Maybelline Lash Sensational Luscious Mascara - 704 Waterproof Very Black: Curling, Lengthening, Volumizing, Sulfate-Free
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Color704 Waterproof Very Black
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Guests are saying
This mascara has garnered a loyal following for its impressive staying power and ability to enhance lash length and volume without clumping. Many guests appreciate its anti-smudge formula, making it ideal for long days or special occasions. However, some have expressed concerns about its removal process and occasional inconsistency in product quality. Overall, it remains a favorite for those seeking bold, beautiful lashes that last.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.9 out of 5 stars with 1213 reviews
easy to apply: 3.64 out of 5
easy to remove: 2.48 out of 5
long lasting: 3.71 out of 5
quality: 2.89 out of 5
value: 2.96 out of 5
41% would recommend
104 recommendations
5 out of 5 stars
21 February, 2026
(no review title)
very good
5 out of 5 stars
Thumbs up graphic, would recommend
4 February, 2026Verified purchase
- Hair color: Brunette
- Skin concern: Redness, Uneven skin tone, Aging, Dullness
- Skin tone: Medium
- Eye color: Brown
- Skin type: Dry, Normal
Used for years!
I’ve been using the mascara for years! Never clumpy and people always ask what lash serum I use! Would choose this mascara over any expensive name brand.
5 out of 5 stars
Thumbs up graphic, would recommend
10 December, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
- Hair color: Brunette
- Skin concern: Pores, Sensitivity
- Eye color: Green
Great mascara!
I’ve been trying different mascaras. From the drug store to expensive ones. This is the best mascara I have ever tried. Definitely recommended.
5 out of 5 stars
Thumbs up graphic, would recommend
14 October, 2025Verified purchase
- Eye color: Brown
- Skin type: Normal
- Skin tone: Medium
- Hair color: Auburn
(no review title)
I only use high end brands but this is even better than any high end brand highly recommended.
4 out of 5 stars
Thumbs up graphic, would recommend
5 August, 2025
great
This mascara is for people that like a full lash look, if you want length, not for you. I really enjoy this mascara, it gives a very voluminous affect without having to add a lot like other mascaras I've tried. To avoid clumps, wait a couple of minutes between layers.
5 out of 5 stars
15 May, 2025
originally posted on maybelline.com
Totally Hooked/ Totally Disappointed
I love this Mascara! I’ve used it since it first arrived in stores. I have thin lashes but this Mascara feathers them perfectly! My eyes are bold and beautiful! Sadly, I was quite disappointed in my most recent purchase. The mascara was dry and paste like. I hope this won’t become a habit. I don’t want to change what I use and trust.
1 out of 5 stars
Thumbs down graphic, would not recommend
16 April, 2025Verified purchase
- Hair color: Brunette
- Skin type: Combination
- Skin tone: Light
- Eye color: Brown
- Skin concern: Pores, Aging, Puffiness, Dark circles
SPIDER LASHES
Horrible, no matter how you use it, you will get spider lashes. It is lengthening, yes, but other than that, the brush holds way too much product and it doesn’t separate the lashes nicely. It’s gross. I’d return it if I could.
1 out of 5 stars
28 January, 2025
originally posted on maybelline.com
Worst Maybelline mascara, buy a different one
This version is horrendous. The brush doesn't make sense, way too much mascara comes onto the brush when you pull it out, and all it did was clump my eyelashes together with the wet product. I had to take an old brush i had from Rocket Volum to even it out. I will never buy this one again. I have been using Maybelline mascara for as long as I can remember. It's always been my favorite. But this specific one, I will never buy again.
1 reply from Consumer Care Center team - 1 year ago
Hi Haley213! We are sorry to hear that our Lash Sensational Luscious Washable Mascara was not for you. We appreciate your feedback and suggest you try our Colossal Curl Bounce Waterproof Curling Mascara! Curl ’N’ Bounce brush separates and curls lashes while Memory-Curl formula gives curl that lasts. This long wearing mascara delivers lasting bouncy lashes. Defies clumps. Defies smudging. Defies flaking. Up to 24HR wear. We hope you give it a try!
5 out of 5 stars
Thumbs up graphic, would recommend
13 January, 2025Verified purchase
- Hair color: Brunette
- Skin tone: Light
- Skin concern: Uneven skin tone, Redness, Acne
- Skin type: Dry
- Eye color: Green
Looks amazing on eyelashes!
The only mascara I have bought for the past couple of years. With it being waterproof, it hold a curl all day! I use the waterproof micellar water to get it off and it comes off super easily
1 out of 5 stars
Thumbs down graphic, would not recommend
26 December, 2024Verified purchase
- Hair color: Blonde
- Skin type: Combination
- Eye color: Blue
- Skin tone: Light
literally will never come off your eyes
never comes off… and it smudges i cant even blink in this mascara if i do it’ll end up under my eyes and never come off. i give this a 0/10.
1 reply from Maybelline Consumer Care team - 1 year ago
Hi there! Thanks for reaching out about Maybelline Lash Sensational Luscious Mascara. We recommend gentle micellar water that removes makeup and cleanses and refreshes skin! Hope this helps!
1 out of 5 stars
Thumbs down graphic, would not recommend
17 November, 2024Verified purchase
Dissapointing
Smudges and flakes easily.
1 out of 5 stars
Thumbs down graphic, would not recommend
25 October, 2024Verified purchase
- Eye color: Blue
- Skin type: Combination
- Skin tone: Light
Bad wand design
Horrible wand design, the wand is full of mascara goop that just coats my lashes in gross clumpy gunk, no separating or extension of my lashes occurred. The reservoirs in the wand are too deep and there’s very few combs for the lashes on the wand. I ended up having to wash a wand from an old tube of a different mascara so I could still get my moneys worth from the product.
1 reply from Maybelline Consumer Care team - 1 year ago
Hi there, thanks for reaching out about Maybelline Lash Sensational Luscious Mascara. We are sorry to hear you did not get the results you had expected. We recommend trying our Lash Sensational Firework Waterproof Mascara Makeup. SuperSpark™ Brush with bristles arranged in a spiral firework pattern to shoot lashes up and out. Gel based flaring formula infused with Pro-Vitamin B5. Buildable, clump-resistant impact. Lashes feel conditioned. We hope you give it a try!
2 out of 5 stars
Thumbs down graphic, would not recommend
4 September, 2024Verified purchase
- Skin type: Combination
- Skin tone: Light
Horrible to remove
I don’t normally write reviews, but omg this mascara is NOT it. I have to scrub at my eyes to get this stuff off. It looks great when it’s on, but a nightmare to get off! It also irritates my eyes a bit, but I also wear contacts
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there, mollz! We appreciate you taking the time to reach out about our Lash Sensational Luscious Mascara. We would like to speak with you directly about it. Please give us a call @800-944-0730 M-F 9:00 am – 5:30 pm ET. It would be helpful if you had the product available when you call. We look forward to speaking with you!
5 out of 5 stars
Thumbs up graphic, would recommend
22 July, 2024Verified purchase
Great for lashes that dont hold a curl
Liked that it makes my lashes look long and voluminous
1 out of 5 stars
Thumbs down graphic, would not recommend
11 June, 2024Verified purchase
Horrible
Ridiculously hard to remove. Not worth the effort
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there! Thank you for reaching out to us about our Lash Sensational Luscious Mascara. We are so sorry you had a hard time removing this product. We always want to listen to our consumers and take their comments into consideration. We strive to create products that truly fit the needs and wants of our consumers. By sharing your feedback you have helped us understand where we can improve! We hope you can continue to use some of our other products with great success!
1 out of 5 stars
26 April, 2024Verified purchase
- Skin type: Normal
- Eye color: Brown
- Skin concern: Acne
- Hair color: Brunette
- Skin tone: Light
Please dont buy
So hard to get out lashes. And doesn’t even look good on
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there! Thank you for reaching out about our Lash Sensational Luscious Mascara. We are sorry to hear you are experiencing difficulty removing the mascara. We recommend using our Maybelline Expert Eyes® 100% Oil-Free Eye Makeup Remover to gently wash away mascara and eye makeup without leaving skin oily. We appreciate you reaching out to share these comments as we will be sure to forward them to others in our team. We hope you can continue using our products with great satisfaction!
5 out of 5 stars
26 March, 2024
originally posted on maybelline.com
amazing formula
I have been using this mascara for years and it is the best one i’ve ever used! my lashes are so long and i get so many people asking me “what mascara do you use?”
3 out of 5 stars
Thumbs down graphic, would not recommend
24 March, 2024
- Skin type: Dry
- Eye color: Brown
- Hair color: Black
- Skin tone: Light
Eh
I really wanted to like this but there’s more cons than there are pros. For starters, this takes a while to apply if you want the full effect that it promises to give. It’s also super flakey throughout the day and a pain to fully take off! I usually use waterproof mascara because it helps to hold the curl but I’ve never struggled this much to take it off. I’ll be moving on to a different mascara brand.
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there, Frida! Thank you for reaching out about our Lash Sensational Luscious Mascara. We are so sorry to hear of your difficulty in removing our mascara. We are passing your feedback along to our team for review. To easily remove eye makeup, we recommend trying our Expert Eyes 100% Oil Free Makeup Remover for the best results. We hope this helps! XOXO
5 out of 5 stars
23 March, 2024
originally posted on maybelline.com
NO CLUMPING!!
Due to eye allergies I must wear waterproof mascara. I wore Maybelline Great Lash for years and loved it but wasn't getting the volume I wanted. I tried 5 other mascara's but was unhappy due to clumping. After doing research on the internet for non clumping, waterproof mascara one of the sites I visited rated Maybelline Lash Sensational Luscious #1 so I decided to give it a try. PERFECT!! I now get the volume I want and NO clumping. Wish I had found this mascara sooner.
1 out of 5 stars
Thumbs down graphic, would not recommend
22 March, 2024
- Skin tone: Medium
- Eye color: Brown
- Hair color: Black
- Skin type: Combination
Impossible to Remove
This mascara has a thin consistency and continually clumps at the base of my lashes. As others have noted, it is impossible to remove. It acts like it’s waterproof and now I have dry skin fakes and redness around my eyes and I believe it’s from this mascara.
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there! We are so sorry to hear of your experience with our Lash Sensational Luscious Mascara. We would like to help you the best way we can! Please give us a call at 800-944-0730 M-F 9:00 am – 5:30 pm ET. It would be helpful if you could have the product available when you call. Looking forward to speaking with you!