Kit contains everything needed for one-application (two kits may be needed for very long or thick hair; results dependent on porosity and condition of hair
Best for brunettes looking for rich, velvety results without pre-lightening hair
Baobab Seed Oil moisturizes, adds shine, and helps protect from UV rays
Quinoa Extract is packed with vitamins and minerals to help prevent breakage
This Temporary Hair Color is free of Parabens, Sulfates, PPDs, and Ammonia
Easy to apply, and conditions while it colors, keeping hair smooth and soft
*Strand test: We advise that you test a small section of your hair first to determine how long you want to keep your color in.
Description
Created to make the at-home hair coloring process a little easier and less messy for our brunette beauties or for our lovelies with lighter locks, this complete kit has everything you need to achieve rich red hair color that lasts up to six weeks in one package. The unique conditioning formula conditions hair while you color, ensuring a soft and lustrous result. There’s no bleach necessary, which makes it a perfect damage-free solution for those of you with dark hair. Kit contains everything needed for one-application. Get it today and try some of our temporary hair dye colors!
Video tutorials and hair ideas at: https://www.splathaircolor.com/tutorials/
Hair Type: All Hair Types
Health Facts: Aluminum-Free, Formaldehyde-Free, Gluten-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Includes: Applicator, Gloves
Beauty Purpose: Hair Coloring
Processing Time: 60 minutes
TCIN: 51071600
UPC: 857169020185
Item Number (DPCI): 063-01-1077
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Estimated ship dimensions: 3.09 inches length x 3.54 inches width x 6.82 inches height
Estimated ship weight: 0.57 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: As far as my experience no i did not experience any allegic reactions. All went well, very good product.
submitted byGomarteli - 9 years ago
A: Splat and any other color you apply requires to always perform a skin allergy test
submitted byDeveloplus Product Expert - 5 years ago
Brand expert
Q: Is it safe for kids?
submitted by Doali - 2 months ago
A: Splat hair dye is generally considered chemically safe in terms of avoiding toxic chemicals, as their semi-permanent colors are ammonia-free and peroxide-free. However, it is not highly recommended for kids. It is extremely messy, notoriously difficult to wash out of skin or fabric, and often stains the hair.
submitted byDeveloplus Product Expert - 2 months ago
Brand expert
Q: Will my highlights go back to being light after the indigo is used
submitted by Screen name - 4 months ago
A: Highlights colored with Splat Midnight Indigo will likely not return to their original light color after the dye fades.
submitted byDeveloplus Product Expert - 4 months ago
Brand expert
Q: does this hair dye still show up on dark brown hair??
submitted by ray - 5 months ago
A: Hello! On dark brown hair, you might be able to achieve very subtle hues of the color in sunlight only, if the hair is not lightened. Lighter hair allows for more color payoff. Thanks!
submitted byBrand Expert - 5 months ago
Q: How long does the dye last
submitted by Aaliyah - 8 months ago
A: Splat Midnight hair colors typically last between 4 to 6 weeks depending on your hair type and maintenance routine. The color is designed to fade gradually with every wash. To extend the lifespan, avoid daily washing and use cold water to "lock in" the pigment. More porous hair (often due to previous chemical treatments or natural texture) may absorb the dye more deeply, making it last longer than 6 weeks, or conversely, cause it to wash out faster if the cuticle is unable to hold the pigment. Using sulfate-free shampoos and specialized conditioners, such as the Splat Deep Reconstructor included in kits, helps prolong the vibrancy.
submitted byDeveloplus Product Expert - 8 months ago
Brand expert
Q: Does this cover natural gray hair?
submitted by Chris - 9 months ago
A: Splat Midnight hair colors generally do not provide full, opaque coverage for natural gray hair because they are semi-permanent dyes. Instead, they typically provide a sheer, blended result or may not adhere well to the hair at all. Semi-permanent formulas like Splat Midnight "coat" the hair rather than penetrating it like permanent dye. On gray or white hair, the result is often a translucent tint that lets the lighter gray show through, creating a highlighted or "natural-looking" sheer effect rather than a solid color.
submitted byDeveloplus Product Expert - 9 months ago
Brand expert
Q: Can I go over blue splat hair dye
submitted by Idk - 1 year ago
A: Yes, you can dye over blue Splat hair dye with another color, but the outcome depends on the color you choose and how faded the blue is. Splat hair dye is a direct dye that stains the hair cuticle, similar to how blackberries stain your fingers. If you're going for a dramatic color change, like from blue to blonde, you'll likely need to fade the blue first and potentially use a color remover or bleach.
submitted byDeveloplus Product Expert - 1 year ago
Brand expert
Q: Can it go over blue splat hair dye
submitted by Idk - 1 year ago
A: Yes, you can dye over blue Splat hair dye with another color, but the outcome depends on the color you choose and how faded the blue is. Splat hair dye is a direct dye that stains the hair cuticle, similar to how blackberries stain your fingers. If you're going for a dramatic color change, like from blue to blonde, you'll likely need to fade the blue first and potentially use a color remover or bleach.
submitted byDeveloplus Product Expert - 1 year ago
Brand expert
Q: Does this dye contain ammonia?
submitted by Lol Pets - 1 year ago
A: No, semi-permanent hair color generally does not contain ammonia. Semi-permanent dyes are designed to deposit color on the hair shaft without penetrating the inner cortex, and they typically don't require ammonia to open the hair cuticle.
submitted byDeveloplus Product Expert - 1 year ago
Brand expert
Q: Does this cover grey
submitted by Sheri - 2 years ago
A: Splat will color grey color, if the grey is resistant it will give it a translucent coverage.
submitted byDeveloplus Product Expert - 2 years ago
The Splat Midnight Black Cherry hair color offers a vibrant and rich shade that many guests love for its easy application and pleasant scent. While it provides beautiful color and shine, some guests experienced issues with staining and fading. The product is praised for its lack of harsh chemicals and ability to deliver a fun change without the commitment of permanent dye. Overall, it is a great option for those looking to enhance their hair color with a semi-permanent solution.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.8
3.8 out of 5 stars
6545 star ratings
3.8 out of 5 stars with 6545 reviews
effectiveness
3.4 out of 5
effectiveness: 3.44 out of 5
quality
3.2 out of 5
quality: 3.16 out of 5
value
3.4 out of 5
value: 3.43 out of 5
54% would recommend
177 recommendations
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
28 August, 2026Verified purchase
(no review title)
Live my Splat
Andrea
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
18 August, 2026
DAMAGES EVERYTHING IT TOUCHES!
If I could give this 0 stars, I would! I used SPLAT Midnight Ruby hair color before a vacation. My hair is light brown, and the color difference in my hair was barely noticeable, however, it was noticeable EVERYWHERE else. My scalp was bright pink for several days, so I had to wear a hat or it looked ridiculous. The color bled all over the towels, sheets, comforter, tub, and bathmat of the hotel, resulting in a $100 damage fee. This was still occurring a week after applying the color, washing it at least one or twice a day. I have been coloring my hair for years and I’ve never experienced anything like this. The instructions do note that it will bleed, but this was extremely excessive. DO NOY BUY THIS DYE!!
effectiveness
1.0 out of 5
effectiveness: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
24 July, 2026
originally posted on splathaircolor.com
Cheers Splat
As a visitor to the USA I tried and feel in love with this colour. I live in Australia and cannot purchase this amazing colour here. Thankfully you make international shipping easy and affordable. I constantly get compliments. Thank you Splat !!!
Suzi
Did you find this review helpful?
5 out of 5 stars
19 April, 2026
(no review title)
I like how it looks good without any bleach and j have brown hair but it still looks good on me
Nicole
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
9 April, 2026Verified purchase
Perfect blue dye
This splat midnight dye is so good! I got the midnight indigo and it's really good if you want a dark pale blue I pared it with racoon tails and black skunk hair with small stands of black! This hair dye is also very good for kids it smells good and doesn't damage my hair that much. But if you get this it does stain alot of stuff so wear gloves and before taking a shower rinse the walsl of the shower to moisten it!
Billie eilish
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
3 March, 2026
originally posted on http://www.splathaircolor.com
Stains EVERYTHING
This product NEVER. STOPS. STAINING. Even DAYS after I've colored my hair, I'm still getting dye all over my fingers from touching my hair — god forbid I want to use product to style my hair — it's all over my bedding… basically anything that touches my hair comes back stained. That should NOT happen with dry hair! As much as I like the color, the mess it leaves behind just isn't worth it.
Zelnia
2 guests found this review helpful. Did you?
1 out of 5 stars
25 February, 2026
originally posted on http://www.splathaircolor.com
First and last time user
I shall not be a return customer . Entire body was stained purple as well as bathtub. My scalp is purple not just my hair. So not a happy customer I had to check a star to post my rating is - star
TT
Did you find this review helpful?
5 out of 5 stars
21 February, 2026
originally posted on http://www.splathaircolor.com
Great
This is the blackest color I have ever used. It made my hair look so beautiful and fuller. It felt great. My hair didn't damage and the color lasted for 3 weeks. I would definitely come back for it. complimentary from SplatHairColor
Shaz
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
Super good
The only kit someone would ever need to color or retouch their hair. It surely does not damage your hair and provides the desired coverage. Definitely a good choice for your hair as it's not harsh and does the work perfectly. gifted by splathaircolor
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Glam
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
Love the rich color payoff
This was offered by Splathaircolor and the midnight ruby is officially my favourite color, I've used it on a client's hair and we were both impressed by the colour payoff…I'm definitely going to be trying other colours.
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Lelo
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
10/10 my go to for red hair
I absolutely love this color! It's perfect for me since I have dark hair and try to avoid bleach when possible. It's long lasting too! I've washed my hair multiple times with minimal fading. Highly recommend if you're looking to color your hair with minimal damage and long lasting effects. #gifted by splathaircolor
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Cyn
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
Super good
The only kit someone would ever need to color or retouch their hair. It surely does not damage your hair and provides the desired coverage. Definitely a good choice for your hair as it's not harsh and does the work perfectly.
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Glam
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
Perfect Pigment
This is so beautifully pigmented! I heard amazing things about this brand and how long lasting and pigmented the dye is and I can't wait to use it to give my hair a beautiful new color for spring and summer! gifted by splathaircolor
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
CC
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
Love it
This is a really fun and cute color. I really liked it. It was easy to do at home. I also bought one for a friend to give as a gift. I've tried other brands for dying my hair at home but this is definitely a favorite. #gifted by splathaircolor
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Erikahaide
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
Beautiful color
#giftedbysplathaircolor The Splat Jet Black Hair Color is the best black hair color I have used. Everything I needed was in the kit, which was super convenient. The hair color was vibrant and my hair looked very healthy and the color looked very natural.
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
JeanB
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on splathaircolor.com
Love the rich color payoff
This was offered by Splathaircolor and the midnight ruby is officially my favourite color, I've used it on a client's hair and we were both impressed by the colour payoff...I'm definitely going to be trying other colours.
1 reply from splathaircolorpwr team - 6 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on splathaircolor.com
10/10 my go to for red hair
I absolutely love this color! It's perfect for me since I have dark hair and try to avoid bleach when possible. It's long lasting too! I've washed my hair multiple times with minimal fading. Highly recommend if you're looking to color your hair with minimal damage and long lasting effects. #gifted by splathaircolor
1 reply from splathaircolorpwr team - 6 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on splathaircolor.com
Perfect Pigment
This is so beautifully pigmented! I heard amazing things about this brand and how long lasting and pigmented the dye is and I can't wait to use it to give my hair a beautiful new color for spring and summer! gifted by splathaircolor
1 reply from splathaircolorpwr team - 6 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
Beautiful plum purple hair color
I was gifted by splathaircolor in exchange for my honest review. I am in love with this plum purple hair color. This hair color looks really good on me. This hair color is mess free to use. This hair color covers my grey hair well.
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!
Pramila
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on http://www.splathaircolor.com
Beautiful blue purple hair color
I was gifted by splathaircolor in exchange for my honest review. This hair color is very vibrant. I love that it is blue purple color; this looks really good on me. This hair color works well on covering grey hairs.
1 reply from Splat Hair Color team - 7 months ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. We are so happy to hear that our product worked for you and gave you the results you were expecting. Thanks for sharing with us!