$23.00 when purchased online
Target Online store #3991
About this item
Highlights
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
Description
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Suggested Age: 13 Years and Up
Color Finish: Smooth
Color Palette: Dark Tones
Product Form: Pencil
Beauty Purpose: Defining
Net weight: .04 Ounces
Features: Waterproof
TCIN: 82678086
UPC: 604214444706
Item Number (DPCI): 342-02-2729
Origin: Made in the USA
Shipping details
Estimated ship dimensions: 6 inches length x 0.7 inches width x 0.6 inches height
Estimated ship weight: 0.06 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.5 out of 5 stars with 19533 reviews
44% would recommend
18 recommendations
Favorite Eyeliner
5 out of 5 stars
Pickles13 - 2 days ago
originally posted on urbandecay.com
My favorite eyeliner that I’ve been using for many years. It stays on and they have many color selections. It rarely smears when applying. Just a overall great eyeliner!
Easy to apply, stays in place
5 out of 5 stars
Lori - 8 days ago
originally posted on http://www.ulta.com

My usual brand of eyeliner discontinued all my colors, so I tried these. I got Vice, Viper, Overdrive, and Black Market. These glide on well and stay put as long as I wear primer (I have hooded eyelids, so I really need primer). The colors are great. Next time I will get one of the matte blacks, since the shininess of the Black Market takes it a bit into charcoal territory on my skin.
Customer
1 out of 5 stars
Thumbs down graphic, would not recommend
Betsey - 13 days ago
Worst eyeliner ever bought. Doesn’t sharpen at all and if you manage to get a slight point it immediately smooths down to edges and scratches
Love product, but too much waste!
1 out of 5 stars
Krisie B - 14 days ago
originally posted on urbandecay.com
I have to review this, not that I will stop buying it because I love how it stays put all day. HOWEVER, I am tired of not being able to sharpen it. This includes YOUR sharpener. I have frozen it, everything I can think of and I waste a ton. I just bought a new one that's halfway gone on my first sharpening. 4 full sharpeners before I got enough to even use. For tge cost, that is very disappointing and frustrating.
More grey than black
3 out of 5 stars
Jana - 16 days ago
originally posted on http://www.ulta.com

I got the color Black Market but it is more grey than black. It stays on decently but not wonderfully.
Couldn't last the hour
1 out of 5 stars
KP - 16 days ago
originally posted on http://www.ulta.com

I'm confused how this has so many good reviews. I bought it looking for a waterline pencil to use. It faded off before I even got to work and left me with smudges on my undereye lids. For the price I expected at least bare minimum it could stay on. If you look up reviews outside of the app you'll see that others also don't like their experience. I feel like all the positive reviews on this are misleading. Its the first product I'm ever returning because I'm so dissapointed.
Love them all
5 out of 5 stars
Binky1954 - 17 days ago
originally posted on urbandecay.com
I used a similar color called crash and I loved it
MY FAV!
5 out of 5 stars
TraRa - 19 days ago
originally posted on urbandecay.com
I love this eyeliner. It goes on very smoothly, and stays put all day.
STUNNING!!
5 out of 5 stars
Jilly - 20 days ago
originally posted on http://www.ulta.com

Beautiful emerald green jewel tone goes on smoothly and really accents!
My favorite eyeliners!
5 out of 5 stars
Ashes - 21 days ago
originally posted on http://www.ulta.com

Urban Decay 24/7 eyeliners are my favorite and have been for a solid couple decades now. They're smooth, super pigmented and blend just enough. Hope they never discontinue these like they did their amazing eyeshadow line!
I would buy this product again very soon
5 out of 5 stars
JP - 25 days ago
originally posted on http://www.ulta.com

The eyeliner goes on very smooth and stays on with true color. Love it!
LOVE IT
4 out of 5 stars
Caraline - 25 days ago
originally posted on http://www.ulta.com

long lasting; doesn't smudge; use it every day; awesome!
Needed to create the book!
5 out of 5 stars
Carolyn - 25 days ago
originally posted on http://www.ulta.com

Created to look as promised!
Performed as promised!
5 out of 5 stars
Carolyn - 25 days ago
originally posted on http://www.ulta.com

This product created to look as shown.
Performed as promised!
5 out of 5 stars
Carolyn - 25 days ago
originally posted on http://www.ulta.com

This product created the look as promised.
I really like this product
5 out of 5 stars
Betsy - 26 days ago
originally posted on http://www.ulta.com

The liner was very easy to apply and went on smoothly. I really like the color for me. I would recommend this product
I'm not too sure about this product
3 out of 5 stars
Betsy - 26 days ago
originally posted on http://www.ulta.com

I used it for the first time yesterday and I was a bit disappointed that it didn't apply easily or give enough pigment. I'm not sure if I'm going to keep it. I was expecting a bit more for the slightly higher price point
I will continue to buy these eyeliners
5 out of 5 stars
Stephanie - 26 days ago
originally posted on http://www.ulta.com

I like these eyeliners. I have sensitive watery eyes and needed a waterproof eyeliner that would hold up for the day. These work well after I set the eyeliner with a little translucent powder. I like the creamy texture and can use it alone or with an eyeliner brush to apply. I love the selection of colors too.
I love this eyeliner
5 out of 5 stars
Ashley - 28 days ago
originally posted on http://www.ulta.com

Stays on and doesn't run down my face
I'm not sure if I would recommend this product
2 out of 5 stars
P Guerra - 28 days ago
originally posted on http://www.ulta.com

I really love the intensity of this color, Zero. But I'm really rethinking about repurchasing this product again. Every time I sharpened it, half of the tip breaks off. Very upsetting.