A must-have for every nursing mom: The only wearable in-bra manual pump with an ergonomic handle and hospital-strength, two-phase suction - no charging required. Includes 24 mm flange made of soft silicone for a smooth fit and optimal milk flow.
Dimensions (Overall): 5.25 Inches (H) x 3.75 Inches (W) x 3 Inches (D)
Weight: .9 Pounds
Capacity (Volume): 5 Ounces
Assembly Details: No Assembly Required
Industry or Government Certifications: No Certifications
Number of Pumps: Single Pump System
Material: Silicone, Plastic
Care & Cleaning: Dishwasher-Safe Parts
Warranty: 90 Day Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 7, 2025
TCIN: 94643504
UPC: 810104130936
Item Number (DPCI): 030-05-2712
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
willow
breast-pumps
Size
Base of Nipple Measurement
21mm
17-19 mm
24mm
20-22 mm
27mm
23-25 mm
All Sizes in Inches Unless Otherwise Stated
Shipping details
Estimated ship dimensions: 7.08 inches length x 7.04 inches width x 3.34 inches height
Estimated ship weight: 0.83 pounds
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. Opened/unsealed items are not returnable.
The Willow Wave manual pump has received enthusiastic feedback from guests, particularly for its innovative design that allows for discreet, hands-free pumping. Many appreciate the comfort of the silicone flange and the ease of use, making it a great option for busy moms. The ability to control suction and switch between stimulation and expression modes adds to its versatility. However, some guests noted concerns about the tubing and cleaning process, suggesting room for improvement.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.9
3.9 out of 5 stars
203 star ratings
3.9 out of 5 stars with 203 reviews
40% would recommend
30 recommendations
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
31 March, 2026Verified purchase
(no review title)
Easy to wash and put back together very effective at pumping I always get good output. It’s very comfortable to use especially given its discrete design! 10/10 recommend!
Carly
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1 out of 5 stars
29 March, 2026Verified purchase
(no review title)
Don’t waste your money
A
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
27 March, 2026Verified purchase
OUCH
While I love the concept of this product, it was miserable to use. The milk collection cup is bulky and the silicone flange/ container back were ill-fitting. Milk ended up getting pulled up into the tubing and ultimately I ended up returning the item. I also ended up with blisters on my nipple after just one use (I pump daily so I'm usually pretty tolerant to the 'pain' of pumping). I do not recommend this item - especially if you are large-chested.
LPowell
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3 out of 5 stars
22 March, 2026
originally posted on onewillow.com
Wanted to love this but
[This review was collected as part of a promotion.] Wanted to love this but I just don't find it as effective as the Medela hand pump. Also a lot of parts to clean. The concept however is nice it just didn't work for me
Emily G.
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5 out of 5 stars
18 March, 2026
originally posted on onewillow.com
Great manual pump. Easy to
[This review was collected as part of a promotion.] Great manual pump. Easy to use and clean with effective suction. This is my go-to at night.
Ella F.
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5 out of 5 stars
17 March, 2026
originally posted on onewillow.com
This has been a life
[This review was collected as part of a promotion.] This has been a life saver! I can pump discretely on the go and it is very effective. This is my second child, but four years apart. So happy Willow has advanced pumps to work for moms on the go!
Kelsey K.
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1 out of 5 stars
17 March, 2026
originally posted on onewillow.com
Very disappointed in this product.
[This review was collected as part of a promotion.] Very disappointed in this product. After just one use, the pump handle broke. For something designed to be portable, I expected much better durability. I guess I need to manage my expectations
Akokohibhegbe G.
2 guests found this review helpful. Did you?
5 out of 5 stars
15 March, 2026
originally posted on onewillow.com
I love the electric hands
[This review was collected as part of a promotion.] I love the electric hands free pumps but the manual ones are very convenient for my lifestyle when I need something quick now pregnant with baby #8 manual pumps are always my go to I make sure I always make sure I have one this is my first time trying the manual willow
Antoinette J.
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3 out of 5 stars
5 March, 2026
originally posted on onewillow.com
I really liked this pump
[This review was collected as part of a promotion.] I really liked this pump at first and found that it really efficiently emptied me but after not many uses milk backed up into the tubing which seems like it is not an uncommon complaint unfortunately
Emma B.
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4 out of 5 stars
4 March, 2026
originally posted on onewillow.com
Love the convienence! I feel
[This review was collected as part of a promotion.] Love the convienence! I feel like I get good output with it, comfortable to use. The cup is an odd shape and fits weird in your bra but overall I like it alot
KATHRYN A.
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2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
3 March, 2026Verified purchase
One use and done
Second time I used it milk got into the tubing.
Ingrid
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1 out of 5 stars
21 February, 2026
originally posted on onewillow.com
On the first use out
[This review was collected as part of a promotion.] On the first use out of the box, milk back flowed into the tube and handle. The tubing needs to be replaced and it’s on back order. So, a total waste of money.
Angela G.
1 guest found this review helpful. Did you?
5 out of 5 stars
20 February, 2026
originally posted on onewillow.com
I love the Willow Wave
[This review was collected as part of a promotion.] I love the Willow Wave because it completely redefines what manual pumping looks like. It’s the first manual pump that actually fits inside my bra, giving me that wearable, discreet look without needing a battery or a charging cord. I love having total control over the suction and rhythm with the ergonomic handle, which feels so much more natural and less straining than traditional hand pumps. It’s been my go-to for quick relief or when I’m on the move and don’t want to carry a bulky motor; I can just tuck the cup in, connect the tube, and pump while I’m doing other things. Plus, the transition from stimulation to expression mode is seamless, and the fact that the parts are dishwasher-safe makes the cleanup just as easy as the session itself.
Abby P.
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5 out of 5 stars
20 February, 2026
Its great
I actually love this pump, it empties better than my spectra S1 and I prefer it most days over the spectra. I did get some milk in the line on accident but that’s because I bent forward and the milk went to high. Be that as it may, all I needed to do was remove the tubing, flush it with water and let it dry. It’s a manual pump, milk isn’t going to break it. I actually got milk all the way in the had portion but I gently took it apart and was able to get the milk out and use it again. The only thing is the hand pump gets a little squeaky.
Corina
1 guest found this review helpful. Did you?
4 out of 5 stars
4 February, 2026
originally posted on onewillow.com
Love
I love this pump great suction great output easy to use however I don’t love that there is no back flow protection because my milk no matter what I do backs up into the tubing
Erika R.
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
28 January, 2026Verified purchase
(no review title)
I bought this in case the power went out and I tried it out for the first time the other day. I got 5 oz between both. I cannot recommend this pump more!
Sarah
1 guest found this review helpful. Did you?
5 out of 5 stars
26 January, 2026
originally posted on onewillow.com
So much more discreet than
[This review was collected as part of a promotion.] So much more discreet than any of the other manual pumps on the market and works great!
Catherine M.
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5 out of 5 stars
24 January, 2026
originally posted on onewillow.com
Discreet and convenient
Absolutely love this new wearable manual pump! As someone who loves their manual pump but hates having to hide and miss out on events due to having to pump- this pump makes it so much easier to still enjoy myself and be able to pump!
Victoria S.
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5 out of 5 stars
22 January, 2026
originally posted on onewillow.com
Love this manual pump easy
[This review was collected as part of a promotion.] Love this manual pump easy to use and very discreet.
Jessica A.
1 guest found this review helpful. Did you?
5 out of 5 stars
16 January, 2026
originally posted on onewillow.com
You need this!!!! This has
[This review was collected as part of a promotion.] You need this!!!! This has been my most used “gadget” in the first two weeks with my newborn. It is so nice to have a wearable option. I enjoy this much more than traditional hand pumps.