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Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging - 2 of 4Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging - 3 of 4Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging - 4 of 4
Alfaparf Milano Evolution of the Color Hair Dye Haircolor (1 tube) Newest Packaging - 1 of 4

Alfaparf Milano Evolution of the Color Hair Dye - 9.31 - Very Light Golden Ash Blonde Haircolor

$15.99 reg $21.00
Sale save $5.01 (24% off)

color9.31 very light golden ash blonde

In Stock

Free & easy returns

Free & easy returns

Return this item by mail or in store within 30 days for a full refund.
Sold & shipped by SleekShop
Eligible for registries and wish lists

About this item

Highlights

  • Enjoy up to 100% grey hair coverage and create a natural, luminous Very Light Golden Ash Blonde look effortlessly at home.
  • Designed with exclusive 3D Technology to infuse hair with hydration, improve texture, and deliver vibrant, long-lasting color depth.
  • Offers up to 3 levels of lightening to achieve an ultra-bright, beautiful blonde tone while maintaining hair’s softness and resilience.
  • Provides up to 40% better color retention and up to 69% UV protection, helping preserve the vibrancy and integrity of your hair.
  • Perfect for men and women seeking premium permanent hair color with a soft, radiant golden ash blonde finish and healthy shine.

Description

Bring out the brilliance of your hair with Alfaparf Milano Evolution of the Color Hair Dye in 9.31 Very Light Golden Ash Blonde. This luxurious permanent hair color offers outstanding performance, delivering up to 100% grey hair coverage with natural, multi-dimensional results. Featuring advanced 3D Technology with Hyaluronic Acid (HA), Multi-Lamellar Vehicle (MLV), and Hyper-Intense Color System (HCI), it ensures deep hydration, enhanced color intensity, and long-lasting shine. Alfaparf Milano Professional hair color is expertly crafted for men and women seeking superior hair dye colors that maintain hair's vitality while offering vivid, salon-quality color at home.

Unleash a new level of color retention with Alfaparf Milano hair color, formulated to retain up to 40% more color and provide up to 69% protection from damaging UV rays. The Very Light Golden Ash Blonde shade brings a soft yet radiant finish that complements a variety of skin tones. Designed to lighten hair by up to 3 levels, it gives your locks a luminous, fresh appearance without compromising strength or softness. Perfect for achieving sophisticated blonde shades, this haircolor blends a golden warmth with an elegant ash undertone for a truly polished look.

Take your hair transformation to the next level with Alfaparf Milano’s commitment to professional-grade innovation and quality. The Evolution of the Color range ensures not only beautiful, even color but also nourishes hair deeply throughout the coloring process. The powerful blend of high-performance ingredients enhances hair structure while delivering vibrant, rich hues that resist fading. Ideal for men and women who demand more from their hair dye, this formula leaves hair feeling healthier, shinier, and more resilient. Choose Very Light Golden Ash Blonde for a timeless blonde that looks and feels naturally stunning.
Hair Type: All Hair Types
Product Warning: Use with adult supervision
Product Form: Cream
Beauty Purpose: Hair Coloring
Product Name: Alfaparf Milano Evolution of the Color Hair Dye - 9.31 - Very Light Golden Ash Blonde Haircolor
Net weight: 2.05 ounces
Processing Time: 35 minutes
TCIN: 92468630
UPC: 3711764182105
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
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Shipping details

Estimated ship dimensions: 2 inches length x 2 inches width x 2 inches height
Estimated ship weight: 2.05 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: SleekShop

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: Does this come with developer? If I need to purchase developer what is the mixing ratio?

submitted by Kp - 1 year ago
  • A: 2 oz developer (20%), half of the tube (it has lines on the sides so you don’t have to worry) And no it does not come with developer

    submitted byAzP - 11 months ago

Q: Does Alaparf Milano hair dye contain ammonia?

submitted by SJ - 2 years ago
  • A: Yes this contains ammonia. Remember to mix with developer before applying.

    submitted byCindy293 - 2 years ago

Q: Does it cover grays?

submitted by Happy Mom - 3 months ago

Q: Can I use this product to tone my hair with 5V developer?

submitted by Erika G - 7 months ago

Q: Does it contain ammonia?

submitted by Eva - 8 months ago

Q: What develaper should i buy ?

submitted by AE - 9 months ago

Additional product information and recommendations

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Guests are saying

Guests appreciate the vibrant and long-lasting results of the Alfaparf Milano Evolution hair dye, noting its easy application and pleasant texture. Many have experienced salon-quality outcomes at home, with colors remaining fresh even after multiple washes. However, some guests have faced challenges with color accuracy, particularly when transitioning from previous shades. Overall, this product is favored for its effectiveness and user-friendly experience, making it a popular choice for at-home hair coloring.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.5 out of 5 stars with 18 reviews
    effectiveness: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    60% would recommend
    5 recommendations
    2 out of 5 stars
    15 March, 2026Verified purchase

    (no review title)

    I had previously dyed my hair red, and when the color started fading I used this brand. Unfortunately, the color didn’t come out as a true red. After I showered, it actually turned more pink than red. I did it twice in one day and I wasn’t really happy with the result. It might work for others, but it didn’t give me the color I was expecting. I am going to try a different hair dye once this color goes away.
    Anna
    Did you find this review helpful?
    4 out of 5 stars
    10 January, 2026Verified purchase

    (no review title)

    Good color
    Jenn
    Did you find this review helpful?
    5 out of 5 stars
    10 December, 2025Verified purchase

    (no review title)

    Excellent
    Jael
    Did you find this review helpful?
    1 out of 5 stars
    6 December, 2025Verified purchase

    (no review title)

    The order initially arrived on a date but according to the notifications they had left elsewhere the next day they brought me my order
    Ana
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 November, 2025

    (no review title)

    They say the product is available, but they keep postponing the delivery.
    Alessandra
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    29 September, 2025Verified purchase

    Alfaparf Milano Evolution Color Hair

    The best brend for the color hair
    Stefanija
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 September, 2025Verified purchase

    Excellent

    Excellent. I love it
    Teresa
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    29 August, 2025

    Never Received Item SCAM

    Never Received Item SCAM
    Never Received Item SCAM
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    21 September, 2024

    Love it

    I recently tried Alfaparf Milano Evolution to dye my hair at home, and it’s one of the best I’ve used! Color: I went with a medium brown, and the result was vibrant, rich, and multidimensional—like a salon job. Even after a few washes, the color stayed fresh. Application: The dye was easy to apply and didn’t make a mess. The texture was smooth, and the smell wasn’t as strong as other dyes I’ve tried. Hair Condition: After rinsing, my hair felt soft, not dried out. Three weeks in, the color’s still holding up well. Verdict: If you’re dying at home, Alfaparf Milano Evolution gives you professional-quality results with minimal hassle. Definitely worth it!
    Cindy293
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    10 guests found this review helpful. Did you?

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