$9.99 when purchased online
About this item
Highlights
- Long Lasting Permanent Hair Color: Garnier Olia Hair Color is for all hair textures; powered by 60% oils with sunflower and camellia oil to propel color deep inside the hair for long lasting hair dye and 100% gray coverage
- Hydrated and Silky Hair: Olia leaves hair visibly healthier and preserves hair strength; Hair is hydrated, silky and up to 3X shinier than uncolored, unwashed hair; Silicone free, paraben free, ammonia free, cruelty free, and vegan formula with a delicate floral fragrance for optimal comfort; Available in a wide shade range from rich browns and deep blacks to bright reds and brilliant blondes
- Over 100 Years of Pioneering in Hair Care: Since 1904 Garnier has blended naturally inspired and derived ingredients into breakthrough formulas; Nourish your hair with hair color and care from Garnier
- Inspired By Nature: Garnier carries an array of products for your hair and skin care needs, from shampoos, color care and styling products to formulas that cleanse, moisturize and repair skin
- Committed to making Garnier a greener beauty brand: We aspire to create a positive impact by paving the way towards more sustainable beauty. Approved by Cruelty Free International under the Leaping Bunny Program
Description
Garnier Olia Permanent Hair Color is an ammonia free, vegan formula that delivers brilliant long-lasting hair dye and 100% gray coverage without compromising the health of your hair. Olia is ammonia free, silicone free, paraben free, and phthalate free. It's Leaping Bunny certified by Cruelty Free International. Powered by a 60% oil blend with sunflower and camellia seed oil and our ODS technology which propels colorants deep into the hair. The formula has a delicate floral fragrance for the most decadent hair color experience. The non-drip velvety cream formula leaves hair hydrated, silky, and up to 3X shinier than uncolored, unwashed hair. Available in shades from rich browns and blacks to bright reds and brilliant blondes.
Hair Type: All Hair Types
Health Facts: Paraben-Free, Phthalate-Free, Vegan, Aluminum-Free, Ammonia-Free
Product Warning: Not recommended for those with sensitive skin
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Includes: Gloves
Beauty Purpose: Hair Coloring
Processing Time: 20 minutes
TCIN: 14365181
UPC: 603084294091
Item Number (DPCI): 063-01-0516
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
developer: 1071243 aqua/water, paraffinum liquidum/mineral oil, hydrogen peroxide, cetearyl alcohol, steareth-20, peg-4 rapeseedamide, glycerin, polyquaternium-6, hexadimethrine chloride, tocopherol, pentasodium pentetate, sodium stannate, tetrasodium pyrophosphate, phosphoric acid. f.i.l.# d41208/27, after color conditioner: 1119728 a aqua/water, cetearyl alcohol, behentrimonium chloride, cetyl esters, tocopherol, trideceth-6, chlorhexidine digluconate, helianthus annuus seed oil/sunflower seed oil, camellia oleifera seed oil, amodimethicone, isopropyl alcohol, fragrance, citric acid, cetrimonium chloride. f.i.l.# d180530/1, colorant: 1183546 c paraffinum liquidum/mineral oil, aqua/water, ethanolamine, decyl glucoside, sodium lauryl sulfate, peg-40 hydrogenated castor oil, fragrance, disodium cocoamphodiacetate, hydroxypropyl guar, sodium metabisulfite, edta, resorcinol, toluene-2,5-diamine, ascorbic acid, helianthus annuus seed oil/sunflower seed oil, limnanthes alba seed oil/meadowfoam seed oil, passiflora incarnata/passiflora incarnata seed oil, camellia oleifera seed oil, p-aminophenol, m-aminophenol, thioglycerin, tocopherol. f.i.l.# d180160/1
Shipping details
Estimated ship dimensions: 6.85 inches length x 3.58 inches width x 2.91 inches height
Estimated ship weight: 0.49 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Alaska, Puerto Rico (see also separate entry under PR), Northern Mariana Islands, Hawaii, APO/FPO, Guam (see also separate entry under GU), Virgin Islands, U.S.
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.2 out of 5 stars with 7470 reviews
65% would recommend
354 recommendations
quality: 3.7 out of 5
value: 3.6 out of 5
effectiveness: 3.59 out of 5
Like it
5 out of 5 stars
Thumbs up graphic, would recommend
Tiff - 9 days ago, Verified purchaser
Works well and covers grays
Pretty color and covered grays
5 out of 5 stars
Jewel007 - 1 month ago
originally posted on Garnierusa.com
I hit the grays around my hairline first so the product could work long as possible. If you're doing that and still having resistant grays, then call Garnier. Otherwise try that and see if it helps. I think I left it on an extra 5-10 minutes overall — hope that's okay. I have dark brown hair, super excited it took to my dark and my gray.
Pleasantly surprised
5 out of 5 stars
Thumbs up graphic, would recommend
Lady leo - 1 month ago, Verified purchaser
Turned my highlighted hair black in under 10 minutes. Hair looks and feels a lot healthier and fuller also. Previously used L’Oréal which cost a little more. Now sticking with this.
Must buy!
5 out of 5 stars
Thumbs up graphic, would recommend
Maria - 1 month ago, Verified purchaser
I love olÃa hair color. The smell is amazing and the color is perfect.
Love it except the greasy hair
3 out of 5 stars
- 1 month ago
originally posted on Garnierusa.com
I have very fine hair and for days after I used this product my hair was left very greasy. Even after multiple washes. Other then this I loved the color and it has amazing coverage!
1 reply from Consumer Care Center team - 1 month ago
Hello Samantha0427! Thank you for sharing your experience with our Olia ammonia free haircolor in the 5.0 - Medium Brown. While we love that you get great coverage and color, we are so sorry to hear you also end up with a heavy, oily result. because you have fine hair, and this formula is enriched with plenty of hydrating oils, consider either skipping the after color conditioner or only using it on the drier ends of your hair.
Like the color, but didn’t cover my gray hair
3 out of 5 stars
Girlfromoakl35d - 1 month ago
originally posted on Garnierusa.com
The color came out ok, but I really only dyed my hair in attempt to cover my gray hairs. It only dyed some of it. The dye did make the gray hairs less noticeable, but there’s still a lot that didn’t dye. Not sure if it’s worth buying again.
1 reply from Garnier team - 1 month ago
Hi Girlfromoakl35d, We apologize you were not satisfied with the results you achieved with Olia Hair Color. We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected. Gray hair is sometimes resistant to color. For best coverage, begin your application on the grayest areas and leave the product on your gray hair longer. If you have tried the extended timing and still need better gray coverage, we suggest using one shade darker. If your hair is over 50% gray and you have been coloring for a number of years, the amount of gray you now have may have increased over time. If you find that you are not getting the same color results as in previous color applications, you may need to use one shade darker to compensate for the lack of pigment in your hair. If you have any additional questions or would like to speak with one of our haircolor experts directly, please reach back out!
Better than before-
5 out of 5 stars
Thumbs up graphic, would recommend
Eliz - 2 months ago, Verified purchaser
Easier to apply than previously- also the period to leave on the conditioner has happily & realistically decreased -
Not good!
1 out of 5 stars
ArbitraryAngel - 2 months ago
originally posted on Garnierusa.com
I changed from my regular brand thinking I'd have the same or similar results however my hair turned darker blonde. I'm light blonde and always do a touch up every 2 weeks to a month .I can only hope my regular brand will correct this. It's horrible and not me at all. I'm devastated 💔 Its the same shade too 😪. It's like a dark ash blonde !
1 reply from Consumer Care Center team - 1 month ago
Hello ArbitraryAngel. We are sorry to hear that you didn't receive the results you were expecting with the 9.0 - Light Blonde. There are many reasons why this result could have occurred. We want to help you in the best way possible, please call us @800-4GARNIER M-F 9:00 am – 5:30 pm ET and give the reference number 29405613. We look forward to speaking with you!
DO NOT PURCHASE
1 out of 5 stars
Thumbs down graphic, would not recommend
Ashlee - 2 months ago, Verified purchaser
Absolutely everything wrong with I have virgin hair. I have a melanin disorder where I produce gray hairs at a young age. Tell me why the grays weren’t even touched. All this dye did was burn my scalp and make my hair and body extremely greasy. I’m so livid. I should’ve known when it came off my skin so easily.
1 reply from Garnier Consumer Care team - 2 months ago
Hi Ashlee- We are sorry to hear about your recent experience with the Garnier Oila haircolor. So that we can assist you properly we ask that you call us @ 1.800.442.7643 M-F 9am-5:30pm EST. When you call we ask that you provide reference #29391858. We look forward to assisting you!
Good no more
3 out of 5 stars
Noolia - 2 months ago
originally posted on garnier.ca
I have been using this color for many years and I like that it is oil based and ammonia free hence less damaging. Recently the company has changed formula, after dyeing my hair is extremely greasy and the color comes out easy. I never used to shampoo right after dyeing but now I HAVE to as it leaves a greasy mess of hair. Why would the company change the formula that was working well. I will NOT be buying Olia amd I am confident that Olia will lose many many customers unless they bring back the old formula
1 reply from BEC team - 2 months ago
Thank you for your review. We are sorry to learn of your experience with Olia, we will share your comments with our team. We encourage you to reach out to our consumer care center providing additional information at the email address below for assistance regarding this matter. dgcontactgarnier@infor-ccc.com
Medium Neutral Brown
4 out of 5 stars
Thumbs up graphic, would recommend
MK - 2 months ago, Verified purchaser
I like this color because it doesn’t stink and it’s easy to use. I don’t like how the grays, while colored, are considerably lighter to almost looking gray next to the rest of the hair. It almost defeats the purpose of why I dye my hair. I’ve added a picture to show natural hair vs dyed.
3.11 darkest platnium brown
4 out of 5 stars
Thumbs up graphic, would recommend
stinkyblanket33333333333 - 2 months ago, Verified purchaser
Overall, I like this brand of hair dye and it covered my grays (I have naturally darkish brown hair that is getting lighter with age). But just beware this color is not really brown. It definitely turned my hair black. Not sure they should be advertising it as a brown.
Fantastic!
5 out of 5 stars
- 3 months ago
originally posted on Garnierusa.com
I LOVE Garnier Olia! It feels magnificent. I have been using it for years. The first time I used it, I felt like I was spoiling myself when putting on the black gloves. The product feels luxurious. I love the color. It makes me feel so young. My hair is long (past my waist). I follow the directions for toych-ups and always have enough to cover all of my hair. It never makes my hair feel dried out. It smells nice, feels good, and looks great!
Disappointed
3 out of 5 stars
Thumbs down graphic, would not recommend
MrsG - 3 months ago
At first, I really liked this product. It covered my greys well, I liked the color and it didn't irritate my scalp, however, I found that the color faded very quickly (like within 2 weeks) from a rich brown to a light reddish brown (very noticeably red). The first time it happened, I thought it was a fluke so I tried it a few more times but ended up with the same results. Very disappointed. Will have to try something else.
1 reply from Garnier Consumer Care team - 3 months ago
Hi There! We are sorry to hear about the experience you had with our Garnier Olia Oil Powered Ammonia Free Permanent Hair Color. We would like to speak with you directly about it. Please give us a call anytime between 9 AM to 5:30 PM ET at 800-4GARNIER for assistance. It would be helpful if you could have the product available when you call.
I like it
5 out of 5 stars
Thumbs up graphic, would recommend
nampung540 - 3 months ago
I haven’t dyed my hair in 15 years. But I did get a balayage a couple years ago I was ready to cover up. The black worked beautifully. It is very shiny. The only thing is I have like 2-3 gray hairs in the same area. I noticed they were still gray. I thought I missed that area or didn’t leave it on long enough because it was the last place I applied dye, but after reading the reviews maybe the dye doesn’t adhere to gray well. This isn’t a big deal for me. I wanted black hair, which it gave me and the conditioner is amazing as well. I don’t put the conditioner on my roots though because it’s too heavy for my fine hair. It has been a week. I’ve had multiple washes and even got some pool water in my hair and it is still shiny black.
Permanent hair dye
5 out of 5 stars
Thumbs up graphic, would recommend
Beverly - 3 months ago
First time trying this brand and it's one of the best hair dyes. No stong smell and colors well.
OLIA Product Change is horrible!
1 out of 5 stars
MicheleNS - 3 months ago
originally posted on Garnierusa.com
I have been using OLIA for over 10 years every 3-4 weeks. Why did you change the product and the glove size?! The gloves are the least of my complaints, though they are now ridiculously small and thin but the product itself has changed! Why?? Always the most expensive, I expect the best and it is now the worst. Burns my skin and is watery. So disappointing.
1 reply from LeCare team - 3 months ago
Hi MicheleNS! We are sorry to hear about the experience you had with OLIA. We would like to speak with you directly about it. Please give us a call at 1-800-442-7643, M-F, 9-5:30, ET. Please provide reference #28561946. Looking forward to speaking with you. It would be helpful if you could have the product box available when you call.
its okay, do not recommend for greys
3 out of 5 stars
Thumbs up graphic, would recommend
KatRyan - 3 months ago
alright, so i have pretty dark hair & i get random grays / light browns/ & blondes evenly throughout like a calico, so i historically just box it all black. but i found myself literally avoiding coloring my hair with other brands because the smell & process made me feel sick every time. so i tried this one in dark brown trying to find something a little more subtle.. & i do really love this product for how mellow it is, the process was far far nicer. BUT it did not really cover my "greys" initially it made them kind of a light brown which looked pretty blended comparatively & far better than before i colored it.. but then it all honestly washed out by the first- def by the 2nd time i showered & was back to stray greys way too fast for the money, time, and hope invested.
1 reply from Garnier Consumer Care team - 3 months ago
Hi KatRyan! Thanks for reaching out to us regarding your experience with Olia haircolor, We know how disappointing it is to look forward to a new haircolor and not get the expected results. We're sorry to hear that your gray hair was not covered. We will share your comments with our teams.
Non damaging!
5 out of 5 stars
- 3 months ago
Made my hair feel so soft!
Good hair dye
5 out of 5 stars
Thumbs up graphic, would recommend
Lili - 4 months ago
Love this dye. Left my hair very black and shiny