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Maybelline Falsies Lash Lift Volumizing and Lengthening Mascara - 2 of 4Maybelline Falsies Lash Lift Volumizing and Lengthening Mascara - 3 of 4Maybelline Falsies Lash Lift Volumizing and Lengthening Mascara - 4 of 4
Maybelline Falsies Lash Lift Volumizing and Lengthening Mascara - 1 of 4

Maybelline Falsies Lash Lift Volumizing and Lengthening Mascara - Waterproof Brownish Black - 0.29 fl oz

Size0.29 fl oz
Color203 Waterproof Brownish Black
  • 202 Waterproof Black
  • 203 Waterproof Brownish Black

In Stock

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At a glance

About this item

Highlights

  • Waterproof Lengthening Mascara: Get an instant lash lift effect from a mascara; This eyelash extension mascara infused with fibers delivers dramatic volume, length, and lift for lashes that gives you a false eyelash effect
  • Lifting Brush: Our double curved mascara separator brush and fiber-infused volumizing waterproof mascara formula grabs lashes at the root to lift, thicken and lengthen; No clumps, smears, or flakes, just volume and the look of longer eyelashes that lasts all day
  • It's All In The Eyes: Subtle lines, smokey vibes, custom brow looks, classic tones or a shot of color; Our eyeshadow, eyeliner, brows, and volume mascara collections are designed to transform your look
  • Explore Your Creativity: We're committed to celebrating beauty, self-expression and creativity with our full line of makeup, from foundations, concealers and bronzers to eyelash growth mascara, brow pencils, eyeliner and lipstick
  • Maybelline New York: We combine technologically advanced formulations with on-trend expertise and New York City edge; Our mission is to offer innovative, accessible and effortless cosmetics for everyone

Description

Get an instant lash lift effect from a waterproof mascara. Falsies Lash Lift Waterproof Brownish Black Mascara from Maybelline NY delivers dramatic volume and long, lifted lashes. Our lengthening mascara double curved lifting brush and fiber-infused formula grabs lashes at the root to lift, thicken, and lengthen. No clumps, smears, or flakes, just volume that lasts all day.

For best results, hold brush against lashes and sweep from root to tip. Repeat until desired look is achieved. Do not let dry between coats.
Suggested Age: 13 Years and Up
Color Palette: Dark Tones
Beauty Purpose: Lengthening, Curling, Volumizing
Net weight: .29 fl oz (US)
Features: Non-Clumping, Waterproof, Non-Flaking
TCIN: 76466166
UPC: 041554578508
Item Number (DPCI): 052-07-8380
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

g684841, isododecane, cera alba/beeswax, copernicia cerifera cera/carnauba wax, disteardimonium hectorite, dilinoleic acid/butanediol copolymer, aqua/water, allyl stearate/va copolymer, oryza sativa cera/rice bran wax, paraffin, alcohol denat., polyvinyl laurate, vp/eicosene copolymer, propylene carbonate, talc, synthetic beeswax, ethylenediamine/stearyl dimer dilinoleate copolymer, peg-30 glyceryl stearate, candelilla cera/candelilla wax, rayon, panthenol, silica, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, bht, [+/- may contain: ci 77491, ci77492, ci 77499/iron oxides, ci 77007/ ultramarines, ci 77891/titanium dioxide, mica, ci 75470/carmine, ci 77288/chromium oxide greens, ci 77742/manganese violet, ci 77510/ferric ferrocyanide], f.i.l.# d235277/1

Shipping details

Estimated ship dimensions: 0.94 inches length x 2.76 inches width x 5.5 inches height
Estimated ship weight: 0.07 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is the mascara waterproof

submitted by Kennedy - 1 month ago

  • A: Hi there, Kennedy! Thank you for reaching out about our Falsies Lash Lift Volumizing and Lengthening Mascara. Yes, this mascara does come in a waterproof formula. We hope this helps!

    submitted byMaybelline Consumer Care - 8 days ago
    Brand expert

Q: What age is this mascara suitable for?

submitted by AI Shopping Assistant - 2 months ago

  • A: This mascara is recommended for individuals aged 13 years and up.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What features prevent clumping and flaking?

submitted by AI Shopping Assistant - 2 months ago

  • A: The mascara is formulated to be non-clumping and non-flaking for a smooth application.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What is the net weight of the mascara tube?

submitted by AI Shopping Assistant - 2 months ago

  • A: The mascara comes in a tube with a net weight of 0.32 fl oz.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Does this mascara help with curling lashes?

submitted by AI Shopping Assistant - 2 months ago

  • A: Yes, it is designed to provide curling effects along with lengthening and volumizing.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Is this mascara tested by eye specialists?

submitted by AI Shopping Assistant - 2 months ago

  • A: Yes, this product has been ophthalmologist tested for safety.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Does this mascara have wheat or soy in it?

submitted by Allergygirl - 7 months ago

  • A: Hello! Thanks for reaching out with your question about our Falsies Lash Lift Volumizing and Lengthening Mascara. We always recommend carefully reviewing the full ingredient list on the product packaging itself for the most accurate information. If you have specific allergy concerns, it's always best to consult with a medical professional. We hope this helps! XO

    submitted byMaybelline Consumer Care - 7 months ago
    Brand expert

Q: Will this give me an eye infection?

submitted by Ameli - 9 months ago

  • A: Hi Ameli. Thank you for reaching out to Maybelline regarding the Falsies Lash Lift Volumizing & Lengthening Mascara. This product should not give you an eye infection!

    submitted byMaybelline Consumer Care - 8 months ago
    Brand expert

Q: Which mascara among the three is the most darkest? Also is all washable and not waterproof?

submitted by Chelsea - 11 months ago

  • A: Hi there, Chelsea! Falsies Lash Lift Mascara is a lifting mascara that delivers dramatic length and volume – a lash lift look in a tube! Our shade Very Black is our darkest shade, and our formula does come in a waterproof formula. XOXO

    submitted byMaybelline Consumer Care - 10 months ago
    Brand expert

Q: Which falsies mascara is closest to the black drama that has been discontinued?

submitted by LB - 1 year ago

  • A: Hi there, LB! We recommend trying our The Falsies® Surreal Extensions Waterproof Mascara. This formula extends your lash reality with +36% length and surreal impact with 10X volume. Up to 24-hour wear. Vegan formula: no animal-derived ingredients or by-products. We hope this is helpful!

    submitted byMaybelline Consumer Care - 1 year ago
    Brand expert
See all questions (12)

Additional product information and recommendations

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Guests also viewed

Guests are saying

This mascara has garnered a mix of enthusiastic and critical feedback from guests. Many appreciate its ability to provide impressive length and volume, with a few noting that it holds curls well throughout the day. However, some guests have expressed concerns about its removal difficulty and occasional flakiness. Overall, it remains a popular choice for those seeking dramatic lashes without the hassle of falsies, making it a versatile addition to any makeup routine.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 3139 reviews
    easy to apply: 4.24 out of 5
    easy to remove: 4.01 out of 5
    long lasting: 3.99 out of 5
    quality: 3.83 out of 5
    value: 3.94 out of 5
    64% would recommend
    242 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    1 May, 2026Verified purchase

    Flakes within an hour

    Wanted to love this but I couldn't. This formula is more dry and is not very buildable to get the falsies look. The more you add product, the worse your lashes look. My ends of my lashes look frizzy. Within an hour, possibly even less, there were flakes on my eyelids and cheeks. There are better mascaras out there.
    Mama Feefee
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    29 April, 2026Verified purchase
    • Hair color: Black
    • Skin concern: Pores
    • Skin tone: Medium
    • Eye color: Black
    • Skin type: Oily

    (no review title)

    Look so good makes my lashes look full
    Valerie
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 April, 2026Verified purchase
    • Skin concern: Cellulite, Pores, Dullness
    • Skin type: Combination
    • Skin tone: Medium
    • Hair color: Black

    My favorite mascara

    As good or better than any expensive mascara.
    MQ
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    11 April, 2026
    originally posted on maybelline.com
    Image

    Impressive lashes

    I bought this recently. Love it. Really make my eyelashes pop. Gives me self confidence. Such a difference between natural lash and put this on and pop.
    Starr69
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    10 April, 2026Verified purchase
    • Eye color: Hazel
    • Skin tone: Light
    • Skin concern: Blackheads, Pores
    • Skin type: Combination
    • Hair color: Brunette

    Won't budge, even when you want to remove it.

    I have used this mascara off and on for years, but this recent purchase has me questioning a formula change. This mascara does not want to come off, even after micellar water, an oil cleanser, and normal face wash. It is definitely water proof, but before now, that never caused a problem when removing at the end of the day. It's frustrating and causes eye irritation. I'll have to find something else.
    1 reply from Maybelline Consumer Care team - 23 days ago
    Hello Emilee H! We are very sorry to hear about your experience with our Falsies Lash Lift Volumizing and Lengthening Mascara. We would like to speak to you directly about this. Please contact us at 800-944-0730 M-F 9:00 am – 5:30 pm ET for assistance. We look forward to speaking with you!
    Emilee H
    easy to apply: 5 out of 5
    easy to remove: 1 out of 5
    long lasting: 5 out of 5
    quality: 3 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    24 March, 2026
    • Hair color: Black
    • Skin tone: Light
    • Skin type: Normal
    • Eye color: Black

    (no review title)

    In love
    alexandra
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 February, 2026Verified purchase

    (no review title)

    The brush is extremely huge.
    Blessed1
    easy to apply: 1 out of 5
    quality: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    25 February, 2026Verified purchase
    • Skin tone: Light
    • Skin type: Normal

    Another hit

    Another hit from Maybelline! Beautiful length & fullness. Will be repurchasing.
    stella2338
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    9 February, 2026
    • Eye color: Brown
    • Skin tone: Medium
    • Hair color: Black
    • Skin concern: Aging, Sensitivity
    • Skin type: Combination

    Dont buy

    It’s flaky, dry, disappointing
    1 reply from Maybelline Consumer Care team - 2 months ago
    Hi there! We appreciate you taking the time to reach out about our Falsies Lash Lift Mascara. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate team. We hope you will continue using more of our products soon with full satisfaction with the results!
    Joe
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    6 February, 2026Verified purchase
    • Skin type: Normal
    • Eye color: Black
    • Skin tone: Medium
    • Hair color: Brunette

    The Goat for over the counter affordable

    Before 2020 I was a loyal better than .. customer. During the shutdown I tried this product and i literally haven’t looked back. I always get compliments on my eyelashes. Even some who ask where i get them done. I will say in the last few years the formula has changed a bit. It seems to be a little flaky by the end of the day but not terrible. I go through mascara every two weeks. I use a lot of of it. Many many layers to achieve my look. Just my little tip.
    Jenny
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    6 January, 2026Verified purchase

    (no review title)

    I recently switched to this mascara from Maybellines Rocket mascara and what a difference! This one makes my lashes sooo long! And no smearing at all! It is water proof and quite the hassle to remove but I’d say it’s doing what it’s supposed to be doing!
    A Ogle
    easy to apply: 5 out of 5
    easy to remove: 3 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    31 December, 2025Verified purchase

    (no review title)

    Gives lashes a nice lift without clumping.
    Alyssa
    easy to apply: 5 out of 5
    easy to remove: 4 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    28 December, 2025
    originally posted on Maybelline.ca
    Image

    (no review title)

    I bought the sky high lash sensational the best mascara my lashes are SKY-HIGH GREAT!!
    Cloe
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 December, 2025

    Best mascara I've ever used

    I've used $5 mascara and $40 mascara, and this is the best mascara I've ever used. While I haven't tried that many (especially compared to others), this one beats them all. It really is waterproof, but it comes off easily with my oil makeup remover. It lengthens the lashes, and adds volume I haven't seen from any other mascara product. I got it in blackest black, and it stands true to its name. It's dark, easy to apply, and so far, no clumps. It lasts all day, and seems high quality. Great product, especially for its price! It dries fast, and doesn't come off when I forget it's there and rub at it. 10/10, would purchase again. Highly recommend, especially if you are on a budget!
    Nobody In Particular
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 December, 2025Verified purchase
    • Skin type: Combination
    • Eye color: Brown
    • Skin tone: Light

    Lash Magic for an amazing price!

    I was using a way more expensive brand and wanted an alternative. I live in an area with extreme humidity, so it’s important to point out that my lashes stay curled and LONG all day. It’s also super easy to remove with no loss of lashes.
    Eliza14
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 November, 2025Verified purchase

    My new fav

    They have been out of the falsies for awhile. I tried the Maybeline Collossal didn’t care for it. Tried this Maybeline lift it gives you lift and the brush it easy to apply. I still like the falsies because it seems like I can layer and layer and layer to get the falsies look. I’m going to try and use both one for the falsies layer look and one to add lift at the same time of application. So glad I found an alternative to also use.
    Vanilla
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    3 out of 5 stars
    14 November, 2025
    • Skin type: Normal
    • Skin tone: Medium
    • Skin concern: Acne, Pores

    (no review title)

    The mascara is just okay. It smears when you sweat, but then it’s surprisingly hard to remove when you wash your face. Not the best for long wear or easy cleanup
    1 reply from Maybelline Consumer Care team - 6 months ago
    Hi there! Thank you for reaching out about our Maybelline Falsies Lash Lift Volumizing and Lengthening Mascara - Waterproof Black. We're truly sorry to hear that it was "just okay" for you and that you experienced smudging with sweat, yet found it surprisingly difficult to remove during cleansing. We understand this is far from ideal for long wear or easy cleanup, and that's certainly not the experience we want for our customers. We appreciate you sharing this, as your insights help us improve. Please reach out to our customer care team; we'd love to help you find a mascara that better suits your needs for both wear and removal!
    Gis
    easy to apply: 4 out of 5
    easy to remove: 1 out of 5
    long lasting: 2 out of 5
    quality: 2 out of 5
    value: 3 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 November, 2025
    • Skin tone: Medium
    • Hair color: Brunette
    • Eye color: Brown
    • Skin type: Combination

    Amazing!

    Get it. It’s amazing and not clumpy whatsoever. I paired it with the Essence lash primer.
    Brit
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    5 November, 2025Verified purchase

    Good length and vokume without clumping

    Doesn’t clump, although I have to apply multiple coats to get the look I want. Easy to remove and doesn’t irritate my eyes.
    Melissa
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    5 November, 2025
    originally posted on Maybelline.ca
    Image

    Cost vs Quantity

    The product quantity is so little that its not worth the cost compared to other brands. The colour tip you see is all you get for this product.
    1 reply from BEC team - 6 months ago
    We appreciate you sharing your feedback on our TattooStudio™ Tattoo Brow Up To 36HR Waterproof Brow Pencil. We are sorry to hear that it did not meet your expectations. We always welcome our customers feedback and suggestions, as they are a valuable tool to improve our services and products in any way that we can. Your comments have been shared with the appropriate department.
    AMB99
    3 guests found this review helpful. Did you?

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