I will recommend this product to everyone.
Works! Worth the try
5 out of 5 stars
mommawave71_7692 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Pleasantly surprised with the coverage of this shade of Root TouchUp. Sprays on like hairspray. A bit stiff for my preference, but maybe I sprayed it too close to my gray areas. Subtle scent.
Covers gray
4 out of 5 stars
janjan98_4296 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Completely covers the gray, easy to apply, just spray on and brush through. Blends nicely. It helps to hold a piece of paper or something over your face/ears while you spray to keep it from getting everywhere!
It’s a no from me
1 out of 5 stars
lissettea1_7876 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I received this product for free in exchange for my honest opinion and feedback. I did not like this product. It says no smudging and it definitely smudges. I sweat a lot in the summer time it’s becomes a hassle to constantly color / dye my hair.. thought this would have been a great change but definitely not…. It was messy… don’t recommend if you sweat from your scalp…