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Colgate Optic White Advanced Teeth Whitening Fluoride Toothpaste with 2% Hydrogen Peroxide - Icy Fresh - 3.2oz: Sugar-Free, Gluten-Free, Vegan - 2 of 4Colgate Optic White Advanced Teeth Whitening Fluoride Toothpaste with 2% Hydrogen Peroxide - Icy Fresh - 3.2oz: Sugar-Free, Gluten-Free, Vegan - 3 of 4Colgate Optic White Advanced Teeth Whitening Fluoride Toothpaste with 2% Hydrogen Peroxide - Icy Fresh - 3.2oz: Sugar-Free, Gluten-Free, Vegan - 4 of 4
Colgate Optic White Advanced Teeth Whitening Fluoride Toothpaste with 2% Hydrogen Peroxide - Icy Fresh - 3.2oz: Sugar-Free, Gluten-Free, Vegan - 1 of 4

Colgate Optic White Advanced Teeth Whitening Fluoride Toothpaste with 2% Hydrogen Peroxide - Icy Fresh - 3.2oz: Sugar-Free, Gluten-Free, Vegan

$5.99 ($1.87/ounce)See 1 deal for this item

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At a glance

About this item

Highlights

  • One 3.2 OZ tube of Colgate Optic White Advanced Icy Fresh Toothpaste
  • Advanced Icy Fresh Toothpaste removes 5 years of deep-set stains* *When brushing twice daily for 2 weeks
  • Our proprietary whitening formula with HP Complex includes hydrogen peroxide for deep whitening beyond surface stains
  • Enamel safe for daily use
  • Clinically proven formula with 2% hydrogen peroxide starts whitening after the first brush
  • Invigorating mint toothpaste combines clean peppermint and cool wintergreen flavors
  • Advanced Icy Fresh is an anticavity toothpaste
  • For whitening that works, choose the Colgate Optic White Advanced Icy Fresh Hydrogen Peroxide Toothpaste

Description

Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White Advanced Icy Fresh Toothpaste removes 5 years of deep-set stains for visibly whiter teeth*. This clinically proven formula contains Hydrogen Peroxide, the same whitening ingredient used by dentists. Designed for no tooth sensitivity, our mint toothpaste provides enamel-safe stain removal for noticeable results*.
*when brushing twice daily for 2 weeks
Suggested Age: Adult
Health Facts: Contains Hydrogen Peroxide, Contains Peroxide, Contains Fluoride, Gluten-Free, Sugar-Free, Vegan
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Sodium Monofluorophosphate
Package Quantity: 1
Net weight: 3.2 Ounces
TCIN: 76579084
UPC: 035000971593
Item Number (DPCI): 049-09-8540
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Active ingredients

sodium monofluorophosphate (0.12% w/v fluoride ion)' '0.76%

Purpose

Anticavity

Directions

Directions Adults and children 2 years of age and older: brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician Children 2 to 6 years: use only a pea sized amount and supervise child's brushing and rinsing (to minimize swallowing) Children under 2 years: ask a dentist or physician

Other information

Patents: cppatents.com, Your community may not yet accept tubes for recycling. Check locally. Learn more at colgate.com/goodness, Recyclable tube

Inactive ingredients

inactive ingredients: propylene glycol, calcium pyrophosphate, pvp, peg/ppg-116/66 copolymer, peg-12, glycerin, flavor, hydrogen peroxide, sodium lauryl sulfate, silica, tetrasodium pyrophosphate, sodium saccharin, disodium pyrophosphate, sucralose, bht

Shipping details

Estimated ship dimensions: 6.26 inches length x 1.93 inches width x 1.73 inches height
Estimated ship weight: 0.254 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

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Guests are saying

Guests appreciate the Colgate Optic White Advanced toothpaste for its refreshing flavor and effective cleaning properties. Many highlight its ability to leave their mouths feeling fresh for extended periods, while also aiding in whitening teeth over time. The smooth texture and easy-to-use packaging are also frequently mentioned as positive aspects. Overall, it is seen as a reliable choice for maintaining oral hygiene and achieving a brighter smile, making it a favorite among families.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 968 reviews
    effectiveness: 3.67 out of 5
    quality: 4.33 out of 5
    value: 3 out of 5
    50% would recommend
    2 recommendations
    5 out of 5 stars
    14 May, 2026
    originally posted on influenster.com
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    Toothpaste the best 100% recommended

    Colgate toothpaste. It’s my favorite, it leaves a fresh breath with the smell of super mint Rich. The teeth are clean. Removes caries, dirt. Helps with bad breath. It’s the cream I use and my family recommends it 100% ideal for children Even adults. Fresh mint flavor
    YurleyO
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 April, 2026Verified purchase

    (no review title)

    use all the time
    Sharm
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    21 April, 2026
    originally posted on influenster.com
    Image

    Feel clean and fresh

    Love the flavor honestly make my mouth feel super clean and fresh, help with bad breath but honestly my mouth feel clean for longer time. Help with build up as well
    MariaW
    Did you find this review helpful?
    5 out of 5 stars
    15 April, 2026
    originally posted on influenster.com
    Image

    Great choice for sensitive teeth

    The taste is awesome. My teeth very sensitive so it’s very the right choice for me. I feel fresh this after brushing and the mouth feel good for all day long.
    MilaM
    Did you find this review helpful?
    5 out of 5 stars
    21 February, 2026
    originally posted on influenster.com
    Image

    Husband and wife approved!

    My husband and I LOVE this toothpaste! He doesn't like using anything else. The strength of the minty flavor is very refreshing and gives us breath confidence, but if you don't like a strong minty taste, that may bother you. There’s no weird after taste or residue and it consistently leave our mouths feeling fresh throughout the day!
    KimberlyR
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    2 January, 2026
    originally posted on influenster.com
    Image

    Good toothpaste

    Leaves my teeth feeling fresh and clean, but I don't think it actually did much for whitening really since I continued to drink copious amounts of coffee
    ssabs
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    2 January, 2026
    originally posted on influenster.com
    Image

    Good toothpaste

    Leaves my teeth feeling fresh and clean, but I don't think it actually did much for whitening really since I continued to drink copious amounts of coffee
    ssabs
    Did you find this review helpful?
    5 out of 5 stars
    27 December, 2025
    originally posted on influenster.com
    Image

    I'd recommend it for the effectiveness, scent, qua

    Tried many toothpastes and this is probably my all time favorite. It tastes good and leaves the mouth fresh for hours after using. My mouth feels cleaner when I use this vs other toothpastes and has an ultra clean feel and fresh scent immediately after using. You get a nice sized tube for the value and every time I use it it never disappoints. Whitening factor isn't bad either. I'd recommend it for the effectiveness, scent, quality and freshness.
    sarahw1448
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    27 December, 2025
    originally posted on influenster.com
    Image

    I'd recommend it for the effectiveness, scent, quality and freshness.

    Tried many toothpastes and this is probably my all time favorite. It tastes good and leaves the mouth fresh for hours after using. My mouth feels cleaner when I use this vs other toothpastes and has an ultra clean feel and fresh scent immediately after using. You get a nice sized tube for the value and every time I use it it never disappoints. Whitening factor isn't bad either. I'd recommend it for the effectiveness, scent, quality and freshness.
    sarahw1448
    Did you find this review helpful?
    5 out of 5 stars
    24 November, 2025
    originally posted on influenster.com
    Image

    Fresh and clean feeling

    I really like how this toothpaste makes my teeth feel, fresh and clean after every use. You can definitely feel the difference compared to any other toothpaste so I'd definitely say you're getting your value for this toothpaste.
    eliar
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    24 November, 2025
    originally posted on influenster.com
    Image

    Fresh and clean feeling

    I really like how this toothpaste makes my teeth feel, fresh and clean after every use. You can definitely feel the difference compared to any other toothpaste so I'd definitely say you're getting your value for this toothpaste.
    eliar
    Did you find this review helpful?
    5 out of 5 stars
    13 October, 2025
    originally posted on Colgate
    Image

    Great product

    I love the taste. It’s not too minty and not too strong and it lasts most of the day until I have to brush my teeth again totally recommend.
    Denise
    Did you find this review helpful?
    5 out of 5 stars
    6 August, 2025
    originally posted on influenster.com
    Image

    Colgate optic white Advanced is a powerful, gentle

    I’ve been using optic white advanced (Colgate), and it really works well for me. It leaves my mouth feeling fresh, clean, and the freshness lasts for hours. It’s even great for people with sensitive mouths I had no irritation at all. The flavor is okay, not too strong or too sweet, and I didn’t notice anything bad about it. Its not expensive at all, and for the quality, it’s worth it. The packaging is good, neat, and easy to use. Overall, it’s very effective it works great for my teeth, my breath, and overall oral care.
    luckar_4232
    Did you find this review helpful?
    5 out of 5 stars
    20 July, 2025
    originally posted on influenster.com
    Image

    Can't miss with this brand

    This is a great product that my family uses to feel like they have a clean mouth. I love that the price isn't too expensive and that it comes in different flavors.
    diamondmizstress
    Did you find this review helpful?
    5 out of 5 stars
    20 July, 2025
    originally posted on influenster.com
    Image

    Can't miss with this brand

    This is a great product that my family uses to feel like they have a clean mouth. I love that the price isn't too expensive and that it comes in different flavors.
    diamondmizstress
    Did you find this review helpful?
    5 out of 5 stars
    4 June, 2025
    originally posted on Colgate
    Image

    absolutely perfect product!!

    I have struggled with yellow, daily coffee stained teeth my entire life and I have tried countless "whitening" toothpastes over the years and I am beyond glad to say after purchasing optic white advanced literally just yesterday after only 2 uses so far, I am almost a whole shade whiter!!! I can't wait until I see the final results in 4 to 6 weeks!!! The flavor is incredible and it foams perfectly as I'm brushing. My teeth feel like I had a dental cleaning done.... without the sensitivity I've experienced with the others. I finally found my forever toothpaste to whiten my teeth and maintain the whitening even with daily coffee drinking! It is a smidge pricey but that's because I'm broke all the time thanks to car payments lol yet I am going to continue buying this incredible toothpaste from now on! I can finally have a brighter smile for my dream wedding when I marry my amazing boyfriend. Thank you, colgate optic white!!!
    hopeful bride to be
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    23 May, 2025
    originally posted on influenster.com
    Image

    White and clean all day!

    I hope y’all can tell that I use this very frequently… and I’m trying to get every drop out of this squeeze bottle of toothpaste. This is the only toothpaste I have used that leaves my teeth feeling squeaky clean and white ALL day. I have tried other brands but always end up coming back to Colgate. The optic white one makes a difference after one brush… which I know is hard to believe but it works wonders. I pair this with Therabreath mouthwash and also highly recommend that. This is a great toothpaste!!
    charleyygrace
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    23 May, 2025
    originally posted on influenster.com
    Image

    White and clean all day!

    I hope y'all can tell that I use this very frequently... and I'm trying to get every drop out of this squeeze bottle of toothpaste. This is the only toothpaste I have used that leaves my teeth feeling squeaky clean and white ALL day. I have tried other brands but always end up coming back to Colgate. The optic white one makes a difference after one brush... which I know is hard to believe but it works wonders. I pair this with Therabreath mouthwash and also highly recommend that. This is a great toothpaste!!
    charleyygrace
    Did you find this review helpful?
    4 out of 5 stars
    20 May, 2025
    originally posted on influenster.com
    Image

    Optic

    I got this toothpaste in a mini/travel size from my dentist. I like to use it at night; I stick to the fluoride free version in the mornings. This is good for keeping your teeth 🦷 white.
    mellrocks
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    20 May, 2025
    originally posted on influenster.com
    Image

    Optic

    I got this toothpaste in a mini/travel size from my dentist. I like to use it at night; I stick to the fluoride free version in the mornings. This is good for keeping your teeth 🦷 white.
    mellrocks
    Did you find this review helpful?

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