Soapbox Biotin & Superfruit Volumizing Shampoo for Fuller Hair, 16 fl oz
$8.49 ($0.53/fluid ounce)
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Guests are saying
This shampoo has garnered attention for its delightful scent and ability to provide volume and softness to hair. Many guests appreciate its clean ingredients and effectiveness in promoting hair health, with noticeable improvements in shine and thickness. However, some guests have experienced dryness and residue issues. Overall, it is a popular choice for those seeking a gentle yet effective hair care solution that enhances the natural beauty of their hair.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 2254 reviews
54% would recommend
35 recommendations
1 out of 5 stars
28 May, 2026
originally posted on Soapbox
Smells good, but doesn’t clean very well
I bought both the shampoo and conditioner about two months ago and didn’t like it at first but decided to give it a chance to see if it would change. It did not unfortunately, it leaves my hair feeling brittle and not very clean. I used to be able to go 4-5 days in between washes, with this one, it is max 3 days before I have to wash again.
1 reply from The Soapbox Team team - 12 days ago
Thank you for your review! I’m so glad you enjoyed the scent of the Biotin collection and decided to give it another try after revisiting it. I’m sorry to hear it may have left your hair feeling brittle and not as clean as expected. It sounds like it may not have been the best fit for your current hair needs. Please reach out to me at support@soapboxsoaps.com so we can help find a better match for you. Thank you! -Sarah
5 out of 5 stars
Thumbs up graphic, would recommend
25 April, 2026Verified purchase
(no review title)
Hair feels better
3 out of 5 stars
Thumbs down graphic, would not recommend
22 April, 2026Verified purchase
Not great
Love the smell, did get some volume, but after a week of using my hair looks so dry. No shine at all. I didn't notice any scalp or shedding issues, just bland hair.
1 reply from Soapbox Soaps Team team - 2 months ago
Thank you for your review! I’m glad you enjoyed the scent and saw some added volume, but I’m really sorry to hear your hair felt dry and lacked shine after continued use. It sounds like this may not have been the best fit for your current hair needs. Please reach out to me at support@soapboxsoaps.com so we can chat more and help get a shampoo out to you that’s a better match. Thank you! -Sarah
5 out of 5 stars
20 April, 2026Verified purchase
Buy it!
I love the smell, how soft it makes my hair and really lathers good and just gives the clean vibe!!!! I have fine hair and it gives me so much body.
5 out of 5 stars
8 April, 2026Verified purchase
(no review title)
Great
2 out of 5 stars
Thumbs down graphic, would not recommend
26 March, 2026Verified purchase
Skip the buy
If you have hair on the finer/thinner side go ahead and skip. It gives a very mediocre clean and by the next day your hair needs a wash again.
1 reply from Soapbox Soaps Team team - 2 months ago
Thank you for your review! I’m sorry it didn’t give you the clean you were hoping for! It may not have been the best fit and I’d be happy to help you find something better to get out to you to try. Please reach out to me at support@soapboxsoaps.com Thank you! -Sarah
5 out of 5 stars
Thumbs up graphic, would recommend
25 March, 2026Verified purchase
Just go for it!
I never write reviews so this is rare moment of celebration. Dove used to make a line that worked perfect for my thin, fine hair. I have been looking for a replacement product. Monday was close but still to heavy and I have been eyeing this for a bit. This shampoo and conditioner is amazing! My hair is shiny, has volume for a change, and feels thicker after the 1st use. If in doubt, try it.
5 out of 5 stars
Thumbs up graphic, would recommend
5 March, 2026Verified purchase
Great shampoo
Smells great and hair feels really clean
1 out of 5 stars
Thumbs down graphic, would not recommend
1 March, 2026Verified purchase
Would not recommend: created greasy hair
I’ve never used a shampoo that left so much residue/made my scalp feel itchy and hair look incredibly greasy. I have straight hair and will definitely be switching back to Pantene after trying this…
1 reply from Soapbox Soaps Team team - 3 months ago
Thank you for sharing your experience with me. I’m truly sorry to hear this left residue and caused itchiness, that’s absolutely not the result we want for you. I’d really appreciate the chance to learn more about your routine and see how we can help make this right, so please email me at support@soapboxsoaps.com to chat more. Thank you! –Sarah
5 out of 5 stars
Thumbs up graphic, would recommend
17 February, 2026Verified purchase
shampoo which works..!!
works great
5 out of 5 stars
Thumbs up graphic, would recommend
15 February, 2026
Super impressed!
I was struggling to find a replacement for my old shampoo and conditioner but this is a winner. Smells great, makes my hair feel good and is affordable! Love!
5 out of 5 stars
Thumbs up graphic, would recommend
3 February, 2026Verified purchase
So many compliments
I have gotten SO many compliments on my hair. Since day one of using this my coworkers have asked why my hair looks so shiny and healthy. My only dislike is how dry it feels while actually washing, it had me worried at first, but 10/10 recommend.
5 out of 5 stars
Thumbs up graphic, would recommend
25 January, 2026Verified purchase
great results
I love the scent and how well it lathers to clean my hair.
5 out of 5 stars
23 January, 2026Verified purchase
Actually works?!?
I bought this shampoo because I liked the smell and the price. I didn’t really expect it to help my hair grow. I saw my hair stylist about when I started using this shampoo, and then 4 months later. She noted (without any prompting or questions from me) that my hair had grown a lot since I last saw her and that it was thicker. She also pointed out areas of new hair growth. So if you’re looking for a good shampoo that will actually help with hair growth, I highly recommend this one!
5 out of 5 stars
Thumbs up graphic, would recommend
19 January, 2026Verified purchase
Biotin shampoo
Leaves my hair very soft. Has a great scent
5 out of 5 stars
19 January, 2026
originally posted on Soapbox
Love these biotin products!! ❤️❤️
Excellent product!! My hair is so soft, thick, and growing beautifully!! ❤️❤️
5 out of 5 stars
Thumbs up graphic, would recommend
5 January, 2026Verified purchase
(no review title)
Love this product! Leaves hair feeling clean but not stripped.
5 out of 5 stars
9 December, 2025
originally posted on Soapbox
Biotin and superfruit products
Omg I love this line of soapbox....I have thin hair and its helped out so much so thank you soapbox keep up the good work
2 out of 5 stars
Thumbs up graphic, would recommend
4 December, 2025Verified purchase
Not for me
Unfortunately, this shampoo caused me to have a lot of fall out after showering. It did give me some volume, which is what it’s made to do. I also wanted to love it because it smells so good, but my hair just felt dry even after I used conditioner. This could be more beneficial for someone with oily hair.
1 reply from Soapbox Soaps Team team - 6 months ago
I am really sorry about that, Joyce! I would really love to learn more about your experience and current hair needs, so we can make this right for you. Please reach out to me at support@soapboxsoaps.com to chat more about that. Thank you! -Sarah
5 out of 5 stars
Thumbs up graphic, would recommend
30 November, 2025
My favorite shampoo!
People sound so stupid reviewing shampoo. “It made my hair fall out, I do NOT recommend!!!!!” With absolutely no helpful information as to why; their hair type, length, texture, possible allergies, other shampoos tried, etc. I love this shampoo and I’m going to ACTUALLY explain why. I have long, frizzy, thin hair that gets greasy pretty quickly. No allergy issues, but I’ve always had a history of slight shedding which just seems normal for whatever reason. I have most recently tried native and method shampoo, and they were okay, but soapbox is my favorite. It doesn’t weigh down my hair. It helps smooth it out, especially paired with the soapbox oil I apply in the shower. Definitely has a strong fruity smell that I love. I’ve had no reactions to it and I think my hair feels healthier and I’m noticing less shedding in the shower. I think it’s cleaner ingredient wise than a lot of other options on the shelves. I recommend trying it!