Target New ArrivalsGift Ideas for MomClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareHealthWellnessLuggageSports & OutdoorsToysElectronicsVideo GamesMovies, Music & BooksSchool & Office SuppliesParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceTarget New ArrivalsSpring OutfitsGift Ideas for MomWomen’s Festival OutfitsTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Tide with Bleach Alternative Original Scent HE Compatible Liquid Laundry Detergent - 84 fl oz: 59 Uses, Spill-Resistant Lid - 2 of 4Tide with Bleach Alternative Original Scent HE Compatible Liquid Laundry Detergent - 84 fl oz: 59 Uses, Spill-Resistant Lid - 3 of 4Tide with Bleach Alternative Original Scent HE Compatible Liquid Laundry Detergent - 84 fl oz: 59 Uses, Spill-Resistant Lid - 4 of 4
Tide with Bleach Alternative Original Scent HE Compatible Liquid Laundry Detergent - 84 fl oz: 59 Uses, Spill-Resistant Lid - 1 of 4

Tide with Bleach Alternative Original Scent HE Compatible Liquid Laundry Detergent - 84 fl oz: 59 Uses, Spill-Resistant Lid

$12.99 ($0.15/fluid ounce)See 1 deal for this item

In Stock

Eligible for registries and wish lists
Available deals

About this item

Highlights

  • From America's #1 detergent brand* (*Tide, based on sales)
  • Tide Plus Bleach Alternative offers more brilliant whiteness after just one wash vs. Tide Original
  • With a more concentrated formula, you get more cleaning agents and less water in every drop. *vs. previous formula
  • Cleans, freshens, whitens, brightens

Description

Tide Plus Bleach Alternative liquid laundry detergent helps your fabrics look brighter and whiter after just one wash. It is now more concentrated to provide more stain removal and freshness and less water*. From America's #1 Trusted Detergent Brand,** to cover your many laundry needs.Also try our small but powerful Tide PODS laundry pacs.* vs. previous formula** Tide is Consumers' #1 Trusted laundry detergent brand in Readers Digest survey
Scent: Original, Scented
Health Facts: Phosphate-Free, Perchloroethylene-Free, Aluminum-Free, Paraben-Free, Trichloroethylene-Free
Product Warning: Wash hands with soap and water after handling, keep container tightly sealed, keep out of eyes, flammable, flush immediately if product enters eyes, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, With Bleach Alternative, Cold Water Detergent, All-Temperature Detergent, Color Care
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Product Form: Liquid
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: No Certifications
Surfaces Not Recommended: Fur, Silk, Suede, Leather
Net weight: 84 fl oz (US)
Number of uses: 59
TCIN: 15043036
UPC: 030772122419
Item Number (DPCI): 003-08-0338
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Allergens & Warnings:

CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWED. CAUTION: MAY IRRITATE EYES. Do not get in eyes. Do not reuse this package for dispensing beverages or other liquids. KEEP OUT OF REACH OF CHILDREN. FIRST AID TREATMENT: Contains surfactants (anionic and nonionic) and enzymes. If swallowed, give a glassful of water or milk and call a Poison Control Center or doctor immediately. Do not induce vomiting. If in eyes, rinse well with water for 15 minutes

Shipping details

Estimated ship dimensions: 10.76 inches length x 9.1 inches width x 11.181 inches height
Estimated ship weight: 5.963 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What safety precautions should be taken when using this product?

submitted by AI Shopping Assistant - 11 days ago
  • A: It is flammable and should be kept out of reach of children; wash hands after use and flush eyes if contaminated.

    submitted byAI Shopping Assistant - 11 days ago
    Ai generated

Q: What features enhance the detergent's cleaning power?

submitted by AI Shopping Assistant - 11 days ago
  • A: The detergent offers concentrated cleaning agents for deeper stain removal and freshness in every drop.

    submitted byAI Shopping Assistant - 11 days ago
    Ai generated

Q: How does this detergent handle different water temperatures?

submitted by AI Shopping Assistant - 11 days ago
  • A: This is an all-temperature detergent, effective in both cold and hot water washes.

    submitted byAI Shopping Assistant - 11 days ago
    Ai generated

Q: What types of fabrics should be avoided with this detergent?

submitted by AI Shopping Assistant - 11 days ago
  • A: The detergent is not recommended for use on fur, silk, suede, or leather.

    submitted byAI Shopping Assistant - 11 days ago
    Ai generated

Q: What are the environmental benefits of this detergent?

submitted by AI Shopping Assistant - 11 days ago
  • A: It contains recycled content, is made from post-consumer recycled material, and is recyclable.

    submitted byAI Shopping Assistant - 11 days ago
    Ai generated

Q: Is this the same formula as Tide Ultra Stain release, which apparently is no longer available?

submitted by AZshopper - 1 month ago
  • A: Hi there! Great question. Our Tide with Bleach Alternative Original Scent indeed has different formulation from our Tide + Ultra Stain Release. You can always check out the list of ingredients to see the difference between the two of them in the Smart Label's website. However, I would definitely advise you to call you local Target or Customer Service at 1-800-440-0680 to check on availability of our Tide + Ultra Stain Release as we can confirm it is still being made, and we only have the 63oz and 84oz bottles. Please contact us at (800) 879-8433 for any further question. Your satisfaction is highly important for us at Tide. 

    submitted byP&G - 1 month ago
    Brand expert

Q: Can this be used on black scrubs without having to worry about bleach stains or color fading ?

submitted by Newtoadultlife - 1 year ago
  • A: When used as directed, we do not expect it to bleach your detergent.

    submitted byP&G - 1 year ago
    Brand expert

Q: Is this detergent blue, with additives?

submitted by RSGNYC - 1 year ago
  • A: Yes, this is a blue detergent. Under the "label info" in the listing, you can view a full list of ingredients.

    submitted byP&G - 1 year ago
    Brand expert

Q: Can you safely wash colors with this detergent? Or is it for white load only?

submitted by YC - 2 years ago
  • A: That is an excellent question. Our Tide With Bleach Alternative is safe for whites and colorfast fabrics. If you have any questions please feel free to give us a call at (800) 879-8433.

    submitted byTide - 2 years ago
    Brand expert

Q: I have a bottle of Tide plus bleach alternative with no HE markings, but the same UPC code of 030772122419. Is it HE compatible, or not?

submitted by Cinder - 2 years ago
  • A: Yes, it is HE compatible.

    submitted byTide - 2 years ago
    Brand expert

Additional product information and recommendations

Discover more options

Frequently bought together

Guests also viewed

Guests are saying

The product has garnered a mix of admiration and disappointment among guests. Many appreciate its stain-fighting capabilities and pleasant scent, often highlighting its effectiveness in keeping whites bright and colors vibrant. However, concerns have been raised about recent changes in formula and packaging issues, leading to dissatisfaction regarding delivery and product consistency. Overall, it remains a popular choice for those seeking reliable laundry detergent.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 1137 reviews
    cleans effectively: 4.64 out of 5
    quality: 4.54 out of 5
    scent: 4.47 out of 5
    value: 4.34 out of 5
    86% would recommend
    75 recommendations
    5 out of 5 stars
    1 May, 2026Verified purchase

    (no review title)

    Great cleaning
    Morgan
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    23 April, 2026Verified purchase

    (no review title)

    Good job
    tammy
    cleans effectively: 3 out of 5
    quality: 3 out of 5
    scent: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    22 April, 2026Verified purchase

    (no review title)

    My delivery was wrapped in plastic and the bottle lid was taped for safety. As for the detergent, it does a great job getting colors clean and bright!
    Litsa
    Did you find this review helpful?
    1 out of 5 stars
    10 April, 2026Verified purchase

    (no review title)

    Detergent bottle wasn’t closed enough and spilled out on all the other items in the box. The entire order was delivered damaged
    Alexandra
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 March, 2026Verified purchase

    Tide

    Always quick and easy to use your service. Thank you
    Steve
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    13 March, 2026Verified purchase

    (no review title)

    I love tide
    Sandra
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 March, 2026

    (no review title)

    Shopper was fine. However, this item was advertised buy 2 get 1 free so I ordered 2 and didn't get the 3rd.
    Barbara
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 February, 2026Verified purchase

    Tide with Bleach Alternative Original Scent HE Compatible Liquid Laundry Detergent

    Doesn't stink perfumy like the new ones do
    Dk
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    5 February, 2026Verified purchase

    (no review title)

    Great product
    Elizabeth
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    2 February, 2026Verified purchase

    (no review title)

    The best laundry detergent
    MD
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    31 January, 2026Verified purchase

    (no review title)

    great product removes stains has pleasant scent
    Josephine
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 January, 2026Verified purchase

    Strong, and Effective!

    Now I understand the “tide hype!” Lol I’m late to the party, but better late than never!
    Nina
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    12 January, 2026Verified purchase

    (no review title)

    I love all of these products and will definitely buy them again
    Bettie
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    11 January, 2026
    originally posted on tide.com
    Image

    Noooooooooooooo! Please don't discontinue!!!!

    This is the only Tide we purchase, absolutely love it! Does a fantastic job of cleaning!
    seflorida
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    9 January, 2026
    originally posted on tide.com
    Image

    HELP!

    I AM ALLERGIC TO EVERYTHING ELSE. TIDE WITH BLEACH IS ALL I HAVE EVER USED.
    shugsshack
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 January, 2026Verified purchase

    Please keep in stock

    Cleans well and the bleach kills germs
    Eileen
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    1 January, 2026Verified purchase

    (no review title)

    Used this detergent for years and can’t get it everywhere. Glad target still carries it
    Shelley
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    31 December, 2025Verified purchase

    (no review title)

    I love tide with bleach. One of the bottles was damage and the soap was in the plastic bag. I had to transfer the liquid to another container.
    Obdulia
    Did you find this review helpful?
    5 out of 5 stars
    23 December, 2025
    originally posted on tide.com
    Image

    I guess it’s time to switch to another company

    I’m disappointed that Tide would discontinue this product. It’s the best at cleaning and keeping my clothes looking new.
    TideWithBleach_Fan
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    22 December, 2025Verified purchase

    (no review title)

    My only negative is with delivery. The box was soaked with detergent. I love the tide.
    Laura
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy