$5.29 when purchased online
Target Online store #3991
About this item
Highlights
- STRONG 20-HOUR HOLD: This strong hold hair gel keeps your look on lock
- ADDED SHINE: Give your hair a little added sheen for a healthy, glowy look
- YUMMY SCENT: Your hair will smell fresh, bright, and citrusy thanks to this lovely scent
- HOW TO USE: It's easy-just squeeze a dollop of gel into your palm and work it through your hair
- PAIRS WITH: Try this sculping gel with our Instant Freeze Mousse
- CRUELTY-FREE: All Aussie products are certified PETA Cruelty-Free
- FOR CURLY, WAVY, AND STRAIGHT HAIR: Works well in curly, straight, or wavy hair
Description
Whether you're styling your curls, waves, or straight hair, Aussie Instant Freeze Sculpting Gel is your hair's new best friend. This hair styling gel gives your look a strong hold no matter how humid it is. That's a 20-hour hold (plus some nice added shine) anywhere in the world. The fresh citrusy scent will give you vacation vibes, traveling or not. Plus, this hair gel is certified PETA Cruelty-Free.To keep your style on point, squeeze a dollop of gel in your hand and rake in through your hair. Then style your hair however you please-it's as easy as that.
Hair Type: All Hair Types
Product Form: Gel
Sustainability Claims: Cruelty-Free
Beauty Purpose: Hair Styling
Net weight: 7 Ounces
Features: Humidity Resistance
TCIN: 86675565
UPC: 381519189241
Item Number (DPCI): 063-02-8974
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water/eau, laureth-23, polyquaternium-4, fragrance/parfum, benzyl alcohol, hydroxyethylcellulose, acrylates/beheneth-25 methacrylate copolymer, aminomethyl propanol, acrylates copolymer, disodium edta, ethylhexylglycerin.
Shipping details
Estimated ship dimensions: 1.969 inches length x 3.165 inches width x 7.575 inches height
Estimated ship weight: 0.49 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does it make the hair crispy hard?
submitted by AV - 1 year ago
A: Not if you "scrunch out the crunch." If you apply a lot and then don't scrunch your hair, yes, it'll be crispy/hard, because it's high-hold gel.
submitted byCaroline - 10 months agoA: If you air dry or diffuse, the curls will be a little stiff, but my favorite part is after it’s dry, you just lightly run your fingers through your hair to break up the curls and the result is soft bouncy curls. I love this stuff
submitted byNancita - 2 months agoA: Our Aussie Instant Freeze Gel is suitable for all hair types and has a maximum hold. All our styling products have a hold level indicated on the products. These are usually indicated with dots or dashes. The more dots or dashes indicate a higher hold level.
submitted byAussie - 1 year agoBrand expert
Q: is this gel good for curly/wavy hair?
submitted by Frankie - 2 years ago
A: Our Aussie Instant Freeze Gel gives all hair types a 20 hour strong hold plus shine even in high humidity.
submitted byAussie - 1 year agoBrand expertA: YES YES YES!!! It’s better than all the expensive curl products I’ve used in the past.
submitted byNancita - 2 months ago
Q: Is this good for slick backs?
submitted by Hannah - 6 months ago
A: Yes, this product has our maximum hold and will deliver the results you desire.
submitted byAussie - 6 months agoBrand expert
Q: Is this product difficult to wash off?
submitted by MS - 6 months ago
A: The product is not difficult to rinse. Be sure to read usage instructions for the best results.
submitted byAussie - 6 months agoBrand expert
Q: Does this brand contain parabens?
submitted by SWilliams - 1 year ago
A: Thank you for inquiring about the Aussie Instant freeze gel. This hair sculpting gel is paraben free. For detailed ingredient information, feel free to visit smartlabel.org. It may help to know that if our products contain parabens they will be listed on the ingredients list as Butylparaben, Ethylparaben, Methylparaben, or Propylparaben. Feel free to send us an email, or give us a call at (800) 947-2656 for more information.
submitted byAussie - 1 year agoBrand expert
Q: Is this product sulfate free?
submitted by Ruthiet - 1 year ago
A: Thanks for inquiring about the Aussie Instant Freeze Hair Gel. This product does not contain any sulfates, and a full list of ingredients and ingredient details can be found on Smartlabel.org/ Feel free to give us a call at (800) 947-2656, or send us an email from our website's Contact Us page for further information.
submitted byAussie - 1 year agoBrand expert
Q: Does this gel have protein?
submitted by Scarlett - 2 years ago
A: Given our supply lines and the fact that we use the same manufacturing lines to make multiple products, there is no way that we can claim our Aussie Instant Freeze Gel to be protein free. If you have concerns about protein in our products, you may want to avoid using them.
submitted byAussie - 1 year agoBrand expert
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Guests are saying
The recent formula change of this hair gel has left many guests disappointed, as it lacks the beneficial ingredients like jojoba oil and sea kelp that made the previous version a favorite. While some guests appreciate the scent and initial hold, the overall performance has declined, leading to flakiness and insufficient hold for various hair types. Guests are urging for the return of the old formula that provided better results and satisfaction.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 453 reviews
quality: 2.21 out of 5
value: 2.35 out of 5
28% would recommend
45 recommendations
NOPE
1 out of 5 stars
Thumbs down graphic, would not recommend
nettiegurl16 - 18 days ago
They totally change the formula and now my curly hair flattens after it's dried. Beyond disappointed bring the old formula back!
1 reply from Aussie team - 16 days ago
Thank you for your feedback on Aussie Instant Freeze Hair Gel. We are sorry to hear you are unhappy with the updated formula. We sometimes update our formulas to bring you the most updated products while still maintaining industry standards. We certainly expected you to get the same strong hold that your were used to getting. We will pass your comments along to the rest of the team. As you likely know, the cause of hair feeling flat, limp, lank, or too soft is a product containing too much conditioner for your hair or using too much product. We recommend using less product at first and then add more as needed. Also, different products give different results, so make sure you choose the right product for the style you want to create. So please feel free to call us at 800- 945-7768 or email us through Our Contact Page for further assistance.
NOPE
1 out of 5 stars
nettiegurl16 - 18 days ago
originally posted on aussie.com
The old product was curl gel. This stuff is trash doing absolutely nothing for my curly hair but flattening when it's dry
1 reply from Customer Care team - 16 days ago
Thank you for your feedback on Aussie Instant Freeze Gel. We are sorry to hear you are disappointed with your recent purchase. This is definitely not something we’d expect to hear and we will pass your comments along to the rest of the team. Hair can feel weighed down if one is using too much product at once. We recommend applying a little of the product and adding more as needed. Please feel free to call us at 800- 947-2656 or email us through our Contact Us page for further assistance.
Horrible
1 out of 5 stars
Thumbs down graphic, would not recommend
Horrible - 27 days ago, Verified purchaser
Flakes really bad but good hold
1 reply from Aussie team - 24 days ago
Thank you for taking the time to leave this review on our Aussie Instant Freeze Hair Gel. While we're glad to hear you had good hold we're sorry to hear you felt like the product flaked. It may help to use sparingly to start with and add more as needed. We'll be sure to share this with our team, so we appreciate you reaching out. If there's ever anything else you'd like to share give us a call at (800) 947-2656 or email us through our Contact Us page.
Bring back the old!!
1 out of 5 stars
KMDR - 27 days ago
originally posted on aussie.com
Please bring back the old formula!! I used the old formula for years on my curly hair and it was the only affordable gel that works for me!! Unfortunately, the new formula doesn’t work like the old one and I had to stop using it after many years! Please bring the old stuff back!!!
1 reply from Customer Care team - 24 days ago
Thank you for sharing and leaving this review on our Aussie Instant Freeze Gel. We're sorry to hear you're disappointed in the newer formula of this product. We've thoroughly tested our products to ensure they deliver the benefits we advertise, so your report is unexpected. We always take consumer feedback into account when making changes or designing future products, so we'll be sure to share your comments on this with the rest of our team. If there's anything else you'd like to share you can reach us through our Contact Us page.
Please bring back the old formula
1 out of 5 stars
ctg99 - 1 month ago
originally posted on aussie.com
The old instant freeze formula was the first gel I used on my curly hair journey and it was the BEST hair gel I’ve ever used. It was the perfect balance of moisture and hold, and it didn’t make my blonde hair look darker, which a lot of curly hair products do. It was part of my hair routine since 2018 it was that good! Since Aussie changed their formula for the gel, I only had to use it once to notice that the new formula was not as good. My hair was dryer, duller, and the gel had less hold. I don’t recommend the new formula at all. Aussie, you had the perfect gel formula, please bring it back!
1 reply from Customer Care team - 1 month ago
We truly appreciate your loyalty as a consumer of our Aussie products, and thank you for sharing your feedback about our Aussie Instant Freeze Gel. We're genuinely sorry to hear that some recent changes have disappointed you. Our aim has always been to deliver the same exceptional benefits you've come to expect from the Aussie brand. Please rest assured that we will pass your comments along to our Quality Assurance Team and the wider Aussie Team. We’d love to hear more about your experience. Whenever you have a moment, feel free to give us a call at (800) 947-2656 or reach out through the Contact Us page on our website.
Not Flaky When Dry
5 out of 5 stars
Thumbs up graphic, would recommend
Nancita - 2 months ago, Verified purchaser
Several people here say they get white and flaky pieces in their hair- this gel does not do that! I use quite a bit and have never had that problem. If your hair is soaking wet and you apply the gel, it might look like there’s a little soap or foam on your strands but that doesn’t show up on the finished style You must use a clarifying shampoo at least once a month to get rid of any product buildup on your scalp and hair. It’s possible that the people saying this have very dry hair or don’t wash their hair much???
SIMPLY, THE BEST!!!!
5 out of 5 stars
imacurlygirl - 3 months ago
originally posted on aussie.com
I have been using this for the past few weeks and have never got so many compliments on my curls - I am 66 years young! My curls look fabulous ( have to agree) and I would not change this for anything. Used Aussie when I was in my 20's and always loved it, however over the past few decades I have relied and SPENT more on different products. Who knew I would be coming back to Aussie and leaving this comment!!! Please do not stop making this product!!!
The Best for Soft curls
5 out of 5 stars
FanNan - 3 months ago
originally posted on aussie.com
I have purchased several expensive curl gels and mousses in the past, but this one is the best by far! I have fine curly hair, and after I wash and condition it, I leave my hair soaking wet, then I scrunch just my hands in my hair to get rid of excess water, NO Towel!!. I appy about a tablespoom (my hair is to my chin) and work it through, then comb through with a wide tooth comb, then use my curl brush to brush through sections. I let it air dry or use a diffuser. Once it's dried completely, I run my hands through it gently to break up some of the curl. I'm left with soft ringlets. Love it!!
Disappointed
1 out of 5 stars
Thumbs down graphic, would not recommend
Mommy2 - 5 months ago, Verified purchaser
This hair gel did not work to hold my waves. I had high hopes seeing this product highly rated by an influencer with my similar hair type. It was watery and sticky when applying to my hair. It didn’t create a strong cast as I hoped to maintain my waves.
1 reply from Aussie team - 5 months ago
Thank you so much for sharing your thoughts about our Aussie Instant Freeze Hair Gel! We're really sorry to hear that it didn't quite meet your expectations, especially in terms of hold and consistency. Your feedback means a lot to us, and we genuinely want all our customers to feel happy and satisfied with our products. We totally understand how disappointing it can be when a product doesn't work as you hoped. Rest assured, we're passing your feedback along to our Quality Assurance Team and the rest of our Aussie family to help improve our offerings. We have a variety of styling products that deliver different results, so it’s important to choose one that matches the hairstyle you want. If you're looking for something that holds your waves beautifully with a smoother application, you might want to try our Aussie Instant Freeze Sculpting Mousse! We’d love to hear more about your experience and help you find the perfect product for your hair. Please don’t hesitate to reach out to us at (800) 947-2656 or send us an email through the Contact Us page on our website. We’re here to help!
Crusty Gel
2 out of 5 stars
CP - 5 months ago, Verified purchaser
The only thing that was good about the product was the smell. When I put it on, it was SO crusty
1 reply from Aussie team - 3 months ago
We really appreciate you leaving feedback on our Aussie Instant Freeze Hair Gel. While we think that it's great that you loved the scent, we are truly sorry to read that you didn't care for how it made your hair feel. Please know that we want our consumers to reap positive benefits from the use of our products, so this news is quite disappointing. You can be assured that we are sharing your comments with our Quality Assurance Team and the rest of our Aussie family. It seems that the hold level of this particular product might be a bit too strong for your hair type. We include indicators on our products to help you determine the hold levels available. Since this is one of our highest-hold products, it may not align with your desired style. You might find it helpful to use a smaller amount of the gel, or consider trying a product with a lower hold, like our Instant Volume Style Defining Gel. We are super focused on the satisfaction of those who use our products, and we would love to help you further. Please give us a call at (800) 947-2656 or send us an email through our website's Contact Us page.
HORRIBLE REFORMULATION
1 out of 5 stars
Jul2638 - 6 months ago
originally posted on aussie.com
If you guys care at all about your customer base please bring back the old formula this one is horrible. as a loyal customer of yours i feel very badly about being forced to never purchase this gel again. I really think the old formulation was the best in the market, this one is horrible. I don’t understand why everyone is saying change it and nothing is being done. Never purchasing again.
1 reply from Customer Care team - 3 months ago
Thank you for taking the time to share your thoughts on our Aussie Instant Freeze Gel. We are disappointed to hear that you do not like the changes we made and we will share your report with our Quality Assurance Team as well as the rest of our Aussie Team. Please know that when we reformulated this product we aimed to create a product that gives you the same great benefits you have come to know and love without any compromises to the way your hair feels. It may help to know that with the new formula less is more. We crafted this product to add not just moisture but also a light texture to your hair. We want you to have a great hold while keeping your hair with natural movement. We would love for you to give it another shot this time using less than you normally do to see if that makes a difference. Consumer satisfaction is a priority here at Aussie and we would love to learn more about what happened. Please give us a call at (800) 947-2656 or send us an email through our website's Contact Us page.
Natural look great for curls
5 out of 5 stars
Thumbs up graphic, would recommend
Kajia - 6 months ago, Verified purchaser
Bought this for my child I love that it isn’t too think or make their hair look like it’s completely coated. Keeps the curls nice.
My new holy grail
5 out of 5 stars
Thumbs up graphic, would recommend
customer - 7 months ago, Verified purchaser
Defined my curls really well and left them nice and soft and shiny (but not greasy). Also didn't dry out my hair or leave any residue. I was also able to easily scrunch to remove the cast. To top it off, the price is very reasonable. Love it for my winter hair. Btw I used it with the Aussie miracle shampoo and conditioner.
Not good at all.
2 out of 5 stars
Thumbs down graphic, would not recommend
Dana dane - 7 months ago, Verified purchaser
To be honest, it didn’t freeze anything lol like not even a little.. silly me thought it was going to be like got2b glued!!
1 reply from Aussie team - 3 months ago
Our apologies that you’re unhappy with your Aussie Instant Freeze Hair Spray. When we create products we try to include features we think everyone will love, however we recognize that preferences may vary from person to person. We always take consumer feedback into consideration creating and improving products in the future, so we’d like to hear more about your experience. Please send us an email from our website’s Contact Us page for further assistance.
Yuck.
1 out of 5 stars
Thumbs down graphic, would not recommend
Yllwkid - 7 months ago, Verified purchaser
I didn't like anything about this gel, by the end of 6 hrs your hair is flaky and fluffy!
Bring back old formula
1 out of 5 stars
Dominick - 7 months ago
originally posted on aussie.com
I have used Aussie since I was 17 . Shampoo and three minute miracle. I have used the instant freeze gel for almost as long. I’ve used some type of Aussie Gel for my hair and was a huge fan. Not a big fan of the new formula. Just not the same and my hair doesn’t react the same to the new formula. Bring back the old formula. I don’t mind paying a little more if it’s that much better!!
1 reply from Customer Care team - 7 months ago
Thank you for getting in touch about our Aussie Instant Freeze Sculpting Gel. We value your loyalty to our product and are disappointed to hear that you aren't getting the results you've come to love. We have thoroughly tested all of our products to ensure they deliver the benefits we advertise so your report has been unexpected. Rest assured that we will be sharing your comments with the appropriate people on our team. Please, when you have the time, write to us through our Contact Us page so we can better assist you.
Good for curly hair
5 out of 5 stars
Thumbs up graphic, would recommend
Lolo - 7 months ago, Verified purchaser
I have fairly curly hair and need a gel to keep frizz away. I've lived both in high humidity and a desert environment and love how this helped my hair in both locations.
Not What I Expected
1 out of 5 stars
Thumbs down graphic, would not recommend
Bad to the Bone - 8 months ago, Verified purchaser
The frizz hold is weak & it ended up giving me Dandruff! :( Just to say I will not be buying this AGAIN!
1 reply from Aussie team - 8 months ago
Thank you for getting in touch about our Aussie Instant Freeze Sculpting Gel. We're sorry to hear that you didn't get the hold you desired and that you also seemed to develop dandruff. This isn't the experience we want you to have but be assured that we are sharing this with the rest of team. Please know that none of our products can cause dandruff or make it worse. Causes of dandruff can be changes in your diet, hormonal changes, stress, and general poor health. Also a flaky, itchy scalp, may not always be dandruff. Flaking could be residue from a build-up of grooming products or hair sprays. If you have a dry, itchy, flaking scalp that does not improve after using anti-dandruff shampoo/conditioner for 6 weeks you should speak to your doctor. We'd like to assist you further. When you have the time, please give us a call at (800) 947-2656 or email us through our Contact Us Page so we may do so.
Worth Buying
5 out of 5 stars
Thumbs up graphic, would recommend
Pure Honesty - 8 months ago, Verified purchaser
My hair as a bit of a loose wave. This product works great to keep the wave without my hair getting frizzy. Once it dries it is soft to the touch and doesn't have a hard feeling to it - like when moose dries. I use it combination with the curling cream. My new go to for sure! A keeper.
Great basic hard hold gel for curly hair ans slicked ponty tails
4 out of 5 stars
Thumbs up graphic, would recommend
ItsMeGretch - 9 months ago, Verified purchaser
This has always been a really great hard hold gel for my Caucasian wavy/curly hair and is my go to over a lot of more expensive brands. I also used this when serving to slick back military hair styles. On my complaint is that if I use too much, when I scrunch out the crunch after it dries, I can see gel particles floating around price is great.