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e.l.f. Big Mood Mega Volume & Lifting Waterproof Mascara - 0.36 fl oz
$9.00
In Stock
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At a glance
Sponsored
About this item
Highlights
- CWaterproof mascara
- Lengthens and lifts lashes
- Effortless application
- Hourglass-shaped brush head to separate and define lashes
- Smudge and flake-resistant formula
- 100% vegan and cruelty-free, e.l.f. is Leaping Bunny Certified
Description
Bring the drama and the #BigMoodEnergy— with e.l.f. Cosmetics best-selling Big Mood Mega Volume & Lifting Mascara, now available in a waterproof formula! This volumizing and lifting mascara gives you that extra-bold and defined false lash effect. The hourglass brush head’s intertwined bristles separate and define lashes while loading on the waterproof pigment. The smudge and flake-resistant formula will give you a smooth, effortless application every time.
Why you'll love it:
• Waterproof mascara
• Lengthens and lifts lashes
• Effortless application
• Hourglass-shaped brush head to separate and define lashes
• Smudge and flake-resistant formula
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, cruelty-free and Leaping Bunny Certified.
Why you'll love it:
• Waterproof mascara
• Lengthens and lifts lashes
• Effortless application
• Hourglass-shaped brush head to separate and define lashes
• Smudge and flake-resistant formula
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, cruelty-free and Leaping Bunny Certified.
Suggested Age: 10 Years and Up
Health Facts: Vegan
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Volumizing, Lengthening
Net weight: .36 fl oz (US)
Features: Waterproof
TCIN: 83714960
UPC: 609332823419
Item Number (DPCI): 052-16-6401
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
isododecane, hydrogenated polycyclopentadiene, disteardimonium hectorite, paraffin, c10-18 triglycerides, silica silylate, dextrin palmitate, cera microcristallina, mica, vp/eicosene copolymer, hdi/trimethylol hexyllactone crosspolymer, aqua, propylene carbonate, bis-diglyceryl polyacyladipate-2, polyglyceryl-3 diisostearate, phenoxyethanol, caprylyl glycol, palmitic acid, silica may contain: black iron oxide (ci 77499).
Shipping details
Estimated ship dimensions: 0.83 inches length x 1.22 inches width x 5.79 inches height
Estimated ship weight: 0.07 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this product environmentally friendly?
submitted by AI Shopping Assistant - 19 days ago
A: Yes, it is cruelty-free, vegan, and manufactured in Fair Trade Certified facilities, supporting ethical practices.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: How does the brush design benefit application?
submitted by AI Shopping Assistant - 19 days ago
A: The hourglass-shaped brush head helps separate and define lashes for an effortless application.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: Is this mascara suitable for sensitive eyes?
submitted by AI Shopping Assistant - 19 days ago
A: Yes, it is vegan and free from harsh chemicals like phthalates and parabens, making it suitable for sensitive eyes.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: What is the main purpose of this mascara?
submitted by AI Shopping Assistant - 19 days ago
A: The main purpose is to volumize and lengthen lashes while providing a waterproof finish.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: What makes this mascara smudge-resistant?
submitted by AI Shopping Assistant - 19 days ago
A: The formula is designed to be smudge and flake-resistant, ensuring long-lasting wear without smudging.
submitted byAI Shopping Assistant - 19 days agoAi generated
Q: Could you wear this mascara swimming? Is it that waterproof? Maybe not full submersion but about 27 face splashes from beginning swimmers?
submitted by RebeccaIsHappy - 4 months ago
A: Great question! Yes, the e.l.f. Big Mood Mega Volume & Lifting Waterproof Mascara is suitable for swimming. It's specifically designed to be waterproof and stay put even when exposed to water and sweat. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 4 months agoBrand expert
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Guests are saying
This waterproof mascara has garnered a lot of love for its ability to hold curls and provide volume without clumping. Many guests appreciate its long-lasting formula, which stays put even during emotional moments. While some find the wand challenging to use, the overall performance in terms of lengthening and defining lashes has made it a favorite among many. It's a great addition to any makeup routine, especially for those seeking a reliable waterproof option.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 654 reviews
easy to apply: 3.44 out of 5
easy to remove: 3.2 out of 5
long lasting: 3.51 out of 5
quality: 3.04 out of 5
value: 3.26 out of 5
39% would recommend
58 recommendations
1 out of 5 stars
24 October, 2025Verified purchase
- Skin type: Combination
- Skin tone: Light
(no review title)
The tube was completely empty!
1 out of 5 stars
Thumbs down graphic, would not recommend
19 October, 2025Verified purchase
Not waterproof
Not waterproof at all
4 out of 5 stars
26 September, 2025
originally posted on elfcosmetics.com
Long Lasting Mascara
Good Mascara on the lower end. Last almost all day. Definitely makes a big difference compared to my natural lashes.
4 out of 5 stars
23 September, 2025
originally posted on elfcosmetics.com
So good! But drys out quick
This is so far the best affordable mascara I’ve tried. It makes your lashes look so full and long and helps curl them!! The only problem is it does dry out pretty fast.
5 out of 5 stars
4 September, 2025
originally posted on elfcosmetics.com
Great mascara
Love, love, love this mascara. Eyelashes stay curled!
1 out of 5 stars
30 August, 2025
originally posted on elfcosmetics.com
Please make in other colors!
I am very pale and black mascara is too stark of a contrast on me. I have medium brown/reddish hair. I've been waiting fir years for ELF to make a waterproof brown mascara. Im sure an auburn colored one would help as well.
5 out of 5 stars
13 August, 2025
originally posted on elfcosmetics.com
Good
I previously wrote a review, and I mentioned that when I wore this is water I was left with grey lashes. No idea what went wrong the first time, but this actually holds up really well in water. However the wand is still horrible and hard to use.
3 out of 5 stars
28 July, 2025
originally posted on elfcosmetics.com
Good enough
I really wanted to like it because I absolutely hate my mascara running when I go swimming, and this seems to be the only waterproof option elf offers. It’s a little pricy, and the wand is so hard to use. I have worn it in water only one time so far, and while it didn’t run all over my face, the color left on my eyes was a sad grey.
3 out of 5 stars
Thumbs down graphic, would not recommend
28 July, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Aging, Dark circles
- Hair color: Blonde
- Eye color: Brown
Not Really Waterproof
I was excited to try this product, but it smudges and smears easily. It also doesn't appear to be sweat-proof.
2 out of 5 stars
Thumbs down graphic, would not recommend
24 July, 2025Verified purchase
Not waterproof
This mascara is not waterproof. It comes off with moisture and everyday wear. Tried wearing this while swimming, and it came off my lashes then stuck to the skin under my eyes. Only giving this two stars because I like the way it looks right after I apply it. If I were looking for a decent mascara for a good price, I would get the regular version of this, not the waterproof one.
1 out of 5 stars
Thumbs down graphic, would not recommend
17 July, 2025Verified purchase
- Skin type: Combination
- Hair color: Black
- Skin tone: Medium
- Eye color: Brown
Elf Waterproof Mascara
Awful, dry, you need to reapply the same tube like 5x for anything remotely to show.
2 out of 5 stars
12 July, 2025
originally posted on elfcosmetics.com
Wanted To Love It
I really wanted to love this mascara! The wand looked great, but took many coats to get to looking like I was wearing any, and no help with length or volume. It sounds like it used to be great but was possibly revamped?
1 out of 5 stars
Thumbs down graphic, would not recommend
21 June, 2025Verified purchase
Smudge City
I would not recommend this product. I applied at home, drove to the beach on a hot day, and before I even made it to my destination, I had black smudges all over my upper eye area from this mascara. It also barely applies with one coat.
3 out of 5 stars
19 June, 2025
originally posted on elfcosmetics.com
Good
Gifted it to my mom she likes it but isn’t like the essence lash princess waterproof
5 out of 5 stars
16 June, 2025
originally posted on elfcosmetics.com
AMAZING
I LOVE THIS MASCARA i’ve repurchased this product so many times and it’s def one of my go tos
4 out of 5 stars
Thumbs up graphic, would recommend
16 June, 2025Verified purchase
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Oily, Normal
- Skin concern: Dark circles, Aging
- Eye color: Blue
Mascara
Great waterproof mascara for the price.
2 out of 5 stars
12 June, 2025
originally posted on elfcosmetics.com
Waterproof?
Had to apply multiple coats in order to have mascara on my lashes. I’ve used it multiple times and every single time it ends up on my skin below my eyes and on my eyelids. I was really hoping to find a cleaner waterproof mascara that didn’t smudge, flake, or run.
3 out of 5 stars
8 June, 2025
originally posted on elfcosmetics.com
Great if you like thick mascara and long lashes
This mascara was great, although thicker mascara isn’t really my thing since I like more of a natural look. It lengthened my lashes but somewhat difficult to apply. :)
1 out of 5 stars
3 June, 2025
originally posted on elfcosmetics.com
What happened
I've used this mascara for a few year's, after buying it the first time and loving it, my last 3 tubes seem like different mascara, barely goes on, when I try adding more, even tho there's hardly anything on my lashes, it goes on messy, not clean like it went on before. What happened to this mascara, it's awful now??
5 out of 5 stars
29 May, 2025
originally posted on elfcosmetics.com
It doesn't run
So glad elf brought back their waterproof mascara. Goes on the lashes easily and doesn't make my eyes itch.