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Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil - 0.04oz - Ulta Beauty
$23.00
In Stock
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At a glance
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About this item
Highlights
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
Description
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Suggested Age: 13 Years and Up
Color Finish: Smooth
Color Palette: Dark Tones
Product Form: Pencil
Beauty Purpose: Defining
Net weight: .04 Ounces
Features: Waterproof
TCIN: 82678086
UPC: 604214444706
Item Number (DPCI): 342-02-2729
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 0.59 inches length x 0.75 inches width x 6.2 inches height
Estimated ship weight: 0.03 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This eyeliner pencil is celebrated for its vibrant colors, smooth application, and impressive staying power, making it a favorite among guests. Many appreciate its creamy texture and the variety of shades available, which enhance their makeup looks. However, some guests express concerns about the need for sharpening and occasional smudging. Overall, it remains a popular choice for those seeking reliable and bold eyeliner options.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 19612 reviews
50% would recommend
20 recommendations
5 out of 5 stars
27 December, 2025
originally posted on urbandecay.com
Beautiful!
I bought four! Beautiful pigment, goes on easily and stays!
1 out of 5 stars
27 December, 2025
originally posted on urbandecay.com
Very tiny amount
When I twisted it, it doesn't advance at all. I'm not sure whether it's the original amount or they sent me the used product. Very disappointed.
4 out of 5 stars
26 December, 2025
originally posted on urbandecay.com
Had to give 4 stars
I love these liners, except as you continue to use them, they are not as smooth...
5 out of 5 stars
26 December, 2025
originally posted on urbandecay.com
Super smooth eyeliner
I love the metallic browns- I have them all. They give just enough sparkle to wear to work and a little lift for going out. They glide on smoothly.
5 out of 5 stars
25 December, 2025
originally posted on urbandecay.com
Very pleased
Love the way it goes on so smoothly and smudges with easy. Color vibrant.
4 out of 5 stars
24 December, 2025
originally posted on urbandecay.com
Bring Uzi back - excellent eye liner overall
Disappointed Uzi was not available for past several months - would have given 5 stars. Not thrilled with these colors. I get so many compliments on my eyes with the Uzi color - please bring it back
5 out of 5 stars
24 December, 2025
originally posted on urbandecay.com
Best liner pencils EVER
[This review was collected as part of a promotion.] These are so perfect! Glides right on, stays all day
5 out of 5 stars
22 December, 2025
originally posted on urbandecay.com
Amazing !
Best eyeliner ever. Deep color and doesn’t smudge !
5 out of 5 stars
19 December, 2025
originally posted on urbandecay.com
The best eyeliner
I’ve been using this specific urban decay eyeliner for 11 years and it’s the absolute best. It stays on all day even when working strenuous jobs and all of the colors are beautiful. My favorite of all eyeliners.
1 out of 5 stars
18 December, 2025
originally posted on urbandecay.com
Not able to sharpen it after the first use
Bad quality!! If you are lucky enough to be able to sharpen it you will be really pleased with the product, which is really nice and smooth, however, it’s almost impossible to sharpen it after the first use. I was able to used a couple of times and didn’t have luck after that, because the tip is loose and keeps breaking!!
5 out of 5 stars
15 December, 2025
originally posted on urbandecay.com
Met expectations
great texture - goes on easily - great colors - I purchased 4 different colors. Would buy again - a great price point.
3 out of 5 stars
15 December, 2025
originally posted on urbandecay.com
Meh for the price
Lasted through most of the day and went on great but you get the smallest amount. I dont think this is worth the cost. You’d have to buy it every month where other brands last up to 6
5 out of 5 stars
12 December, 2025
originally posted on urbandecay.com
Eye pencil
This is the 2nd time I bought this eye pencil. Love it! Highly recommended for hazel eyes
5 out of 5 stars
4 December, 2025
originally posted on urbandecay.com
Great Eyeliner
I’ve been using this brand for years and I love it. All of the products go on smoothly and the eyeliners are no exception. I also love the color choices.
1 out of 5 stars
3 December, 2025
originally posted on http://www.ulta.com

Only lasted 1 week
Only lasted one week
5 out of 5 stars
3 December, 2025
originally posted on urbandecay.com
Excellent product beyond Expectations
I would love to give 5 star . , its worth paying because the quality is beyond expectations and its very smooth on eyes .
5 out of 5 stars
2 December, 2025
originally posted on http://www.ulta.com

Great for smokey eye
If you are looking for a brown easy smokey eye, it is a good product for it.
5 out of 5 stars
30 November, 2025
originally posted on http://www.ulta.com

I have bought this again and again
This is the only eyeliner that I have found that stays put all day, no running, smudging, etc. And suitable for mature skin.
5 out of 5 stars
25 November, 2025
originally posted on http://www.ulta.com

Great eye pencil
My favorite eye pencil have been using it for years!
3 out of 5 stars
25 November, 2025
originally posted on urbandecay.com
Love the colors but you have to constantly sharpen
Urban Decay really needs to design a better sharpener. Your recommended sharpener is not cheap and it dulls quickly. I have used this product for many years and I fail to get a sharp point after 2 or 3 uses. There is a lot of waste. This is so unfortunate because the liner itself is so nice.
1 reply from Consumer Care Center team - 1 month ago
Hello! Thank you for sharing your feedback on our 24/7 Glide-On Waterproof Eyeliner Pencil. We value your comments and have passed them along to our team, we are always striving to improve. We understand your concern regarding sharpening and reassure you that you can use any cosmetic-grade sharpener. We hear your feedback on improving the one we sell and have shared it with our team. For further assistance, please feel free to reach out to us - we are happy to help. We truly value your business and hope you keep exploring more fearless finds from UD!