Clairol Nice'n Easy Permanent Hair Color Dye Cream Kit - 5N Medium Neutral Brown: Moisturizing, Paraben-Free, Contains Coconut Oil
Color5N Medium Neutral Brown
In Stock
Eligible for registries and wish lists
Available deals
$5 Target GiftCard with $30 hair & skin care purchase
In-store or Online ∙ Show items and details
At a glance
About this item
Additional product information and recommendations
Discover more options
- Highly rated$8.49$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 2769 ratings
- $8.49$5 Target GiftCard with $30 hair & skin care purchase4.3 out of 5 stars with 188 ratings
- Highly rated$8.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 22737 ratings
- $8.99$5 Target GiftCard with $30 hair & skin care purchase3.8 out of 5 stars with 11149 ratings
- $8.99$5 Target GiftCard with $30 hair & skin care purchase4.7 out of 5 stars with 1188 ratings
- Highly rated$11.99$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 3385 ratings
- $4.99$5 Target GiftCard with $30 hair & skin care purchase4.2 out of 5 stars with 704 ratings
- $13.99$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 1277 ratings
- $35.49$5 Target GiftCard with $30 hair & skin care purchase4.1 out of 5 stars with 45798 ratings
Frequently bought together
- Highly rated$8.49$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 2769 ratings
- Highly rated$8.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 22985 ratings
- $8.49$5 Target GiftCard with $30 hair & skin care purchase3.8 out of 5 stars with 2020 ratings
- Bestseller$14.99$5 Target GiftCard with $30 hair & skin care purchase4.3 out of 5 stars with 1984 ratings
- Bestseller$3.99$5 Target GiftCard with $30 hair & skin care purchase4.3 out of 5 stars with 148 ratings
- Highly rated$8.49$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 2769 ratings
- $8.49$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 211 ratings
- Bestseller$11.99$5 Target GiftCard with $30 hair & skin care purchase3.5 out of 5 stars with 292 ratings
- $11.19($3.73/ounce)$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 140 ratings
- $12.99($1.53/ounce)Coupon: $2 off+ 1 deal4.5 out of 5 stars with 334 ratings
- Bestseller$17.99$5 Target GiftCard with $30 hair & skin care purchase4.1 out of 5 stars with 34 ratings
- $8.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 261 ratings
- Highly rated$8.49$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 2769 ratings
- Bestseller$3.69$5 Target GiftCard with $30 hair & skin care purchase4.2 out of 5 stars with 478 ratings
- $11.99 - $16.99$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 645 ratings
- $4.99($0.50/ounce)$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 342 ratings
Guests also viewed
- Highly rated$8.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 22985 ratings
- Highly rated$5.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 10428 ratings
- $11.99$5 Target GiftCard with $30 hair & skin care purchase4.2 out of 5 stars with 4728 ratings
- $8.99$5 Target GiftCard with $30 hair & skin care purchase3.8 out of 5 stars with 11149 ratings
- Highly rated$8.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 22737 ratings
- $11.99 - $12.99$5 Target GiftCard with $30 hair & skin care purchase3.7 out of 5 stars with 6157 ratings
- $8.49$5 Target GiftCard with $30 hair & skin care purchase4.3 out of 5 stars with 188 ratings
- Highly rated$12.99$5 Target GiftCard with $30 hair & skin care purchase4.2 out of 5 stars with 7168 ratings
- Highly rated$9.99$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 11611 ratings
- $8.99$5 Target GiftCard with $30 hair & skin care purchase3.8 out of 5 stars with 6437 ratings
- Highly rated$4.99 - $5.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 10342 ratings
- $9.49$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 2038 ratings
- Highly rated$5.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 9578 ratings
- $11.99$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 3385 ratings
- $13.99$5 Target GiftCard with $30 hair & skin care purchase4.4 out of 5 stars with 1277 ratings
- Highly rated$4.99 - $5.49$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 9477 ratings
- Highly rated$8.45$5 Target GiftCard with $30 hair & skin care purchase4.5 out of 5 stars with 22742 ratings
- Highly rated$8.99$5 Target GiftCard with $30 hair & skin care purchase4.7 out of 5 stars with 1188 ratings
- Highly rated$4.99$5 Target GiftCard with $30 hair & skin care purchase4.2 out of 5 stars with 704 ratings
- $12.59$5 Target GiftCard with $30 hair & skin care purchase4.2 out of 5 stars with 1413 ratings
Guests are saying
This hair dye offers a user-friendly experience with easy application and quick processing time, making it ideal for guests looking to refresh their color at home. Many guests appreciate its effective gray coverage and the soft, shiny finish it provides. However, some have noted that the final color can be darker than expected, especially on previously colored hair. Overall, it is a reliable choice for achieving vibrant, natural-looking results.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 22985 reviews
effectiveness: 3.8 out of 5
quality: 3.98 out of 5
value: 3.9 out of 5
74% would recommend
55 recommendations
1 out of 5 stars
10 May, 2026
originally posted on Clairol
New formula no longer cover grey hair
I have been using Nice'n Easy 5 Medium Brown for at least five years to cover my grey hair. They have changed the formula lately, and the new formula no longer covers my grey hair properly. It’s sad to have to find an alternative brand to use, but please consider changing it back to the previous formula, as it was by far the best.
1 reply from Clairol team - 11 days ago
We first want to thank you for using our Clairol Nice'n Easy, yet we are truly saddened to learn that you are no longer getting grey coverage. Based on this, there are quite a few variables to consider based on the results that you received. So, we feel it is best to speak with you directly to make the best recommendation. When you have a moment, please call us at 08000833338 for a full-color consultation. We look forward to speaking with you.
1 out of 5 stars
4 May, 2026
originally posted on Clairol
This product just doesn’t like me
I have used this dye twice in lifetime now (it’s a fool me once, shame on you, fool me twice shame on me kind thing at this point). Each time my hair has come out an extremely dark brown with no reddish tone. This product has so many wonderful reviews which really perplexes me, because this product has never once given me the colour advertised. I once did it on dark brown hair, this dye made it even darker! I’ve since dyed my hair a lighter shade, put this colour on— and i’m back to dark brown! So confusing.
1 reply from Clairol team - 16 days ago
We first want to thank you for using our Clairol Nice'n Easy, yet we are truly saddened to learn of the unexpected dark results with no reddish tones. This is certainly not the experience we want you to have, nor what we would expect. Based on this, there are quite a few variables to consider based on the results that you received. So, we feel it is best to speak with you directly to make the best recommendation. When you have a moment, please call us at 61-800943079 for a full-color consultation. We look forward to speaking with you.
5 out of 5 stars
Thumbs up graphic, would recommend
30 April, 2026Verified purchase
I would buy again
Easy to use, my hair is mostly gray and the color did come out a little lighter than I wanted. Box does warn if your hair is gray, it will come out lighter, I just didn’t want to go too dark. I purchased for root touch up only. This does have that ammonia hair color smell, not horrible. I’d buy again.
5 out of 5 stars
Thumbs up graphic, would recommend
29 April, 2026Verified purchase
(no review title)
Like
5 out of 5 stars
25 April, 2026
originally posted on Clairol
True brunettes
I can’t find this anywhere the true brown was my perfect color did you all stop making it
5 out of 5 stars
23 April, 2026
originally posted on Clairol
Lovely colour
I have used this colour since it was introduced and love it. I get many compliments which is lovely at 81yrs. The only problem I have is finding it in local shops so often have to buy on line. It starts a little red but after the first shampoo it is perfect. Easy to apply and good instructions
2 out of 5 stars
20 April, 2026
originally posted on Clairol
Made hair cherry black
Bought this 2 weeks ago and put over freshly blonde box dye lightened hair (for reference I have back hair but use blonde box dye to take to a level 5 brown), the consistency was fine and it smelled nice and cinnamony but if turned my hair CHERRY BLACK. I had to use vitamin c and shampoo to try colour remove and damage control. It ended up darker than wanted and barely any red colour. Very disappointed and would recommend choosing 1 shade lighter or a different brand
1 reply from Clairol team - 1 month ago
Hi there! We do want to thank you for trying our Clairol Nice 'n Easy line; yet, we are truly saddened to learn that you had darker results than intended! The use of a clarifying shampoo, followed by a deep conditioner can sometimes soften a color that is too dark. We also suggest that you avoid the use of heat (ex: blow dryers, curling irons) which can further set the color in. If the clarifying shampoo does not lift out enough of the color, please call to speak with one of our hair color experts! You can contact us at 08000833338, and we would be glad to further assist.
1 out of 5 stars
17 April, 2026
originally posted on Clairol
Dark copper result
There is nothing “light” or “ashy” about this colour. My hair which was first an ashy silver blonde has come out a VERY dark brown with GINGER at the roots.
1 reply from Clairol team - 1 month ago
Hi there! We do want to thank you for trying our Clairol Nice 'n Easy line; yet, we are truly saddened to learn that you did not get the results you hoped for. Since there are quite a few variables to consider on the results you received, we feel it is best to speak with you directly to make the best recommendation. When you have a moment, please call us at 61-800943079, and we would be glad to further assist!
1 out of 5 stars
10 April, 2026
originally posted on Clairol
Misleading Colour
Just bought this hair dye and am extremely unhappy with the results. Put it on my dark brown hair to over my roots and it washed out black. Not brown black, but black with blue undertones. Completely ruined my colouring and will not buy again.
1 reply from Clairol team - 1 month ago
Hi there! We do want to thank you for trying our Clairol Nice 'n Easy line; yet, we are truly saddened to learn that you did not get the results you hoped for. Since there are quite a few variables to consider on the results you received, we feel it is best to speak with you directly to make the best recommendation. When you have a moment, please call us at 61-800943079, and we would be glad to further assist!
1 out of 5 stars
8 April, 2026
originally posted on Clairol
way to dark compared to advertised
i brought a dark brown colour and i made sure to look at the box too see what colour my hair would turn out my hair is jet black no brown in my hair at all
1 reply from Clairol team - 1 month ago
Hi there! We do want to thank you for trying our Clairol Nice 'n Easy line; yet, we are truly saddened to learn that you had darker results than intended! The use of a clarifying shampoo, followed by a deep conditioner can sometimes soften a color that is too dark. We also suggest that you avoid the use of heat (ex: blow dryers, curling irons) which can further set the color in. If the clarifying shampoo does not lift out enough of the color, please call to speak with one of our hair color experts! You can contact us at 61-800943079, and we would be glad to further assist.
1 out of 5 stars
7 April, 2026
originally posted on Clairol
SAD JOKE
I just finished coloring my hair using Clairol Nice'n Easy product SB2. It was to be a cool summer blond shade. My hair, that were previously colored blond, now turned very grey and blueish. Is this some joke ?! I am a mature person and what should I do now ? I will be ashamed to walk like this among other people ! I purchased this product trusting, that it will give me the color, that I needed and my money went into garbage and I'm NOT HAPPY with myself now. What should I do now ?
1 reply from Clairol team - 1 month ago
Hi there! We are truly saddened to learn of your results with our Clairol Nice 'n Easy line but do still want to thank you for trying it out. Since there are quite a few variables to consider on the results you received, we feel it is best to speak with you directly to make the best recommendation. When you have a moment, please call us at 1-800-252-4765, and we would be glad to further assist!
5 out of 5 stars
2 April, 2026
originally posted on Clairol
Great formula! Great results!
This haircolor is excellent. The formula is easy to use and not drippy. I love that the leave-in time is only 10 minutes and the smell is pleasant. I've been using L'Oreal for years but decided to try something new to change from reddish blonde to light auburn. I'm so glad I did. The color is shiny and I have some natural lights. Thank you!
4 out of 5 stars
Thumbs up graphic, would recommend
27 March, 2026Verified purchase
Long-lasting but inaccurate color.
Seems to last way longer than other box dyes but the dark brown is legitimately black.
5 out of 5 stars
Thumbs up graphic, would recommend
26 March, 2026Verified purchase
Great coverage!
Hides my gray hair and makes my hair feel and look so soft.
1 out of 5 stars
26 March, 2026
originally posted on Clairol
Turned my blonde hair blue/green
I brought this product, I had blonde hair, and it turned dark blue with green tints.
1 reply from Clairol team - 2 months ago
Hi there! We do want to thank you for trying our Clairol Nice 'n Easy line; yet, we are truly saddened to learn that you did not get the results you hoped for. Since there are quite a few variables to consider on the results you received, we feel it is best to speak with you directly to make the best recommendation. When you have a moment, please call us at 08000833338, and we would be glad to further assist!
5 out of 5 stars
21 March, 2026
originally posted on Clairol
Beautiful colour that stays unchanged
This product gives my hair a natural brown colour that doesn't fade. It's the only dye that doesn't become orange in three weeks. I am having trouble to find it in shops lately. I really hope they don't discontinue it. It has taken me years to find something so good.
1 out of 5 stars
10 March, 2026
originally posted on Clairol
Not good
I have medium brow hair and was looking for something new for summer. I came across this dye that was mean T to turn my hair light brown according to the pictures on the box. Followed the instructions a T. I am now ginger.
1 reply from Clairol team - 2 months ago
Hi there! We do want to thank you for trying our Clairol Nice 'n Easy line; yet, we are truly saddened to learn that you did not get the results you hoped for. Since there are quite a few variables to consider on the results you received, we feel it is best to speak with you directly to make the best recommendation. When you have a moment, please call us at 08000833338, and we would be glad to further assist!
1 out of 5 stars
8 March, 2026
(no review title)
My hair fell out and the wrong color was in the box I have blonde hair and it turned my hair black not brown like BLACK I wanted a refund
2 out of 5 stars
8 March, 2026
originally posted on Clairol
Not happy with blonde product
I have strawberry blonde hair and wanted to really lighten my hair, but it didn't even give me any kind of blonde. I followed directions to the tee.
1 reply from Clairol team - 2 months ago
Hi there! We do want to thank you for trying our Clairol Nice 'n Easy line; yet, we are truly saddened to learn that you did not get the results you hoped for. Since there are quite a few variables to consider on the results you received, we feel it is best to speak with you directly to make the best recommendation. When you have a moment, please call us at 1-800-252-4765, and we would be glad to further assist!
2 out of 5 stars
6 March, 2026
originally posted on Clairol
Another favourite no longer available
I have been buying this product for years and now find it is almost impossible to find. Your website says it is not available online and I should try instore. Why?
1 reply from Clairol team - 2 months ago
Hi there! We do want to thank you for interest in our Clairol Nice 'n Easy line; yet, we are truly saddened to learn that you aren't able to locate your preferred shade. Our Consumer Relation Department can help further with confirming if this shade is still being manufactured and can inform you of retail stores with Nice' n Easy products available. When you have a moment, please call us at 61-800943079, and we would be glad to further assist!