Garnier Nutrisse Ultra Nourishing Color Creme - IN1 Dark Intense Indigo: Permanent Hair Color, All Hair Types, Includes Gloves
$8.99 ($2.14/fluid ounce)See 1 deal for this item
ColorIN1 Dark Intense Indigo
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$5 Target GiftCard with $30 hair & skin care purchase
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- $8.99$5 Target GiftCard with $30 hair & skin care purchase3.8 out of 5 stars with 11150 ratings
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Guests are saying
The hair dye has received mixed feedback from guests, with some praising its vibrant colors and long-lasting effects, while others express disappointment over color accuracy and results on darker hair. Many guests appreciate the ease of application and the pleasant scent, but some report that the dye does not deliver the expected shade, particularly on black or dark hair. Overall, it offers a range of colors that can enhance your look if used correctly.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.8 out of 5 stars with 6440 reviews
effectiveness: 2.9 out of 5
quality: 3.02 out of 5
value: 3.05 out of 5
41% would recommend
367 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
22 May, 2026Verified purchase
best purchase ever
love it!!!!! I dyed my hair red to match my little girl's natural red hair at beginning of last summer it is still vibrant red I know I need to do a touch up here soon but love it and my hair is like dark chocolate brown so if you're worried that's not going to show up it will show up it looks professional when you're inside and then when you walk outside it just pops.
1 out of 5 stars
Thumbs down graphic, would not recommend
22 May, 2026Verified purchase
(no review title)
The color was not purple, it turned red. If I want it red I would have bought red. very disappointed I've used Garnier before and it never had an issue.
1 out of 5 stars
Thumbs down graphic, would not recommend
20 May, 2026Verified purchase
Messed up my hair
DO NOT WASTE YOUR MONEY.. I was gullible to believe this crap would work, I tried it twice.
1 out of 5 stars
18 May, 2026Verified purchase
(no review title)
Bad
1 reply from Garnier Consumer Care team - 2 days ago
Hi there! We appreciate you giving our Nutrisse Ultra Color Nourishing Hair Color Crème a try. We are sorry to hear that this product didn't meet your expectations and we have shared your feedback directly with our team. We're always looking to improve our products and consumer comments like yours are very helpful. We invite you to keep exploring more from Garnier!
1 out of 5 stars
18 May, 2026
originally posted on Garnierusa.com
Don’t buy it
My head is red and mad my color before with the darkest one on there does not work it’s a scam don’t buy
1 reply from Garnier team - 4 days ago
Hello, We are so sorry to hear about your experience! We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected. We would like to help! Please call us @ Garnier 800-442-7643 Monday-Friday 9:00am - 5:30pm ET, and provide case 46613194. We look forward to your call!
2 out of 5 stars
Thumbs down graphic, would not recommend
17 May, 2026Verified purchase
Not violet
It wasn’t the right color or the same as on the outside of the box
1 reply from Garnier Consumer Care team - 4 days ago
Hi, thank you for reaching out to Garnier. We are sorry to hear about the experience you had with the Nutrisse Hair Color in shade #V2. We would like to speak with you directly about it. Please give us a call at 800-442-7643, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
5 out of 5 stars
14 May, 2026Verified purchase
(no review title)
Love the color!
2 out of 5 stars
Thumbs down graphic, would not recommend
14 May, 2026Verified purchase
(no review title)
I've used garnier before BUT this time was different (it's been a good year and some change form my last use). I knew my roots would best take color, and my hair was already lightened BUT WHY IS MY HAIR AND ESP ROOTS RED. The box says intense violet. While I'm not sobbing, I genuinely had a 10 minute crash out thinking it was just the lighting. I even went outside and it was all red. The pro is that it definitely covered and colored my hair. The con is that my hair is RED NOT violet/purple.
1 reply from Garnier Consumer Care team - 5 days ago
Hi. Thank you for reaching out to Garnier. We are sorry to hear about the experience you had with the Nutrisse Hair Color in shade #V2. We would like to speak with you directly about it. Please give us a call at 800-442-7643, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
1 out of 5 stars
6 May, 2026
originally posted on Garnierusa.com
bad 0% recommend do not buy this save your money
made my long thick healthy hair fall out in clumps and now i have to cut most of it off and it didnt lift at all. i left it on for 20 minutes. 20 freaking minutes and my hair started breaking off and coming out in clumps even while finger combing it while dry.
1 reply from Garnier team - 16 days ago
Hello, We are sorry to hear about the experience you had with our Hair Color. We would like to speak with you directly about it. Please give us a call @ Garnier 800-442-7643 Monday-Friday 9:00am - 5:30pm ET, and provide case 46430104. We look forward to speaking with you.
5 out of 5 stars
26 April, 2026Verified purchase
(no review title)
Great color! Actually lifted my hair tone by three shades long lasting and comes with purple shampoo
2 out of 5 stars
23 April, 2026Verified purchase
(no review title)
Color came out MUCH darker than pictured
1 reply from Garnier Consumer Care team - 29 days ago
Hi Mrs. T. Thank you for reaching out to Garnier. We are sorry to hear about the experience you had with the Nutrisse Haircolor. We would like to speak with you directly about it. Please give us a call at 800-442-7643, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 April, 2026
believe the reviews...
terrible. i have black hair so according to the intense auburn box, it says black hair will be a dark auburn.. there is NO difference in my hair color. like at all. i shined a flashlight on my hair and it’s still the same exact color. look at the photo!! that’s right after rinsing and with the flash on. NO RED NO AUBURN NO DIFFERENCE!! I even went in the sun and there is zero color difference. what a waste of time and money. and damage to my hair for nothing… i have thick hair so i bought four boxes as i do with any other hair dye to make sure my hair is very saturated for a good color result. i used FOUR BOXES and there’s no difference in my color AT ALL? not even a tint??? i just got scammed and can’t get my money back because the product is used… never again will i give this company my business.. this was literally a scam. how can you advertise it’ll work on black hair then there’s NO DIFFERENCE? i could even justify there being a small tint only… i get it, black hair is hard to dye without stripping. but if your product can’t get the job done then maybe you shouldn’t advertise that it can…. so annoyed and out $40… wack. I WISH I READ THE REVIEWS FIRST
1 reply from Garnier Consumer Care team - 24 days ago
Hi Savannah.Thank you for reaching out to Garnier. We are sorry to hear about the experience you had with the Nutrisse Ultra Color Hair Color. We would like to speak with you directly about it. Please give us a call at 800-442-7643, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
1 out of 5 stars
22 April, 2026
originally posted on Garnierusa.com
Very poor lift.
I bought this brand instead of my usual blonde lightning product. I read that it was more gentle on hair. However, any of the many hair lighteners/ bleach I have tried over the years, this one is the absolute worst. My roots had only grown out a little and they were medium brown. I followed the directions explicitly and my roots still turned out completely orange. This is even after washing it and using the antipress toner. This brand seems to be considerably weaker than any other brand I've bought even though it says it lifts up to eight levels (which is what I normally buy). Is nowhere near listening? Is five levels after the allotted time. I will have to wait several days and then purchase another brand. Continue the lightning process and not damage my hair any further. I do not recommend this product at all. Complete waste of money
1 reply from Garnier team - 1 month ago
Hi there, We are sorry you were not satisfied with the results you achieved with our PL1 - Light Platinum. We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected. There could be many reasons why your color results are different from what you had hoped. In order for us to recommend a personalized correction, we need to speak to you directly to assess your individual situation. Please call us @ Garnier 800-442-7643 M-F 9:00am - 5:30pm ET, and provide case 46226999. We look forward to hearing from you.
1 out of 5 stars
21 April, 2026
originally posted on garnier.ca
New formula is awful
I've been using this dye for years and it always comes out a gorgeous deep purple that lasts easily 2 months before needing a touch up. The new formula however is awful! It fades to pink after 5 washes and requires constant touchups. I'm so disappointed. Deciding to make this dye vegan absolutely destroyed the colour and longevity.
1 reply from BEC team - 1 month ago
We appreciate you sharing your love of the previous formulation, and your loyalty to Garnier. We are sorry to hear that the new formula of Garnier Nutrisse Ultra Color, 526 Deep Lilac is not meeting your expectations. We understand it can be frustrating when your true favourite is discontinued or reformulated. At Garnier we work tirelessly to develop the best in class hair products which includes updating formulas as new ingredients and technology become available. We may suggest a second application of this product, the first acting as a filler, to ensure the vibrancy and longevity of your hair colour. Please don't hesitate to reach out to us if we can assist you in any way. Thanks again for sharing your feedback.
5 out of 5 stars
20 April, 2026
originally posted on Garnierusa.com
perfect for dark black hair results! color theory!
for those of you saying it turns your hair black, please look up color theory! the darkest black is blue black! i do use this color for black hair but it still has hints of blue in the sun! absolutely love this product and garnier’s box dye in general! it’s much safer than other brands, my hair stays extremely soft, and it smells soooo goodddd!!!!!
5 out of 5 stars
18 April, 2026
originally posted on Garnierusa.com
Great product
I love it! This color over my natural dark hair color ends up like very deep burgundy instead of a violet dye. It looks almost natural. The product does not damaged may hair at all. Using the right shampoo and conditioner my hair keeps the color for about 9 weeks. Even the faded color look good. For me this is an awesome product which deserved to be recommended.
1 out of 5 stars
Thumbs down graphic, would not recommend
14 April, 2026Verified purchase
(no review title)
This dye is more of a burgundy not anything near purple. I still see alot of brown in my hair even though I used 2 boxes.
1 reply from Garnier Consumer Care team - 1 month ago
Hello caitlin! We’re sorry to hear Nutrisse Nourishing Color Creme - V2 Dark Intense Violet did not give you the violet result you were expecting. We understand how disappointing it is when the shade turns out more burgundy and your hair still shows more brown than you had hoped, especially after using two boxes. Hair color results can vary depending on the starting shade and depth of the hair, but we truly appreciate you sharing your experience and your feedback will be passed along to our team.
1 out of 5 stars
8 April, 2026
originally posted on Garnierusa.com
just don’t, it’s red not purple
i wanted an simple dark purple, i found this and i loved it. but when i put it on my hair, it was red!?!?!
1 reply from LeCare team - 1 month ago
Hello! We are sorry to hear about the experience you had with V2 - Dark Intense Violet. We would like to speak with you directly about it. Please give us a call at 800-442-7643, 9:00 am - 5:30 pm ET for assistance and provide the case #46031051. It would be helpful if you could have the product available when you call. Looking forward to speaking with you.
1 out of 5 stars
Thumbs down graphic, would not recommend
8 April, 2026Verified purchase
(no review title)
Worst coverage ever! My hair was dark so i. Didnt expect a bright red. The only red is on my scalp and its more orange! My actual hair just looks like a very very very dark brown.
1 reply from Garnier Consumer Care team - 2 months ago
Hi there! Thank you for sharing your feedback on our Nutrisse Ultra Color. We are truly sorry that the results did not meet your expectations and that you experienced "hot roots" where the color appeared more orange on your scalp. Because the heat from your scalp can cause hair dye to process more quickly, the roots often lift more than the rest of the hair, especially on darker natural shades. For your next application, we recommend starting the color on your mid-lengths and ends first, and applying to the roots last to ensure a more even result. To help you achieve the red tone you're looking for, we invite you to consult our Garnier Virtual Shade Selector or reach out to our shade experts for a personalized recommendation.
1 out of 5 stars
2 April, 2026
originally posted on Garnierusa.com
Deceiving color
Turned my hair red. Nothing even close to purple I bought this brand because of the color and it's not even close.
1 reply from Garnier team - 18 days ago
Hello, We are sorry to hear about your experience using Nutrisse V2 - Dark Intense Violet. We would like to speak to you directly. Please call us @ Garnier 800-442-7643 M-F 9:00am - 5:30pm ET, and provide case 46400660. We look forward to your call!