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Sponsored

Splat Midnight Hair Color - 6oz

Splat Midnight Hair Color - 6oz - image 1 of 4
Splat Midnight Hair Color - 6oz - image 2 of 4
Splat Midnight Hair Color - 6oz - image 3 of 4
Splat Midnight Hair Color - 6oz - image 4 of 4
Splat Midnight Hair Color - 6oz - image 1 of 4
$12.99 when purchased online

About this item

Highlights

  • Kit contains everything needed for one-application (two kits may be needed for very long or thick hair; results dependent on porosity and condition of hair
  • Best for brunettes looking for rich, velvety results without pre-lightening hair
  • Baobab Seed Oil moisturizes, adds shine, and helps protect from UV rays
  • Quinoa Extract is packed with vitamins and minerals to help prevent breakage
  • This Temporary Hair Color is free of Parabens, Sulfates, PPDs, and Ammonia
  • Easy to apply, and conditions while it colors, keeping hair smooth and soft
  • *Strand test: We advise that you test a small section of your hair first to determine how long you want to keep your color in.

Description

Created to make the at-home hair coloring process a little easier and less messy for our brunette beauties or for our lovelies with lighter locks, this complete kit has everything you need to achieve rich red hair color that lasts up to six weeks in one package. The unique conditioning formula conditions hair while you color, ensuring a soft and lustrous result. There’s no bleach necessary, which makes it a perfect damage-free solution for those of you with dark hair. Kit contains everything needed for one-application. Get it today and try some of our temporary hair dye colors!

Video tutorials and hair ideas at: https://www.splathaircolor.com/tutorials/
Hair Type: All Hair Types
Health Facts: Aluminum-Free, Formaldehyde-Free, Gluten-Free
Product Form: Gel
Sustainability Claims: Cruelty-Free
Includes: Applicator, Gloves
Beauty Purpose: Hair Coloring
Processing Time: 60 minutes
Net weight: 6 Ounces
TCIN: 51071600
UPC: 857169020185
Item Number (DPCI): 063-01-1077
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

splat color ingredients: aqua (water, eau), ammonium acryloydimethyltaurate/vp copolymer, benzyl alcohol, glycerin, propylene glycol, xanthan gum, hydrolyzed quinoa, hydrolyzed adansonia digitata seed extract, phenoxyethanol, ethylhexylglycerin, citric acid, disodium edta, fragrance. may contain: basic red 51, basic orange 31, basic blue 77, basic yellow 87. deep reconstructor conditioner ingredients: aqua (water, eau), trimethylsiloxyamodimethicone, cetearyl alcohol, cetyl alcohol, behentrimonium chloride, cocodimonium hydroxypropyl hydrolyzed soy protein, cetrimonium chloride, stearyl alcohol, laureth-23, laureth-4, ethylhexylglycerin, phenoxyethanol, disodium edta, fragrance.

Shipping details

Estimated ship dimensions: 3.11 inches length x 3.49 inches width x 6.84 inches height
Estimated ship weight: 0.58 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
3.7 out of 5 stars with 2160 reviews
53% would recommend
156 recommendations
quality: 3.12 out of 5
value: 3.38 out of 5
effectiveness: 3.43 out of 5

Midnight ruby

3 out of 5 stars
Thumbs up graphic, would recommend
Midnight Ruby review - 8 days ago
I used the midnight ruby, I was surprised it took the color in very well, my hair doesn’t feel as dry just yet. It does brings a good amount, my only problem is that it stain literally everything my bathroom sink Omg don’t even want to look at it right now, and is hard to come off. I did also heard the color is even hard to come off the hair, so I won’t recommend to anybody who is constantly changing color. I let my hair air dry in this pic looks kind of damaged but it is actually not.
1 reply from Developlus Product Expert team - 5 days ago
Thank you for your feedback. We appreciate our customer's input. Your feedback will help us improve as we continue to grow. Thanks for sharing with us!
value: 4 out of 5
quality: 4 out of 5
effectiveness: 4 out of 5
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Great color, lots of staining😭

4 out of 5 stars
Colette - 16 days ago
originally posted on http://www.splathaircolor.com
Okay so the color was great! I have black hair but also a bleached underside and the red was so vibrant on the bleached part! I originally had blue hair and was worried the colors would mix but the red covered right over my faded blue! It even showed up on my black hair. it was really easy to use. The only problem is that it stains your scalp so much😭 I've found that the stain wears off after a couple washes. Another problem is that dye wears off fairly quicker than some dyes I have used. For me it lasted 3 week. Overall great product though👍
1 reply from Splat Hair Color team - 15 days ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. Thanks for sharing with us!
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I would buy this product again

5 out of 5 stars
Rosemary - 22 days ago
originally posted on http://www.splathaircolor.com
Love the dark jade color. Sweepstakes
1 reply from Splat Hair Color team - 19 days ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. Thanks for sharing with us!
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Works good…but it's not jade

2 out of 5 stars
cg - 24 days ago
originally posted on http://www.splathaircolor.com
This product works well and is definitely good hair dye. I have bleached ends and dark brown roots so in the first wash it looked good and pretty much as advertised. However, after a few washes and it had gotten all of the excess hair dye out, it turned EXTREMELY blue. Love the color, not what I bought and wanted though.
1 reply from Splat Hair Color team - 23 days ago
We're sorry to hear you weren't satisfied with this product, but your feedback will help us improve as we continue to grow. Here are some helpful tips to help prolong the color. Wash in Cold Water. Wash with sulfate-free, silicone-free shampoo and conditioner, and rinse with cold water. The more you wash the more it fades your color: try dry shampoo in between washes. Avoid High Heat Styling. High heat can strip color out of hair, so make sure to turn down the temperature on your heat tools such as curling irons or straighteners, and use a heat protectant for your hair when you do style it. Add some leftover color to your conditioner and use it every time you wash your hair. This not only ensures you get the most out of your color, but it keeps your color vibrant for longer. Please email us at customercare@splathaircolor.com we would love to hear about the issues you had with our product to see how we can help. Thanks for sharing with us!
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Beautiful coverage

5 out of 5 stars
Mateeka - 1 month ago
originally posted on http://www.splathaircolor.com
Great full coverage I had to use two bottles on my thick long hair. It's my new favorite color and I will keep purchasing this color as long as it doesn't get discontinued. #SplatSquad
1 reply from Splat Hair Color team - 1 month ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
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Please NEVER NEVER DISCONTINUE

5 out of 5 stars
Bowie - 1 month ago
originally posted on http://www.splathaircolor.com
This has been my color for maybe 4 years now. I'm autistic and idk what I would do without my color, been seeing it less in stores lately and I'm really hoping it's not going away for good. I get compliments all the time and my hair has stayed so healthy with years of use. Deeply in love with midnight Indigo.
1 reply from Splat Hair Color team - 1 month ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
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Not worth the price

2 out of 5 stars
Thumbs down graphic, would not recommend
Nono - 1 month ago, Verified purchaser
It shows that it works on light brown blondish brown hair but it’s mostly just on my scalp. Definitely not worth $13. I wish I could get my money back.
1 reply from Developlus Product Expert team - 1 month ago
We're sorry to hear you weren't satisfied with this product, but your feedback will help us improve as we continue to grow. Please email us at customercare@splathaircolor.com we would love to hear about the issues you had with our product to see how we can help. Thanks for sharing with us!
value: 1 out of 5
effectiveness: 1 out of 5
quality: 1 out of 5
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It's not the color I expected

3 out of 5 stars
MerBer - 1 month ago
originally posted on http://www.splathaircolor.com
For reference: my natural hair color is dark auburn with copper highlights and I purchased Midnight Scarlet. I was really excited to try this out because I have always wanted to have vibrant red hair but I don't want to bleach it. Not sure if a mix-up happened at the factory, somehow the bottle was switched at the grocery store I purchased it at, or if my natural color affected the dye, but the color came out burgundy. Closer to Midnight Ruby or Claret. It's pretty and my hair is still soft so it didn't damage my hair but I am just a little disappointed that I wasn't able to get the color I wanted.
1 reply from Splat Hair Color team - 1 month ago
We're sorry to hear you weren't satisfied with this product, but your feedback will help us improve as we continue to grow. Please email us at customercare@splathaircolor.com we would love to hear about the issues you had with our product to see how we can help. Thanks for sharing with us!
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Been using it for 8 years

5 out of 5 stars
Kimberlee - 1 month ago
originally posted on http://www.splathaircolor.com
I have used Splat for 8 years to keep my hair blue. I usually use Midnight Indigo but apparently it's not available anymore, so I got what I figured would be closest in color. I get a lot of compliments on my hair from young and old, male and female
1 reply from Splat Hair Color team - 1 month ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
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Please never discontinue this

5 out of 5 stars
breanna - 2 months ago
originally posted on http://www.splathaircolor.com
I have been using this dye since it came out a few years ago. It's a very dark purple that somehow looks brighter as it fades. This color works perfectly on my natural hair and it covers my silvery-white strands which is very hard to do. I ordered directly from the website because it seems like distributors aren't carrying this color anymore. I hope it sticks around for a long time. #sweepstakes
1 reply from Splat Hair Color team - 2 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
1 guest found this review helpful. Did you?

My favorite so far

5 out of 5 stars
Bobbie - 2 months ago
originally posted on http://www.splathaircolor.com
Love this. Can't wait to use it again on my hair
1 reply from Splat Hair Color team - 2 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
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I loved the color.

5 out of 5 stars
Bobbie - 2 months ago
originally posted on http://www.splathaircolor.com
Love the color. My hair is a bit too dark for it but so pretty
1 reply from Splat Hair Color team - 2 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
Did you find this review helpful?

Lovely on dark hair

5 out of 5 stars
Thumbs up graphic, would recommend
LisaS - 2 months ago, Verified purchaser
Love the color on my dark brown hair! It came out kind of maroon and my white hair looks magenta. Things to keep in mind with bright artificial color box dyes: they will stain! Make sure to cover your space properly and wear clothes you don’t care about, use Vaseline to protect your face and neck and any other skin the dye may come into contact with, and rinse your hair in something you don’t care if it gets stained (i used the laundry tub). Even after your dye has set, anytime your hair gets wet, it will stain (skin, pillow, tub) although less than initially. For me the color is worth the hassle and bonus points for not needing to bleach my dark hair :)
1 reply from Developlus Product Expert team - 2 months ago
Thank you for the great feedback and the great tips you added for future users. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

I would buy this product over and over and over and over aga

5 out of 5 stars
Lisa - 2 months ago
originally posted on http://www.splathaircolor.com
I did a full head and it was wonderful I love the way it looks I love the way it makes my hair shiny and it smells so good
1 reply from Splat Hair Color team - 2 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
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Wasn't expecting a reaction

2 out of 5 stars
SuzyQue - 2 months ago
originally posted on http://www.splathaircolor.com
I was very surprised to have an allergic reaction to the dye. This is the first time I have had this type of reaction occur. Terrible itching and breakout all along my face from this. The initial dying instructions said to keep rinsing until the water ran clear, but it never did get completely clear, so I rinsed for a very long time until it was to a point that it was just a pinkish color. I washed my hair the next day again, and the shampoo was very red from the dye (and I did 4 shampoos because the color in the lather was still so very red.) The dye is continuing to come out with rinsing, and my face is covered in a rash/breakout! Any suggestions on how to help this?
1 reply from Splat Hair Color team - 2 months ago
We are sorry to hear you had such an adverse reaction to our merchandise. Judging from what happened to the skin on your hair line, it seems that you have had a bad reaction to one of the ingredients in the product and can happen at times to people when using any type of hair products. For that reason we instruct you take a skin allergy test 48 hours before using the color. In the meantime, please do not use any more of the product as it might exacerbate the condition. We do apologize for any damage the product has caused.
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i would never buy this product again

1 out of 5 stars
Sam - 2 months ago
originally posted on http://www.splathaircolor.com
This produc sucks. its very messy its stains almost everything and while your applying it you can see that the color wont wokr.
1 reply from Splat Hair Color team - 2 months ago
We're sorry to hear you weren't satisfied with this product, but your feedback will help us improve as we continue to grow. Please email us at customercare@splathaircolor.com we would love to hear about the issues you had with our product to see how we can help. Thanks for sharing with us!
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I love this color so much!

5 out of 5 stars
Preez - 2 months ago
originally posted on http://www.splathaircolor.com
Extremely pleased- only used about 1/3 of the bottle love that it was premixed so I just shook it up poured it into a mixing bowl and applied with my fingers(with gloves of course) I did not have a problem with drip, mess,or skin staining as doing it this was was very precise not to mention I have enough product leftover for 2 more applications and touch ups if I need to not to mention I left it on for an hour as recommended per instructions and the color was vibrant and still is after several washes I love itttt I did not use the after color serum or whatever that came with it though cuz I don't use silicones in my hair so just rinsed it out(did not stain my tub at all) and conditioned with my regular go to and my hair it so soft
1 reply from Splat Hair Color team - 2 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products.💜 Thanks for sharing with us!
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Do not buy

1 out of 5 stars
Thumbs down graphic, would not recommend
Cajgoek - 2 months ago, Verified purchaser
It stains everything and even bleeds through the gloves provided.
1 reply from Developlus Product Expert team - 2 months ago
We're sorry to hear you weren't satisfied with this product, but your feedback will help us improve as we continue to grow. Please email us at customercare@splathaircolor.com we would love to hear about the issues you had with our product to see how we can help. Thanks for sharing with us!
effectiveness: 3 out of 5
quality: 1 out of 5
value: 1 out of 5
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Amazing but messy

4 out of 5 stars
Heidi - 2 months ago
originally posted on http://www.splathaircolor.com
Dyes hair beautifully. Stains everything else around it as well though. Sink? Blue. Shower? Blue (and that's from washing hair 3 days after dyeing). Floor where fiancé accidentally dripped some? Blue.
1 reply from Splat Hair Color team - 2 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. Thanks for sharing with us! Here are some helpful tips that our Splat users find very helpful: Stains on the bathtub: - Spray Scrubbing Bubbles, or Lysol disinfecting spray that contains hydrogen peroxide. Let the spray sit on the stains for 10 minutes, scrub for 2 minutes, rinse, and repeat the process as needed. - You can also scrub the stains with a Mr. Clean Magic Eraser and it will help lift the stains. - Dampen the surface and sprinkle Ajax or Comet cleaner. Lightly scrub with a moist sponge to make a paste and scrub till the stains start to lift. Rinse and repeat as needed. - Clorox Foamer, Scrubbing Bubbles or Lysol with Hydrogen. Spray the cleaner on the stains and let sit for 10-20 minutes. Scrub, rinse, and repeat as needed.
1 guest found this review helpful. Did you?

Beautiful color but lots of staining

3 out of 5 stars
RayRay - 2 months ago
originally posted on http://www.splathaircolor.com
I used Splat Midnight Ruby when I was unable to get my normal dye and I had family photos coming up. Risky, I know, but I'd rather have a color I wasn't 100% happy with than look like I hadn't even tried lol. The color was BEAUTIFUL. It lasted quite well, I normally have to refresh about every 5-6 weeks depending on the time of year and activities. My real complaint is that the rinse out caused the worst pink staining in my bathroom. I'm still not sure I'll ever get it out (I tried barbasol, peroxide, magic erasers, ajax...seriously all the scrubbing). The dye seemed to bleed for weeks, no light color shirts and sweating at the gym was embarrassing. I actually might have switched to this from my regular but the clean up process and lingering dye bleed was enough to make me stay with my usual.
1 reply from Splat Hair Color team - 2 months ago
Thank you for your feedback. We appreciate our customer's input. Your feedback will help us improve as we continue to grow. In order to help stop the bleeding you need to do a really good rinse with cool water until the water runs clear, shampoo very well and rinse again with cool water until the water runs clear, apply conditioner allowing the conditioner to sit for about 10 minutes then do your final rinse with cooler water until water runs clear. Cool water closes the cuticle allowing it to lock the color in and preventing color from bleeding every where. Try to stay away from hot water as that allows the bleeding to continue. Here is a helpful tip that our Splat users find very helpful to remove stains from the bathtub Clorox Bathroom Foamer Cleanser with bleach, Spray the cleaner on the stains and let sit for 10-20 minutes. Scrub, rinse, and repeat as needed. Thanks for sharing with us!
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