Saltair Beach Blonde Shampoo - Purple - 14 fl oz: Color Protection, Hair Type Colored, Orange Blossom Scent
$12.99 ($0.93/fluid ounce)See 1 deal for this item
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Guests are saying
This purple shampoo has garnered mixed feedback from guests, with many praising its strong pigmentation and effectiveness in toning down brassiness in blonde hair. Guests appreciate its pleasant scent and the way it revitalizes their hair, making it feel soft and vibrant. However, some have experienced issues with dryness and residue, suggesting that a deep conditioner is necessary for optimal results. Overall, it is a popular choice for maintaining blonde highlights and neutralizing unwanted yellow tones.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 165 reviews
effectiveness: 2.98 out of 5
quality: 3.05 out of 5
value: 2.98 out of 5
53% would recommend
41 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
16 May, 2026Verified purchase
Not happy with product
Not what I expected at all. Dried my hair out and made it feel heavy. The purple stained my hands first time use as well. I am returning this product asap.
5 out of 5 stars
Thumbs up graphic, would recommend
11 May, 2026Verified purchase
Love
Saltair products are wonderful!
1 out of 5 stars
Thumbs down graphic, would not recommend
25 April, 2026Verified purchase
(no review title)
i will be returning this because my scalp itches, so I may be allergic to something in product.
5 out of 5 stars
Thumbs up graphic, would recommend
21 April, 2026Verified purchase
(no review title)
It works magic in yellow tones. Would recommend just really washing it out and using a deep conditioner after. It’s toning your hair so it’ll be dry!
5 out of 5 stars
Thumbs up graphic, would recommend
1 April, 2026Verified purchase
Great Pigmentation
Great purple shampoo. The pigmentation is very strong and reminds me of Olaplex except this doesn’t dry out my hair like Olaplex did.
2 out of 5 stars
Thumbs down graphic, would not recommend
27 March, 2026
(no review title)
Undisclosed nut allergens caused me to have a reaction to kukui nut oil that was not clearly marked on the bottle
1 out of 5 stars
Thumbs down graphic, would not recommend
10 March, 2026Verified purchase
Stay away
Doesn’t rinse. Hair feels heavy/greasy and just weird. No other shampoo and conditioner has ever done this. Plus it leaks everywhere.
1 out of 5 stars
Thumbs down graphic, would not recommend
6 March, 2026
Very unpleasant smell
Smells awful. Throwing it away. I previously used the Saltair Recovery & Restore shampoo and conditioner, and the smell was wonderful. So disappointing.
5 out of 5 stars
15 December, 2025
originally posted on Saltair
Another wonderful product.
Another wonderful product hair felt silky , even though its gray.
5 out of 5 stars
6 October, 2025
originally posted on Saltair
Super fantastic
Absolutely love how awesome my hair feels, and looks after using. I get my hair highlightened, and when I use the purple shampoo it brings back the highlights as if they were just done when they start to dull. Highly recommend
2 out of 5 stars
Thumbs down graphic, would not recommend
29 July, 2025Verified purchase
STAY AWAY
great smell, that’s it. My hair feels horrible after using this shampoo/conditioner combo. I’ve washed my hair 3 times the same day since using this product and it still feels horrible. I’m returning this product asap.
5 out of 5 stars
Thumbs up graphic, would recommend
24 April, 2025Verified purchase
Fabulous Purple Shampoo that works!
I am not understanding any of the negative reviews for this product. I bought the shampoo yesterday at my local Target and used it today. The pump bottle was fine and worked as it should, the smell was subtle and not overwhelming, and best of all this product has actually worked and toned down all the ghastly yellow/brass in my hair. Here is how I used it: A couple days ago I had dyed my hair at home and instead of the color being an overall silver-ash blonde as promised, there was quite a bit of brassy yellow. Disaster! So I stopped in Target and bought this on a whim. First of all I washed my hair with regular shampoo to get rid of any existing product that may have still been on my hair, then I shampooed with Saltaire. Absolutely saturated hair, rubbed it in and left on hair for close to 10 minutes whilst I got on with the rest of my shower, scrubbing, exfoliating, shaving etc. Rinsed it out and applied my regular conditioner for a couple minutes. Rinsed, and blow dried. My hair is now a fabulous color, gone from yellow candyfloss to a sublime shiny, silvery, ashy blonde (which is what it should have been in the first place according to the hair dye I used, hmmmm). I cannot recommend this enough. It works much better than other purple shampoos I have tried, has safer ingredients and is a pretty good price. Ignore the bad reviews, this works.
4 out of 5 stars
25 March, 2025
originally posted on Saltair
Purple shampoo
I love, love, love this shampoo, another great product
5 out of 5 stars
4 February, 2025
originally posted on Saltair
Salon Results
This is the best purple shampoo I have tried in years. I would recommend to all my blondes who need a refresh’s without going to the salon. I used it once and everyone thought i got my hair refreshed.
1 out of 5 stars
Thumbs down graphic, would not recommend
12 December, 2024Verified purchase
Good smell; very harsh shampoo
I used about 1/2 the bottle before I gave up on the shampoo (I have the conditioner too). It has a nice smell, cute packaging, the purple color is persistent so probably works against brassy tones, but it stripped my hair of any moisture. After rinsing this shampoo out, it feels like I have washed my hair with dish soap. Even free hotel shampoo is gentler on my hair. The complementary conditioner was not enough to undo the crispy, rough texture that this shampoo leaves in my hair. Yesterday I finally uncapped the bottle and washed it down the drain so I wouldn’t feel guilted into putting it on my hair again.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 September, 2024Verified purchase
Do not buy!
Save yourself and do not purchase! I’ve only used pureology in the past but it’s a bit pricey so I decided to give this a chance, ruined my hair! And the bottle is horrible it’s leaks!
5 out of 5 stars
Thumbs up graphic, would recommend
15 September, 2024Verified purchase
Best purple shampoo and conditioner!!
Favorite purple shampoo to prevent brassy yellow tones. And I’ve tried almost every purple shampoo and conditioner!
1 out of 5 stars
Thumbs down graphic, would not recommend
1 September, 2024Verified purchase
I'd skip this one
I am a huge fan of this brands body wash so I decided to give the shampoo a shot. Unfortunately it did nothing for my hair. I didn’t notice any kind of toning like previous purple shampoos I’ve used and my hair texture was so course and tangled. The bottle also made a huge mess. Will not purchase again nor recommend
5 out of 5 stars
Thumbs up graphic, would recommend
28 August, 2024Verified purchase
Favorite Purple shampoo
Naturally brunette, it can be hard to keep my blonde highlights toned. I’ve tired so many purple shampoos and none work as well as this one does. It doesn’t dry my hair out either!
5 out of 5 stars
Thumbs up graphic, would recommend
7 August, 2024Verified purchase
Shampoo
Absolutely love this it keeps my hair soft and blonde