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Maybelline Lash Sensational Luscious Mascara - 2 of 4Maybelline Lash Sensational Luscious Mascara - 3 of 4Maybelline Lash Sensational Luscious Mascara - 4 of 4
Maybelline Lash Sensational Luscious Mascara - 1 of 4

Maybelline Lash Sensational Luscious Mascara

$10.99

Color701 Blackest Black
  • 703 Brownish Black
  • 702 Very Black
  • 704 Waterproof Very Black
  • 705 Waterproof Brownish Black
  • 701 Blackest Black

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • Exclusive Fanning Reservoir Brush with ten layers of bristles reveals layers of lashes
  • Three oils give softer, denser eyelashes
  • Rose oil, safflower oil and argan oil help reduce brittleness
  • Washable mascara formula

Description

Indulge in lash luxuries. This washable mascara is infused with precious oils for a full fanning effect. Ophthalmologist tested. Suitable for contact lens wearers.

Step 1. Sweep the Fanning Reservoir Brush from the root to tip of lashes. Step 2. Use the narrow tip to easily reach the tiniest lashes. Step 3. Do not let mascara dry in between coats. Step 4. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.

To safeguard purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute with water, saliva, or any other substance. Cap tightly after use. If a change in odor or appearance occurs, discontinue use. Do not use this or any other cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.
Suggested Age: 16 Years and Up
Health Facts: Paraben-Free, Phthalate-Free, Aluminum-Free
Color Palette: Dark Tones
Beauty Purpose: Volumizing, Curling, Lengthening
Net weight: .32 fl oz (US)
Features: Non-Clumping, Ophthalmologist Tested, Washable
TCIN: 49098209
UPC: 041554460247
Item Number (DPCI): 052-07-0577
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

g684392 1, aqua / water, paraffin, cera alba / beeswax, styrene/acrylates/ammonium methacrylate copolymer, peg-200, glyceryl stearate, copernicia cerifera cera / carnauba wax, butylene glycol, silica, ethylenediamine/stearyl dimer dilinoleate copolymer, stearic acid, cetyl alcohol, palmitic acid, vp/eicosene copolymer, lithium magnesium sodium silicate, carthamus tinctorius seed oil / safflower seed oil, phenoxyethanol, dimethicone, aminomethyl propanediol, caprylyl glycol, polyurethane-35, sodium dehydroacetate, argania spinosa kernel oil, tocopheryl acetate, rosa canina fruit oil, dimethiconol, sodium laureth sulfate, disodium edta, myristic acid, tetrasodium edta, potassium sorbate, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, propylene glycol, laureth-21, bht, propyl gallate, peg-40 hydrogenated castor oil, citric acid, [+/- may contain, ci 77491, ci 77492, ci 77499 / iron oxides, ci 77007 / ultramarines, ci 77891 / titanium dioxide, mica, ci 75470 / carmine, ci 77288 / chromium oxide greens, ci 77742 / manganese violet, ci 77266 / black 2, ci 77510 / ferric ferrocyanide], f.i.l.#d181363/4' '

Shipping details

Estimated ship dimensions: 5.56 inches length x 2.72 inches width x 1.1 inches height
Estimated ship weight: 0.06 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

Guests are saying

This mascara has garnered a loyal following for its impressive staying power and ability to enhance lash length and volume without clumping. Many guests appreciate its anti-smudge formula, making it ideal for long days or special occasions. However, some have expressed concerns about its removal process and occasional inconsistency in product quality. Overall, it remains a favorite for those seeking bold, beautiful lashes that last.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.9 out of 5 stars with 1167 reviews
    easy to apply: 3.59 out of 5
    easy to remove: 2.39 out of 5
    long lasting: 3.66 out of 5
    quality: 2.81 out of 5
    value: 2.87 out of 5
    41% would recommend
    100 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 October, 2025Verified purchase
    • Eye color: Brown
    • Skin type: Normal
    • Skin tone: Medium
    • Hair color: Auburn

    (no review title)

    I only use high end brands but this is even better than any high end brand highly recommended.
    Star
    easy to apply: 5 out of 5
    easy to remove: 2 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    12 September, 2025
    originally posted on Maybelline.ca
    Image

    Will stay through anything

    This mascara has lasted me through seizures and hospital stays without so much as a smudge. Never in my life have I seen a mascara that holds so well. Its anti-smudge, and will hold shape for hours all the while still looking like you just applied it 5 minutes ago. Would absolutely recommend and will continue using this product
    Lee22
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    15 August, 2025
    originally posted on Maybelline.ca
    Image

    Bring lash stiletto back!

    Why are the reviews on this page mixed up with another mascara? Maybelline lash stiletto was the only mascara I used for YEARS and now I can't find it anywhere?! The brush is unlike any other on the market. Bring it back, please!
    Mk007
    5 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    5 August, 2025

    great

    This mascara is for people that like a full lash look, if you want length, not for you. I really enjoy this mascara, it gives a very voluminous affect without having to add a lot like other mascaras I've tried. To avoid clumps, wait a couple of minutes between layers.
    Dana
    easy to apply: 5 out of 5
    easy to remove: 3 out of 5
    long lasting: 5 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    28 July, 2025
    originally posted on Maybelline.ca
    Image

    Mascara

    I live in bc Canada and can’t find this mascara anywhere. Used it for years it’s the best ever. Please tell me wear I can get it in Kelowna bc
    Pami
    Did you find this review helpful?
    1 out of 5 stars
    10 July, 2025
    originally posted on Maybelline.ca
    Image

    Thumbs down

    If I can give a zero I would, not precise, doesn’t stay sharp lon
    1 reply from BEC team - 4 months ago
    We are so sorry to hear that our Volum Express - The Colossal® Cat Eyes Washable Mascara did not give you the results you expected! This is never something we want to hear about one of our products and we will be passing this information along to the appropriate department. Consumer feedback is very important to us as it is the only way that we can improve, thank you so much for taking the time to reach out.
    Mama31
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    28 April, 2025
    originally posted on Maybelline.ca
    Image

    The best, longest lashes and no clumps

    Lash stiletto is *chefs kiss* I don't know why some places stopped carrying this, it's literally the only drugstore mascara worth purchasingor
    Wk02
    4 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    16 April, 2025Verified purchase
    • Hair color: Brunette
    • Skin type: Combination
    • Skin tone: Light
    • Eye color: Brown
    • Skin concern: Pores, Aging, Puffiness, Dark circles

    SPIDER LASHES

    Horrible, no matter how you use it, you will get spider lashes. It is lengthening, yes, but other than that, the brush holds way too much product and it doesn’t separate the lashes nicely. It’s gross. I’d return it if I could.
    Quid
    easy to apply: 5 out of 5
    easy to remove: 1 out of 5
    long lasting: 3 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    25 March, 2025
    originally posted on Maybelline.ca
    Image

    The BEST

    Been using this for years, it's my go-to! I don't have super long eyelashes but this makes them nice and long and not clumpy at all. Also love how long and sand the brushes but that it has fibers instead of plastic bristles. Highly highly recommend
    Mk70
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    18 March, 2025
    originally posted on Maybelline.ca
    Image

    Creates sky high lashes!!

    The only mascara I will ever use. I have used it for 15years and swear by it.
    Hannah B
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    12 February, 2025
    originally posted on Maybelline.ca
    Image

    I really like this mascay

    I have used this mascara for years and it’s amazing I have been unable to find it in the stores so I’m so excited to see it here.
    Conn
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    28 January, 2025
    originally posted on maybelline.com
    Image

    Worst Maybelline mascara, buy a different one

    This version is horrendous. The brush doesn't make sense, way too much mascara comes onto the brush when you pull it out, and all it did was clump my eyelashes together with the wet product. I had to take an old brush i had from Rocket Volum to even it out. I will never buy this one again. I have been using Maybelline mascara for as long as I can remember. It's always been my favorite. But this specific one, I will never buy again.
    1 reply from Consumer Care Center team - 9 months ago
    Hi Haley213! We are sorry to hear that our Lash Sensational Luscious Washable Mascara was not for you. We appreciate your feedback and suggest you try our Colossal Curl Bounce Waterproof Curling Mascara! Curl ’N’ Bounce brush separates and curls lashes while Memory-Curl formula gives curl that lasts. This long wearing mascara delivers lasting bouncy lashes. Defies clumps. Defies smudging. Defies flaking. Up to 24HR wear. We hope you give it a try!
    Haley213
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    27 January, 2025
    originally posted on Maybelline.ca
    Image

    Doesn't smudge!

    This is my all time favorite mascara. Lasts all day and doesn't smudge.
    Cher
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    13 January, 2025
    originally posted on Maybelline.ca
    Image

    Best brow product on the market

    The only brow product to check all my boxes. Long wearing, easy to apply and gorgeous perfect brows ín a flash ! I pray this product is never discontinued as there is truly nothing else that works for me and this is a lifetime just have for me!
    Kristinakins
    6 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 January, 2025Verified purchase
    • Hair color: Brunette
    • Skin tone: Light
    • Skin concern: Uneven skin tone, Redness, Acne
    • Skin type: Dry
    • Eye color: Green

    Looks amazing on eyelashes!

    The only mascara I have bought for the past couple of years. With it being waterproof, it hold a curl all day! I use the waterproof micellar water to get it off and it comes off super easily
    Emma
    easy to apply: 5 out of 5
    easy to remove: 4 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    26 December, 2024Verified purchase
    • Hair color: Blonde
    • Skin type: Combination
    • Eye color: Blue
    • Skin tone: Light

    literally will never come off your eyes

    never comes off… and it smudges i cant even blink in this mascara if i do it’ll end up under my eyes and never come off. i give this a 0/10.
    1 reply from Maybelline Consumer Care team - 10 months ago
    Hi there! Thanks for reaching out about Maybelline Lash Sensational Luscious Mascara. We recommend gentle micellar water that removes makeup and cleanses and refreshes skin! Hope this helps!
    izzy
    value: 1 out of 5
    quality: 1 out of 5
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 November, 2024Verified purchase

    Dissapointing

    Smudges and flakes easily.
    femalenius
    long lasting: 1 out of 5
    easy to remove: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    easy to apply: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    25 October, 2024Verified purchase
    • Eye color: Blue
    • Skin type: Combination
    • Skin tone: Light

    Bad wand design

    Horrible wand design, the wand is full of mascara goop that just coats my lashes in gross clumpy gunk, no separating or extension of my lashes occurred. The reservoirs in the wand are too deep and there’s very few combs for the lashes on the wand. I ended up having to wash a wand from an old tube of a different mascara so I could still get my moneys worth from the product.
    1 reply from Maybelline Consumer Care team - 1 year ago
    Hi there, thanks for reaching out about Maybelline Lash Sensational Luscious Mascara. We are sorry to hear you did not get the results you had expected. We recommend trying our Lash Sensational Firework Waterproof Mascara Makeup. SuperSpark™ Brush with bristles arranged in a spiral firework pattern to shoot lashes up and out. Gel based flaring formula infused with Pro-Vitamin B5. Buildable, clump-resistant impact. Lashes feel conditioned. We hope you give it a try!
    Aly
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    easy to apply: 1 out of 5
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    4 September, 2024Verified purchase
    • Skin type: Combination
    • Skin tone: Light

    Horrible to remove

    I don’t normally write reviews, but omg this mascara is NOT it. I have to scrub at my eyes to get this stuff off. It looks great when it’s on, but a nightmare to get off! It also irritates my eyes a bit, but I also wear contacts
    1 reply from Maybelline Consumer Care team - 1 year ago
    Hi there, mollz! We appreciate you taking the time to reach out about our Lash Sensational Luscious Mascara. We would like to speak with you directly about it. Please give us a call @800-944-0730 M-F 9:00 am – 5:30 pm ET. It would be helpful if you had the product available when you call. We look forward to speaking with you!
    mollz
    easy to apply: 5 out of 5
    easy to remove: 1 out of 5
    long lasting: 4 out of 5
    quality: 2 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 July, 2024Verified purchase

    Great for lashes that dont hold a curl

    Liked that it makes my lashes look long and voluminous
    alene
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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