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Tide Purclean Honey Lavender HE Deep Cleaning Concentrated Liquid Laundry Detergent 48 Loads - 63 fl oz - 2 of 4Tide Purclean Honey Lavender HE Deep Cleaning Concentrated Liquid Laundry Detergent 48 Loads - 63 fl oz - 3 of 4Tide Purclean Honey Lavender HE Deep Cleaning Concentrated Liquid Laundry Detergent 48 Loads - 63 fl oz - 4 of 4
Tide Purclean Honey Lavender HE Deep Cleaning Concentrated Liquid Laundry Detergent 48 Loads - 63 fl oz - 1 of 4

Tide Purclean Honey Lavender HE Deep Cleaning Concentrated Liquid Laundry Detergent 48 Loads - 63 fl oz

24 Questions
$12.99 ($0.21/fluid ounce)

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At a glance

About this item

Highlights

  • POWERFUL STAIN REMOVAL: Tide laundry detergent lifts tough stains and dirt from your favorite garments
  • FRESH HONEY LAVENDER: detergent leaves clothes smelling clean with calming lavender note
  • DYE FREE FORMULA: Tide is free of dyes, a thoughtful choice for washing everyday laundry
  • WORKS IN COLD: Use this laundry soap even in cold water
  • EASY INSTRUCTIONS: Measure recommended amount of laundry detergent, add to washer, then start your cycle
  • ALL WASHERS: Tide works in both High Efficiency and standard machines for dependable cleaning
  • PACKAGE CONTENTS: Each bottle contains 63 fl oz of Tide Liquid Detergent, Lavender and Honey

Description

Tide Liquid Laundry Detergent in Honey Lavender Scent brings the trusted cleaning power of Tide to every load in your home. This laundry detergent liquid is formulated to tackle tough stains, everyday dirt, and stubborn odors while leaving clothes fresh and clean. When it comes to a reliable clean, Tide delivers deep cleaning performance that helps your favorite garments look their best wash after wash. It is free of dyes, making it a thoughtful choice for families who want effective results. Whether you are washing everyday basics, active wear, or bedding, this laundry detergent works hard to help lift away grime. The pleasant honey lavender scent adds a soothing, calming note to your freshly cleaned clothes, turning an ordinary chore into a more enjoyable routine. It is suitable for both High Efficiency (HE) and regular washers, so you can enjoy dependable cleaning no matter what machine you own. Simply measure the recommended amount of laundry detergent liquid, add it to your washer, and let Tide do the rest. It works across a range of water temperatures, including cold water, to help you achieve consistently clean results. With an easy-to-pour liquid formula, it fits seamlessly into your process and gives you the flexibility to measure detergent based on the size of each load. From small loads to full baskets, this detergent helps you stay on top of your wash day with confidence. Choosing the right laundry soap makes a real difference, and this product combines proven stain removal with a delightful scent experience your whole household can appreciate. Enjoy the fresh Honey Lavender scent with every load for a pleasant addition to your routine. Make Tide part of your weekly washing process for clean and great smelling clothes. Each bottle contains 63 fl oz of Tide Liquid Laundry Detergent in Lavender & Honey scent, providing approximately 48 loads of trusted cleaning power.
Scent: Lavender, Honey
Health Facts: Phosphate-Free, Bleach-Free, Perchloroethylene-Free, Paraben-Free, Aluminum-Free, Trichloroethylene-Free
Product Warning: Keep container tightly sealed, keep out of reach of children
Features: Odor Control, Cold Water Detergent, Dermatologist Tested, Color Care, All-Temperature Detergent
Product Form: Liquid
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: No Certifications
Surfaces Not Recommended: Fur, Silk, Suede, Leather
Number of uses: 48
TCIN: 50715505
UPC: 030772120682
Item Number (DPCI): 003-08-0492
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

plant-based cleaning agents (sodium lauryl sulfate; c10-16 pareth; c10-16 alkyldimethylamine oxide), plant-based solvents (propylene glycol; alcohol), plant-based suds reducer (sodium salts of c12-18 fatty acids), plant-based water softener (sodium citrate), plant-based enzymes (subtilisin; amylase enzyme), mineral-based stabilizer (sodium borate), cleaning aids (polyethyleneimines alkoxylated), fragrances, water.

Allergens & Warnings:

CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWED., CAUTION: KEEP OUT OF REACH OF CHILDREN. If swallowed, give a glassful of water. Call a physician. In case of eye contact, flush with water. DO NOT REUSE THIS PACKAGE FOR DISPENSING BEVERAGES OR OTHER LIQUIDS. Ingredients include biodegradable surfactants (anionic and nonionic) and enzymes.

Shipping details

Estimated ship dimensions: 10.8661 inches length x 5.2756 inches width x 3.4646 inches height
Estimated ship weight: 4.55 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: is this product tested on animals? cruelty free?

submitted by nadezda - 4 years ago
  • A: We do not test our products on animals anywhere in the world unless required by law and we are working hard to make animal testing of all consumer products obsolete.

    submitted byTide - 3 years ago
    Brand expert
  • A: Yes they do test on animals in areas of the world that "require" it

    submitted byAmberrr716 - 2 years ago

Q: Is this detergent safe and recommended for baby's laundry?

submitted by DC - 6 years ago
  • A: Hello DC. Very good Question. Our Tide purclean™, while a plant-based detergent does have fragrance and is not tested to be hypoallergenic. For your littlest one's laundry the gentlest option is to use a laundry detergent that is gentle but will still keep your baby’s clothes brilliantly clean. Tide Free & Gentle is free from dyes and perfumes, which is perfect to use for a baby’s sensitive skin. Our Tide Free & Gentle laundry detergent rage is available in Powder, Liquid, High Efficiency Liquid and PODS. That way you can choose the option that best suits you, while making sure it is gentle on your baby’s skin! Please give us a call at (800) 879-8433 if we can answer any questions and help you further.

    submitted byTide - 6 years ago
    Brand expert
  • A: Tide Free & Gentle contains 1,4 dioxane- a known carcinogen. That isn't safe for a baby. What other carncinogens are in Tide Free & Gentle?

    submitted byKalikara - 3 years ago

Q: is this product considered anti-animal cruelty or vegan?

submitted by Anaya Fam - 7 years ago
  • A: There are no animal by-products or derivatives in Tide products. Our purclean™ final formula has not been tested on animals and we do not test on animals unless required by law. P&G continues to develop non-animal alternative tests and work with regulators around the world to ultimately end research involving animals.

    submitted byTide - 7 years ago
    Brand expert
  • A: Are any of the ingredients used to make this product tested on animals?

    submitted byKalikara - 3 years ago

Q: Can I use this with color clothes? It's color safe ??

submitted by Anna - 9 years ago
  • A: It sure is! purlcean™ is safe for all washable items, and all colors.

    submitted byTide - 7 years ago
    Brand expert
  • A: I have used it on everything and it works great! I have had no issues with discoloring.

    submitted byJennifer - 9 years ago

Q: What is the difference between this one and tide zero

submitted by Mtaj - 9 months ago
  • A: Hey there! That's a great question. Our Tide Purclean Honey Lavender Liquid Laundry Detergent differentiates from the Tide Zero line as they target different consumer preferences regarding eco-friendliness and formulation. Tide Purclean is the first bio-based detergent from Tide, containing 34% bio-based ingredients certified by the USDA BioPreferred program. It aims to set a higher performance standard for natural detergents, appealing to our consumers who prioritize sustainability. Tide Purclean is produced at a zero-waste manufacturing site, making it an environmentally friendly choice. Its formula is safe for septic systems and comes in a bottle that is 100% recyclable, made from at least 25% post-consumer recycled plastic. The Honey Lavender scent features plant-derived surfactants and cleaning agents, while the Unscented version is free from perfumes. So, Tide Purclean combines eco-consciousness with the trusted cleaning power of Tide. Tide Zero focuses on providing a clean laundry experience with "everything you want and nothing you don’t." It is EPA Safer Choice certified, ensuring safety for families and effectiveness against tough stains, even in cold water. Tide Zero contains 0% dyes, chlorine, phosphates, optical brighteners, and DTPA, making it a gentle option for sensitive skin. Formulated for all types of washing machines, Tide Zero is also biodegradable and made using 100% renewable wind power electricity, supporting a sustainable production process. We hope that answers your question, but please contact us at (800) 879-8433 for any further questions.

    submitted byP&G - 9 months ago
    Brand expert

Q: Are there any endocrine disruptors or estrogen mimicing substances?

submitted by Lis - 1 year ago
  • A: Hi, Lis! We do not intentionally add hormones, estrogen, or steroids to our products. Although we cannot rule out the possibility that an extremely small amount could be present in one of our ingredients, suppliers of those ingredients don't currently give us that information. You can also find a list of the ingredients in our Tide purclean Honey Lavender Liquid Laundry Detergent on Smart Label.

    submitted byP&G - 11 months ago
    Brand expert

Q: Is it eczema friendly

submitted by Is it eczema friendly - 1 year ago
  • A: This product is tested to be safe when used as directed. This formula is free of dyes, chlorine, phosphates, eethanolamine, and optical brighteners.

    submitted byP&G - 1 year ago
    Brand expert

Q: Can you use the detergent to wash in cold water?

submitted by Sasha - 1 year ago
  • A: We're confident Tide Purclean will give you the same great cleaning as expected when used in cold water.

    submitted byP&G - 1 year ago
    Brand expert

Q: Is this detergent safe to use for handwashing delicates?

submitted by Targetmom - 2 years ago
  • A: Tide laundry detergent can be used on any garments that are considered machine washable. Some garments can be more susceptible to color loss and bleeding. As with all detergents, it is recommended that a small hidden area of the garment be tested for colorfastness if there is concern.

    submitted byTide - 2 years ago
    Brand expert

Q: is this laundry detergent pet safe to wash pet toys in?

submitted by zoey dobbs - 2 years ago
  • A: This detergent has been tested to be safe when used as directed. We recommend contacting the manufacturer of the toy to see how they would recommend you clean it.

    submitted byP&G - 2 years ago
    Brand expert

Additional product information and recommendations

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Guests are saying

This detergent is well-loved for its pleasant scent and effective cleaning power, making it a favorite among guests with sensitive skin. Many appreciate its gentle formula that avoids harsh chemicals, while still delivering great results. The honey lavender fragrance is particularly praised for being subtle yet refreshing. However, some guests have experienced issues with skin irritation and the scent not lasting long after washing. Overall, it is a solid choice for those seeking a more natural laundry solution.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 2185 reviews
    cleans effectively: 4.35 out of 5
    quality: 4.22 out of 5
    scent: 3.98 out of 5
    value: 3.92 out of 5
    73% would recommend
    296 recommendations
    5 out of 5 stars
    22 October, 2026Verified purchase

    I love Tide...and some advice.

    I love Tide, and I can't wait to try this one. I want to add...I notice a lot of people thinking the blue colored detergents are "leaving spot on clothes". This is NOT the detergent. Fabric softener does that. Do not use a colored fabric softener. I quit using fabric softener all together a while back. Use oxyclean to get the spots out, and throw away the softener. thank me later. :)
    lynn
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 October, 2026Verified purchase

    (no review title)

    Leaves clothes feeling fresh and clean without harsh chemicals. I love the scent! It’s not overpowering and doesn’t make me itchy. I’m sensitive to strong fragrances, so I’m happy this one doesn’t irritate my skin.
    Marcie
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 September, 2026Verified purchase

    My fave

    I like this detergent and the scent
    Kellie
    From Tide team
    Hello Kellie! We are so pleased to hear that you like our Tide purclean Honey Lavender Liquid Laundry Detergent and its lovely scent! Combining thoughtful, plant based cleaning power with a calming, pleasant fragrance is what this formula is all about. Thank you for taking a moment to share your kind feedback and for choosing Tide to care for your laundry!
    9 days ago
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 August, 2026Verified purchase

    Cleans Well and Smells Great

    Love this detergent!
    Targetmom
    From Tide team
    What a wonderful review of Tide purclean Honey Lavender Liquid Laundry Detergent. We are so pleased to hear you love this detergent. That blend of plant based cleaning power and the calming Honey Lavender scent is designed to leave your laundry feeling clean and refreshed. Thank you for choosing Tide purclean, and we hope you continue enjoying it in every load.
    1 month ago
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 August, 2026Verified purchase

    Sensitive Skin Friendly!

    I love the smell of this detergent, and it doesn’t bother my allergies or sensitive skin. It cleans very well and does a great job. It is the only detergent I’ll use!
    C
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 August, 2026Verified purchase

    (no review title)

    I love the subtle fragrance!
    Nicole
    From Tide team
    Hello there! We are absolutely thrilled to learn that you are enjoying this excellent product and its delightful fragrance. We extend our sincere gratitude for your kind words and valuable feedback!
    2 months ago
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    12 August, 2026Verified purchase

    Smells good, but not good for sensitive skin

    This smells good, works well, but causes me to break itch
    Targetshopper
    cleans effectively: 4 out of 5
    quality: 4 out of 5
    scent: 5 out of 5
    value: 3 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    28 July, 2026Verified purchase

    sensitive skin beware!

    Used this a few times when I first got it, stopped using it because my boyfriend and I suspected it was irritating our skin. Used it again after a couple months so I could be done with it and throw it out. Now I am getting red rashes/splotches all over my body. I only washed 1 blanket with this and it’s still reacting this way on my skin. I’ve never had an outbreak from any other laundry soap.
    Target Team Member
    cleans effectively: 1 out of 5
    quality: 1 out of 5
    scent: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    26 July, 2026Verified purchase

    (no review title)

    Super
    From Tide team
    What a wonderfully succinct endorsement for Tide Purclean Honey Lavender Liquid Laundry Detergent! We are absolutely thrilled to learn you find it 'super.' Our Purclean formula is meticulously engineered to deliver powerful cleaning with plant-based ingredients and a delightful Honey Lavender scent. We hope every wash continues to bring you such impressive results and freshness!
    3 months ago
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 July, 2026Verified purchase

    Love it!

    I do miss the large box that this used to come in. It seemed like it reduced waste versus using the bottle however, I love this detergent! We have a lot of dermatological conditions in our household, I have rosacea and I am allergic to most fragrance. This is very gentle on our skin and a staple in our household!
    TRS
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    26 June, 2026Verified purchase

    (no review title)

    Smells so nice and cleans exceptionally well!
    JJ
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 May, 2026Verified purchase

    Honey Lavender Tide - Great liquid detergent !!!

    Love this honey lavender tide!! Great smell , cleans well , and good on spots . I always keep this stocked and use all the time !!
    MK
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    30 April, 2026Verified purchase

    (no review title)

    Good product
    Mayra I
    cleans effectively: 5 out of 5
    quality: 4 out of 5
    scent: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 April, 2026Verified purchase

    Great detergent!

    I like!
    Satisfied customer
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 April, 2026Verified purchase

    Best detergent!

    I love the clean scent
    CKendall2
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    20 March, 2026Verified purchase

    (no review title)

    Good
    Bin
    Did you find this review helpful?
    1 out of 5 stars
    18 March, 2026Verified purchase

    Smells like Nail Polish Remover

    Typically I don’t like the whole, idea of marketing products that are “safer” than original products. Why weren’t your original products safe enough? I digress…. I bought this as part of a promotional gift card sale and when I pulled my clothes out of the dryer they all smelled like the lavender acetone nail polish remover. A straight up thick, chemical scent. It’s not good. It also did not get clothes as clean as the “more natural” brands I typically use. If smells don’t bother you and your clothes don’t get that dirty, you’ll be fine.
    Kay
    From Tide team
    Hello Dear Consumer. We hope you're doing great. We’re very sorry to hear you were unhappy with your purchase. While we completely understand that scent is very subjective, we’ll let our team know how you feel. In the meantime, if you have any questions or we can help you with anything, please let us know at (800) 879-8433. We’re here for you.
    7 months ago
    4 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    14 March, 2026Verified purchase

    Smells BAD.

    I always read the reviews. Especially when I'm online shopping. People are not being truthful about the smell of this stuff cuz it's awful. - I'm an essential oil-natural cleaner girly. I've used Zum, Sprouts lavender, and now tides. Sometimes when these detergents sit for too long the smell goes rancid - full granny's couch BAD. Like so unpleasant. idk if that's what happened to my bottle or what but I'll definitely be returning cuz it's bad. Even my family memeber noticed and asked if I changed detergents with a look of disgust so that's all you need to know. - cleaning power seems about what you'd expect.
    Mom of 4
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 2 out of 5
    value: 3 out of 5
    6 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    28 February, 2026Verified purchase

    (no review title)

    Love it! Smells great and works well
    Tiff
    cleans effectively: 4 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 February, 2026Verified purchase

    (no review title)

    Smells wonderful and leaves my clothes smelling fresh and clean. Will definitely buy more of this detergent.
    Luvcake
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?

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