Target New ArrivalsGift Ideas for DadClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsHealthWellnessLuggageSchool & Office SuppliesToysElectronicsVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsGift Ideas for DadBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color - 2 of 4L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color - 3 of 4L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color - 4 of 4
L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color - 1 of 4

L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color - 5N Nudes Natural Brown

$13.99
Color5N Nudes Natural Brown

In Stock

Eligible for registries and wish lists

Save 5% every day

With Target Circle™ Card

At a glance

About this item

Highlights

  • Hair Color for Gray Hair Coverage: L’Oréal Paris Excellence Universal Nudes offers 100% gray coverage and all the intensity of a permanent hair color in a formula without ammonia, parabens, phthalates and mineral oil; Gentle on scalp and hair
  • Enhance Your Brown Hair Color with Universal Natural Reflect: The natural reflect in Excellence Universal Nudes Hair Dye is a blend of dyes to enhance warm & cool tones; Enriched with Pro-Keratin Complex and caring agents to protect hair as it colors
  • Triple Care Color Routine: Excellence Universal Nudes permanent hair dye offers an ammonia-free Triple Care Color routine; This brown hair dye kit includes a Caring Gentle Shampoo and Caring Deep Conditioner infused with ceramides that cleanse the scalp and nourish hair
  • L’Oréal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems. Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
  • L’Oréal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Description

Color without compromise. Introducing Excellence Universal Nudes, permanent hair color with 100% gray coverage and no ammonia, no parabens, no phthalates, and no mineral oil. Excellence Nudes Ammonia Free Hair Color enhances your natural hair color, with a blend of cool and warm reflects for long-lasting permanent gray coverage. The Triple Care Color Routine results in rich, radiant, natural looking brown hair color and offers 100% gray coverage. The Ammonia Free Hair Dye Caring Color Creme is enriched with Pro-Keratin Complex and caring agents to protect that hair as it colors. After coloring with brown hair dye, follow with the Caring Gentle Shampoo to delicately cleanse the scalp and smooth hair and the Caring Deep Conditioner, infused with Ceramides, to nourish hair without weighing it down.

Instructions vary by shade. Follow the complete instructions included inside the packaging.

How to use for the first time:

Apply All Over. Apply hair color mixture to dry, unwashed hair. Apply color at your root area and through ends until completely saturated.

Leave on for 25 minutes.

Rinse-out until water runs clear.

Condition. Apply enough Color & Shine Conditioner to thoroughly saturate hair and leave on for 2-3 minutes. Rinse.

How to touch up roots:

Touch up root area first. Make ¼” partings through dry, unwashed hair with applicator tip. Apply hair color mixture onto new growth root area only until completely saturated. Leave color on new growth root area for 20 minutes. TIP: For resistant grays, leave on for an additional 5 minutes.

Apply to rest of hair. Apple remaining product to rest of hair to refresh color. Let develop for 5 minutes. Total application time is 25 minutes.

Rinse-out until water runs clear.

Condition. Apply enough Color & Shine Conditioner to thoroughly saturate hair and leave on for 2-3 minutes. Rinse.
_

Questions on how to apply Excellence hair color? Text our hair color Concierge for expert advice: 833-856-7325

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?
Preference and Excellence are both permanent hair colors. Excellence is a crème color that provides 100% gray coverage. Preference is a liquid gel color that provides fade-defying, luminous color for up to 8 weeks. For multi-dimensional, salon-inspired results, we recommend using Preference. To cover resistant grays, we recommend using Excellence.

Which L’Oreal Excellence shade should I choose?
There is a shade guide included on the side of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

Packaging may vary, what you see may not be reflected on site.
Hair Type: Curly, All Hair Types, Colored
Health Facts: Phthalate-Free, Paraben-Free, Ammonia-Free
Product Form: Cream
Includes: Color Developer, Conditioner
Beauty Purpose: Hair Coloring
Processing Time: 30 Minutes
TCIN: 89432696
UPC: 071249647233
Item Number (DPCI): 063-01-0028
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

developer: aqua/water, hydrogen peroxide, cetearyl alcohol, trideceth-2 carboxamide mea, ceteareth-25, glycerin, phosphoric acid, tetrasodium etidronate, tetrasodium pyrophosphate, sodium salicylate, f.i.l. # d209745/14, ammonia free caring color creme: aqua/water, cetearyl alcohol, deceth-3, propylene glycol, laureth-12, ethanolamine, oleth-30, lauric acid, polyquaternium-6, glycol distearate, sodium metasilicate, toluene-2,5-diamine, hexadimethrine chloride, silica dimethyl silylate, fragrance, resorcinol, sodium metabisulfite, carbomer, 2-methylresorcinol, m-aminophenol, ascorbic acid, edta, mica, ci 77491 / iron oxides, ci 77891 / titanium dioxide, thioglycerin, 2,4-diaminophenoxyethanol hcl, tetrasodium edta, f.i.l. # t294956/2, caring gentle shampoo: aqua / water, sodium laureth sulfate, cocamidopropyl betaine, dimethicone, sodium chloride, fragrance, citric acid, hexylene glycol, sodium benzoate, sodium hydroxide, amodimethicone, carbomer, guar hydroxypropyltrimonium chloride, trideceth-10, glycerin, salicylic acid, glycol distearate, mica, linalool, hexyl cinnamal, peg-100 stearate, steareth-6, phenoxyethanol, isoeugenol, coco-betaine, trideceth-3, ci 77891 / titanium dioxide, benzyl alcohol, acetic acid, fumaric acid, f.i.l. # t291070/1, caring deep conditioner: aqua / water, amodimethicone, stearyl alcohol, hydroxypropyl starch phosphate, isopropyl myristate, behentrimonium chloride, cetyl alcohol, fragrance, phenoxyethanol, trideceth-5, isopropyl alcohol, trideceth-6, glycerin, peg-150 distearate, caprylyl glycol, panthenol, trideceth-10, linalool, cetrimonium chloride, hexyl cinnamal, isoeugenol, acetic acid, benzyl alcohol, 2-oleamido-1,3-octadecanediol, hydroxypropyltrimonium hydrolyzed wheat protein, propylene glycol, soluble collagen, trisodium edta, potassium sorbate, f.i.l. # t236810/2

Allergens & Warnings:

• PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (see the insert). REMEMBER TO BUY YOUR PRODUCT 2 DAYS AHEAD OF TIME., • Avoid contact of this product with eyes and skin., - you have already had a reaction to a haircolor product., • IF YOU HAVE A TATTOO, THE RISKS OF AN ALLERGIC REACTION MAY BE INCREASED., • Thoroughly rinse hair after application., • Wear gloves provided in kit., USAGE ADVISORY - SAFETY WARNINGS, • Do not use over compound henna or progressive color., • Keep out of the reach of children. Do not apply on children., CAUTION: THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS., • DO NOT USE IF:, IMPORTANT: HAIRCOLOR CAN CAUSE AN ALLERGIC REACTION WHICH IN CERTAIN RARE CASES CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS:, - you have a sensitive, itchy or damaged scalp., • Wait at least 14 days after bleaching or perming or relaxing before coloring., • If product gets into eyes, rinse immediately.

Shipping details

Estimated ship dimensions: 2.75 inches length x 3.5 inches width x 6.5 inches height
Estimated ship weight: 0.6 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
Download the safety data sheet (PDF)
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: Does it contain bleach ?

submitted by Srs - 1 year ago

  • A: Hello Srs! L'Oréal Paris Excellence Universal Nudes is described as an ammonia-free permanent hair color. Whether a specific shade within this line contains bleach (or a developer that lightens hair) would depend on the individual shade's formulation. Lighter shades within the Universal Nudes range might contain ingredients that lift or lighten the hair, while darker shades typically would not. Checking the product packaging or the detailed product description on the L'Oréal Paris website for the specific shade you're interested in will provide the most accurate information regarding its ingredients and lightening properties.

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

  • A: Hey, Great question! No, the L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color does not contain bleach. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Q: Is this for color treated hair or for hair that has not been colored?

submitted by Iris - 1 year ago

  • A: Hi there, Iris! Thank you for reaching out about our Excellence Universal Nudes Ammonia Free Hair Color. We recommend this color for both virgin hair and color treated hair, but we recommend staying within two shades lighter or darker than your natural color. We hope this helps!

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

  • A: Hey Iris, The L'Oreal Paris Excellence Universal Nudes Permanent hair color is for both colortreated hair and virgin hair! The Ammonia Free Hair Dye Caring Color Creme is enriched with Pro-Keratin Complex and caring agents to protect that hair as it colors. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Q: What is the difference between Excellence (what I use now) and Universal Nude? Tjhank you>

submitted by Patricia - 2 years ago

  • A: Hey Patricia, The L'Oreal Paris Excellence Nudes Ammonia Free Hair Color enhances your natural hair color, with a blend of cool and warm reflects for long-lasting permanent gray coverage. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 2 years ago
    Brand expert

  • A: Hi there, Patricia! Thank you for reaching out about our Excellence Universal Nudes Ammonia Free Permanent Hair Color. Our Excellence Creme Triple Care Color routine that deeply cares for your hair, and with 100% gray hair coverage for all hair types, even on stubborn grays. Our Excellence Universal Nudes is an easy-to-use, at-home hair color kit that offers 100% gray coverage and rich, radiant hair color with an ammonia-free, paraben-free, phthalate-free and mineral oil-free formula. We hope this helps!

    submitted byL'OrealParisProductExpert - 2 years ago
    Brand expert

Q: I started off with light brown hair with some caramel highlights. I used the L'Oreal golden brown. My hair came up brownish with auburn roots. What color should I use to brown up my roots?

submitted by Kris - 29 days ago

  • A: Hi Kris. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the Excellence Creme Universal Nudes Hair Color. We would like to speak with you directly about it. Please give us a call at 800-631-7358, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.

    submitted byL'OrealParisProductExpert - 27 days ago
    Brand expert

Q: How long does the processing time take?

submitted by AI Shopping Assistant - 3 months ago

  • A: The processing time for this hair color is 30 minutes.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What components are included with this hair color?

submitted by AI Shopping Assistant - 3 months ago

  • A: Included with the hair color are a color developer and a conditioning treatment.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What chemicals are excluded from this hair color?

submitted by AI Shopping Assistant - 3 months ago

  • A: This product is free from phthalates, parabens, and ammonia, making it a safer choice.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What hair types is this color suitable for?

submitted by AI Shopping Assistant - 3 months ago

  • A: This hair color is suitable for curly, all hair types, and colored hair.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What is the form of this hair color product?

submitted by AI Shopping Assistant - 3 months ago

  • A: The product comes in a cream form, making it easy to apply.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: How long is long lasting?

submitted by Long time user - 8 months ago

  • A: Hi Long time user. Thank you for you interest in L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color . This hair color is permanent and lasts until it grows out generally every 4 to 6 weeks and then you may touch up.

    submitted byL'OrealParisProductExpert - 8 months ago
    Brand expert
See all questions (15)

Additional product information and recommendations

Frequently Bought Together

Guests also viewed

Guests are saying

The hair dye has received mixed feedback from guests, with many praising its ease of use, pleasant scent, and effective gray coverage. However, some guests experienced unexpected color results, with shades appearing darker or different than expected. The included shampoo and conditioner were well-received, contributing to the overall satisfaction. Guests appreciate the variety of shades available, making it a versatile choice for at-home coloring.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 1278 reviews
    effectiveness: 2.91 out of 5
    quality: 3.07 out of 5
    value: 2.98 out of 5
    33% would recommend
    54 recommendations
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    24 May, 2026Verified purchase

    Hair comes out darker than box color

    Absolutely will never buy this again. Turned my hair jet black. I'm not sure what loreal thinks flattering for your complexion means but universal nudes shows a brown on the box and that is not what happened to my existing brown, with some grays, hair Nope do not recommend
    Glitter perfect
    effectiveness: 2 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    10 May, 2026
    originally posted on lorealparisusa.com
    Image

    The color isn't right.

    The color isn't right. My hair turned out black, and I applied shade 5N Natural Brown.
    1 reply from LeCare team - 14 days ago
    Hi Leydi! We apologize that Excellence Universal Nudes 5N-Natural Brown looks darker that intended. There are many reasons why haircolor results can come out too dark. The most common reason is due to the hair's porosity, you are left with a result that is much darker than intended. Over time as you shampoo it will become lighter. When it is time to color again, choose a lighter shade and follow the instructions for a root touch application.
    Leydi
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    2 May, 2026Verified purchase

    7NR Copper is actually Brown

    I have used copper tone box dyes for years and have naturally gold blond hair. Over the past years whenever I buy a box dye in copper it never comes out as such. This one was no different. It came out as a warm brown, like cinnamon, more in the 5 shade. Not at all like the lightness or lift a 7 color should do. Misleading and ineffective product
    1 reply from L'OrealParisProductExpert team - 18 days ago
    Hi L M! We appreciate you reaching out about L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color. We are sorry to hear you did not get the results you had expected. Hair color results are influenced by your starting shade and previous color history. For more detailed assistance, please give us a call @ 800-322-2036 M-F 9:00AM - 5:30PM EST and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    L M
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    28 April, 2026
    originally posted on lorealparisusa.com
    Image

    No Ammonia!

    Love that this has NO AMMONIA. Why can’t you remove the AMMONIA FROM YOUR OTHER haircolor products???
    TeriB
    Did you find this review helpful?
    5 out of 5 stars
    21 April, 2026Verified purchase

    (no review title)

    The best color! I hope they never discontinue this!
    Carli
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    9 April, 2026Verified purchase

    7NR (Natural Copper) TURNS HAIR BROWN

    Natural Copper (7NR) turned my natural red hair DARK BROWN. I have been using box dye for years, especially since I started getting grey hairs after pregnancy and I have never had this happen. This also is not my first time using this brand, and this specific shade. I made sure the color cream had the right color code and everything. It is all correct, but now my hair is ruined. I am FURIOUS.
    1 reply from L'OrealParisProductExpert team - 1 month ago
    Hello Holly! We are so sorry this happened with our Excellence Hair Color - 7NR Copper. We want to speak to you directly about this. Please give us a call at 800-322-2036 M-F 9:00 am – 5:30 pm ET. It would be helpful if you had the product with you when you call. We look forward to hearing from you!
    Holly
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    6 April, 2026Verified purchase

    (no review title)

    ok
    Lissette
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 February, 2026Verified purchase

    Great product

    I wanted to give L'Oreal hair dye another try because they have been coming out with a few different ones, I tried them over a year ago with one that they said was ammonia free but it kind of gave me an itchy feeling while I was waiting to wash it off. I've been using a high end at home dye but it is rather very pricey. So glad I gave this Excellence Creme line a try because I love it, will be buying more. I did not feel itchy, the smell is pleasant, and came with a generous amount of shampoo + conditioner. It covers all my grey hair just like the high end dye.
    Kayylieu
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    27 February, 2026
    originally posted on lorealparisusa.com
    Image

    Awesome

    Love this hair color, and this universal nudes is great. Having a hard time finding it in the stores now. Hoping it's not being discontinued!?!
    April8
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 January, 2026Verified purchase

    Lovely Hair Color

    Beautiful hair color
    Speechgal62
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    9 January, 2026Verified purchase

    (no review title)

    It’s a nice color but doesn’t come out like the picture… it’s more of a orange undertone
    1 reply from L'OrealParisProductExpert team - 4 months ago
    Hello Jenny! It is wonderful to hear that you liked the richness of the Natural Brown shade, though we understand it can be frustrating when the final result reveals more warmth than expected. When coloring hair, the underlying pigments—which are naturally orange or red in darker bases—can sometimes become more visible during the process, especially if the hair has a natural tendency to pull warm. The Universal Nudes range is crafted with a unique blend of reflects to complement a variety of skin tones, but a neutral shade may not always fully counteract very strong brassy undertones on its own. To help achieve a more balanced result, ensure the hair is thoroughly saturated and that you are leaving the color on for the full development time indicated in the instructions, as this allows the pigments to properly neutralize those warmer tones. For future applications, selecting a shade that leans slightly cooler can also help to offset any unwanted orange for a more grounded, earthy brown finish.
    Jenny
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    29 December, 2025Verified purchase

    Hair color

    This color works great either way my hair and I got many compliments on the color
    LeeAnna
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    26 December, 2025
    originally posted on lorealparisusa.com
    Image

    Very Disappointed. Hair is almost black.

    The color on the box is very misleading. I have used other L'Oreal hair dye products and have always been very happy with the results. I wanted to try anothe L'Oreal product. I used 5N and my hair looks almost black. It was a light to medium brown before I dyed it. I will never use the L'Oreal color preference again and will not recommend to anyone.
    1 reply from LeCare team - 5 months ago
    Hi MSM2713! We apologize you were not satisfied with the results you achieved with Excellence Universal Nudes Brown 5N. We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected. There are many reasons why haircolor results can come out too dark. Once you have color-treated hair, we suggest following the touch up application method to achieve optimal results. Otherwise, by doing full head application, due to the porosity of the color-treated hair, you are left with a haircolor result that is much darker than intended. The color will fade as you shampoo. We appreciate the feedback which will be shared with others in our company.
    MSM2713
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    10 December, 2025

    INCORRECT PRODUCT INFO:

    ***INCORRECT PRODUCT INFO:*** Loreal Hair Color "Nudes Collection" incorrectly lists 6N as "Light Blonde" when it's actually "Light Brown" - as is written on packaging in photo - as the models hair color on the box is clearly a light brown. (or perhaps a dark blonde but definitely not light blonde) Please correct. Thank you.
    1 reply from L'OrealParisProductExpert team - 5 months ago
    Hello there! Thank you very much for bringing this detailed observation to our attention regarding the Universal Nudes Ammonia Free Permanent Hair Color, specifically the shade 6N. We truly appreciate you taking the time to point out this potential discrepancy in the product information. We understand how crucial accurate shade descriptions are, especially when selecting a hair color. Your feedback, noting the difference between the listed "Light Blonde" and what is presented on the packaging as "Light Brown" or "Dark Blonde," is incredibly valuable. We will certainly review this information internally to ensure our product descriptions are as precise and helpful as possible for all our customers.
    Leah in Marin
    4 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    9 December, 2025Verified purchase

    (no review title)

    Not cover all my gray hair ,, I think cream one is better cover
    1 reply from L'OrealParisProductExpert team - 5 months ago
    Hi Nanana. We are sorry to hear that L'Oreal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color 6N did not cover your grays. We will share your feedback with the others on our team.
    Nanana
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 December, 2025Verified purchase

    Great hair color

    Very easy to use and being a senior citizen that means a lot
    Elizabeth
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    1 December, 2025
    originally posted on lorealparisusa.com
    Image

    I LOVE this product

    I used 6N - natural light brown. I've used Excellence & Preference before, but this was the first time I saw the Nudes collection. I love everything about it. It smelled great, I love the shampoo and conditioner. (I wish they'd sell that separately) My natural color is lt. brown with about 30% gray. This covered my grays well, except a few at my temple, but that looks natural. My hair turned out only slightly darker than light brown. I've been coloring my hair for decades. I know that I always need to use a color lighter than what I want. To get light brown, I usually have to use dark blonde. Not just with Loreal, with other brands as well. If my hair comes out too dark, I found using Head and Shoulders Apple Cider Vinegar shampoo lighten it within 2 or 3 washes but doesn't damage my hair like color removers do. I intend to keep using this product - my hair feels softer than when I used products with ammonia.
    SandyEL
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    30 November, 2025

    (no review title)

    didn't do anything
    1 reply from L'OrealParisProductExpert team - 6 months ago
    Hi Anna. Thank you for reaching out to us. We are truly sorry to hear that you didn't achieve the desired results with our L'Oréal Paris Excellence Universal Nudes Ammonia Free Permanent Hair Color 6N. We understand how disappointing it can be when a product doesn't meet your expectations, and we sincerely apologize for any frustration this may have caused. We can be reached at 833-856-7325, Monday through Friday, from 9:00 AM to 5:30 PM EST. For the most efficient service, please have the product with you when you call.
    anna
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 November, 2025Verified purchase

    perfect natural ginger

    ♡
    Addi Grace
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    6 guests found this review helpful. Did you?
    5 out of 5 stars
    5 November, 2025
    originally posted on lorealparisusa.com
    Image

    Lovely Natural

    I changed from a light 8.5 Ash Blonde to the Naturals 8N. It is a much better color for me.I know, because I've been getting compliments! I have been coloring my Hair with L'Oreal for about 20 years, and I have never been disappointed.
    MareC
    2 guests found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy