$4.99 when purchased online
Target Online store #3991
About this item
Highlights
- Includes one 5.1 oz tube of Colgate Total Active Prevention Deep Clean Toothpaste, Mint
- Fights bacteria, the root cause of many common oral health issues like gingivitis, plaque, weak enamel, tartar, sensitivity, bad breath, and cavities
- This fluoride toothpaste pack uses a clinically proven formula to help stop oral health issues before they start*
- The refreshing mint toothpaste formula helps freshen breath and removes surface stains
- This anticavity toothpaste pack offers long-lasting 24 hours of antibacterial protection when brushing twice daily with 4 weeks of continued use
- For superior prevention** against sensitivity, plaque, gingivitis, and tartar, choose Colgate Total Active Prevention Toothpaste
Description
Help stop oral health problems* before they start with Colgate Total Active Prevention Deep Clean Toothpaste. This anticavity toothpaste pack fights bacteria, the root cause of many oral health issues such as gingivitis, tartar, weak enamel, plaque, stains, sensitivity, bad breath, and cavities. In addition, this mint toothpaste pack features cutting-edge cooling technology and blends peppermint and spearmint together for an invigorating minty flavor. This fluoride toothpaste uses a unique, clinically-proven stannous fluoride formula to help fight plaque bacteria.
*such as cavities and gingivitis
*such as cavities and gingivitis
Suggested Age: Adult
Health Facts: Sugar-Free, Gluten-Free, Contains Fluoride, Vegan
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Gel
Primary Active Ingredient: Stannous Fluoride
Package Quantity: 1
Net weight: 5.1 Ounces
Features: Whitening
TCIN: 76198337
UPC: 827854001850
Item Number (DPCI): 049-09-0441
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Active ingredients
stannous fluoride (0.15 w/v fluoride ion)(0.454%).
Purpose
Anticavity, Antigingivitis, Antisensitivity..Warnings
gingivitis, bleeding, or redness persists for more than 2 weeks,you have painful or swollen gums, pus from the gum line, loose teeth, or increasing spacing between the teeth. These may be signs of periodontitis, a serious form of gum disease.Directions
Do not swallow.Adults and Children 12 Years of Age and Older
Apply at least a 1-inch strip of the product onto a soft bristled toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth.Children Under 12 Years of Age
Consult a dentist.Other information
Products containing stannous fluoride may produce surface staining of the teeth. Adequate toothbrushing may prevent these stains which are not harmful or permanent and may be removed by your dentist. This Colgate product is specially formulated to help prevent staining.Inactive ingredients
sorbitol, water, hydrated silica, glycerin, flavor, sodium lauryl sulfate, tetrasodium pyrophosphate, cellulose gum, potassium nitrate, sodium saccharin, xanthan gum, cocamidopropyl betaine, titanium dioxide
Question or comments?
800-468-6502Shipping details
Estimated ship dimensions: 1.5 inches length x 7.8 inches width x 1.9 inches height
Estimated ship weight: 0.41 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Which Colgate products do not contain sodium lauryl sulfate ?
submitted by Celisse68 - 1 year ago
A: Please feel free to give us a call at 1-800-468-6502 as we are here and happy to help get you the perfect toothpaste!
submitted byColgate Palmolive Consumer Affairs - 1 year agoBrand expert
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Guests are saying
The Colgate Total Active Prevention Deep Clean toothpaste is highly regarded for its effective cleaning capabilities, leaving teeth feeling smooth and fresh. Guests appreciate its refreshing mint flavor and the long-lasting clean feeling it provides. Many have noted improvements in oral health, including reduced plaque and tartar buildup. However, some guests experienced sensitivity or dryness, suggesting it may not be suitable for everyone. Overall, it is a reliable choice for daily oral care.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 1121 reviews
effectiveness: 3.55 out of 5
quality: 3.48 out of 5
value: 3.39 out of 5
61% would recommend
36 recommendations
Recommend
5 out of 5 stars
Thumbs up graphic, would recommend
Paula2088 - 4 days ago, Verified purchaser
My 10 year old will only use this product.
Great toothpaste!
5 out of 5 stars
Thumbs up graphic, would recommend
blahh - 4 days ago, Verified purchaser
First time trying out this Colgate total active prevention clean toothpaste. It was a great purchase and I will continue to use it! Helps to keep my teeth fresh and white!
Good toothpaste
4 out of 5 stars
jurisk_4534 - 11 days ago
originally posted on influenster.com

Great as always, can definitely tell the difference after cleaning. Teeth are smoother and nicer after cleaning, also feels like fresh breath definitely lasts longer. Quite punchy flavour wise, as mint is quite strong. Good be bigger pack for the money.
Fresh
4 out of 5 stars
krinap8_7746 - 13 days ago
originally posted on influenster.com

A tiny amount goes a long way. Leaves you feeling fresh cleans effectively. sealed packaging on first use . Minty flavour and not too overpowering
Toothpaste Review
5 out of 5 stars
Thumbs up graphic, would recommend
MCB - 19 days ago, Verified purchaser
You teeth and entire mouth feels clean throughout the day.
Fresh all day
5 out of 5 stars
adonesdf_1667 - 20 days ago
originally posted on influenster.com

Total Deep Clean from Colgate is the toothpaste I use every day to keep my teeth staying white. The toothpaste does wonders on how effective it is after I brush my teeth. The product has a cap that is easy to open and close when using and does not make a mess like the screw on and off caps. I would say to go out and get this product not only because of the effectiveness but also because of the price.
Great toothpaste
5 out of 5 stars
annag340_814 - 22 days ago
originally posted on influenster.com

I liked it Leaves mouth fresh and clean. Really works but Quite expensive, good quality. I like this toothpaste leaves my teeth feeling really clean.
Formula changed
3 out of 5 stars
Julie - 1 month ago
originally posted on Colgate
This new Colgate total active formula doesn’t leave my mouth feeling clean like the previous formula. This new formula doesn’t have Zinc in it, maybe that is why? Is the Colgate total whitening plus fresh boost, the Colgate total fresh mint stripe and the Colgate total deep clean formula with zinc being discontinued? I can’t find these in the store anymore! These were my favorite holy grail toothpaste and this new formula doesn’t leave my breath fresh and my mouth doesn’t feel as clean. Please bring these back!
1 reply from Customer Care team - 1 month ago
Hi there, we're sorry to hear that we missed the mark for you can assure you that we will be letting our team know that you would like to see our previous formula return.
it very good
4 out of 5 stars
1lisha_5675 - 2 months ago
originally posted on influenster.com

I use this everyday, it really I good I just brush my teeth twice with this toothpaste each morning and night and it helps me with a clear and white smile!
Really Miss the Old Deep Clean!
3 out of 5 stars
Freda218 - 2 months ago
originally posted on Colgate
While the latest iteration of Total Deep Clean does a great job of cleaning my teeth, the taste is horrible! It has a strong peppermint flavor, which I dislike and that lingers, no matter how many times I rinse to try to get rid of that awful aftertaste. The previous formula had a much better flavor. I am now buying Crest ProHealth Deep Clean, which does not work quite as well, but tastes so much better! I wish Colgate would stop changing it's Deep Clean toothpaste; it gets worse with each new formulation.
1 reply from Customer Care team - 2 months ago
Hi there, we're very sorry to hear that we missed the mark for you and we wanted to assure you that we greatly appreciate your feedback and will be sharing it with our team.
Deep Clean
1 out of 5 stars
Bonnie - 2 months ago
originally posted on shopsmiles
Severely dried out and chapped my lips in one week. Has caused them to burn and sting. I would not recommend this product.
Awful New Formula
1 out of 5 stars
Thumbs down graphic, would not recommend
SheAlreadyDoneHadHerses - 2 months ago, Verified purchaser
Colgate changed the formula on this toothpaste yet again in January 2025. This is twice in the last two and half years. The new formula is an utter failure compared to the previous formula. The taste is horrific, almost like a bitter licorice aftertaste flavor and the clean feeling definitely does not last 24, 12 or even 2 hours after brushing anymore!! The new formula no longer contains any form of Zinc in its ingredients, which is a must for controlling odor and fresh breath. I have yet to find a suitable alternative toothpaste comparable to Colgates previous Deep Clean toothpaste formula. Most of these five star reviews have to be some form of damage control on Colgates part, as the difference between the previous and new formulas are just too notable not to detect by regular consumers.
10/10
5 out of 5 stars
kimn176_8271 - 3 months ago
originally posted on influenster.com

My go to toothpaste, minty fresh. Have ordered this product about 6 times or so, does not come sealed on the tube but packaging is relative normal. This along with my occasional whitening of opalescence keeps my teeth nice and white 10/10
Changed formula is too strong
1 out of 5 stars
Thumbs down graphic, would not recommend
mes18 - 3 months ago, Verified purchaser
Just purchased a new tube of this toothpaste not knowing that the formula changed. It is so much stronger with a worse taste than before and now burns my mouth when I use it. I have been getting burns on my tongue for the past week since I opened the new tube. Not sure why they had to change the formula but will now be looking for a new toothpaste.
Supreme
5 out of 5 stars
Melly - 3 months ago
originally posted on Colgate
Purchased Total deep clean today. I was expecting a normal toothpaste.I was so wrong.Simply loving it.
Good toothpaste
5 out of 5 stars
Thumbs up graphic, would recommend
Kaydence - 3 months ago, Verified purchaser
Got this product when i had a 2 dolla coupon adn it was good. It leaves my teeth feeling very clean and I would defiently reccomend
Loved it
5 out of 5 stars
Joely4 - 4 months ago
originally posted on Home Tester Club

[This review was collected as part of a promotion.] Left my teeth feeling white and amazing my family and I loved it
Clean Fresh felling
5 out of 5 stars
James4 - 4 months ago
originally posted on Home Tester Club

[This review was collected as part of a promotion.] I’ve been using Colgate Total Active Prevention Deep Clean toothpaste for a while now, and it has definitely become a favorite. The deep-cleaning formula leaves my mouth feeling noticeably fresher for hours, and I can tell it’s working to keep my teeth and gums healthy. One of the things I appreciate most is how well it fights plaque and tartar buildup. After brushing, my teeth feel incredibly smooth and clean, almost like I just had a professional cleaning. The minty flavor is refreshing without being too strong, making it a pleasant experience every time. I also like that it offers 12-hour protection, which gives me peace of mind knowing my oral health is being taken care of throughout the day. It’s a great all-in-one toothpaste that delivers on its promises—whitening, cavity protection, and gum care all in one tube. Overall, I highly recommend Colgate Total Active Prevention Deep Clean for anyone looking for a reliable and effective toothpaste.
It's a decent tooth paste
4 out of 5 stars
Ashley3 - 5 months ago
originally posted on Home Tester Club

[This review was collected as part of a promotion.] To preface, I'm not usually very picky about toothpaste. This is a decent toothpaste, I like that it has fluoride in it. It is a little less minty than many I've tried so if you don't like super minty toothpastes you might love this one.
The Best Clean Every Time
5 out of 5 stars
Esilv9 - 5 months ago
originally posted on Home Tester Club

[This review was collected as part of a promotion.] Colgate Total Active Prevention Deep Clean is hands down my go-to toothpaste. It leaves my mouth feeling so fresh and clean, like I just left the dentist. I’ve noticed a big difference in how smooth my teeth feel and how much healthier my gums look. Plus, the deep clean lasts for hours. Highly recommend!