$23.00 when purchased online
Target Online store #3991
About this item
Highlights
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
Description
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Suggested Age: 13 Years and Up
Color Finish: Shimmer
Color Palette: Metallic
Product Form: Liquid
Beauty Purpose: Defining
Net weight: .04 Ounces
Features: Waterproof
TCIN: 82678081
UPC: 604214450400
Item Number (DPCI): 342-02-1552
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 6.2 inches length x 0.75 inches width x 0.75 inches height
Estimated ship weight: 0.025 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.5 out of 5 stars with 19422 reviews
43% would recommend
16 recommendations
Repeat buy over the years
5 out of 5 stars
Metrocard - 10 days ago
originally posted on http://www.ulta.com

Electric Empire and LSD are gorgeous both when used as eyeliner and as eyeshadow. The formula is a smooth gel. It blends nicely. Once it sets, it doesn't budge. I have bought both shades repeatedly over the years.
My Most Favorite Eyeliner
5 out of 5 stars
KC - 11 days ago
originally posted on http://www.ulta.com

This is the only eyeliner I use now - I love it. While this says its for the waterline I use it as an eyeliner, its a nice cool tone greige - my favorite.
terrible
1 out of 5 stars
abbylovesmetallica - 12 days ago
originally posted on urbandecay.com
I bought this less than a week ago and i dont wear a lot of eyeliner and there is no product left i only had this eyeliner for 3 days
Changed color
3 out of 5 stars
April - 13 days ago
originally posted on http://www.ulta.com

Disappointed they changed the color, "Loaded" was the exact color I looked for, finally found & NO longer available 😞. Updated color ok but not as good.
Silky and comfortable
4 out of 5 stars
Christina - 13 days ago
originally posted on http://www.ulta.com

[I received this product in exchange for my honest review] Cute compact and sleek! Was a little hard to get out of the box lol. I do love the color, even though I'm not one for brown but I have already purchased the black version lol. Definitely taking this on vacay.
I would buy more in different colors
5 out of 5 stars
Kaitlyn - 15 days ago
originally posted on http://www.ulta.com

Easy to apply, very creamy, does not drag stays on all day. Would definitely buy more.
Smudges
4 out of 5 stars
CeeL - 15 days ago
originally posted on http://www.ulta.com

Goodish. Creamy and nice colors but Perversion and the grey (Ulta flagged the color name..) smudge a little. Not acceptable for the price. The Stila gel pencils are more budgeproof and get my vote.
Didn't work for the waterline
3 out of 5 stars
jewels - 17 days ago
originally posted on http://www.ulta.com

I purchased the black and cream. Wanted the black for the upper line in hopes it would not transfer to the waterline, but it did. The beige one didn't not have enough pigmented and wore off too soon. I also didn't like the spacecowboy. This is based on performance fornthe waterline as well.
Not very good product
1 out of 5 stars
Medusa107 - 17 days ago
originally posted on urbandecay.com
Smears after a few minutes. Urban decay has been my favorite the formula must have changed.
Not completely smudge proof but close !
4 out of 5 stars
Alyx - 17 days ago
originally posted on http://www.ulta.com

[I received this product in exchange for my honest review] Urban Decay's 24/7 Glide-On Eye Pencil in Tootsie is a rich, deep brown with a creamy, smooth application. The formula glides effortlessly without tugging and sets to a long-lasting, smudge-resistant finish. The color is beautifully pigmented, though it requires a couple of passes for full intensity. While it stays put well, it may fade slightly on oily lids without primer. A great everyday shade with a reliable formula—just not completely budge-proof. 4/5 stars.
Great liner- worth the price
5 out of 5 stars
Judy - 18 days ago
originally posted on http://www.ulta.com

Goes on smoothly and lasts. I use the urban decay lid primer and that helps it last longer. Would definitely buy again.
Flimsy
1 out of 5 stars
A sez - 19 days ago
originally posted on urbandecay.com
Broke as soon as I sharpened it which was too bad because I loved the color and application. The pencil literally broke in half.
Absolute Amazing liner
5 out of 5 stars
Nikie - 19 days ago
originally posted on http://www.ulta.com

[I received this product in exchange for my honest review] This waterline pencil is a game-changer! The "Tootsie" shade is the perfect deep brown, not too harsh, but still gives amazing definition. It glides on like a dream with absolutely no tugging and stays put for hours, even on my notoriously watery eyes. Seriously impressed with the pigmentation and longevity. Five stars all the way!
I would never repurchase
1 out of 5 stars
- 20 days ago
originally posted on http://www.ulta.com

This eyeliner is definitely not smudgeproof I would give it 0 stars
Nice
5 out of 5 stars
Unnati - 20 days ago
originally posted on http://www.ulta.com

[I received this product in exchange for my honest review] This is amazing it didn't smudge when I put it on. It glides nicely and the pen was easy to hold. Really pigmented. Great price and sturdy pen and feel really easy to use
Perfect Waterline Liner
5 out of 5 stars
Gabrielle - 21 days ago
originally posted on http://www.ulta.com

[I received this product in exchange for my honest review] Love using this on my waterline. It's easy to glide on, super pigmented, and stays on perfectly. I really loved this product and definitely would get it again.
Works great
5 out of 5 stars
Bailey - 24 days ago
originally posted on http://www.ulta.com

I got the brown shade and it works great. Easy to use
I would NOT buy this product again! BOOO
1 out of 5 stars
Amy - 24 days ago
originally posted on http://www.ulta.com

I tried to use it, but the whole thing broke apart. I could not even sharpen the pencil. Not impressed.
Great product!
5 out of 5 stars
Yachira - 25 days ago
originally posted on http://www.ulta.com

I recently tried the Urban Decay 24/7 Glide-On Waterline Pencil in the shade Tootsie, and I'm impressed. The cool medium brown hue offers a soft, natural definition that's perfect for everyday wear. I was impressed by how smoothly it glides on without any tugging. While the pencil is marketed as waterproof and long-lasting, I did notice some transfer after a few hours.
Love it
5 out of 5 stars
Lucy - 26 days ago
originally posted on http://www.ulta.com

[I received this product in exchange for my honest review] The package looks nice. I am using it everyday to make up. It values to buy and have a good quality. It's last long for a long day and waterproof. It suits for my skin and make me look good.