$9.49 when purchased online
Target Online store #3991
About this item
Highlights
- Long Lasting Permanent Hair Color: Garnier Olia Hair Color is for all hair textures; powered by 60% oils with sunflower and camellia oil to propel color deep inside the hair for long lasting hair dye and 100% gray coverage
- Hydrated and Silky Hair: Olia leaves hair visibly healthier and preserves hair strength; Hair is hydrated, silky and up to 3X shinier than uncolored, unwashed hair; Silicone free, paraben free, ammonia free, cruelty free, and vegan formula with a delicate floral fragrance for optimal comfort; Available in a wide shade range from rich browns and deep blacks to bright reds and brilliant blondes
- Over 100 Years of Pioneering in Hair Care: Since 1904 Garnier has blended naturally inspired and derived ingredients into breakthrough formulas; Nourish your hair with hair color and care from Garnier
- Inspired By Nature: Garnier carries an array of products for your hair and skin care needs, from shampoos, color care and styling products to formulas that cleanse, moisturize and repair skin
- Committed to making Garnier a greener beauty brand: We aspire to create a positive impact by paving the way towards more sustainable beauty. Approved by Cruelty Free International under the Leaping Bunny Program
Description
Garnier Olia Permanent Hair Color is an ammonia free, vegan formula that delivers brilliant long-lasting hair dye and 100% gray coverage without compromising the health of your hair. Olia is ammonia free, silicone free, paraben free, and phthalate free. It's Leaping Bunny certified by Cruelty Free International. Powered by a 60% oil blend with sunflower and camellia seed oil and our ODS technology which propels colorants deep into the hair. The formula has a delicate floral fragrance for the most decadent hair color experience. The non-drip velvety cream formula leaves hair hydrated, silky, and up to 3X shinier than uncolored, unwashed hair. Available in shades from rich browns and blacks to bright reds and brilliant blondes.
Hair Type: All Hair Types
Health Facts: Aluminum-Free, Paraben-Free, Phthalate-Free, Vegan, Ammonia-Free
Product Warning: Not recommended for those with sensitive skin
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Includes: Gloves
Beauty Purpose: Hair Coloring
Processing Time: 20 minutes
TCIN: 14365197
UPC: 603084294046
Item Number (DPCI): 063-01-0593
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
colorant: 1183547 a paraffinium liquidum/mineral oil, aqua/water, ethanolamine, decyl glucoside, sodium lauryl sulfate, peg-40 hydrogenated castor oil, fragrance, disodium cocoamphodiacetate, resorcinol, taluene-2,5-diamine, hydroxypropyl guar, sodium metabisulfite, edta, p-aminophenol, ascorbic acid, 2-methylresorcinol, helianthus annuus seed oil/sunflower seed oil, limnathes alba seed oil/meadowfoam seed oil, passiflora incarnata/passiflora incarnata seed oil, camellia oleifera seed oil, m-aminophenol, 6-hydroxyindole, 2-amino-3-hydroxypyridine, thioglycerin, tocopherol. f.i.l.# d180161/1, after color conditioner: 1119728 a aqua/water, cetearyl alcohol, behentrimonium chloride, cetyl esters, tocopherol, trideceth-6, chlorhexidine digluconate, helianthus annuus seed oil/sunflower seed oil, camellia oleifera seed oil, amodimethicone, isopropyl alcohol, fragrance, citric acid, cetrimonium chloride. f.i.l.# d180530/1, developer: 1071397 aqua/water, paraffinum liquidum/mineral oil/huile minerale, ceteatyl alcohol, hydrogen peroxide, steareth-20, peg-40 rapeseedamide, glycerin, polyquaternium-6, hexadimethrine chloride, tocopherol, pentasodium pentetate, sodium stannate, tetrasodium pyrophosphate, phosphoric acid. f.i.l.# d42424/17
Shipping details
Estimated ship dimensions: 6.37 inches length x 3.3 inches width x 2.71 inches height
Estimated ship weight: 0.47 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This hair dye offers a vibrant color that matches expectations while being easy to apply. Guests appreciate its ammonia-free formula, which leaves hair feeling soft and healthy without the harsh chemical smell typical of other dyes. The packaging is user-friendly, and the product provides excellent gray coverage. Many guests noted the pleasant scent and effective hydration, making it a reliable choice for at-home hair coloring.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 11192 reviews
effectiveness: 3.46 out of 5
quality: 3.54 out of 5
value: 3.42 out of 5
62% would recommend
419 recommendations
Easy process, stellar results!
5 out of 5 stars
pacman_9884 - 2 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I've had light brown/blondish hair that I dyed last August. For the upcoming Spring/Summer, I wanted a more natural color to my locks. Garnier has been a go-to brand for a DIY color treatment. Their Olia line is a home run! I received the shade darkest platinum brown and the outcome was amazing. The shade was exactly as I had imagined. Covered my previous hair color seamlessly. Not only did the formula leave my hair the desired shade but it also left it feeling silky smooth. Love that conditioner for the after care! This product is a definite YES for me!
My hair doesn't like color.
2 out of 5 stars
acitino_9510 - 2 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I really don't color my hair so, I'm not sure how easy or hard it is supposed to be. It seemed pretty easy to do, even though when I washed it out the tub seemed pretty red. It lasted for about 2 days then faded out, which is normal for me even on professionally done color.
Beautiful formula
5 out of 5 stars
glowingsk1n_2218 - 2 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This shade delivers a warm, golden brown that adds a natural glow to my hair. The oil-powered, ammonia-free formula left my strands feeling soft and nourished, not dry or brittle. Application was straightforward, and the scent was pleasant. While the color leaned slightly darker than expected, it still provided a beautiful, salon-quality finish. Great for at-home coloring with a touch of luxury.
irritated Scalp & No Grey Coverage
1 out of 5 stars
DDG7 - 4 days ago
originally posted on Garnierusa.com
I wanted to love this product; however, my results were terrible. This product turned my grey hair yellow. In addition, it left my scalp dry and irritated. I patch tested the product before dying my hair and did not experience a reaction, so not sure why my scalp became irritated. Now I am left with patchy yellow and irritated hair and there’s nothing I can do for the next several weeks.
Hair stays conditioned and doesn’t dry out
5 out of 5 stars
crystala2017_4333 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I absolutely love changing my hair color with the different seasons so it’s nice to find a brand that can accommodate the colors I love trying. My hair is soft and very flourished afterwards and it smells amazing and not like other chemical based dyes. It’s very easy to apply and my hair stays conditioned for weeks to come. It doesn’t dry out like other brands have caused it too. It would be nice to see them come out with some fun colors as well
Darker than expected
4 out of 5 stars
brynnd6_1152 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Beautiful color. The odor isnt bad but I feel like it cooked my hair. Application was easy and instructions easy to follow. Definitely a dark brown and not a light brown, it was very dark.
Replacing my current hair dye with this one!
5 out of 5 stars
yadim21_9999 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love this stuff! It feels a lot more natural and good for my hair than other brands and I never miss any grey hairs when applying it. It gives my hair such a luscious glow and I definitely will be switching to this brand of hair dye.
👍🏻nice
5 out of 5 stars
elime44_1247 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love this product. The color is fresh and smells great. It's very easy to use. I highly recommend this product. It's amazing!! I was afraid it wouldn't cover my hair but it did perfectly
Garnier hair color
5 out of 5 stars
marialism_6964 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Love, love this color left my hair looking so beautiful so vibrant full of life very moisturizing. I will definitely keep purchasing this. True to shade application process was super easy. The sent was not too strong.
Does it's job
5 out of 5 stars
lizzzard_0905_8557 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The smell is really pleasant and the color covers well. Being an extra dark brown, I expected it to be close to black and that's exactly what I got!
Healthiness
5 out of 5 stars
rock22ash04_6935 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love the way it made my hair feel after the fact of dying it. It felt very healthy. The color was a very well fit with my skin tone. It was also very easy to apply and not messy at all
It’s a decent box dye!
3 out of 5 stars
chloek138_6306 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The color comes out decent. The smell isn’t to overbearing when applying also. I could still breathe with ease! My hair felt soft after the color also. My package didn’t come in so I just bought my own!
1 reply from LeCare team - 8 days ago
Hi chloek138_6306! Thank you for sharing how you feel about Olia, 3.0-Darkest Brown. We appreciate hearing that you are satisfied with the results and the mild oder. We are committed to bringing our consumers high-quality, innovative products that meet their needs and expectations. We sincerely appreciate your feedback.
Adds hits of brown to my dark hair
5 out of 5 stars
kj_lovelife_2056 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love using this shade to add a bit of brown highlights to my dark hair. I leave it in for about 15-17 mins before rising out. I’ve been using this shade for 4 years now but just different brand. I did see and feel about the same results.
Very easy to use
5 out of 5 stars
zainabadilblog_4932 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I recently tried Garnier Olia 6.3, and here’s my honest take: Color: The shade is a warm, soft golden brown — not too light, not too dark. It gave my hair a subtle golden glow, especially in natural light. Perfect if you’re looking to brighten up brunette tones without going full blonde. Formula: Ammonia-free, which means it didn’t have that harsh chemical smell. The oil-powered formula made my hair feel soft and nourished post-color, not dry or damaged. Application: Super easy to apply at home. The cream consistency wasn’t runny, and the gloves and instructions were beginner-friendly. Coverage: Covered grays well and evenly toned my hair. The golden tint looks very natural — not brassy or orange.
Quick, easy, and effective hair coloring process
5 out of 5 stars
evieh42_9348 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] You don’t need to be a professional for professional looking color! I used Olia to color my hair and I must say I was very pleased! Not only was it an easy application, but my hair remained healthy after the process which was a concern for me. After applying the color, there is a conditioner that comes with the product and it made my hair very soft and smelled amazing (not like chemicals). I would recommend checking to see how many boxes you will need for your hair because I was unable to color all of my hair due to the amount of product. I did focus mostly on my roots and I was very happy with the result.
There are better brands out there
4 out of 5 stars
derekd15_604 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is like an average hair tint, the only good thing is the extra oil, other than that it is very average. The packaging is normal, the scent is too strong and the application process is somewhat moderately hard.
Made my wife happy
5 out of 5 stars
chrisw59_9552 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Color was accurate to product, application process was easy, scent was pleasing, packing was nice to look at and shade range fits perfectly. Wide was very impressed
Great Product.
5 out of 5 stars
tracys158_9451 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I have Dark Brown Hair Naturally. I think the product is great. Easy to use and smells good. Usually with box hair dye it dries my hair out. This product did not dry my hair out. I think I prefer to stay a brunette but if you’re looking for a nice medium blonde color this would be good for you.
Gray coverage is laughable
1 out of 5 stars
StephanieBaker - 11 days ago
originally posted on Garnierusa.com
Gray coverage? Not even a single gray hair was dyed. Never dyed my hair before. This made my hair super oily, so I need to wash now. But I swear those gray hairs stand out even more against a color that is way darker than the box. =(
1 reply from LeCare team - 8 days ago
Hi StephanieBaker! We are sorry to hear that your gray was not covered with Olia, 5.0-Medium Brown, also that the color result was darker than you expected. Feedback from our customers is important to us when making decisions about our products and services. We appreciate your feedback and will be sharing it with others in our company.
Glossy hair
5 out of 5 stars
meowdha795_5734 - 12 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Easy to use, great selection of color. The color chart is accurate and the product includes hair care for a short term maintenance job as well so over all it is really good.