$4.99 when purchased online
Target Online store #3991
About this item
Highlights
- Volumizing Mascara: Great Lash Washable Blackest Black Mascara has a lash-doubling hypoallergenic formula that glides on smoothly to condition and build natural great-looking lashes; The Great Big Brush is easy to use giving you the control for buildable volume
- Gentle On Lashes - Great Lash Volumizing Mascara for natural lash volume is suitable for contact lens wearers and is ophthalmologist tested
- Easy On Easy Off: This washable volumizing and lengthening mascara features a unique lash-building brush that makes it so easy to get a voluminous, full-lash look in one application; clean and easy to remove without any scrubbing or rubbing
- Maybelline Is THE Eye Expert: Whatever your signature eye look, whether natural or dramatic, Maybelline helps create looks that draw eyes; With a broad selection of pencil & liquid eyeliners, highly pigmented eyeshadows, iconic mascara, & eyebrow makeup
- Create Any Look: Maybelline foundations, bb creams, concealers and highlighters create a perfect canvas; Make eye looks with eyeshadows, brow pencils and eyeliners, and perfect your pout with lipsticks and lip balms
- Maybelline New York: The world’s number 1 makeup brand, from foundation to eye mascara to lipstick; Diverse, on the pulse, inspired by the city and tested on its streets
Description
Big Brush, big volume. Great Lash Big Mascara is your timeless go-to for natural-looking volume. The Great Big brush is easy to control for buildable volume. Our lash-doubling formula lengthens and conditions lashes for an easy, everyday makeup look. Great Lash Mascara has wands for all lash goals whether you want volume, a lifted curl, or corner-to-corner volume. The hypoallergenic formula is ophthalmologist tested and safe for contact lens wearers. See why there's been billions of Great Lashes since 1971.
Step 1: Sweep the Great BIG Brush from root to tip of lashes.
Step 2: Repeat Step 1. until the desired volume is achieved.
Step 3: Do not let mascara dry in between coats.
Step 4: Easily remove mascara with Garnier Micellar Water.
Step 1: Sweep the Great BIG Brush from root to tip of lashes.
Step 2: Repeat Step 1. until the desired volume is achieved.
Step 3: Do not let mascara dry in between coats.
Step 4: Easily remove mascara with Garnier Micellar Water.
Suggested Age: Adult Use Only
Health Facts: Phthalate-Free, Aluminum-Free, Hypoallergenic
Color Palette: Dark Tones
Beauty Purpose: Volumizing, Lengthening
Net weight: .34 fl oz (US)
Features: Non-Clumping, Long Lasting
TCIN: 12053855
UPC: 041554209310
Item Number (DPCI): 052-07-0251
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water, cera alba/beeswax, ozokerite, glyceryl stearate, ppg-17/ipdi/dmpa copolymer, butylene glycol, stearic acid, triethanolamine, palmitic acid, sorbitan sesquioleate, phenoxyethanol, hydrolyzed corn starch, methylparaben, hydroxyethylcellulose, disodium edta, bh, propylparaben, butylparaben, simethicone, quaternium-22, [+/- may contain: ci 77491, ci 77499, ci 77492/iron oxides, ci 77891/titanium dioxide, mica, ci 75470/carmine, ci 77007/ultramarines, 75470 chromium oxide greens, ci 77289/chromium hydroxide green, ci 77742/manganese violet, ci 77510/ferric ferrocyanide]
Shipping details
Estimated ship dimensions: 5.56 inches length x 2.7 inches width x 0.94 inches height
Estimated ship weight: 0.05 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This mascara has garnered a loyal following over the years, with many guests praising its ability to create long, defined lashes without clumping. The unique brush design and formula are frequently highlighted for their effectiveness, making it a staple in many beauty routines. However, some guests have expressed concerns about recent formula changes and availability, which may affect their experience. Overall, it remains a beloved choice for those seeking reliable performance.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 576 reviews
easy to apply: 4.2 out of 5
easy to remove: 4.2 out of 5
long lasting: 4.02 out of 5
quality: 3.9 out of 5
value: 3.83 out of 5
65% would recommend
67 recommendations
The best, longest lashes and no clumps
5 out of 5 stars
Wk02 - 2 months ago
originally posted on Maybelline.ca
Lash stiletto is *chefs kiss* I don't know why some places stopped carrying this, it's literally the only drugstore mascara worth purchasingor
Middle of the ground mascara
3 out of 5 stars
Thumbs up graphic, would recommend
Meg - 2 months ago, Verified purchaser
Not my favorite but not the worst. Great price if you dont really care about how your lashes curl but just want something on them. Good thick sturdy brush. Need to layer on the coats for lashes to look thick or some what curl.
The BEST
5 out of 5 stars
Mk70 - 3 months ago
originally posted on Maybelline.ca
Been using this for years, it's my go-to! I don't have super long eyelashes but this makes them nice and long and not clumpy at all. Also love how long and sand the brushes but that it has fibers instead of plastic bristles. Highly highly recommend
Creates sky high lashes!!
5 out of 5 stars
Hannah B - 3 months ago
originally posted on Maybelline.ca
The only mascara I will ever use. I have used it for 15years and swear by it.
Love this brand it's great
5 out of 5 stars
Thumbs up graphic, would recommend
Tita - 4 months ago, Verified purchaser
Great mascara I have been using it for yrs
Its maybelline.
5 out of 5 stars
Thumbs up graphic, would recommend
thedofca - 4 months ago, Verified purchaser
- Hair color: Auburn
- Skin type: Normal
- Skin tone: Medium
Great price. It’s just regular mascara. Doesn’t really make lashes longer or thicker it just makes them black. I’m happy with it.
I really like this mascay
5 out of 5 stars
Conn - 4 months ago
originally posted on Maybelline.ca
I have used this mascara for years and it’s amazing I have been unable to find it in the stores so I’m so excited to see it here.
Doesn't smudge!
5 out of 5 stars
Cher - 5 months ago
originally posted on Maybelline.ca
This is my all time favorite mascara. Lasts all day and doesn't smudge.
Old merchandise
1 out of 5 stars
Thumbs down graphic, would not recommend
Pandan - 5 months ago, Verified purchaser
Item is so old that’s all dried up.
Best brow product on the market
5 out of 5 stars
Kristinakins - 5 months ago
originally posted on Maybelline.ca
The only brow product to check all my boxes. Long wearing, easy to apply and gorgeous perfect brows ín a flash ! I pray this product is never discontinued as there is truly nothing else that works for me and this is a lifetime just have for me!
Disappointed
1 out of 5 stars
ELiza25 - 6 months ago
originally posted on maybelline.com
Very disappointed with the recent purchase of great lash waterproof mascara. It washes right off. Appears to be filled with ‘washable’ mascara in the container labeled ‘waterproof’, or the ingredient to make it waterproof has been decreased in order to save money.
1 reply from Consumer Care Center team - 5 months ago
Hello! We are sorry to hear about the experience you had with Great Lash Big Washable Mascara. We would like to speak with you directly about it. Please give us a call at 877-456-5287, 9:00 am - 5:30 pm ET for assistance. It would be helpful if you could have the product available when you call. Looking forward to speaking with you.
dont reccomend
2 out of 5 stars
Thumbs down graphic, would not recommend
Hazel - 7 months ago
- Skin tone: Medium
- Hair color: Auburn
- Eye color: Brown
- Skin type: Normal
Meh application, i’m not the biggest fan of the brush. But it is easy to apply and is not clumpy. It adds a little lift and volume. BUT at the end of the day there are smudge marks under my eyes which makes me look like i get no sleep. it is easy to remove with soap and water. I don’t recommend this product there are better products under 8 dollars.
1 reply from Maybelline Consumer Care team - 7 months ago
Hi there. We appreciate you reaching out about Maybelline Great Lash BIG Mascara. We are sorry to hear this mascara is not your new favorite. We recommend trying Lash Sensational Sky High Waterproof Mascara. This waterproof mascara formula infused with bamboo extract and fibers for long, full & lightweight lashes, that don't flake or smudge. We hope you give it a try!
Allergic reaction!!!
1 out of 5 stars
Puffy Eyed Gal - 7 months ago
originally posted on maybelline.com
allergic reaction: red puffy and itchy eyes. I've never had such a horrible reaction from this mascara. It became painful and swollen after only a few hours after application after opening a brand new package after buying it 2 days prior.
1 reply from Consumer Care Center team - 7 months ago
Hello! We are sorry to hear about the experience you had with Great Lash Big®. We would like to speak with you directly about it. Please give us a call at 877-456-5287, 9:00 am - 5:30 pm ET for assistance and provide the reference #38136902. It would be helpful if you could have the product available when you call. Looking forward to speaking with you.
hate the brush
1 out of 5 stars
Rosemary - 8 months ago, Verified purchaser
I've used maybelline mascara for many years but this brush design did not work for my eyelashes. It hardly looks like I have mascara on and did nothing to elongate my lashes.
1 reply from Maybelline Consumer Care team - 8 months ago
Hello there, thanks for reaching out about Maybelline Great Lash Big Washable Mascara. We are sorry to hear you did not get the results you had expected. We recommend trying Lash Sensational Firework Waterproof Mascara Makeup. Its custom SuperSpark™ Brush is made with different lengths of flex bristles, arranged in a spiral firework pattern to hug and shoot lashes up and out.
Still a fan
5 out of 5 stars
Thumbs up graphic, would recommend
Sunshine - 9 months ago, Verified purchaser
- Hair color: Black
- Skin tone: Medium
- Eye color: Black
- Skin type: Combination
You can never go wrong with this classic mascara! Pretty bottle and overall great product.
So happy to find the BIG!
5 out of 5 stars
PanAmer - 10 months ago
originally posted on maybelline.com
I had no idea how much I'd love the BIG! I was just looking for Maybelline Great Lash and much to my surprise, when I opened the packing, there is the chunky brush! It is so easy to use and gives perfect results. This will be my 'go to' mascara from now on. Thank you Maybelline!
Had to have changed the GREAT LASH washable
2 out of 5 stars
Kim in NC - 1 year ago
originally posted on maybelline.com
I have been a tried and true great lash washable since it's beginning! I have been told how great my mascara looks many times. Turned countless individuals on to this brand since I started using in 1975. The formula has unfortunately CHANGED. I noticed the difference and everyone that I turned on to it has mentioned it to me. We have all been on the hunt for now a new mascara. I purchased three in the last two months at different retailers. All gloopy, chunky, dryer than normal and just plain horrible. It now bothers my eye's. Never did in the past. We are talking a LONG time since it began in 1971. I have never purchased any other brand until yesterday. I went for a L 'oreal product and pray I have NO issues due to my sensitivity. BRING back the tried and true Great lash mascara. Not this dryer gloopy version that is just crap! Charge more and make it like it should be.
1 reply from Consumer Care Center team - 1 year ago
Hello! We are sorry to hear about the experience you had with Great Lash Big®. We would like to speak with you directly about it. Please give us a call at 877-456-5287, 9:00 am - 5:30 pm ET for assistance and provide the reference number 33613567. It would be helpful if you could have the product available when you call. Looking forward to speaking with you
Go-To
5 out of 5 stars
Jax - 1 year ago, Verified purchaser
I've been using this mascara for over 20 years. I've tried so many others and I always come back to this one for non-clumping, natural-looking lashes.
Amazing
5 out of 5 stars
Thumbs up graphic, would recommend
Lila - 1 year ago, Verified purchaser
- Hair color: Brunette
- Skin tone: Light
- Eye color: Brown
- Skin type: Dry
- Skin concern: Dark circles, Acne, Puffiness
Love the big wand so much more and looks natural
Classic Mascara
5 out of 5 stars
Thumbs up graphic, would recommend
MZe - 1 year ago, Verified purchaser
- Hair color: Brunette
- Eye color: Hazel
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Dark circles, Uneven skin tone, Aging
Good coverage easy to use