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Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV

Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV - 2 of 4Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV - 3 of 4Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV - 4 of 4
Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV - 1 of 4
$99.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Ultra-speedy streaming: Roku Ultra is 30% faster than any other Roku player, delivering a lightning fast interface and apps that launch in a snap.
  • Cinematic streaming: This TV streaming device brings the movie theater to your living room with spectacular 4K, HDR10+, and Dolby Vision picture alongside immersive Dolby Atmos audio.
  • The ultimate Roku remote: The rechargeable Roku Voice Remote Pro offers backlit buttons, hands free voice controls, and a lost remote finder.
  • No more fumbling in the dark: See what you’re pressing with backlit buttons.
  • Say goodbye to batteries: Keep your remote powered for months on a single charge.
  • Just talk to it. It’s that easy: Don’t worry about popcorn fingers—just say “Hey Roku” from across the couch to control your streaming.
  • Everything you love about TV, but better: The Roku experience is made for fast, easy access to the entertainment you love with a user-friendly interface.
  • Endless entertainment: Stream what you love, including the most popular apps, the best selection of free stuff to watch, and so many new ways to find your next favorite show.

Description

The ultimate streaming device just got even better. See what your TV can really do with the fastest Roku player ever. Roku Ultra lets you enjoy all your favorite shows in spectacular 4K, HDR10+, and Dolby Vision picture plus immersive Dolby Atmos sound. Paired with our newest Roku Voice Remote Pro, you get convenient USB-C charging, backlit buttons, hands-free voice control, and even a lost remote finder for when it plays hard to get. The Roku streaming experience is made for fast, easy access to the entertainment you love with the best selection of live, trending, and free TV.
Dimensions (Overall): 1 Inches (H) x 4.9 Inches (W) x 5 Inches (D)
Weight: 5.9 Ounces
Electronics Condition: New
Electronics Features: Streaming Capability, Multilingual Menu, Dolby Vision, Controlled by Smartphone App, Wi-Fi, Remote Finder, Parental Controls, HDR10
Connection Type: RJ-45 (Ethernet), HDMI, USB
Data Storage Capacity: 4GB
Maximum Resolution: 4K
Wireless Technology: Wi-Fi 6 (IEEE 802.11ax)
System RAM: 2 GB
Compatible With: Crunchyroll, Netflix, YouTube, Paramount+, Max, Amazon Prime Video, Hulu, Apple HomeKit, YouTube TV, Disney+, Roku, Spotify, Peacock, ViX, Apple TV+, discovery+
Voice assistant built-in: ROKU Voice Assistant Built-In
Screen Mirroring Technology: Apple Airplay
Battery: 1 Non-Universal Lithium Ion, Required, Included
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 91625151
UPC: 829610006888
Item Number (DPCI): 008-06-7421
Origin: Imported

Shipping details

Estimated ship dimensions: 6.57 inches length x 6.25 inches width x 3.07 inches height
Estimated ship weight: 1.39 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

This item must be returned to any Target store.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: What size TV do I have to purchase to have Roku built in? What do I have to plug in and where? Sorry, stuff is getting difficult for seniors.

submitted by Algorythm - 8 months ago
  • A: This is not a TV but a device that you connect to your TV in order to watch Roku. It plugs into HDMI port on the back of your TV.

    submitted bymamabear - 8 months ago
  • A: Hello Algorythm, Roku has TV in several sizes 32”, 40”, 43” 50” 55” 65” and 75” all with Roku built in or you can purchase a Roku device and turn any non-smart tv into a Roku smart tv. The TVs would just need to be plugged into the outlet and connected to WiFi whereas the device would be connected to the HDMI port and USB port on the back of the TV. Please visit Roku Support for any product or support related questions at https://support.roku.com/ or call 408-556-9391

    submitted byRoku Team - 8 months ago
    Brand expert
  • A: Hi Algorythm, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. They have Roku TVs is sizes 24in and up. Below is a link to a search results for many Roku TVs. https://www.target.com/s?searchTerm=Roku+TV&tref=typeahead%7Cterm%7CRoku+TV%7C%7C%7Chistory If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 8 months ago
    Target expert support

Q: I just canceled my TV service will this work on a older TV that not a smart TV

submitted by Jane - 28 days ago
  • A: Hello Jane, Yes this device will turn your non smart TV into a smart TV. WiFi or ethernet is required.

    submitted byRoku Team - 26 days ago
    Brand expert
  • A: Hi Jane, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV This will work on any TV with an available HDMI port If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 28 days ago
    Target expert support

Q: Does this come with an Ethernet component on the back? For wired use.

submitted by Tim - 30 days ago
  • A: Hello Tim, Yes, the Roku Ultra does come with an Ethernet port on the back for wired use.

    submitted byRoku Team - 26 days ago
    Brand expert
  • A: Hi Tim, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. Yes, the Roku Ultra 2024 (model 4850X) does come with an Ethernet port on the back for wired use. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 29 days ago
    Target staff support

Q: Can you record? Do you need an atena?

submitted by Louie - 1 month ago
  • A: Hi Louie, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. This does not record content; the free channels are web-based. If you want your Local over-the-air channels, you will still need an antenna. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 1 month ago
    Target expert support
  • A: Hello Louie, no you cant record on Roku and an antenna cannot be connected to a device but can be connected to a Roku TV.

    submitted byRoku Team - 26 days ago
    Brand expert

Q: Does this roku have volume control?

submitted by Dlsz - 1 month ago
  • A: Hi Dlsz, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. Yes, the Roku Ultra 2024 with the Voice Remote Pro has volume control. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 1 month ago
    Target staff support
  • A: Hello Dlsz, yes the remote for this device does have volume control.

    submitted byRoku Team - 1 month ago
    Brand expert

Q: Does the remote control have the option to listen with headphones

submitted by Tray - 2 months ago
  • A: Hi Tray, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. Unfortunately, the Roku Ultra 2024 Ultimate 4K Streaming Device does NOT have a headphone jack on its included Voice Remote Pro (2nd edition). If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 1 month ago
    Target staff support
  • A: Hello Tray, this device no longer comes with the remote with the headphone jack on it, but does offer bluetooth allowing up to 4 wireless headphones to be connected to the TV.

    submitted byRoku Team - 1 month ago
    Brand expert

Q: Does the Roku ultra produce better sound on tv than the Roku stick?

submitted by Hat71 - 3 months ago
  • A: Hello Hat71, Yes the Roku Ultra does offer better audio through Dolby Atmos. Dolby Atmos is a 3D audio technology that makes sound feel like it's coming from all around you, even above by placing sounds in a three-dimensional space for a more immersive experience.

    submitted byRoku Team - 3 months ago
    Brand expert
  • A: Hi Hat71, thanks for reaching out about the Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV Yes, the Roku Ultra generally produces better sound on a TV than the Roku Streaming Stick 4K. This is because the Roku Ultra supports Dolby Atmos, which is a more advanced audio format that delivers a richer, more immersive sound experience, especially when paired with a compatible soundbar or home theater system. The Roku Streaming Stick 4K supports Dolby Vision and Dolby Digital, but not Dolby Atmos. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day between 7 am and 11 pm CST.

    submitted byRena - 3 months ago
    Target expert support

Q: Does it work on a 65 in TV? And can I get Live TV regular channels like NBC,FOX and CBS? Current TV not old stuff on TV ,as if I had a box from a provider/cable

submitted by Steffy - 3 months ago
  • A: Hi Steffy, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV To better understand your individual needs, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 3 months ago
    Target expert support
  • A: Hello Steffy, Roku devices work on any TV with an HDMI port. Roku offers free live TV through the Rocke Channel which has over 500 channels or download each of the apps you listed above, off of the Roku App Store.

    submitted byRoku Team - 3 months ago
    Brand expert

Q: Which Roko records shows

submitted by Jww - 3 months ago
  • A: Hi Jww, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV To better understand your individual needs, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 3 months ago
    Target expert support
  • A: Hello Jww, Roku TVs and Devices do not have a record feature.

    submitted byRoku Team - 3 months ago
    Brand expert

Q: Directv app work with this?

submitted by Diana - 4 months ago
  • A: Hi Diana, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV Yes, there is a compatible DIRECTV app available on Roku devices. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 4 months ago
    Target expert support
  • A: Hello Diana, Yes, Roku has the DirecTV app and it can be downloaded off of the Roku App Store.

    submitted byRoku Team - 4 months ago
    Brand expert

Related Categories

4.7 out of 5 stars with 500 reviews
ease of use: 3.9 out of 5
features: 4.2 out of 5
quality: 4 out of 5
value: 3.8 out of 5
68% would recommend
16 recommendations

(no review title)

5 out of 5 stars
Joesph K - 10 days ago
originally posted on roku.com
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I have been using Rokus for years, They work great.
Did you find this review helpful?

Great product

5 out of 5 stars
Jimmy Soucy - 11 days ago
originally posted on roku.com
Image
Roku never let's me down. Love the Roku Ultra this is the third one I have bought. It is fast and easy to use.
Did you find this review helpful?

Better

5 out of 5 stars
jayne S - 11 days ago
originally posted on roku.com
Image
Like the remote that lights up. Quicker channel changing.
Did you find this review helpful?

(no review title)

5 out of 5 stars
Jessica J - 12 days ago
originally posted on roku.com
Image
I love the new Roku Ultra. We upgraded from the Roku stick to the Ultra and it’s a better
Did you find this review helpful?

Very easy to set up

5 out of 5 stars
Dayn G - 12 days ago
originally posted on roku.com
Image
I already had another Roku product, but I am trying to get rid of cable so I decided to get this Roku Ultra to prepare for that. Even though I set up the first Roku, I don't remember that at all, so there was a bit of being nervous about it, but it was very easy actually. Roku has common sense prompts so there was nothing to be worried about. There is also a lot of information online (YouTube, etc.) for more information on anything you don't quite understand, so don't forget to tap those resources.
Did you find this review helpful?

(no review title)

5 out of 5 stars
Pat T - 13 days ago
originally posted on roku.com
Image
I bought two of them—found out after a few yrs, they need to be replaced. Didn’t know that.
Did you find this review helpful?

I can actually Watch Apple TV

5 out of 5 stars
Jarred O - 13 days ago
originally posted on roku.com
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I have insignia with Roku built-in in the living room. I've had it for about 10 years now but I could never get Apple TV to work on it and with the ultra I can actually watch Apple TV on the living room. The other apps on there seem very updated. I love that you can actually page the remote just in case it's lost between the couch cushions. Battery holds up well on the remote. And the voice feature is a nice thing to have.
Did you find this review helpful?

easy streaming

4 out of 5 stars
Russell Brown - 14 days ago
originally posted on roku.com
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Roku is great and easy to navigate im very pleased with my device..
Did you find this review helpful?

Not what it used to be

2 out of 5 stars
robdeep - 14 days ago
originally posted on roku.com
Image
These were good OTT devices in the past. But it’s clear now they are going to ruin it with ads and a poor quality experience overall. I’ve owned many of the Rokus and my most recent one, the ultra, is the most problematic. Regular “loss of signal” crashes. Tried a new HDMI cable and other HDMI ports. I was going to mention something about contacting support, but the review guidelines suggest I should not do so... also quite telling! Do yourself a favor and buy a competing product. There are more reliable options. Lastly the Roku website denied this review submission because I had an AD blocker. Kind of ironic? They know who their pay masters are and it's not their customers. I would short this stock and if I worked for this company I would quit without notice.
Did you find this review helpful?

Improved

5 out of 5 stars
Sherlyn P - 15 days ago
originally posted on roku.com
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The back lighting in our new Roku remote is very helpful. Love it.
Did you find this review helpful?

Roku Ultra

5 out of 5 stars
Ryan C - 16 days ago
originally posted on roku.com
Image
I've been a fan of the streaming players since day 1. Now with the most recent model, it's claim that it's 30% faster has proven to be true. Audio is awesome. The backlit remote is unique. Not much else to say.
Did you find this review helpful?

Great Functionality

5 out of 5 stars
PHILIP S - 16 days ago
originally posted on roku.com
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I’ve had a Roku Ultra for two years and love it. Unfortunately, because of a lightening strike it got fried along with my router. I replaced it with a new unit that recognized my Roku account and installed seamlessly. I don’t have cable but have found that Roku allows me to access the most apps and streaming platforms effortlessly. Also, it might be my imagination but this new unit seems faster than the one it replaced (and that one was fast). I use it on a five-year old Samsung smart tv that has a clunky, slow interface that is not compatible with many apps. The Roku has added new life to this tv.
Did you find this review helpful?

Faster Processor

5 out of 5 stars
Thomas Z - 16 days ago
originally posted on roku.com
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I own a TV i purchased in 2015 with had Roku built in but wow! what a considerable difference in response when navigating and so fast in launching apps!
Did you find this review helpful?

(no review title)

5 out of 5 stars
Robert B - 17 days ago
originally posted on roku.com
Image
It works, as it should simple to understand. And has plenty of options.
Did you find this review helpful?

I waited too long!

4 out of 5 stars
Alberto M - 17 days ago
originally posted on roku.com
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I should have ditched cable way before now. So easy to get up and running. I'm really enjoying Roku and I'm saving money. The interface works great. I have had YouTube jam up on me but it was easy to reset once I figured it out. A few quirks with the user interface but I'm happy.
Did you find this review helpful?

(no review title)

3 out of 5 stars
charlene Randone - 18 days ago
originally posted on roku.com
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The one thing I dislike, it doesn't have the ear phones like the other one that I had did. I liked that feature.
1 reply from Roku Customer Advocate team - 13 days ago
Hi Charlene, We truly appreciate you taking the time to share your thoughts. We understand how important the headphone jack feature is for your setup. While this newer remote no longer has a headphone jack, you can always enjoy private listening through the Roku Mobile App with your favorite headphones, helping to reduce the remote's battery drain while modernizing the experience. We truly appreciate your loyalty and hope you continue enjoying your Roku experience. Please let us know if we can help in any way! As a tip, here’s a guide to private listening through the Roku app: https://support.roku.com/article/217478308. Happy Streaming! Roku Customer Advocate
Did you find this review helpful?

(no review title)

5 out of 5 stars
SANGIAH A - 18 days ago
originally posted on roku.com
Image
I am happy with the Roku. Easy to operate. 4k viewing on the TV is good.
Did you find this review helpful?

Good, but needs some refining.

4 out of 5 stars
Owen A - 19 days ago
originally posted on roku.com
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I'm going to give it a 4/5, with the only reason it doesn't get full marks being the fact that the streaming apps on the device occasionally just won't play video, it will be black. The only way to fix it is to restart the device in the system settings. But other than that it works well and I'm not regretting my purchase. I would recommend it to a friend.
Did you find this review helpful?

(no review title)

5 out of 5 stars
Rocky S - 20 days ago
originally posted on roku.com
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Fabulous! Better than getting a brand new TV. Easy to use and everything we need.
Did you find this review helpful?

Roku Ultra

5 out of 5 stars
Leslie M - 20 days ago
originally posted on roku.com
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I love this device. For a senior citizen who wanted to cut the cord this device was easy to install. Took a little while to get use to using, but love it now too. Never going back to the big cable companies.
Did you find this review helpful?

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